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Based on my audience feedback for my ancillary products, I think my main product is effective in combination with my website and album advert. My audiences seem to like the blue theme which compliments a lot of the other elements of the products as well as keeping the theme of the song. The fact that the blue theme is what audiences seem to like the most proves that the combinations are effective because blue is the main link of synergy across all of my products.

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The combination of my media product and ancillary texts was very effective because of the way I created links across all of them using synergy.

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Some of the merchandise available for this artist includes a picture of his album cover for "Stoney" printed onto hoodies and other various items.

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He is well known and recognised by audiences because of his long hair which we often has in plaits - there are shots of him with his hair in plaits in the music video which links to the album cover. This is similar to my artist who I also intended to be recognised by the image of her hair.

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Post Malone uses the colour orange and other similar warm tones throughout his album cover, website and the music video to his song "Go Flex".

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The merchandise available on her website includes images of her album "Project 11"

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The short hair and the lipstick links to the picture.

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In her video for "Beautiful Little Fools", the aesthetic created through her image creates synergy between the video and the picture used on the homepage of her website.

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Jorja Smith's video "On My Mind" uses synergy between her products in a similar way in terms of costume and make-up. The costume she has throughout the music video is the same as that on the album cover. This is also the same for make up and jewellery.

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Other images in the gallery include pictures from the making of the music video. This is effective because it creates a visual link between memorable shots from the video and the behind the scenes footage. It gives the audience a flavour of how the video was created.

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In the homepage of my website, is a picture of the album cover. The merchandise available on my website has a picture of the album cover printed on each item to create visual links between the album cover and the item.

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When creating my album cover, I used the same fonts as in all my other ancillary products to ensure further synergy and make the product familiar for the audience.

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I also created a banner for my website on Photoshop which included the images we took in the studio in front of the blue background, carrying on the blue theme and creating further links between all products.

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My fonts used in my album advert create synergy across all my ancillary products. My website uses the same font for the artist's name and as similar of a font as I could find for the links and the heading of the album name as the rest of the writing on my album advert.

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The images used in my album advert link to the theme of the colour blue and are taken in the same studio in front of the same blue background as the shots from the chorus in the music video. Some of these images are also included in my website gallery.

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The costume in the album advert is slightly different but is still a similar style to the puffer jacket used in the video.

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The blue hair makes the artist more familiar to the audience as it creates a specific image.

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The make up in the images used for our gallery and my album advert is the same blue eyshadow, bold brows and winged eyeliner as in the music video.

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However, what we didn't anticipate is how quickly the artist's hair would fade which disrupted the continuity of some of the shots as her hair was lighter and more green in some locations than others.

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The main synergy across all of my products was created through the use of the colour blue. This ensured a brand and image for my artist as the plan was for her blue hair to be the most distinctive part of her image. The colour blue was the main colour used in the palette for my website as well as my album advert.