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Vote in our Original Case Studies Outcomes Polls!

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Vote in our Original Case Studies Outcomes Polls!

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Post comments on every other Team's Original Case Study. Then, go to Polls to cast your votes: https://ilearn.marist.edu/x/27LDAv
Vote on each Original Case Study (including your own)- Was the case ultimately about being cancelled by public opinion OR a successful comeback story?

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To post your Original Case Study Presentation...

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To post your Original Case Study Presentation...

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- Be sure you are logged in to Padlet so your post won't be anonymous.
- Click on the + sign in your Team's column.
- Put your Names where it says "Title"
- Click the upload arrow on the left to post the pdf of your visual aid.
Where it says "Write something..."
Copy and paste:
- your 3 discussion questions
- the link to your Panopto video in the Original Case Studies [assignments] folder

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Jessica Harris, Dwayne Menders, Madison Miller, Lauren Segot

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Danielle Cianciotto, Samantha Fitzsimmons, Alyssa Yarem

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Claire Burns, Gianna Mina, Morgan Ramadon

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Alexandra Ermoshkina, Grayce Shuker, Alexandria Takesian

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Joss Baker, Devin Bartram, Natalie Garrison

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Matthew Ahle, Dolma Ghale, Jason Kopp, Ann Newburn

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Sarah DeBellis, Kayla Dixon, Averey Homer, Morena Kordei

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Capture, manage, and search all your video content.

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TEAM 6: Ann Newburn, Matt Ahle, Dolma Ghale, Jason Kopp

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TEAM 6: Ann Newburn, Matt Ahle, Dolma Ghale, Jason Kopp

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Video Presentation Link: https://marist.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=141105f7-83e8-496f-9ffe-adfa015417fb

Discussion Questions:
1.  Before this presentation, have you heard about Shane Dawson? If so, have you heard about his issues with his posts?
2. If Shane Dawson would have used proper communication strategies and planned his actions beforehand, do you think his reputation would have been saved?
3. Do you think that Shane Dawson should still be indefinitely suspended from YouTube, or do you think that YouTube did the right thing by allowing him to come back in October?

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TEAM 1: Madison, Lauren, Jess and Dwyane

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TEAM 1: Madison, Lauren, Jess and Dwyane

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https://marist.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=19762cca-1c45-44d9-b065-adfa015fd2d5
1. Did you know about this situation prior to our presentation?
2. Do you believe the D'Amelios did an effective job of apologizing/ handling the scandal?
3. If you were the D'Amelio's team, what would you have done differently?

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Video Link: https://marist.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=d791845a-c9ac-446e-8c9b-adfa014e7666

Discussion Questions:
1) Do you think that David Dobrik addressed the situation well? What would you have done differently if you worked for his team?

2) Moving forward from this crisis, what can Dobrik do to attempt to rebuild his brand?

3) Do you think it was justified and smart for brands like SeatGeek, Dollar Shave Club, Ea Sports, Chipotle, etc. to cut ties Dobrik?

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Chris Harrison Leaves The Bachelor After Racism Controversy

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Chris Harrison Leaves The Bachelor After Racism Controversy

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https://marist.hosted.panopto.com/Panopto/Pages/Auth/Access.aspx?delivery=839c7640-339f-4800-853c-adfa01653f35

1. Do you think Chris Harrison's words/actions were enough to force him to resign? Or was the incident blown out of proportion?

2. Could the producers of The Bachelor have prevented this case from occurring? Why or why not?

3. Do you see Chris Harrison staying out of the spotlight or returning back to the show?

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video link:
https://marist.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=8463b7d4-eccf-4d0a-b9bd-adfa015c9ef5
discussion questions:
1. Do you think  Ellen or her TV show executives more at fault for this incident?

2. Do you think Ellen’s image was permanently damaged from this? Why or why not?

3. Do you believe this incident had an affect on Ellen announcing she was ending her show? Why?

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Grayce Shuker, Alexandria Takesian, Alexandra Ermoshkina

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Grayce Shuker, Alexandria Takesian, Alexandra Ermoshkina

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1. Do you think NBC was being open and honest when publicizing the Matt Lauer situation or did they hold back because they had the privilege of owning the narrative?

2) If NBC was/is your default news provider, did you/would you stop watching/absorbing news from NBC solely because of this scandal?

3) Did NBC do the right thing in the beginning by firing Matt Lauer or should he have been suspended instead?

https://marist.hosted.panopto.com/Panopto/Pages/Viewer.aspx?id=6eb1eccc-3399-4bab-a3e8-adf9013dd81a

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I do not think his words or actions were enough. I do not think it was completely blown out of proportion. Because he was in the wrong, but how else are we supposed to learn? I do think it was exaggerated beyond belief but he needed to be told that it was not okay. Yes because they could have told him not to defend Rachel. I wish he would return but with how severe cancel culture is who knows..

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I feel like I might have heard something about him but I can't say I really knew who he was before this. Yes, if I learned anything, the key is proper strategies and tactics when it comes to apologizing to the public. Honestly, I think cancel culture is getting really too much. I think people will not learn nor grow from their mistakes if they are canceled forever. So yeah allowing him back was okay because let's see what he learned from his mistakes

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For this, Ellen 100% needs to be held at fault because she is the star. It is her responsibility to make sure she created a pleasant work place for her employees. It's her show. Therefore it's her responsibility. Of course the executives who contributed need to be held accountable but at the end of the day Ellen's show, it's her fault. I don’t know if I think her image was permanently damaged but I do believe it was permanently tainted. For one, I read something about her online with how she got a server in a restaurant fired and after reading that. I prayed that she never came to the hotel where I worked out of pure fear. Not really, because she could have just said she didn't realize, she takes accountability and used the show to show reform. I think this was the push she needed to stop. End the show in her prime before more bad things came out perhaps.

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In this situation, Dobrik failed to administer a socially correct and effective apology. When it comes to sensitive and extreme topics such as this, it is necessary to show nothing but remorse, regret and be transparent of the shame you feel. As well as a substantial apology. By avoiding the allegations and failing to comment added to his guilt and lacked the steps needed to manage a crisis. I really do not think there is anything. The allegations made against him are too damaging for one, and unforgivable especially after the way he handled it. If he were to come completely clean and issue more than just an apology perhaps he can rebuild his brand. He needs to completely change his image like Kobe did after 1997. 100%. The allegations were so severe that it was smart for them to distance themselves and not create the illusion that they support men like Dobrik.

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I think it took him so long because culture appropriation did not finally get recognized or receive the necessary attention until somewhat recently. Yes, because it's stealing someone else's culture and history, and also racist and offensive. To make the step in the right direction in order for this country's future to finally do the right thing by people. I think it made a difference, every small step in becoming better always inspires change all around. It is portraying the image that growth is always possible.

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Prior to this, I had no idea who any of these people were, their platform nor this entire situation that happened. Honestly aside from defending themselves she could have added a little extra remorse. I do not think it was effective enough for people today. All they want to do is cancel people and the apology was not good enough to satisfy people. Maybe I am the only one who thinks these girls dont need to be canceled and it really was not that big of a deal. The handling was okay, it could have been better. They needed to give the public what they wanted in order to prevent being canceled. People are too sensitive. I would have constructed the apology a tad better. I would actually let her defend herself to an extent so she could explain to everyone why it came off the way it did. But I would add rectifying, and remorse. For example as she's defending herself she could have acknowledged that despite all of that she could have handled the situation differently and that she was sorry to her parents, guests and for appearing in a bad manner.