# data[].attributes.headline
How do we make Conservation Based Consumer Apps better?

1. Studies show that increasing marketing via social networking sites gives apps a more competitive advantage (Hassan, Kouser, Abbas, & Azeem, 2014).

2. Utilize research on such apps to determine conservation-related behaviors associated with purchasing sustainable products, barriers with these purchases, and how successful these purchases can be as a behavior impacting and conservation tool (Yalowitz, 2004). 

3. Increase labeling and up-to-date information for consumers. For example, where sustainable sources are unlabeled, consumers do not realize they contribute to animal threats, like palm oil and orangutans (Banks & Dunstan, 2014). 

# data[].attributes.subject
How do we make Conservation Based Consumer Apps better?

1. Studies show that increasing marketing via social networking sites gives apps a more competitive advantage (Hassan, Kouser, Abbas, & Azeem, 2014).

2. Utilize research on such apps to determine conservation-related behaviors associated with purchasing sustainable products, barriers with these purchases, and how successful these purchases can be as a behavior impacting and conservation tool (Yalowitz, 2004). 

3. Increase labeling and up-to-date information for consumers. For example, where sustainable sources are unlabeled, consumers do not realize they contribute to animal threats, like palm oil and orangutans (Banks & Dunstan, 2014). 

# data[].attributes.attachment_link.title
How to Use the Sustainable Palm Oil Shopping App

# data[].attributes.headline
The Drawbacks of Conservation-based Consumer Apps

# data[].attributes.subject
The Drawbacks of Conservation-based Consumer Apps

# data[].attributes.body
1. These apps can paint an unrealistic picture that individuals are responsible for social change rather than institutions (Eli, Dolan, Schneider, & Ulijaszek, 2016).

2. Conservation impacts are not the only factor when purchasing products, such as price and food freshness (Kemmerly & Macfarlane Year).

3. They give individuals false senses of power by 'voting with their walles' (Eli, Dolan, Schneider, & Ulijaszek, 2016).

# data[].attributes.headline
A typical smart phone with conservation based consumer apps

# data[].attributes.subject
A typical smart phone with conservation based consumer apps

# data[].attributes.body
Aquarium, M. B. (2014, February 10). Make Better Seafood Choices - Seafood Watch. Retrieved from https://www.youtube.com/watch?v=CoIuOcMfc50

Baby Orangutans Enjoy the Early Years with Mom. (n.d.). Retrieved from https://www.babyanimalzoo.com/baby-orangutans-enjoy-the-early-years-with-mom

Banks, C., & Dunstan, E. (2014). Zoos Victoria influencing consumer palm oil purchasing behaviour. Oryx, 48(02), 171. doi:10.1017/s0030605314000052

Eli, K., Dolan, C., Schneider, T., & Ulijaszek, S. (2016). Mobile activism, material imaginings, and the ethics of the edible: Framing political engagement through the Buycott app. Geoforum, 74, 63-73. doi:10.1016/j.geoforum.2016.04.002

Hassan, M., Kouser, R., Abbas, S. S., & Azeem, M. (2014). Consumer Attitudes and Intentions to Adopt Smartphone Apps: Case of Business Students. Pakistan Journal of Commerce and Social Sciences, 8(3), 763-779. Retrieved from https://eds-a-ebscohost-com.proxy.lib.miamioh.edu/eds/pdfviewer/pdfviewer?vid=1&sid=e505a699-157e-45a9-aeed-8ae9a4b24691@sessionmgr4008.

Kemmerly, J. D., & Macfarlane, V. (2009). The elements of a consumer-based initiative in contributing to positive environmental change: Monterey Bay Aquariums Seafood Watch program. Zoo Biology, 28(5), 398-411. doi:10.1002/zoo.20193

Rana, A., & Ciardulli, A. (2014). Enabling consumers to self-verify authenticity of products. The 9th International Conference for Internet Technology and Secured Transactions (ICITST-2014). doi:10.1109/icitst.2014.7038816

Yalowitz, S. S. (2004). Evaluating Visitor Conservation Research at the Monterey Bay Aquarium. Curator: The Museum Journal, 47(3), 283-298. doi:10.1111/j.2151-6952.2004.tb00126.x

# data[].attributes.headline
The Benefits of Conservation-based Consumer Apps

# data[].attributes.subject
The Benefits of Conservation-based Consumer Apps

# data[].attributes.body
1. Smart phone applications can give consumers enough power to verify the authenticity of a product (Rana & Ciardulli, 2014).

2. These programs raise consumer awareness about sustainable food productions, (Kemmerly & Macfarlane, 2009).

3. Using consumer guides has led to consumers asking more sourcing questions from retailers (Kemmerly & Macfarlane, 2009).

# data[].attributes.headline
What is a Conservation-based Comsumer App?

# data[].attributes.subject
What is a Conservation-based Comsumer App?

# data[].attributes.body
These smart phone apps are designed to help consumers navigate the complexities of our market by showing them products that align with their conservation goals. The three apps shown to the right are some of the most popular conservation-based consumer apps. Previous research examines how effective these consumer influencing platforms are in making conservation related decisions (Yalowitz, 2004). Researches can also utilize the data in these apps to see how consumers interact with eco-labeled products to make the market more effective.

# data[].attributes.body
is a smart phone application, developed by Monterey Bay Aquarium, to inform consumers on purchasing sustainable seafood by allowing them to search for products by species and by fishing method.

# data[].attributes.body
is a smart phone application where consumers can scan a products' unique barcode to see if the making of that product aligns with the consumer's values.

# data[].attributes.body
is a smart phone application where consumers can search for a product or scan a barcode to find out if that product uses sustainable palm oil.

# data[].attributes.attachment_link.title
Make Better Seafood Choices - Seafood Watch

# data[].attributes.attachment_link.description
Learn how to help protect fish and ocean animals by making good decisions when purchasing seafood. The decisions you make when choosing seafood at grocery stores and restaurants directly impact the health of our oceans. Seafood Watch provides recommendations based on scientific research and strict fishing/farming sustainability criteria.