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Lush Mallow SDN. BHD. is a local business based in Sibu. Lush Mallow SDN. BHD. focusses on providing food that hasn't available in Sibu.
The main goals of this business are,

1. to introduce Malaysian netizens to western-style cuisine and,

2. to bring on a completely different style food into local food Industry.

Lush Mallow SDN. BHD. main product is Smore's Pie. It is a dessert that made out of

chewy marshmallow,

cookie crumbs and

chocolate

The Smore's Pie tastes best if consumed while still hot. It is packed in a microwaveable material to make it easier for customers to reheat the Smore's Pie.

The main target market for this product is

1. children and,

2. locals in Sibu.

Lush Mallow SDN. BHD. is a business-to-consumer based. Customers can get their orders by

delivery (extra charges apply),

self pick-up or,

open order method.

The company started in 2021 and manage to sell about 33 Smore's Pie when they started operating and still counting.

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Lush Mallow SDN. BHD. is a sole proprietorship local business specialised in making and selling Smore's Pie. Lush Mallow SDN. BHD. initiated to provide locals in Sibu a dessert that they can’t get in any store in Sibu because this is the first local business that sells S’mores Pie in Sibu.

Lush Mallow SDN. BHD. was founded in 2021 by Hazim Bin Ahmad and he started with 5 workers under him,

1. Farah Aqilah binti Mukhaini

2.  Luqman Hakim Bin Shamsudin

3. Nurul Zufarina Binti Halin

4. Siti Rahimah binti Azman

5. Ihlami Binti Mohd Azaman.

Based in Sibu, Sarawak
Address: No. 67, Jln Kampung Datu Baru, Pekan Sibu, 96000 Sibu, Sarawak, Malaysia
Operating Hours- 10AM until 5PM

Click for more info: www.instagram.com/lush.mallow

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we are offering a unique product that has never been heard by most people. It would invoke a sense of curiosity and eagerness to try out something new for them. On top of that, our product is cheap reasonably priced at 5 Ringgits each, which entices people even more. So far, we have only identified one competitor to our business that operates online and ships the product throughout the country. They sell it at twice the price and have to wait for a week for the customer to receive the product. We are filling a niche part of the local market.

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Hazim's e-commerce

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Farah's e-commerce

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This course opened up the chance for me to dip my toes in the business field with my own ideas. The feeling of your hard work paying off in terms of your overall sales and most importantly, the satisfaction of your customers makes everything worth it and gives a new meaning to keep on going. Apart from that, I took the opportunity to improve my leadership skills as I am managing the whole company. With the experience I gained from this assignment, I can already see the benefits that will help me to grow.

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Ihlami's e-commerce

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Rahimah's e-commerce

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Luqman's e-commerce

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Zufarina's e-commerce

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This course is interesting and quite hard at the same time. but, I still can figured out how to settled up my problem by group meeting from time to time. This course not only teach us how to become a better entrepreneur but at the same time this course also teach us how to work in group, solve problem together and  most importantly it teach us how to communicate well with others groupmate. It really help me a lot to become a better person in life and I do appreciate my groupmate who does help me to solve problem together when I in need.

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While doing this assignment, I feel like I am working as a businesswoman not a student who is studying entrepreneuship. It helps me experience how a business is formed and what to do if I want to open a business. I am in charge of calculating money in the company and it is fun but scary at the same time because if I make mistake in calculation, it will harm the whole company. From this course, I learned to be responsible and honest while studying about business.

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Through MPU3222 Foundation of Entrepreneurship Inculturation, I learned many new things. For example, I learned how to run a business like online business. I also learned about the importances of running a business honestly and diligently. Business is not really easy and not everyone can do it. I started to have interest doing an online business. I also get to experience how to work as a team with my groupmates. I hope that everything that I have learnt can help me in the future

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Our main customers' target is children and locals. We targeted children typically because s'mores are mainly made from ingredients such as chocolates and marshmallows that are synonymous with children’s appetites and their liking, so we thought children will be interested in our menu and will help boost our sales. Lastly, we would like to popularize s'mores among locals in Sibu, Sarawak as it is only can be purchased online, we initiated to be the first local business in Sibu to sell s’mores pie.

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Lush Mallow connects with the customers through social media such as WhatsApp and Instagram. Lush Mallow will be frequently updating on Instagram from time to time. We would like to convey that Lush Mallow will provide only the best quality food by posting pictures of our products, feedbacks from customers, and videos. It is one of our ways to convince customers about the quality of our product. Customers can contact us directly through WhatsApp for any inquiries such as if maybe they wanted to order in bulk.

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Our business is business-to-consumer based. So, we directly deliver our product to customers. We provide delivery direct to their house (but with extra charges applied) or customers can also choose to pick up their items at our premise. Besides, we also make sales with the open order method where customers have the flexibility to place an order, and our team will get the order ready.

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Our team decided to proceed with the sales and marketing activities through people networks and social media such as WhatsApp and Instagram. For social media platforms, we frequently shared with our viewers about our product and feedbacks from customers to prove that our products are worth buying. Next, production such as baking, packaging, and labeling are done by our production team which is our CEO with a little help from his family members. In the process, we decided to include the instruction on how to enjoy our product on the label on the packaging so it would be easy for customers to enjoy our product. For delivery, we didn’t use any courier service instead our team deliver it to the customers directly after freshly packed the orders.

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All our products were specially baked and prepared by the CEO himself. He prepared all the orders with a little help from his family members, it took them only 3 hours to prepare 33 pieces of s’mores pie. All our products are produced at the premise which is our CEO’s house located at No. 67, Jalan Kampung Datu Baru, 96000 Sibu Sarawak. Most of his customers learned about his business through his mother and Instagram. Also, all the premium ingredients were purchased at Bake with Yen at an affordable price. Overall capital for raw materials is Rm70.35 which is quite alright considering the price becoming higher nowadays.

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Our business only had one partnership because most activities are done by our team members and production team from baking, packaging, labeling, and delivery. BWY Holdings Sdn. Bhd. are our key partner and they supplied with raw material and packaging material such as chocolate bar, marshmallows, crackers, 2 types of toppings, butter, and plastics for packaging

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Our business only had one partnership because most activities are done by our team members and production team from baking, packaging, labeling, and delivery. BWY Holdings Sdn. Bhd. are our key partner and they supplied with raw material and packaging material such as chocolate bar, marshmallows, crackers, 2 types of toppings, butter, and plastics for packaging

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Revenue streams are the various sources from which a business earns money from the sale of goods or the provision of services. In our business, we earn from s'mores pie sell. The total amount sales for our product is RM160 by selling only one type of product but we succeed to achieve more than a hundred sales. Other than that, there are 2 types of payment methods that we used such as cash and online banking. We used the cash payment method because one of our target customers is children or students and they aren't able to use online banking. Next is online banking that is easy to use by adults and more convenient.

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Through this course learning and assignment, I've learned that business is not just selling or buying something, it is more than that. It makes me respect people who build their own business because it is not easy to manage a business even it’s only a small business. Also, I took this opportunity to learn more about building a company. From this learning experience, I am sure that this will benefit me in the future and help me to be a great entrepreneur.

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As I’m completing all the tasks for this subject, I get to experience things on how to handle business, how to deal with customers and how to be a good business owner. I get to apply what i learned during class while finishing this task especially on how to start the business from scratch. Initially, me and my group mates had quite a hard time to produce ideas for our business. But in the end, everything went well. I hope I can start my own business with the knowledge I gained from this course.