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Reading about these patterns I realized that I have seen all of them many times in my days as a websurfer. However I never realized that they had a name or that people were trying to stop them. The website "fabletics" (and its sister sites) totally do the forced continuity thing. I didn't realize that my data was worth so much money, over spring break i am going to go through and opt out my information from the major sellers.

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I got sort of annoyed as I read this article/looked at examples! They are so true. This is why my mailboxes (2-3) specifically for junk exists. I hate it when there is an option you basically have to sign up for and to un-sign up for something is a huge hassle. I wish there was a rule against such things. I was looking at the darkpatterns.org too and saw moving ad buttons and those are so bad too. I just wish there was a no option for everything.

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Looking through the examples on the dark patterns site I was particularly interested by a promoted tweet that was posing as a organic tweet.This concept of dark patterns is very similar to PR practices which have recently surfaced. The lines of PR and journalism are blurring as companies will post stories on sites like Buzzfeed and make the words Paid Post or Sponsored  barely visible or hidden.  If stronger dark pattern regulations are implemented  is this something that would also filter down into content on web sites and other digital media? Will companies be able to continue to have paid posts that hide behind realistic and organic looking posts?

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I've only fallen into this trap once but ugh it is so frustrating. I was trying to get a temporary online access to a textbook before a hard copy arrived in the mail. The pay wall came up and said that it my information was necessary for the free trial, just how it was mentioned in the Brignull article. After I filled out all of the information and submitted, I saw that there were three charges for $2.50. Apparently they were for some administrative fee for using the trial. I was not too busy or lazy to let these stay. $7.50 is a lot for a college student. I ended up having to go through my bank to reverse the charges.

I realize that it is tricky for restrictions to be placed on web based business, but it is very frustrating as a customer. I have to applaud Apple for how they handle their paywalls. Brignull's MobileMe example shows that there are good companies that make things clear to their customers.

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I thought that the article and library regarding dark patterns was very interesting. I have definitely seen many of these tactics on lesser known, more unreliable sites, but also on sites that I use regularly. I have never really thought about why things were worded a certain way in checkouts, but after reading this article it makes sense. I think that it would be easy to fall into a pattern of deceitful wording, so it is important as a web designer to think about the user, and what is best for them, because it is not always what is best for your company or client.

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In the video, I thought it was interesting that there are some sites that go ahead and add the item into the cart. I think that is crazy and should be a law or something. I know amazon will suggest things but they don't actually add it into the basket. That actually makes me a little angry. It's also crazy that they will test things out to see what people are more likely to do and then switch it so that you won't even notice because you are so use to it being one way. It's so rude!!! Also the last example was the craziest thing I have ever seen in my life. I know that these things really should not be happening but I think people need to be smarter when it comes to buying things online. If I am going to put my credit card on any website, I make sure I read everything, double, triple check that I am spending exactly what I want to be spending. Also using your credit card online can be an easy way for people to steal it so really I think people need to be smarter and really pay attention to what they are doing. I also never subscribe to a website that makes you put in your credit card before you start your free trial, that's just crazy. What I have attached looks weird but it's a tweet from their site which says that some dark patterns are illegal in the UK which is so great because they are doing awful things to innocent people.

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Some Dark Patterns now illegal in UK #ux #design #darkpatterns https://t.co/PJJdjXuCcj pic.twitter.com/pHv6YrVQGH
— Piotr Fijalkowski (@fskiapp) December 31, 2016

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Nothing bothers me more when websites tack on extra fees somehow right before you pay! That's very annoying. I also don't like when websites require you to put in credit card information for a free trial. When I see a website do that, I usually stop what I'm doing and don't continue with the free trial. There's also nothing worse than when websites use tricky language to get you to sign up for mailing lists!

When I looked at the dark UL library I was amazed at how many types of dark patterns there are!!!

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This article is essentially about calling out people for doing bad things on the internet. Things like falsifying information, deception, and providing "alternative facts" are the sad but true realities about the internet. The sad thing is that often we don't realize what we are getting ourselves into. I would agree that we need more regulation, but I just don't know how it would be brought about because the massive amounts of information the internet provides. How big of a role does negative PR play on the internet?

Darkpatterns.org
On good designed websites, dark patterns are arguably hard to recognize especially to the inexperienced user. I think airline sites are notorious for "tricking" people into upgrading or purchasing other things.

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I didn't consider before that websites I use may be using dark patterns. Spotting dark patterns in websites is a part of technology literacy. However, they seem really difficult to notice. People should probably just leave a website if they notice something unusual or come back to it again later to see if the same unusual thing happens. After reading, I feel more cautious (and paranoid) about what I purchase online.

darkpatterns.org
Recognizing dark patterns may be difficult if a website is designed well, both visually and structurally. Good design also gives a website credibility, which may bring some users' guard down and make them more vulnerable to dark patterns.

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Dark UI Patterns and the Dark UI library

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Dark UI Patterns and the Dark UI library

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Brignull talks about order processing fees as one example, and when I went to the secondary website I saw a lot of complaints about those additional fees. I have experienced how annoying that can be from online shopping. Something I didn't consider before this article is how confusing double negatives can be in a two choice option survey. In the example provided, the double negative answer choices serve to confuse people in a rush. The author stated that "some people have suggested that we need more regulation around dark patterns," but from a legal standpoint I'm not sure how that would work. The following image is from the library for examples of this evil design style.

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There are two links for this Padlet. The first is the Brignull article, and the second is the library of Dark UI Patterns. After you read the article, you should browse the library for examples of this evil design style. 

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There are two links for this Padlet. The first is the Brignull article, and the second is the library of Dark UI Patterns. After you read the article, you should browse the library for examples of this evil design style. 