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Marketing Conversation

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Marketing Meeting

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Business English Conversation | Marketing Meeting ESL

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Essential Business English 2 — The Marketing Meeting

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Business English Lessons | Marketing and advertising strategies | Short Office Conversation

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Advertising Vocabulary

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Your English Web: Weekly English video lessons

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English lesson - English words to talk about advertising - palabras en inglés

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Speaking (Communicate with partners and colleagues)

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Speaking (Communicate with partners and colleagues)

Listening (Listen to the partners ideas and suggestions)

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Listening (listen to other's opinion and suggestions, responding to each other)

Speaking (express their opinion and give some suggestions)

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1. Expressing Agreement

2. Asking for Suggestion

3. Affirming the Strategy

4. Initiating a Discussion

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1. Giving Suggestions

2. Asking for Suggestions

3. Expressing uncertainty

4. Suggesting specific marketing strategies

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Expressing Agreement ("I think this is a good target market for our product")

Asking for Suggestion ("what do you think our price should be")

Affirming the Strategy ("I think we have a great marketing strategy", "I think so too")

Initiating a Discussion ("we need to discuss our marketing strategy")

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Expressing Opinions.

Agreeing and Disagreeing

Making suggestions

Discussing

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1. Giving Suggestions ("Let's consider social media.", "No one reads the newspaper anymore. This is the age of smartphones and social networking.")

2. Asking for Suggestions ("any ideas how are we going to market")

3. Expressing Uncertainty ("I have no idea.", We really are in hot water.")

4. Suggesting Marketing Strategies ("I think we should consider social media.", "Let's just put our ads in lots and lots of magazines.")

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Present Simple Tense ("we need to discuss our marketing strategy", "let's start with our target market segment")

Modal Verbs ("we should use TV advertisements and ads on websites", we could sell our product on our website and also affiliate websites")

Conjunctions ("you mean price promotion product in place", "let's start with our target market segment")

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Present Simple ("Maybe we could take out ads," "This is the age of smartphones.")

Subject verb agreement ("The marketing world is changing so quickly.")

Punctuation ("Maybe we could take out ads in the local newspaper.")

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"Sally, would you like to get the ball rolling?"

"We should be targeting our brand at a younger audience."

"I agree with Sally. Young people are increasingly interested in fashion."

"What about using social media?"

"Our advertising is mainly based around traditional media such as print and television."

"Nobody under 25 reads newspaper anymore. I'm not sure about that."

"Fashion magazines and supplements play an important role in our overall marketing mix."

"Can i make a suggestion? Why don't we hire a social media manager?"

"That's a good idea. It's certainly something we should consider."

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higher volume

higher profits

think

good idea

sell

advantage

middle class

males ages 18 to 25

promotion

price

product

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Hot water

Product Launch

Local newspaper

Social Media

Market Research

Viral Marketing

Brand Loyalty

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"Sally, would you like to get the ball rolling?"

(Interrogative sentence, polite request, modal verb "would", gerund phrase "get the ball rolling.")

"We should be targeting our brand at a younger audience."

(Declarative sentence, modal verb "should", present continuous tense "targeting", prepositional phrase "at a younger audience.")

"I agree with sally. Young people are increasingly interested in fashion."

(Declarative sentence, agreement statement, use of subject pronoun "I," present simple tense "are interested," adverb "increasingly.")

"What about social media?"

(Interrogative sentence, suggestion or proposal, use of interrogative pronoun "What," preposition "about," present continuous tense "using.")

"Our advertising is mainly based around traditional media such as print and television."

(Declarative sentence, explanation or clarification, use of possessive pronoun "Our," present continuous tense "is based," preposition "around," noun phrases "traditional media," "print," and "television.")

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Targeting our brand

Younger audience

Social media

Traditional media

Print and television

Under 25

Fashion magazines

Supplements

Marketing mix

Make a suggestion

Social media manager

Good idea

Consider

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Speaking skills

Listening

Reading

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Sharing information

Making suggestion

Agreeing and confirming

Decision making

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"Hey Charlie, have you seen the latest marketing repost?"

"It shows that our current advertising strategy isn't as effective as we thought it would be."

"What do you think we should do?'

"Well, i was thinking we could try targeting a different audience."

"Maybe we've been focusing too much on Millennials and neglecting other age groups."

"That could work."

"We should also consider investing more in social media advertising."

"That's where most people spend their time these days."

Good idea."

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"Hey Charlie, have you seen the latest marketing report?

(Informal greeting, question structure, use of present perfect tense "have seen"

"It shows that our current advertising strategy isn't effective as we thought it would be."

(Declarative sentence, reporting information, present simple tense "shows", negation "isn't", comparison "as effective as", past simple tense "we thought."

"What do you think we should do?"

(interrogative sentence, asking for an opinion, question words "What, "do, "think.")

"Well, I was thinking we could try targeting a different audience."

(Traditional phrase "well", past continuous tense, past contiunous tense "was thinking")

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Marketing report

Advertising Strategy

Effective

Tergeting

Different audience

Focusing

Millennials

Neglecting

Investing

Social media advertising

Influencers

Promote

Brand

Presenting ideas

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Commercial

Advertisers

Campaign

Publicity

Slogan

Jingle

Product Placement

Brand awareness

Plug a product

Build Awareness