# data[].attributes.headline
SCREENSHOTS OF COMMUNICATIONS WITH CUSTOMERS

# data[].attributes.subject
SCREENSHOTS OF COMMUNICATIONS WITH CUSTOMERS

# data[].attributes.body
Closet Capsule is a second-hand clothes business that targets specifically to the needs of college students.

For the purpose of establishing a thriving community focused on responsible consumption, our objective is to provide fashionable clothing that is also affordable and environmentally friendly. The market for second-hand clothing is particularly strong among students. We are witnessing a surge in demand for solutions that are both environmentally friendly and value-oriented, in addition to a growing respect for one-of-a-kind vintage products.

# data[].attributes.body
Introducing our sale manager, Natasha Dania, 21 years old, from Kuching, Sarawak. She is continuing her bachelor at UNIMAS in Computational Science course

Responsibilities:

Evolving and executing new sales strategies, initiatives, and programs

Identify knowledge gaps within the team and develop plans for filling them

Ensure that company quotas are met by holding daily check-ins with sales team to set objectives and monitor progress

# data[].attributes.body
In spite of encouraging sustainability, affordability, and recyclables reduction, our company, CLOSET CAPSULE, an ownership business, sells items that have been gently used or that have been previously owned. We hope that we will be able to assist consumers from University Malaysia Sarawak (UNIMAS) who are between the ages of 18 and 25 by providing them with the greatest pricing that are in line with the quality of the product. We are located at University Malaysia Sarawak(UNIMAS) and operating at time 9 A.M. to 5 P.M.

For promoting and other purposes, people can reach us on Instagram: https://instagram.com/closetcapsulee?igshid=OGQ5ZDc2ODk2ZA%3D%3D&utm_source=qr

Customers' problems that we encountered was some people may be reluctant to purchase pre-owned things because they are concerned about the possibility of quality problems. We, on the other hand, have the ability to alleviate this issue by compiling a collection of products that have been meticulously examined and are in accordance with stringent quality standards, as well as by making sure that accurate descriptions and information on the state of each item are effortlessly accessible.

# data[].attributes.body
RM 3 each

Discount !!! BUY 3 FOR RM18

# data[].attributes.body
RM2 Each

# data[].attributes.body
RM2 Each

# data[].attributes.body
Social Media updater, Nursyasya and 23 years old, from Kuching Sarawak. Study bachelor degree in UNIMAS taking Computational Science course.

Responsibilities:

-Update the product in socials media such as Instagram.

-Take a photo of product and edit the pic to upload in instagram.

# data[].attributes.body
Adira Rahima, 23 years old from Kuching, Sarawak currently taking degree in Science Computer and Technology (Computitional Science) in UNIMAS

Handle the delivery of the item to be received by the customer.

Develop relationships with reliable customers to expand ideas about our products.

# data[].attributes.body
RM6 Each

# data[].attributes.body
RM3 Each

# data[].attributes.body
RM3 Each

# data[].attributes.body
~Slight Defect

Size M-L

RM5

# data[].attributes.body
Size M-L

RM7

# data[].attributes.body
Size S-M
RM5

# data[].attributes.body
Size M-L

RM5

# data[].attributes.body
Size S-M

RM12

# data[].attributes.body
Size S-M
RM5

# data[].attributes.body
Size S-M
RM10

# data[].attributes.body
~Slight dent
Size M-L
RM10

# data[].attributes.body
Georgia Julian, 22 years old from Kuching, Sarawak, and studying Bachelor's Degree in Computer Science at UNIMAS.

Responsibilities:

Develops and implements marketing strategies to promote the products.

Handles inquiries from customers, resolves issues, and ensures customer satisfaction.

# data[].attributes.body
Andrina Kong Earn Chee, 21 years old, currently pursuing a degree in Computational Science at UNIMAS.

Responsibilities:

Look for suppliers of secondhand clothing

Ensure items are in good condition before sending to the customers

# data[].attributes.body
Britney, 21 years old from Song, Sarawak and currently taking degree in Computer Science (Network Computing) in UNIMAS

Monitor online reviews and customer feedback to address customer concerns and enhance the company’s online reputation.

Manage payments in business

# data[].attributes.body
Size S-M
**GET 2 at RM8

RM4 each

# data[].attributes.body
Size S-M

**GET 2 at RM8

RM 4 each

# data[].attributes.body
Size M- XL

RM8

# data[].attributes.body
Size S-M

RM25

# data[].attributes.body
Size S-M

RM13

# data[].attributes.body
Size S-M

RM15

# data[].attributes.body
Size M

RM8

# data[].attributes.body
Size M-L

RM13

# data[].attributes.body
Size M-L

RM15

# data[].attributes.body
RM15

# data[].attributes.body
Buy 3 for RM20

# data[].attributes.body
Buy 3 for RM20

# data[].attributes.body
Task:

Marketing

Making E - Portfolio

Collect reviews and transactions from customers

# data[].attributes.body
Tasks:

Presentor of Business Pitching

Marketing

Collect reviews and transactions from customers

# data[].attributes.body
For me, this business really change my perspective towards business. I never thought that handling business could be this hard although ours was only a small business. It's not easy to get customers. From this business activity, I now know how to deal with all the challenges. I gained many new experiences.

Overall, this business activity was such a great experience for me as I never thought of a having even a small business. I think I might open my own business one day.

# data[].attributes.body
The key partners in this undertaking are the individuals inside my group. Every individual contributes a distinct array of abilities, knowledge, and viewpoints, fostering a cooperative atmosphere that is vital for the achievement of our mission. Collectively, we constitute a unified team, and our collaborative endeavours make a substantial impact on attaining our objectives. The collaboration among us is a crucial element in our capacity to address difficulties, distribute duties, and eventually achieve favourable results.

# data[].attributes.body
The basis of our company is constructed on a collection of important activities that are essential to providing value to our clients. These activities are an essential part of our business. Our dedication to providing first-rate service to our customers comes first. Making sure our customers are happy is our first priority, so we respond quickly and effectively to their demands.

Along with excellent client service, we also promote our products through other channels, with a strong emphasis on social media. We are able to reach our demographic, display our wares, and cultivate a following thanks to our active social media presence. Mostly, you can find us updating our products on Instagram. We make sure to describe and condition each item so that customers know what to anticipate from the high-quality items they buy. Customers trust you more when you're honest with them.

When it comes to reaching and connecting with our student audience, our marketing methods are absolutely critical. To get the word out about our products and show the student body how great they are, we use a wide variety of marketing strategies.

Finally, an important operational activity is the timely and trouble-free distribution of our merchandise to pupils. Making sure our items reach our clients efficiently and in perfect condition is our first priority, and we know how important it is to deliver them on time and reliably. Our colleague Allamanda will not be charged for delivery, but all of our other colleagues will be charged as such:

~Sakura Colleague: RM1

~Cempaka Colleague: RM2

~Bunga Raya & Tun Ahmad Zaidi Colleague: RM3

~Kenanga, Unijaya & Rafflesia Colleague: RM5

Our company is built on five essential activities, which allow us to meet and beyond consumer expectations and make a lasting impression in the student market.

# data[].attributes.body
The success of our business is dependent on a strategic integration of essential resources that jointly enable us to prosper in the market. Primarily, our financial resources are the foundation of our operations, provide the essential funds to drive expansion, engage in innovation, and respond to market fluctuations. These financial resources empower us to make strategic decisions and effectively manage problems with resilience.

Another essential component of our success is our commitment to quality. The exceptional calibre of our products is a pivotal asset that distinguishes us in the market. Our primary focus is on upholding stringent quality standards in our products. This not only improves customer pleasure but also fosters long-term brand loyalty and great word-of-mouth.

Social media has become a crucial asset for our organisation in the digital era. Our extensive presence on various social media platforms enables us to immediately connect with our intended audience, establish brand recognition, and actively participate in significant discussions. Social media functions as a potent instrument for marketing, fostering customer involvement, and remaining alert to market trends.

Our business benefits from the combined effect of our financial resources, dedication to excellence, and efficient use of social media, which forms a strong and solid basis. These essential tools are crucial for us to not only meet but beyond client expectations and maintain competitiveness in the constantly changing market.

# data[].attributes.body
It was enlightening to work with my group members on the business assignment about selling preloved item. It brought to light how important teamwork and efficient communication are while negotiating the difficulties of the used market. By working together, we were able to combine many viewpoints and improve our comprehension of industry trends and consumer preferences. It also highlighted how important it is to divide up work so that marketing, customer service, and purchasing items are all done efficiently. All in all, the teamwork improved our assignment's quality and gave us an insight into the practical aspects of managing a preloved item business.

# data[].attributes.body
The promise of high quality and a wide variety of one-of-a-kind designs in our pre-owned things are the two main value propositions that shape our dedication to our consumers and the foundation of our business.

Primarily, we are proud to provide high-quality pre-owned things. To make sure it lives up to our high standards, every product is thoroughly inspected. Products that are both gently used and of exceptional quality allow us to serve our consumers eco-friendly, long-lasting, and trustworthy goods.

Variety and originality are just as important as quality, which we fully grasp. A wide variety of patterns, styles, and trends are showcased in our carefully selected assortment. Our selection is carefully curated to meet the needs of a wide range of customers, from those seeking classic items to those seeking more eclectic pieces. Our dedication to diversity ensures that every consumer may find something that speaks to their unique style, expresses themselves, and uncovers hidden gems.

At its heart, our value propositions are the high quality and wide variety of our pre-loved items. Our goal is to make shopping with us more than simply a transaction; it should be an adventure into finding unique and sustainable fashion options that reflect our clients' values and personal style.

# data[].attributes.body
Tasks:

Editing Business Pitching Slides

Update the product in socials media such as Instagram.

Collect reviews and transactions from customers

# data[].attributes.body
Our customer relationship management strategy is comprehensive and focused on meeting client needs. We prioritise feedback and ensure that our products are consistently available. By employing a comprehensive feedback system, we actively solicit and appreciate the viewpoints of our clients. This bilateral communication promotes an interactive relationship, enabling us to adjust and address their preferences, concerns, and suggestions.

Our dedication to transparency and accountability is demonstrated through the implementation of a thorough rating system, in addition to receiving feedback. The method not only facilitates customers in sharing their experiences but also functions as a quantitative assessment of our performance. The utilisation of data in this manner facilitates the identification of areas that require improvement and recognises our strengths, so contributing to a continuous cycle of enhancement.

In addition, our commitment to ensuring customer happiness goes beyond simple feedback tools. We offer a seamless customer experience by keeping a continuous product replenishment plan. This commitment demonstrates our recognition of the significance of product availability in continually satisfying customer requests and expectations.

# data[].attributes.body
We've carefully chosen our marketing channels to appeal to the tastes and way of life of our target audience, which is the modern college student. The main channels we use for communication and staying updated are Instagram, Facebook, and WhatsApp, which align with the digital environment that appeals to our age demographic.

Instagram is the focal point of our communication strategy due to its widespread popularity and emphasis on visual content. This platform enables us to exhibit our brand, products, and interact with our audience using visually appealing images and dynamic material. The focus on visual storytelling well matches the preferences of university students who value visually captivating and easily understandable content.

Although Facebook remains a component of our channel mix, we acknowledge that its user base primarily consists of slightly older individuals. Therefore, we have a presence on Facebook to reach a wider audience, but our major focus is on Instagram due to its lively and youth-centric community.

To enhance the speed and customisation of our interactions, we utilise WhatsApp. This messaging tool offers a fast and convenient means of real-time contact, allowing us to engage with our university audience on a more intimate level.

By strategically focusing our efforts on Instagram, we can effectively cater to the digital habits and interests of our university demographic, so establishing a greater connection and resonance with our target audience.

# data[].attributes.body
We focus on UNIMAS students as our main customers. As university students, we understand our community's distinct requirements, preferences, and lifestyles. We identify with UNIMAS students' late-night study sessions, class effort, and campus excitement. Our products and services reflect our students' different interests and needs. We create solutions that improve the student experience, from price to convenience to fit our busy schedules.

More than consumers, UNIMAS students are our community, colleagues, and inspiration. By catering to our university peers, we hope to improve the UNIMAS student experience by promoting a sense of belonging and shared experiences in our dynamic campus culture.

# data[].attributes.body
Outlining our cost structure helps us figure out the important parts that make up our total costs. As college students trying to get a handle on company dynamics, we need to pay close attention to the details of our cost structure.

One essential component is the cost of packing. This covers all the costs related to the materials and design used to make sure our goods are secure and look good. Our packaging does more than just hold products; it also helps build our reputation and the satisfaction of our customers.

Second, another important component of our cost structure is the cost of delivery. This includes the costs associated with getting our products from our warehouses to our clients' doorsteps. The entire cost efficiency is greatly affected by how efficient and reliable this procedure is, whether we use internal delivery methods or use external courier services.

Another important factor is transportation expense. Everything from the initial production or storage of our products to their eventual transportation to distribution centres falls under this larger category of logistics. Our ability to remain cost competitive is affected by the modes, routes, and partners that are chosen for transportation.

# data[].attributes.body
Our company's income comes from a variety of sources, including both old and new ways of paying. Online banking is a fundamental part of our income model, as it is in line with the current trend of digital transformation in the financial industry. We enable smooth transactions by utilising secure internet platforms, specifically designed to meet the needs of a technologically proficient consumer base.

In addition, the implementation of Touch 'n Go (TnG) payment enhances our sources of income. TnG provides a convenient and touchless payment experience, catering to the changing consumer behaviour that prioritises efficiency and safety. This contemporary payment method not only expands our consumer demographic but also improves the whole transactional experience.

Lastly, we acknowledge the ongoing importance of cash transactions, recognising the varied preferences and accessibility of our customers. By accommodating cash payments, we guarantee inclusivity and serve a wider range of individuals, including those who have a preference for or depend on conventional payment methods.

# data[].attributes.body
Running a business focused on selling pre-loved items has been an exciting journey for me. We started this business with the goal of helping the environment by selling our unused clothes and items instead of letting them end up in the trash. One big challenge was attracting customers. This is due to the fact that people think differently about second-hand things with some thinking that they are no longer of good quality. So, we worked hard to show them that our pre-loved items are still as good as brand-new. The most rewarding aspect of running this business is witnessing customers not only appreciating but also expressing their satisfaction through positive reviews. I am happy to be able to sell pre-loved items where everyone can afford them.

In a nutshell, despite the challenges, this journey has proven to be both valuable and meaningful, particularly for someone like me who wasn't familiar with the business world. Through this experience, I've gained valuable insights and a wider understanding of the business world, expanding my perspective on various aspects of the entrepreneurial realm.

# data[].attributes.attachment_link.description
Welcome back to Instagram. Sign in to check out what your friends, family & interests have been capturing & sharing around the world.

# data[].attributes.body
At Closet Capsule, we place great importance on the influence of inquisitiveness and aesthetic appeal. We carefully select and arrange content on our Instagram feed using deliberate teaser strategies, which captivate our audience and pique their curiosity about the thrilling surprises we have planned. By strategically employing contrasting colours and enticing typography, we create a visually engaging experience that not only attracts potential customers but also produces an aesthetically pleasing feed.

Each post is meticulously crafted to form a fragment of a broader enigma, enticing our audience to engage, delve deeper, and eagerly anticipate what is ahead. The planned arrangement of colours and typefaces has a purpose beyond visual appeal. It aims to attract attention, create emotions, and eventually involve our followers in a captivating brand experience that combines aesthetics with anticipation.

# data[].attributes.body
Tasks:

Presentor of Business Pitching

Marketing

Making and editing E - Portfolio

Collect reviews and transactions from customers

# data[].attributes.body
Maintenance of clothes

Marketing

Collect reviews and transactions from customers

# data[].attributes.body
Making business with my groupmates has been wonderful and transformative, teaching me patience and integrity. Group collaboration presented challenges and accomplishments that impacted our venture and my personal progress. Working with my groupmates taught me patience. Learning to navigate our team members' viewpoints, strengths, and working styles was crucial to our business path. We faced challenges and resolved conflicts, making patience a virtue and a necessity. It taught us that consensus and progress took time and that being calm was vital to our success.

Integrity was also crucial to our business. In a collaborative context where trust is key to teamwork, integrity is essential. Honesty and transparency in communication, decision-making, and task execution increased our working relationships and boosted our corporate credibility. The commitment to do the right thing, even when tempted to compromise, shaped our ethical foundation.

Making business with my groupmates also taught me accountability and responsibility. Each member's actions affected our venture's success, emphasising the necessity of reliability and devotion to our goals.

As I reflect on this joint journey, I realise that patience and honesty are teachings beyond business. They underpin my personal and professional values. My patience and integrity in handling group dynamics are not simply professional talents, but life qualities I value and use.

# data[].attributes.body
Being with my group mates on the business project about the sale of a prelove item was good. It highlighted the significance of effective teamwork and communication in navigating the challenges of the used market. What i could learn about business is learning the principles of marketing, including market research, branding, advertising, and digital marketing. We also gain knowledge about financial management, budgeting, accounting, and financial analysis.

It emphasised the significance of task delegation for the effective completion of customer service, marketing, and merchandise procurement. All things considered, working as a team enhanced the quality of our project and provided us with insight into the real-world challenges of running business.

# data[].attributes.body
Edit slide for pitching.

Update the product in socials media such as Instagram.

Take a picture and edit for the product.

Taking reviews and transaction from customer.

Promoting the product.

# data[].attributes.body
Managing a business about preloved items has taught me a lot, since I never had the experience running a business before. I met with many new people throughout this experience and it has taught me how to interact with people. I learned that people generally like to help others, and that I shouldn't be afraid of asking and answering questions. This has helped me to manage my social anxiety.

Besides that, I had also learned that managing a business was not as simple as it seems. If you do not create your own products, then you need to source for suppliers so you can have inventory to sell to your customers. Being friendly and responsive is a good way to attract new customers and promotes customer loyalty.