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【1】Rao, M.

[online] Available at https://blinkux.com/ideas/remote-ux-research  [Accessed 23 February 2021]

【2】Lurchenko, A. (2016)

Remote User Research & Usability Methods [online] Available at https://uxmag.com/articles/remote-user-research-usability-methods 1. [Accessed 23 February 2021]

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Remote user studies are ideal for getting insights from end-users who may be located anywhere in the world. 【2】These studies provide access to a larger pool of potential customers, cut out travel time, and can significantly lower the cost of usability testing.

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A new study from Harvard Business School says geographic flexibility can save money for businesses and staffers. Researchers found employees who worked remotely raised revenue and productivity and boosted their local economy. LinkedIn senior editor-at-large Jessi Hempel discusses the benefits of working remotely.

Video-

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What are the pros and cons of working remotely?

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Remote work is here to stay. Learn about some of the key benefits of remote work for employees and employers,
Including productivity and experience, environmental sustainability, and more.

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Research Remotely is any study we conduct where the participant speaks to the researcher from a different location.
Conducting remote research is not just something to turn to when you have to. There are a lot of great reasons to incorporate remote research into your regular research practice — it can be a quick and flexible approach to gather feedback from a diverse audience in a way that’s inclusive, respectful, and high-quality.【1】

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Video-5 Disadvantages Of Working From Home

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Video-5 Disadvantages Of Working From Home

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Working from home can look like you're that college graduate who lives in their parents' basement.
But instead of playing video games, you're actually working a full-time job.

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5 Disadvantages Of Working From Home | A Look Into

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Conducting remote research is not just something to turn to when you have to. There are a lot of great reasons to incorporate remote research into your regular research practice — it can be a quick and flexible approach to gather feedback from a diverse audience in a way that’s inclusive, respectful, and high-quality.

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We use a video conference platform, usually Zoom, along with Feedback Panel (our proprietary streaming and video repository), so we can screen share easily and record each session. When a video call isn’t feasible, a simple phone call may be enough.

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The combination of technical issues, distractions and users obsessing over moving your face around the screen means that remote research can take just that little bit longer than normal.

While it’s not a huge issue, it does mean that some elements in the research may not be covered and delays the delivery of the overall research.

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2. Showing prototypes on un-tested devices and screens

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2. Showing prototypes on un-tested devices and screens

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Given the current situation of working from home, there is less access to the usual range of devices on which prototypes can be tested.

Many times the key section of the interface, which would be built to always be displayed above the fold, is now beyond the fold both horizontally and vertically.

Fortunately, the research is not impacted too much – depending on the prototype and the research questions. What this does mean is that usability issues that stem from users not seeing a feature because of the screen size, have to be discarded because they have no merit.

This takes up time in the interviews as your user may have to scroll to search for the feature they would normally see. It also takes up time in the analysis, as you have to determine whether the user could not find the feature based on the resolution issue or for genuine usability issues.

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Remote research and online video calls have been around for years, with many different tools to choose from. The range of tools available is not only confusing, but there is enough choice that every user has their own preference.

There is nothing wrong with choice, but the problem arises when every tool seems to need installing and a new account created, which nobody is keen on, increasing the risk of users dropping out.

I’ve experienced users asking to use specific tools which are usually not ones designed for conducting remote research. Even if you’re exclusively interviewing academics and scientists, no industry or domain guarantees your users are tech-savvy!

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Research remotely is almost always quicker and lighter weight than in-person studies when it comes to coordination and logistics. With the right tech setup and prepared researchers, remote user testing can be more efficient and affordable.

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4. No control over your user’s environment

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4. No control over your user’s environment

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For those more acquainted with in-house research, the first thing you quickly realise with remote interviews is the loss of control over the environment in which the research takes place. Your user can join the call from anywhere.

Granted, this is common for a number of research techniques like in-field or guerilla testing. However, when preparing for those methods, you do have a rough idea of where you’ll be conducting the research and you can plan ahead.

For remote research, you have no idea where your user is until you’re both connected on the call. In that moment you have to deal with whatever is thrown at you – children crying, neighbours arguing, traffic noise, etc.

Even from the researcher’s side, our homes are not designed to be professional environments and we have a complete loss of control over other people’s actions like flatmates singing or pets howling.

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When we need to speak with people with a specific job function or specialized expertise, remote studies can be a great way to talk to the highly-specialized participants who are all over the world.

Through remote research, we’ve interviewed many types of user groups including teachers, parents, gamers, and cyber security specialists.

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Particularly distracting when conducting remote interviews is the user insisting on seeing your face during the call.

It’s completely normal to want to see the face of whomever you’re talking to. But some users will insist on seeing the researcher’s face the entire time, to the point where they continually switch between the camera view and the prototype.

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3.Geographical diversity widens your point of view

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3.Geographical diversity widens your point of view

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It’s critical that products and services listen to, and take into account, the voices, opinions, and experiences of a wide and diverse audience.
Remote sessions is a great option when your participants may be in the same area as your researchers, but have a very limited amount of time to participate. It is often easier to book a one-hour session with an executive when they can participate from their office, rather than asking them to travel to our labs. Many of our clients want to include business leaders and executives as participants in studies. Remote user research increases the number of viable participants our recruiters can contact.

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There is a parallel benefit in sharing digital spaces as well. Participants can share their screen, they will remember and be able to share some information or a view that they experience that they may not have brought up in the lab. When it comes to digital experiences, showing real instances of challenges and success in context is a huge help to our team.

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Remote user testing can often make talking to participants with different abilities much easier for the participants, who may need different accommodations to travel to the lab or use the technology than we would typically provide. With the comfort of their own technology, remote testing can produce even better quality data from some participants.