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After the creative conscience talk I have been inspired on a new level. It really opened my eyes to how I can actually make a change through my chosen profession. Ive always thought of the concept of 'changing the world' but I've had massive doubts and reservations about it. When I would watch an advert on television of people doing a call for action pleading for us to cut down on this or that I would think that won't make a difference everything comes from the top, ask fast fashion brands to cut own on production don't ask little me to swap out meat for vegetables to help climate change, I saw myself as a drop in the ocean. But now I think about my role and abilities and realise advertising IS the media, design IS everything. I now realise that my career is such bigger than making things look great and selling a product it can be used to build a better future and save the world.

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"In my opinion if you're a designer and you don't wake up every morning with the fundamental belief that through the work you do you can change the world and people's lives you're not working hard enough or not working for the right company" - Elizabeth Kiehner IBM’s Global Design Director

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Design Can Change The World  | Adobe Creative Cloud

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Designer Micheal Bierut explains how design can change the world through his book showcasing projects that he has personally learned something from. His book is something he wishes he had when growing up, something his younger self would have found and been inspired by. He talks about being so grateful that he gets to do something that he wanted to do since he was a child and still has so much fun doing it.

I think its nice that he relates the notion of changing the world through design with his younger self because most children always want to be heroes and save the world through being an astronaut etc, it would be a good thing for kids to know that they can change the world by being a designer too.

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How To (Change the World) by Graphic Designer Michael Bierut

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Ted talk on how design has the ability to change the world:

'Designers play a substantial role in the creation of useless products and the dissemination of senseless concepts. Nowadays Communication-related items are changing both interpersonal behavior and society as a whole. But the things we design or use have no signification without the persons they are related to. Communication designers could make a difference and promote the invention of socially meaningful structures.'

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How design can change the world | Anna Berkenbusch | TEDxHHL

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This ted talk covers how design should be thought of as a super power, it can be used to build but it can also be used to destroy. For example you could design an amazing sustainable new technology or you could design a plastic wasteful product which contributes to global warming. Its' all up to you and what impact you want to have on the world.

'A call to action to all designers who are uniquely positioned to make a meaningful difference in todays world. Design should be thought of as a "super power" and it is time we take responsibility for the things we create. With our digital well-being at risk, designers have the privilege and the burden of wielding more power and influence than ever before.'

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The power of design  | JD Hooge | TEDxPortland

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Link to Creative Conscience's page listing everything they are about and what they stand for.

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Ted talk on using design solutions to have positive impact on lives and the planet

'There is no way without sustainable and social design solutions which will have an important impact on the environment and the society'

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Changing the world through design activism | Sigrid Bürstmayr | TEDxLend

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A blog listing all the important ways design can change the world such as making the world more Accessible and Sustainable.

"Designers manipulate various media types such as typography, illustration, photography, etc., to create visual representations of ideas & messages. These messages then find their way into the masses, in printed media such as books, advertising, websites, television, movies, product packaging, signage, social media & much more."

"The media has an enormous impact on us. It shapes what we see & how we understand the world as well as how we see ourselves & others."

These two quotes I took from the article made me realise that as designers, in a way, we ARE the media. The same media that is seen as toxic and manipulative. Because we are such a big part of media we DO have the ability to change the narrative and the negative culture.

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Graphic design may be an art in & of itself, & it can be highly aesthetic, but our roles as graphic designers aren't just about creating pretty pictures & websites. Since the industrial revolution, graphic design has been on the rise & has played an essential role in the modern world. When you take the time to think about it, designers have played a part in conceiving everything we use & experience today.
Great design attempts to shape a better life for people & humanize information & technology. Historically & politically, designers have promoted; cultural trends, tolerance & respect, sustainability issues, ideology, beliefs, propaganda, & national identity. This means that graphic design affects the culture & it's development, social structures, economies & environments worldwide.
This article was originally published on https://www.aaloftsdesign.com. If this article appears on any other site other than https://www.aaloftsdesign.com without clear referencing it is a violation of the copyright owned by https://www.aaloftsdesign.com.
This article may contain affiliate links. That means if you click & buy a product, I may receive a small commission at no extra cost to you. AALofts Design is a participant in the Awin Affiliates program, an affiliate advertising program designed to provide a mean for sites to earn advertising fees by advertising & linking to participating merchants. For more information, please view my Privacy Policy Terms & Conditions

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How Graphic Design Can Change The World | AALofts Design

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Graphic design may be an art in & of itself, & it can be highly aesthetic, but our roles as graphic designers aren't just about creating pretty pictures & websites. Since the industrial revolution, graphic design has been on the rise & has played an essential role in the modern world.

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The Create change talk was my favorite of the whole week and it was really stirring and encouraging. I find it so inspiring to know there is an outlet for creative people and designers to try and save the world in a sense whether that is regarding global warming or mental health crisis, it's more than just designing for a brand or company it is designing for humanity. I feel really inclined to have a go myself in the future and I have looked at myself as a designer in a different light, it makes me more proud of the industry I have chosen to be in.

The Creative Conscience award briefs are a  list of topics you can choose to create a solution for. These briefs give you a chance to create a real impact on the world 'STOP negative and START positive'. I have heard of the D&AD awards but I haven't really heard of the Creative Conscience awards before the talk with them on Thursday.

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Here is why design is important in our society by Terra Movement. It lists 5 reasons as to why design is important to humanity and opens your eyes to how powerful design is and how much design dictates our reality.

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"Designers have an incredible power to inspire and make change happen"

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"Designers have an incredible power to inspire and make change happen"

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https://econyl.medium.com/changing-the-world-with-the-power-of-design-8ef9b61ff394

A quote I took from a blog asking all designers to share about the power of design to create change and make it happen.

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If COVID-19 is a portal, a getaway to a new world, we have the unique opportunity to start a conversation about what we want to bring in the new world, and what we want to leave behind. Designers have an incredible power to inspire and make change happen. We want to hear from them and create a conversation around the power of design and the changes we wish for. Please join us!

Photo by Zetong Li on Unsplash

Nearly one billion people around the globe have been quarantined to their homes in efforts to slow down the spread of the virus and flatten the curve. For the majority of the world, this is unnavigated territory. It's causing major waves of distress, sadness, and anxiety in the face of uncertainty. While we have no control over the external things that happen to us, we have complete control on how we can take action. So, we decided to start a new social media campaign with our community of both fashion and interiors designers to inspire change.

At the beginning of April, Indian writer, Arundhati Roy, wrote an amazing article for the Financial Times where she talks about pandemics as portals.

"Historically, pandemics have forced humans to break with the past and imagine their world anew. This one is no different. It is a portal, a gateway between one world and the next. We can choose to walk through it, dragging the carcasses of our prejudice and hatred, our avarice, our data banks and dead ideas, our dead rivers and smoky skies behind us. Or we can walk through lightly, with little luggage, ready to imagine another world. And ready to fight for it."

We believe designers have a great role in future changes on the other side of the portal. They can make a product to last forever - " If you want something to last, make it as lovable as a Labrador" wrote playful architect Lance Hosey in his The Shape of Green. They also influence a product environmental impact by choosing the materials and designing the product itself - " over 80 percent of a product's environmental impact is decided upon at the design stage". And they can influence behaviors and habits in numerous ways.
So now we want to hear from you. Join us in inspiring the world by sharing your creative inspirations. We are asking all designers to share a picture from their creative work space and a quote about the power of design to create change and make it happen.
In the face of change we can see fear, or we can see chance.When the disruption from the virus passes, we will have the opportunity to start fresh and rebuild, as Arundhati said, another world. How does that world look to you and how can design contribute to its creation?

We will be sharing some initial quotes from the designers we work with every day and that are creating beautiful products also using our ECONYL® regenerated nylon. If you want to participate here are a few instructions:

● Share an image of your creative process/sketches or your creative space tagging on Instagram @econylbrand and with #designersforchange

● Share with us a quote about the power of design for change and what it means to you and the work you do.

Designers, this is the time to do what it is that you do best: create; adapt; imagine. As proud creators, this is the time to step up and be a voice of hope and perspective for the world.

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Changing the world with the power of design

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If COVID-19 is a portal, a getaway to a new world, we have the unique opportunity to start a conversation about what we want to bring in the new world, and what we want to leave behind. Designers have an incredible power to inspire and make change happen.

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“over 80 percent of a product’s environmental impact is decided upon at the design stage”

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“over 80 percent of a product’s environmental impact is decided upon at the design stage”

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https://econyl.medium.com/changing-the-world-with-the-power-of-design-8ef9b61ff394

A quote I took from a blog asking all designers to share about the power of design to create change and make it happen.

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If COVID-19 is a portal, a getaway to a new world, we have the unique opportunity to start a conversation about what we want to bring in the new world, and what we want to leave behind. Designers have an incredible power to inspire and make change happen. We want to hear from them and create a conversation around the power of design and the changes we wish for. Please join us!

Photo by Zetong Li on Unsplash

Nearly one billion people around the globe have been quarantined to their homes in efforts to slow down the spread of the virus and flatten the curve. For the majority of the world, this is unnavigated territory. It's causing major waves of distress, sadness, and anxiety in the face of uncertainty. While we have no control over the external things that happen to us, we have complete control on how we can take action. So, we decided to start a new social media campaign with our community of both fashion and interiors designers to inspire change.

At the beginning of April, Indian writer, Arundhati Roy, wrote an amazing article for the Financial Times where she talks about pandemics as portals.

"Historically, pandemics have forced humans to break with the past and imagine their world anew. This one is no different. It is a portal, a gateway between one world and the next. We can choose to walk through it, dragging the carcasses of our prejudice and hatred, our avarice, our data banks and dead ideas, our dead rivers and smoky skies behind us. Or we can walk through lightly, with little luggage, ready to imagine another world. And ready to fight for it."

We believe designers have a great role in future changes on the other side of the portal. They can make a product to last forever - " If you want something to last, make it as lovable as a Labrador" wrote playful architect Lance Hosey in his The Shape of Green. They also influence a product environmental impact by choosing the materials and designing the product itself - " over 80 percent of a product's environmental impact is decided upon at the design stage". And they can influence behaviors and habits in numerous ways.
So now we want to hear from you. Join us in inspiring the world by sharing your creative inspirations. We are asking all designers to share a picture from their creative work space and a quote about the power of design to create change and make it happen.
In the face of change we can see fear, or we can see chance.When the disruption from the virus passes, we will have the opportunity to start fresh and rebuild, as Arundhati said, another world. How does that world look to you and how can design contribute to its creation?

We will be sharing some initial quotes from the designers we work with every day and that are creating beautiful products also using our ECONYL® regenerated nylon. If you want to participate here are a few instructions:

● Share an image of your creative process/sketches or your creative space tagging on Instagram @econylbrand and with #designersforchange

● Share with us a quote about the power of design for change and what it means to you and the work you do.

Designers, this is the time to do what it is that you do best: create; adapt; imagine. As proud creators, this is the time to step up and be a voice of hope and perspective for the world.

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Changing the world with the power of design

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If COVID-19 is a portal, a getaway to a new world, we have the unique opportunity to start a conversation about what we want to bring in the new world, and what we want to leave behind. Designers have an incredible power to inspire and make change happen.

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Exhibition in the Design Museum about how design can fight the battle against waste.

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Exhibition in the Design Museum about how design can fight the battle against waste.

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I was looking for exhibitions to attend for inspiration and independent research. I found this one about how design can help the world and its problem with waste. I was instantly interested and thought it really relates to my favourite zoom lecture of the week which was about creating change with creative conscience! It was the most perfect exhibition I could find and I will definitely try to attend so it can give me more of an insight about how my own creativity could help design a better future.

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The R&D Week unit brief

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Link to David's Data Walking project site with apps etc listed on it.

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ABOUT Data Walking is a research project exploring the potential of walking to gather environmental data and through multiple walks and visualisations build a rich picture of that area. The project examines technology and tools for creative data gathering and experimenting with data visualisatio…

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This was the Mintel zoom talk, during the talk they were discussing the rise of virtual influencers, people were asking questions in person about what a virtual influencer was and the speaker was trying to explain it to them. I instantly knew what she was talking about and gave an example of an already established VR influencers Instagram account so that people could click the link and understand what it is.

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Data Walking with David Hunter Zoom Workshop

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Data Walking with David Hunter Zoom Workshop

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David showed us step by step how to put our gathered data into a visual interactive map on mapbox.com, this was very easy to follow and straightforward. I have set up an account with map box so that I can use it in the future when I want to try out data collecting.

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I attended the zoom 'Technological advances in broadcast' by PROAV. I wasn't sure what to expect, I soon realised it was a class for camera fans it was very much based around tech with questions surrounding different types of lenses and such, I like photography but this was far too advanced for me and not a subject I was that interested in.

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Data Walking with David Hunter Zoom Workshop

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Data Walking with David Hunter Zoom Workshop

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I found this zoom really helpful to me because I have never fully grasped the concept of what data is. I now understand that data is series of facts and figures that can be processed into viable information. I was happy to be in this class as I got to learn all about data and how to gather it myself but I was left wondering how I could use it in my course/career path. David then mentioned that data could be collected on advertising itself for example signage. This opened my eyes to the fact that data can be collected on everything and more importantly it can be used along side my course (Advertising and Brand Design)

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I asked a question for the WGSN employees in the chat. I asked them if they could give an example of a trend that they are forecasting at the moment. One of the women Hewan Franchi tried to answer but it wasn't very clear and went on a spiel but she ended up just saying that 'extreme optimism' will be a big trend due to the effects of the pandemic. I am not sure if the long and vague answer was because they are quite gate keeping and secretive in the trend forecasting industry or because she didn't really have an answer for it and wasn't the best at forecasting?

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Create Change with Creative Conscience Zoom talk

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Create Change with Creative Conscience Zoom talk

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Here is a list of the different themes Creative Conscience cover in their work. They also seek this type of work in the Creative Conscience awards, always finding the best design solutions that could help in tackling each of these problems.

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Create Change with Creative Conscience Zoom talk

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Create Change with Creative Conscience Zoom talk

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Here is a case study that creative conscience presented to us at the talk. Chrissy talked about a project that was made to fight hysteria and fear-mongering during the pandemic. She spoke about how the general media is very toxic and causes mass anxiety and other mental health issues especially regarding the Covid-19 disease. The media projected the death toll to the world daily, But what a designer noticed was that we never saw the recovery figures ,they hacked the daily figures of recovery rates from people who had Covid and survived. They broadcasted this all over the world on big screens for example Times Square. This was to help people who were made to fear the disease so much that they either became recluses or neglected their own health and missed crucial hospital appointments that could have saved their lives. This case study shows how designers who rebelled against the harmful media gave hope to humanity in such dire times, easing mass panic caused by fear-mongering. This case was especially insightful for me as I am currently writing an essay on whether advertising has helped (by educating and informing) or harmed (fear-mongering and misinformation) in the pandemic.

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Here is a slide in the talk showing the huge demand for VR experiences, the concept is becoming very popular within the creative industry and beyond spanning all over the world. This shows just how fast the tech industry is merging with the creative industries to introduce VR and AR into the mainstream and how successful it has been so far. This makes me more aware of the prevalence of new technology being used in design and how I need to be more educated on it to keep up with the fast-moving feild.

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Trend Forecasting with Mintel iPad Notes

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Trend Forecasting with Mintel iPad Notes

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I found this talk about the Kave 360 Project very interesting, it was all about turning events and performances into immersive virtual reality experiences. In their manifesto, they describe wanting to make an impact on climate change through design "compelling experiences are designed to inform and inspire changes in human behaviour manifesting a meaningful Climate Emergency response." this massively relates to this recurring theme of designers using creativity and new technology to make a positive change on the world.

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I have circled all the talks I am interested in/ want to attend. I unfortunately couldn't attend any in-person workshop sessions as I have just had thyroid surgery and am currently recovering at home.

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Data Walking with David Hunter iPad Notes

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Data Walking with David Hunter iPad Notes

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Create Change with Creative Conscience iPad Notes

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Create Change with Creative Conscience iPad Notes