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Someone who has something special which will help the hero.

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At the mercy of the villain.

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The person who helps the hero on their quest.

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The antagonist in the film, who causes several problems.

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The one who is on the quest and eventually saves the day.

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Themes within a horror film are usually: death, paranoia, fake documentaries, ghosts, demons and some even have a killing fest.

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Visual styles are generally the same through the sub genres. for instance: shadows; low key lighting; canted angles and POV shots.

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If the film is based around ghosts, generally, the film is set in a haunted house or building with an eery atmosphere.

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Settings like in the forest or somewhere where nobody goes or lives is quite conventional as it has connotes a creepy and eerie atmosphere.

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In most horror films, things tend to happen at night. This follows the conventional fear of the dark.

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The use of costumes are very crucial for a horror genre. Usually, the costumes in horror films are quite dark and dull colours as well ocassionally masks or some form of clothing to hide their identity.

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Conventionally, music helps emphasise the tension and builds suspense for the audience, which is unique to this particular genre

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In every horror film, there is either a killer or some form of unusual creature. This character kills each character.

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Usually the couple die separately (usually the male dies first leaving the female more vulnerable).

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The jerk is also conventionally the skeptic and is often very vulgar towards the female characters.

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The nerd is usually the skeptic about ghosts, monsters and zombies, until they see them.

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Usually, the blonde female character is one of the first characters to die in a horror.