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India has a very rich culture of crafts throughout the country but the status of these crafts and craftsmen is not something to be proud of. Crafts involves the usage of different skills that have been passed on from generations to generations and practicing a craft requires a lot of hard work, patience and dedication as most of the work in preparing these crafts is done manually. The new generations do not value these crafts much and do not want to practice them either, because they are oblivious of the hidden scope in these crafts and they lack the dedication and passion to practice them and the crafts are starting to vanish slowly because of these factors. We need to find a way to preserve these dying crafts as they reflect the culture and heritage of our country and the future generations must know about it.
₍http://www.craftsinindia.com/maps/india.html₎

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The craft practices lack the design aspect and the designs in the crafts are old which have been there since ages due to lack of innovation in the crafts.The craftsman knows the skills and techniques perfectly and goes on to make the same kind of craft that has been there without thinking about the design aspect of those products. The crafts also face tough competition form the machine made goods which are cheaper with the similar look offered by the crafts, that is why people have started to prefer machine made goods over hand made goods. Craftsmen are starting to leave the production of crafts in search of new methods to earn livelihood because there is very less or no income in the production of crafts anymore.
₍http://masters-craft.blogspot.com/2015/09/crafts-of-india-traditional-pottery.html₎

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When design and crafts are amalgamated, it can lead to a successful future of crafts. For example, people had completely disregarded and neglected wearing juttis after cheaper and more comfortable western style footwear was made available. The craft of jutti making was almost dead but then some designers like Fizzy Goblet and Needledust etc. contemporised and modernised the design of jutti by using more modern prints and materials and also modifying the designs a little bit which were liked by the younger generations and because of which the jutti business is again booming and juttis are in demand and people like to wear juttis now a days not only on occassions like weddings but also in day to day life which has given the craftsmen work to do and employment yet again and their craft is starting to be valued as they are in demand.

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Traditional Jutti ₍https://glowroad.com/indian-traditional-handmade-new-mojari-jutti-slippers-flip-flop-flat-women-shoes/az/B01MXJY3T5₎

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Needledust Jutti ₍https://www.needledust.com/springfeilds₎

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To conclude, if design is combined with the crafts and the skills and techniques and experience of work of the craftsmen while contemporising and modernising the craft while keeping the essence of the craft also, it can lead to the crafts being valued once again by everyone and better status of the craftsman in the society with more people willing to take up practicing crafts rather than people leaving them.

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http://www.catchnews.com/india-news/made-in-india-the-eco-boom-story-no-one-is-looking-at-1450097708.html

https://www.youtube.com/watch?v=0DZYG37YiFk