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Redmond writes concerning the phenomenon that is 'Bieber fever' stating ‌ 'The fever he is connected to is commodified heterosexual romanticism.'. We can see this reflected similarly in One Direction's marketing strategy where they apply the similar love songs targeted at their female fans creating an environment where 'girls search for authenticity, for true moments of shared and reciprocated intimacy' creating what they feel is an authentic bond with the artist.

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Harry Styles' beauty brand: Pleasing (2021)

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Harry Styles' beauty brand: Pleasing (2021)

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Styles expands his brand by introducing 'Pleasing' a beauty brand focusing on nail polish. This expansion links further to Styles' feminine identity whilst allowing him to expand his economic value as a brand. This can be interpreted by some as a 'money grab' from Styles considering his already extremely high economical value mixed with the absence of his visual image from the brand.

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Housed in collectible glass bottles, our Pleasing Nail Polish formula is 12-Free. 3 glossy shades, a pearlised top coat and trappings. Wear them straight or mix and match.

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A compilation of interviews shows Styles to be continuously laughing and joking positioning Styles as comedic. The compilation video made by IsobelStyles shows how fans perceive these values in Styles and the band to show authenticity.

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One direction interview moments that I love

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Styles has utilised his song 'Treat People with Kindness'  to use as a slogan for his brand. Branding on merchandise from jumpers to socks has created almost a marketable ideology for Styles's fans to take away binding his fanbase together in community and branding Styles as God-like whilst introducing him as a commodity.

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Styles's relationship with Gucci started when creative director Alessandro Michele took over the brand. From multiple Gucci campaigns to custom performance outfits Styles encompasses the 'Fashionista' star type culminating in his own collection: Gucci HA HA HA. His close relationship with one of the biggest fashion houses denotes the highest level of fame and star quality.

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How did a Cheshire boy-bander become a muse to one of the fashion industry's most influential players? Naomi Pike takes a closer look.

The relationship between A-list muse and lauded designer is nothing new. But few have been as serendipitous that of Harry Styles and Alessandro Michele: the pop star's solo career coincided neatly with the designer hitting his stride as the game-changing creative director of Gucci. Theirs is a mutually beneficial partnership that has elevated the former to new echelons of style, while the latter has become something of an icon to an unexpected fandom.

Unlike the large-scale productions of recent show seasons, Michele first presented his vision for Gucci with a quietly confident collection on 19 January 2015 - reportedly pulled together in just five turbo-charged days. The collection had all the signifiers of the retro-inspired aesthetic that has since become Michele's beat, introducing the fur-lined loafers, pussy-bow blouses and florals that still form the backbone of his work today. A 20-year-old Harry, meanwhile, was still a long-haired One Direction member set to embark on the band's biggest ever - and as it turned out last- tour. Just as One Direction's days were winding down, Michele was picking up speed. Gucci reported a five per cent rise in sales in the last three months of 2015, amounting to 1.1 billion Euro in the final quarter.
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Stylist Harry Lambert, who had been working with Harry for a few years by then, decided it was time for the boy-bander to try something new. A floral suit - that floral suit - from Michele's spring/summer 2016 collection would be just the 'fit for the American Music Awards in November 2015, they decided.

Looking back it was a "very bold move," Lambert admits. Styles was the first to take one of Michele's full menswear looks from the Gucci catwalk and wear it on the red carpet. "It was very exciting to see everyone's responses, but also how great he looked in it,'' Lambert told Miss Vogue of what he still views as a turning point in his client's fashion journey. This winning suit encouraged Styles and Lambert to pull more Gucci, and Harry gave his final performance as a member of One Direction wearing a suit in the retro petal print that defined Michele's early collections.

In fact, Gucci was just about the only thing that the 1D alum carried over to his solo career. Even his shoulder-length curls were shorn. The music videos that accompanied Styles's eponymous number one album, released in April 2017, all incorporated Gucci, as did his appearances on the promo trail. A navy tailored coat floats through the sky in the video for " Sign Of The Times", and he wears floral tailoring in the clip for " Kiwi ". When the time came for Harry to take his record on the road, he wore countless bespoke Gucci suits on stage. Most were floral brocade with flared trousers, and paired with pussy-bow shirting.

By June 2018, the relationship had been formalised. Styles was revealed - in a series of photos taken by Glen Luchford in the suitably English setting of a chip shop - as the face of Gucci's tailoring campaign. Two more campaigns followed, in which Styles models the most exuberant of Michele's creations without ever sacrificing his schoolboy cheekiness, not even with a lamb slung around his shoulders. The campaigns, two by Luchford, a third by Harmony Karine, helped to usher in a new dawn in menswear advertising.

A year later Harry was unveiled as part of a diverse line-up in the campaign for Gucci's Mèmoire D'une Odeur - the near century-old house's first gender-neutral scent. Yes, he was the main event, but Styles shared the spotlight with other creatives in what became an unavoidable campaign, covering buildings, beauty counters, column inches and iPhone wallpapers across the globe. Styles has since quipped that he wears it to bed, making a bottle a necessary purchase for even half-dedicated Harry fans.

That Harry's work with Gucci has proved so popular with his dedicated fanbase is a key component in the success of their collaborations. Though - and again, this is likely owing to Harry's own allegiances - his followers do tend to have a keen interest in fashion compared to other fandoms, it's down to their idol that Harries know the artistic director by his first name alone. "It is really exciting for us fans to see another facet of Harry as a creative individual, and his Gucci partnership cultivates that and gives us an even more in-depth perspective of who he is," Nadhila, a 26-year-old fan in Indonesia told Miss Vogue.

Nadhila, who has been a part of the team behind the Twitter account @HSNewsUpdate since 2011, believes that the fluid nature of Michele's vision has contributed to the interest in Harry's Gucci looks. "There are no boundaries on what he might come up with, so fans are always excited to see what look [Harry] might step out in next," she says. Styles's efforts to be a fan-focused, ethical pop star - his motto is "treat people with kindness" - are relevant, too. "He has inspired us to be bold, unique and unafraid to experiment when it comes to fashion," she adds. "He has shown us that there is no such thing as too feminine or too masculine, we can be both and we can be ourselves."

Another of Harry's biggest fan accounts, @TheHarryNews, is run by four women in their mid-twenties: Annie, Océane, Lena and Rachel. "You can really see the confidence he's gotten from working with Gucci," they share collectively over email. "[He's] taking more risks and letting more of himself show... In a lot of ways we've seen Harry really come into his own. I think that really resonates with people, especially his fans, who get tiny pieces of [who he really is] through fashion."

Two fans who have an almost encyclopedic knowledge of this fashion partnership are the transatlantic duo behind @HSFashionArchive. Since April 2016, London-based Lu and Washington DC-based Alex have documented every look worn by Harry in meticulous detail, all to act as "a resource for fans". Its posts lets his followers know how they might go about procuring these items, but also sheds light on key house codes - thus enabling fans to quickly identify which of Harry's looks are Gucci, and which aren't. "We have noticed that fans buy the Gucci pieces that Harry has worn," 29-year-old Alex explained. "Though some pieces are pricey, we've seen people buy the loafers, boots, and bags that Harry has sported over the years. Lots of our followers bought the £34 Gucci lipsticks he wore in Beauty Papers. "

The pair believes that the relationship works because Gucci is able to offer Harry such a broad spectrum of looks to choose from. "Gucci's looks range from wearable to outrageous, so Harry's continued partnership with Gucci guarantees both attainable style and flashy moments. There's nothing like seeing him in a wild new outfit that we couldn't have anticipated." And though one might assume the scene-stealing suits are most popular with fans, according to Nadhila, they like his low-key looks best, given that "they show a more casual and intimate look into who he is as a 'normal' person".

Of course, there is a notable exception: the 2019 Met Gala. For the opening evening of the "Camp: Notes On Fashion" exhibition Michele and Harry acted as co-hosts, and arrived on the pink carpet together. "After such a colourful tour wardrobe it was nice to do something a little unexpected," Lambert told Miss Vogue of the black blouse Styles wore. "[It was about] taking traditionally feminine elements like the frills, heeled boots, sheer fabric and the pearl earring, but then rephrasing them as masculine pieces set against the high-waisted tailored trousers and his tattoos. Camp, but still Harry." Lambert explained at the time: "We met up earlier this year to share mood boards with the Gucci team. We had pages of printed references all on the table from Alessandro, myself and Harry, then we edited them down." Today, the @HSFashionArchive duo agree the night "was a massive deal amongst fans".

There was the now pearl earring-wearing fashion darling of the music world, standing alongside the closest thing to a rockstar the fashion industry has at present. "I love dressing up and he loves dressing up," Michele told The Face in 2019. "The moment I met him, I immediately understood there was something strong around him. I realised he was much more than a young singer. He was a young man, dressed in a thoughtful way, with uncombed hair and a beautiful voice. I thought he gathered within himself the feminine and the masculine."

Since the Met, the relationship has continued to go from strength to strength. Styles wore a custom look on the cover of his second record, Fine Line, shot by Tim Walker, and Michele and Styles collaborated on a T-shirt to coincide with it, with a percentage of the sales going to the Global Fund For Women. Gucci's high-waisted trousers, cropped blazers and dazzling shirting now takes up even more space in Styles's wardrobe, and bring as much attention to the star as his sophomore record's commercial and critical success.

Sightings of Styles in Gucci have become a source of comfort for fans in a turbulent 2020. From his Mary-Janes at the Brits to his oversized turquoise blazer and crochet gloves in the "Golden" video, by way of outré sunglasses and floral sunglasses in the clip for " Watermelon Sugar", Harry's recent sartorial choices have managed to be pleasingly familiar, while simultaneously keeping his followers on their toes.

A bit like the chicken and the egg conundrum, the question remains: is Harry very Gucci, or is Gucci very Harry? The verdict is out. But without each other, both might be missing a little something.

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More from British Vogue...

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How Harry Styles Became The Ultimate Gucci Muse

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Miss Vogue takes a detailed look as to how Harry Styles, a commercial boyband success, became the poster boy of Alessandro Michele's esoteric Gucci. From the tailored Gucci suits to the advertising campaigns, revisit the storied history of Harry Styles and Gucci.

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Styles creates own collection with Gucci:  Gucci HA HA HA 

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Styles creates own collection with Gucci:  Gucci HA HA HA 

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As a solo artist performer Styles wears bright daring outfits with sequins noting a change from his casual One Direction wardrobe to stand out star.

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Styles's gender fluid fashion choices are demonstrated by sparkly jumpsuits, leather co-ords, Deep v-necks and open shirts in his solo career.  As well as promoting Styles to 'style icon' his choices to show his chest leaves him open to sexualisation as his body becomes part of the outfits. This exposure of skin combined with his feminine outfits leave him open to be viewed as a queer star.

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As a performer in One Direction his dark outfits and signature bandana presented a low-key casual look feeding into his boy next door persona.

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During Styles' time in One Direction his fashion choices change from off the shelf high street pieces to a floral printed Gucci suit by the end of his time in One Direction. This notes more personal fashion choices with change over time due to maturity. Here, we see the beginnings of Styles' feminine fashion sense.

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The combination of Styles' feminine fashion choices and his decision to portray a gay man in the film 'My Policeman' despite not openly labelling himself as a part of the LGBTQ+ community has lead to accusations of 'queer baiting'. This causes rupture to Styles' boy-next-door humble persona as it alludes to Styles using the LGBTQ+ community to market his 'Treat People with Kindness' brand to increase profit. This displays him as a product and a brand in contradiction with his relatable in-touch personality.

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In a sprawling new Rolling Stone interview, Harry Styles takes time to address several issues on the minds of his fans, which involve his personal life and how it impacts his art.

Styles discussed his new role in the upcoming film " My Policeman," a romantic period piece set in the '50s, when it was illegal to be in a same-sex relationship in the U.K. Although he has been in a high-profile relationship with actor and director Olivia Wilde since 2021, Styles spoke about starring in a gay drama.

"It's obviously pretty unfathomable now to think, 'Oh, you couldn't be gay. That was illegal,' " he said. "I think everyone, including myself, has your own journey with figuring out sexuality and getting more comfortable with it. It's not like 'This is a gay story about these guys being gay.' It's about love and about wasted time to me."

Styles also broke down the vision for the sex scenes.

"So much of gay sex in film is two guys going at it, and it kind of removes the tenderness from it," he said. "There will be, I would imagine, some people who watch it who were very much alive during this time when it was illegal to be gay, and [director Michael Grandage] wanted to show that it's tender and loving and sensitive."

Despite taking on the role, Styles also disputed allegations of "queerbating," or subtlety marketing himself as being LGBTQ without actually identifying as a member of that community.

"Sometimes people say, 'You've only publicly been with women,' and I don't think I've publicly been with anyone," he said. "If someone takes a picture of you with someone, it doesn't mean you're choosing to have a public relationship or something."

Despite that stance, his relationship with Wilde has been well-documented in the press, as they've been photographed together countless times and spotted at events together ever since he acted in her upcoming film "Don't Worry Darling."

Both Styles and Wilde spoke about the difficulties that have come up when a vocal minority of his fans use social media to condemn Wilde and their relationship.

"It's obviously a difficult feeling to feel like being close to me means you're at the ransom of a corner of Twitter or something," Styles said. "I just wanted to sing. I didn't want to get into it if I was going to hurt people like that."

"What I don't understand about the cruelty you're referencing is that that kind of toxic negativity is the antithesis of Harry, and everything he puts out there," Wilde said. "I don't personally believe the hateful energy defines his fan base at all. The majority of them are true champions of kindness."

"Don't Worry Darling" is set to hit theaters on Sept. 23, while "My Policeman" will open in limited release on Oct. 21. Styles is currently in the middle of his 15-show "Harry's House" residency at Madison Square Garden.

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Harry Styles Addresses 'Queerbaiting' Accusations, Playing a Gay Character in 'My Policeman' and Fans Slamming Olivia Wilde

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In a sprawling new Rolling Stone interview, Harry Styles takes time to address several issues on the minds of his fans, which involve his personal life and how it impacts his art. Styles discussed his new role in the upcoming film " My Policeman," a romantic period piece set in the '50s, when it was illegal to be in a same-sex relationship in the U.K.

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Styles' stage presence is shown here through a Gif of his performance at Coachella, a global festival notorious for attracting celebrity audience. His rockstar image here is sown through his ability to attract crowds of celebrities putting himself on a pedestal higher than your average celebrity.

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Here, we can see how although Styles has changed from band member to solo artist his dedicated fanbase has followed him over to his solo career demostrating his cult like following whilst also showing his star image to be one of authenticity as his previous fanbase has not become unconnected.

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Tweets by TheHarryNews

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Styles begins relationship with Actress/Director Olivia Wilde rumoured to have begun as an affair. This produces an unstable image of Styles as his heartthrob image transforms to one of a home wrecker.

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More than a year into their relationship, Harry Styles and Olivia Wilde are still going strong.

The 38-year-old filmmaker and the 28-year-old singer - who first met on the set of their film Don't Worry Darling back in September 2020 - stepped out as a couple while attending a wedding together in January 2021.

"What started out as a close friendship, quickly turned romantic," a source exclusively revealed to PEOPLE at the time. "Everyone saw it coming. During breaks, he hasn't been able to stay away and visited her trailer."

A source also told PEOPLE in February 2021 that the couple seemed "very serious" and spent "all their time together" on the Don't Worry Darling set.

"She is also very happy with Harry," added the source of the actress. Wilde split from her fiancé of seven years, Jason Sudeikis, in early 2020, an insider previously told PEOPLE.

From their on-set sparks to their PDA-filled getaway, here's everything you need to know about Harry Styles and Olivia Wilde's relationship.

September 2020: Harry Styles joins the cast of Olivia Wilde's film Don't Worry Darling

Styles joined the Don't Worry Darling cast in September 2020, signing on to replace Shia LaBeouf, who was slated to star in a supporting role alongside Florence Pugh in the Wilde-directed film.

At the time, Deadline reported that LaBeouf had to depart due to scheduling conflicts.

November 2020: PEOPLE reports that Olivia Wilde and Jason Sudeikis ended their engagement

In November, PEOPLE exclusively learned that Wilde and her longtime fiancé, Jason Sudeikis, with whom she shares son Otis and daughter Daisy, had gone their separate ways.

"The split happened at the beginning of the year," a source revealed at the time, explaining that their children's wellbeing was the pair's main focus. "It's been amicable and they've transitioned into a great co-parenting routine. The children are the priority and the heart of the family's relationship," the source said.

December 2020: Olivia Wilde says she's blown away by Harry Styles' acting chops

Wilde had nothing but praise for her new male lead in Styles' profile, telling the publication that his turn as Alex in 2017's Dunkirk blew her away.

"[Costume designer Arianne Phillips] and I did a little victory dance when we heard that we officially had Harry in the film because we knew that he has a real appreciation for fashion and style," she said.

As Wilde explained, Styles' knack for all things sartorial would be key to playing Jack in her film.

"This movie is incredibly stylistic. It's very heightened and opulent, and I'm really grateful that he is so enthusiastic about that element of the process - some actors just don't care."

Beyond his style, Wilde called out Styles' lack of "toxic masculinity."

"To me, he's very modern, and I hope that this brand of confidence as a male that Harry has - truly devoid of any traces of toxic masculinity - is indicative of his generation and therefore the future of the world," she told the publication, adding, "I think he is in many ways championing that, spearheading that. It's pretty powerful and kind of extraordinary to see someone in his position redefining what it can mean to be a man with confidence."

January 2021: Olivia Wilde and Harry Styles are seen holding hands

The Life Itself actress and the former X-Factor hopeful had the internet abuzz in January 2021, when they were photographed holding hands at Styles' agent's wedding in Montecito, California. ​​

"They were affectionate around their friends, held hands and looked very happy. They have dated for a few weeks," a source told PEOPLE at the time.

January 2021: Harry Styles wraps his arm around Olivia Wilde

Just one day after photos were released of the couple walking hand in hand, Styles upped the ante on their PDA, wrapping his arm around Wilde while talking with friends in a parking lot.

February 2021: Olivia Wilde praises Harry Styles' modesty

One month after the duo made headlines with their budding romance, Wilde gave her new beau major props via social media.

"Little known fact: Most male actors don't want to play supporting roles in female-led films," she captioned a photo of Styles wearing a suit while sitting on top of a shiny black car.

She continued, "The industry has raised them to believe it lessens their power (i.e financial value) to accept these roles, which is one of the reasons it's so hard to get financing for movies focusing on female stories. No joke, it is harrrrrd to find actors who recognize why it might be worth it to allow for a woman to hold the spotlight. Enter: @harrystyles, our 'Jack.' "

The director also said that Styles gave star Florence Pugh the room to shine in her own right. "He didn't have to join our circus, but he jumped on board with humility and grace, and blew us away every day with his talent, warmth, and ability to drive backwards," she wrote.

February 2021: Olivia Wilde and Harry Styles pose for a cast and crew photo

Don't Worry Darling star Ali Asif shared a group photo with members of the cast and crew on wrap day. In the shot, Styles was seen with his arm around Wilde as they smiled beside Asif, Pugh, Nick Kroll, Kate Berlant and members of the crew.

"GIGANTIC congratulations to EVERYONE involved in making this beautiful film during these very trying times," Asif captioned the photo.

February 2021: Olivia Wilde and Harry Styles travel to England

With Don't Worry Darling complete, a source revealed to PEOPLE that the couple, who had been staying together in Styles' Hollywood home, had headed to England.

July 2021: Olivia Wilde and Harry Styles soak up the sun in Italy

In July, the couple vacationed in Monte Argentario, Italy, where they were photographed sharing a passionate kiss aboard a yacht.

They were later seen kissing once more while sunbathing before they made their way onto a smaller boat to continue their date.

September 2021: Olivia Wilde dances at Harry Styles' concert

Wilde, dressed in a loose-fitting baby blue suit, was seen dancing in the front row of Styles' concert at the MGM in Las Vegas in September.

"She was so happy and dancing all night!" a concertgoer told E! News. "It was very cute. She was singing along to almost every song and having a good time with the people she was with."

November 2021: Olivia Wilde supports Harry Styles' new beauty line

After the former One Direction member debuted his unisex nail polish, Pleasing, in November, Wilde was quick to show her support for her significant other's new business venture.

"I find this very pleasing," she cheekily captioned a plug for the brand on Instagram.

November 2021: Olivia Wilde wears Harry Styles' tour shirt

The director doubled down on her support in November, when she was spotted at an L.A. Starbucks in a pair of black leggings and a "Love on Tour" tee from Styles' 2021 tour.

December 2021: Olivia Wilde addresses the attention on her relationship with Harry Styles

In December, Wilde briefly spoke about the spotlight on the couple's relationship in a cover story for Vogue's January 2022 issue.

"It's obviously really tempting to correct a false narrative," she told the outlet of the attention surrounding their romance. "I think what you realize is that when you're really happy, it doesn't matter what strangers think about you. All that matters to you is what's real, and what you love, and who you love."

She concluded, "I'm happier than I've ever been. And I'm healthier than I've ever been, and it's just wonderful to feel that."

December 2021: Harry Styles gets to know Olivia Wilde's kids

Almost a year into their relationship, a source revealed to PEOPLE that the twosome was getting serious and spending time with each other's families.

"Harry is slowly getting to know her kids," the insider revealed, adding, "Olivia is also spending time with Harry's mom."

The source also shared that the pair was prioritizing their time together despite their busy schedules.

"Olivia has been flying nonstop between L.A., where her kids live, to join Harry on tour," the insider revealed. "She always seems focused on just making it all work. She is really Harry's biggest fan."

February 2022: Olivia Wilde celebrates Harry Styles' 28th birthday

In February, Wilde donned the floral jumpsuit of her "dreams" to celebrate Style's 28th birthday. The director shared two snaps on Instagram from the festivities.

"Happy happy," she captioned one of the photos that showed her standing behind a candlelit table.

January 2022: Olivia Wilde supports Harry Styles' new movie

When Styles' Eternals costar, Gemma Chan, shared a series of photos of herself and the actor all suited up as their respective characters of Stersi and Starfox in January, Wilde was quick to add her support. "Watching now obviously," she commented, adding a series of raised hands emojis.

April 2022: Harry Styles releases a new song - and fans speculate it's about Olivia Wilde

Styles released his first song in more than two years in April 2022 with " As It Was," and lyrics from the track had the internet speculating that at least one line referenced Wilde.

The part in question? "I don't wanna talk about the way that it was, leave America, two kids follow her, I don't wanna talk about who's doin' it first."

April 2022: Harry Styles reveals he's "really happy" amid his relationship with Olivia Wilde

Later that month, Styles told SiriusXM's The Morning Mash Up that the process of creating his upcoming album Harry's House has been "the most joyous of anything" he's experienced while making music so far.

"I feel the most comfortable I've been with myself and happiest with what I'm making and the best I felt about something that I'm making," he said, explaining that he's happy with the music and with his life, which will be reflected in his new work.

"I also feel really happy at the moment and I feel like it's the first time I feel like I'm making music and putting music out from a real place of personal freedom," he shared. "And that is a really liberating place to [be] creating from and now putting it out."

May 2022: Harry Styles and Olivia Wilde step out in Italy

On May 10, the couple was photographed in Italy together ahead of the singer's Love on Tour concerts. The outing came about two weeks after Wilde was served custody papers from ex Jason Sudeikis on stage in the middle of her presentation at CinemaCon in Las Vegas in April.

May 2022: Harry Styles talks about being directed by Olivia Wilde in Don't Worry Darling

In an interview with Howard Stern for the latter's SiriusXM show, Styles was asked, "You fell in love on a movie set?"

Though Styles played coy about discussing his love life, he did praise Wilde as a director, adding, "I had a wonderful experience being directed by Olivia. I think there is something that obviously ... acting is very uncomfortable at times. I think you have to trust a lot."

He also noted, "Being able to trust your director is a gift. That was very helpful, and it really meant for a really nice experience working on that movie," Styles said.

May 30, 2022: Harry Styles and Olivia Wilde are "more serious than ever"

A source told PEOPLE that Styles and Wilde are "more serious than ever" in May 2022.

The source said they'd been "finding ways to make things work" amid busy schedules, adding, "What might have seemed like a fling initially, is now a committed relationship."

"Harry is very smitten," the insider continued. "Olivia has very much brought out his romantic side. He also has tremendous respect for her when it comes to work. He would love to work with her again. They both support each other's careers."

August 22, 2022: Harry Styles talks to Rolling Stone about keeping his sexuality and relationships private

In an interview with Rolling Stone, Styles spoke about his choice to protect his romantic relationships from the public.

"I've never talked about my life away from work publicly and found that it's benefited me positively," he told the outlet. "There's always going to be a version of a narrative, and I think I just decided I wasn't going to spend the time trying to correct it or redirect it in some way."

Styles also spoke about fan speculation toward his sexuality, and how he doesn't think his seemingly public romances should define him.

"Sometimes people say, 'You've only publicly been with women,' and I don't think I've publicly been with anyone," he said.

Wilde was also quoted in the cover story and spoke to the outlet about her experience with Styles' zealous fans. Despite receiving hate online for her relationship with the singer, Wilde referred to Styles' supporters as "deeply loving people."

"What I don't understand about the cruelty you're referencing is that that kind of toxic negativity is the antithesis of Harry, and everything he puts out there," she said. "I don't personally believe the hateful energy defines his fan base at all. The majority of them are true champions of kindness."

August 24, 2022: Olivia Wilde says she and Harry Styles are protective of their relationship

Wilde spoke to about collaborating with Styles on her upcoming film Don't Worry Darling, but stated that she's "not going to say anything about" her relationship with the singer "because I've never seen a relationship benefit from being dragged into the public arena."

"We both go out of our way to protect our relationship," she said. "I think it's out of experience, but also just out of deep love."

Wilde also said she thinks there's a double standard that criticizes her for dating a younger man and labels her an absentee mother: "When people see me not with my kids, it's always 'How dare she.' I've never seen anyone say that about a guy. And if he is with his kid, he's a f---ing hero."

September 5, 2022: Olivia Wilde and Harry Styles attend the Venice Film Festival premiere of Don't Worry Darling

Wilde and Styles both attended the Venice Film Festival premiere of Don't Worry Darling, though fans pointed out that they were not sitting together at the film's screening.

Styles made headlines when a clip began circulating of the singer taking his seat next to his costar, Chris Pine. In the video, Styles moved his lips before Pine looked down and appeared to giggle, which some believe signified Styles spitting on Pine. In the clip, Wilde is seated on the other side of the Star Trek actor.

Earlier that day, Styles and Wilde were photographed together while posing for a cast photo with Pine, Pugh, Gemma Chan, Sydney Chandler and Nick Kroll, though they did not stand next to each other.

September 8, 2022: Olivia Wilde says she "instantly started crying" when she saw Harry Styles perform

In a cover story for Vanity Fair, Wilde spoke about her relationship with Styles and addressed rumors that she left Sudeikis for the musician.

"The complete horses--- idea that I left Jason for Harry is completely inaccurate," she said. "Our relationship was over long before I met Harry."

Wilde also discussed why she tries to keep details of her romance with Styles private. "I think once you crack open the window, you can't then be mad when mosquitoes come in," she explained. "It's like, 'You opened the window.' "

The director went on, sharing details from a night when she watched Styles perform at a 21,000-person arena. Wilde recalled standing with indie rock icon Jenny Lewis, who opened the show, during his performance.

"We were looking around, and she said, 'That's a lot of happy women,' " she recalled. "I instantly started crying. Where else do we see this? Happy women? Women brought together with joy, loving each other, and cheering for each other? This has been like a gift to be amongst this."

Wilde mentioned that Styles' fans have welcomed her with open arms: "His fans are a beautiful and loving group of people. I have had the opportunity to witness some of the most moving examples of compassion and acceptance."

September 21, 2022: Olivia Wilde attends Harry Styles' final Madison Square Garden concert

Styles' 15-show residency at Madison Square Garden in N.Y.C. came to an end - and Wilde was there to celebrate his successful run of sold-out concerts.

Fans spotted the Don't Worry Darling director dancing and singing as Styles performed. She donned a white maxi dress and a feather boa, which has become a staple accessory for fans at the singer's shows.

That same day, the couple were seen kissing on the street in N.Y.C. Their evening outing came one day before the theater premiere for their film Don't Worry Darling.

October 17, 2022: Olivia Wilde and Jason Sudeikis' former nanny claims Harry Styles' music was "banned" from their home

In an interview with the , one of Wilde and Sudeikis' former nannies shared alleged details about the pair's split and the beginnings of Wilde's relationship with Styles. The nanny, who was not named, claimed that Sudeikis was blindsided and "brokenhearted" by Wilde's new relationship, saying that the father of two did "a lot of crying" after learning of the romance.

The nanny alleged that Sudeikis tried to prevent Wilde from going to see Styles by lying down in front of her car so she wouldn't leave. According to the nanny, the Ted Lasso star became upset after seeing Wilde prepare a salad, allegedly for Styles, with her "special dressing" in the family's kitchen.

The nanny also claimed that Sudeikis discovered details of Wilde's relationship with Styles on an Apple Watch she left behind while filming Don't Worry Darling that contained messages between the pair and that, after learning of the relationship, Sudeikis banned them from playing Styles' music.

In a joint statement to PEOPLE, Wilde and Sudeikis denied their former employee's claims, calling the accusations "false and scurrilous."

October 21, 2022: Olivia Wilde and Harry Styles are "thriving" despite nanny's claims

Wilde and Styles aren't letting any drama get in the way of their happiness.

" Harry and Olivia are great. They're better than ever. They rise above this sort of thing all the time, and they're just moving forward with their relationship and are happy and thriving," a source told PEOPLE.

The insider added that Wilde "is happy that Harry is around" as she deals with the situation. "All the drama is a lot and definitely affects her," the source said.

A separate Styles source acknowledged that the "controversy surrounding their relationship and movie", Don't Worry Darling, hasn't been easy for the musician, but he isn't focusing on the drama.

"He likes to live a pretty care-free, happy life. Olivia has been stressed about [the drama] and it affects Harry too," said the Styles source. "But he has been very focused on enjoying their special relationship."

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Harry Styles and Olivia Wilde's Relationship Timeline

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More than a year into their relationship, Harry Styles and Olivia Wilde are still going strong. The 38-year-old filmmaker and the 28-year-old singer - who first met on the set of their film Don't Worry Darling back in September 2020 - stepped out as a couple while attending a wedding together in January 2021.

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Styles takes on the lead role in Indie movie 'My Policeman' contributing further to his film star image as a serious actor scoring parts in major films. Portraying a character of bisexual identity links to Styles' image as a queer star.

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My Policeman - Official Trailer | Prime Video

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Styles's star image as a film star is cemented in the leading role of Jack Chambers starring opposite academy award winning Florence Pugh.

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Don't Worry Darling - Final Trailer - Warner Bros. UK

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With the subheading 'The Boy-Band Superstar Comes of Age' Styles shows a change in his star status to serious musician on the cover of prestigious music magazine the Rolling Stone.

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Styles demonstrates continuity by appearing on SNL. However, this time he hosts showing how his star status has expanded to a broader audience due to his position as host. This shows his star status has expanded to a broader audience.

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Three nominations for Grammys, the highest music accolade, contribute to Styles' respected and talented rockstar image.

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Styles completes 15 nights in a row for his 'Love on Tour' tour at iconic New York venue Madison Square Gardens beating the record of most nights in a row. A banner was raised by the venue to commemorate this which has only been used before for Iconic stars Phish and Billy Joel. Here, Styles truely transforms to 'Rockstar' status with his musical career breaking records.

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Overview

Harry Styles Love On Tour 2022 is coming to NYC! Madison Square Garden is Harry's House for 15 nights from August 20 - September 21.

Per the artist's request, flags, signs and banners are permitted for Harry Styles' shows at MSG through September 21. We ask that all guests be mindful of flag, sign and banner size so as not to interfere with other guests' enjoyment of the show. Flagpoles and sticks will not be permitted inside the venue, nor will flags, signs and banners with obscene or offensive language, logos, images or references.
COVID-19 Entry Update
City of New York guidelines no longer require guests to provide proof of COVID-19 vaccination or wear a mask in order to attend events at indoor entertainment venues such as Madison Square Garden.

Government mandates, venue protocols and event requirements are subject to change, so be sure to check back here for the latest information prior to your event.
Additional Information Where to Enter

Please plan to arrive early! Be sure to check your ticket where your suggested entrance based on your seat location will clearly be displayed. View the entrance map.
Mobile Tickets

Please be sure to have your digital tickets easily accessible on your phone to enter the arena. Tickets can be accessed and displayed via the MSG Venue App (Download: Android | iOS) or the Ticketmaster App (Download: Android | iOS).

Bags must fit comfortably under your seat, and oversized bags larger than 22″ x 14″ x 9″ are prohibited. To view the full list of prohibited items, click here.
General Admission Policy

Please click here to view the General Admission Policy for this event.
Shop Early for Merch

Love On Tour merchandise will be available for purchase at The Garden.

September 18: Noon - 5pm
September 19 - 20: 10am - 3pm
September 21: 10am - 5pm

The merch stand entrance is located inside our main entrance on 7th Avenue between 31st Street and 33rd Street. You do not need a ticket to enter this area.

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Harry Styles Tickets | Madison Square Garden

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Overview Harry Styles Love On Tour 2022 is coming to NYC! Madison Square Garden is Harry's House for 15 nights from August 20 - September 21. Per the artist's request, flags, signs and banners are permitted for Harry Styles' shows at MSG through September 21.

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This review exclaims positively how Styles has found his personal sound with NME writing there's 'far more of a cohesive Styles sound' (Mylrea, 2019) whilst comparing the songs to the likes of Fleetwood Mac. Styles is quoted saying the album is “all about having sex and feeling sad”. This honesty from Styles reflects his star image as authentic whilst comparisons to Fleetwood Mac lift Styles' star status from boyband member too serious musician.

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When One Direction went on hiatus in 2016, it wasn't really a question of if Harry Styles would release solo material - more, what sort of music would it be? Would he follow ex-bandmate Zayn Malik down the sensual electronic-R&B route? Would he try and shed the boyband label and push out a record of boyish indie? Or would he go down the Justin Timberlake route of a tightly written, full-blown pop album?

Well, he did none of the above. Styles' debut single 'Sign of the Times' was a Bowie inspired epic standing at just under six minutes. The power ballad fused elements of '70s rock with Britpop, and was a taster of what was to come on his self-titled debut album, which combined the aforementioned influences with elements of soft rock, psychedelia and a dash of funk. Brilliantly bizarre and endlessly endearing, it featured a handful of mega tunes, but sometimes it felt like Styles was borrowing too heavily from his musical heroes. There were glimmers of his personality and own sound, but they were partially obscured by the eclectic inspirations and attempts to distance himself from his boyband past.

His follow up 'Fine Line' has taken this nostalgic sound and combined it with soaring pop sensibilities. And while his influences are still evident (Hell, he even sought out the woman who made Joni Mitchell's dulcimer in the '70s, and plays one on the album), there's far more of a cohesive Styles sound on 'Fine Line'.

This was evident in the first few singles: 'Lights Up', which blends soft rock with modern indie and a glimmer of soul, and the bombastic 'Watermelon Sugar', a '70s inspired bop stuffed with bolshy brass lines. The rest of 'Fine Line' follows suit.

Punchy opener 'Golden' is a big and brash indie-pop song. It's filled with simple backing vocals, twinkling glockenspiel tinkles and a huge, warm chorus. You can hear the weight of his heroes Fleetwood Mac threaded throughout the track (and on the rest of the record), but this time around Style's own charm doesn't seem lost among his admiration for historic greats.

The jangling 'Cherry' is drenched in psychedelia with its clattering riffs and harmonica lines. 'Sunflower, Vol. 6' is stuffed with The Beach Boys-style vocal harmonies and production that could have come off the latest Vampire Weekend record, and 'Canyon Moon' combines those aforementioned Fleetwood Mac nods with sunny, 'Screamadelica'-indebted instrumentation.

Lyrically, it's brazenly honest. The album, Styles has said, is "all about having sex and feeling sad" - you couldn't put it better yourself. On 'Falling' he alludes to the fact he cheated on his ex, admitting that "there's no one to blame but the drink and my wandering eyes," while on 'Cherry' he mocks his exes new partner, asking: "Does he take you walking 'round his parents' gallery?". And then there's the deliciously saucy lyrics of 'Watermelon Sugar', which may or may not be about oral sex: "I just wanna taste it / Watermelon sugar high".

Sometimes it borders on trite - the Queen-influenced introduction of 'Treat People with Kindness' sees a female choir proclaim: "Maybe we can find a place to feel good / And we can treat people with kindness / Find a place to feel good." But as the choral introduction subsides into another banging pop tune, the clichés are forgiven.

There again, there are some lacklustre moments. Ballads such as 'Falling', for instance, are disappointing. It's a saccharine heartbreak on an album otherwise bursting with personality and charm; there's nothing on the track that would distinguish it from another weepy rock infused ballad - you could tell somebody that this was James Arthur or John Legend and they wouldn't bat an eyelid. New single 'Adore You' similarly does little to differentiate itself from being any other slice of generic chart fodder.

For the most part, though, Styles' second album is a total joy. It's an elegant combination of the ex-boybander's influences, slick modern pop and his own roguish charm. On the last song, the euphoric, Bon Iver-inspired 'Fine Line', Styles comes full circle, seemingly feeling hopeful after his past heartbreak and indiscretions.

"We'll be a fine line," he croons over and over atop jubilant, lush orchestration, before adding: "We'll be alright." Given the quality of Styles second album, we're inclined to agree.

Release date: December 13, 2019
Record label: Columbia

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Harry Styles - 'Fine Line' review: packed with personality and charm (and saucy lyrics)

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When One Direction went on hiatus in 2016, it wasn't really a question of if Harry Styles would release solo material - more, what sort of music would it be? Would he follow ex-bandmate Zayn Malik down the sensual electronic-R&B route? Would he try and shed the boyband label and push out a record of boyish indie?

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Styles' tweets now contradict largely with his seemingly spontaneous tweets from his One Direction days. This move away from over sharing leaves no room for controversial tweets whilst strategically putting him out of reach from fans creating a star persona that is is untouchable presenting himself in a way that he is so famous he is out of reach.

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HARRYWEEN. Los Angeles. October, 2022. pic.twitter.com/xktJZ0mtML
— Harry Styles. (@Harry_Styles) November 2, 2022

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Helena Louise Dare-Edwards has written an extensive article on how twitter is used as sense of authenticity due to the candidness and personal relationship it allows between the celebrity and the fans. However, they claim that this can also have adverse affects. For example, they highlight a tweet of Styles' bandmate Louis Tomlinson addressing 'Bullshit rumours' that him and Styles were in a relationship together due to previous flirty tweets between them. Fans speculated that this out of character tweet was a ploy by management to 'invalidate' the relationship. Dare-Edwards writes that it is possible this was to reinstate both Styles' and Tomlinson's star persona as heterosexual as being authentic.

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Additional information

Notes on contributors

Helena Louise Dare-EdwardsHelena Louise Dare-Edwards is a doctoral candidate in the School of Film, Television and Media at the University of East Anglia, UK. Her thesis, provisionally entitled 'Nickelodeon, Fangirling and Coming-of-age Online', explores teen-girl fandom from a gender/age perspective. Combining fan studies and girlhood studies, it considers the much disparaged and marginalised fangirl identity across three fan spaces.

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'Shipping bullshit': Twitter rumours, fan/celebrity interaction and questions of authenticity

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Helena Louise Dare-EdwardsHelena Louise Dare-Edwards is a doctoral candidate in the School of Film, Television and Media at the University of East Anglia, UK. Her thesis, provisionally entitled 'Nickelodeon, Fangirling and Coming-of-age Online', explores teen-girl fandom from a gender/age perspective. Combining fan studies and girlhood studies, it considers the much disparaged and marginalised fangirl identity across three fan spaces.

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Reviews for the movie as a whole were overwhelmingly positive: 'one of the best films of the decade', 'a film that leaves you breathless'. With an all star cast of serious talented actors such as Kenneth Branagh, Cillian Murphy and Tom Hardy combined with Styles' positive acting performance ensures styles' star status is lifted to match the serious talent of these renowned actors. This shows a bold and risky step away from his time in One Direction where he was largely associated with the negative connotations of manufactured pop music.

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Rotten Tomatoes, home of the Tomatometer, is the most trusted measurement of quality for Movies & TV. The definitive site for Reviews, Trailers, Showtimes, and Tickets

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Styles makes his acting debut in the Christopher Nolan film 'Dunkirk'. Critics dubbed Styles' performance as 'impressive' with the film overall receiving rave reviews.

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From Pearl Harbour to Saving Private Ryan, Hollywood often trumpets the glory of war and America's involvement. But Dunkirk offers a British perspective, avoiding gung-ho bombast to focus on the camaraderie of those simply trying to safeguard their passage home. It's a moving journey, and a groundbreaking spin on an often tired genre.

Dunkirk is the work of Christopher Nolan, a directing great who had much to lose when taking on the job. Firstly, the story he tells - British soldiers trapped on French beaches escaping with the help of hundreds of private boats from back home - has been told countless times before. And he then brings a mismatched ensemble cast of huge names (Tom Hardy, Cillian Murphy and Kenneth Branagh, who all make brief but much-anticipated appearances) and untested new talent: Harry Styles here takes a break from pop superstardom to make his much-fêted acting debut, as critics sharpen their knives. If Dunkirk faltered even slightly, the naysayers would be ready to pounce.

But Nolan's epic delivers on all fronts - including Styles' impressive big screen debut. There's no glorifying of war, no needless thirst for blood, no pointlessly explosive, budget-busting scenes. Dunkirk instead zooms up close to the psychological impact of conflict. Each fraught exchange and snapshot of battle is rooted to the human stories developing on those beaches, all of which hang on a knife edge.

As with Nolan's previous classics (2008's The Dark Knight, 2010's Inception), this is a thrill-packed, nail-biting watch. Dialogue is used sparingly. Instead, its focus is on the frail, often speechless tension as soldiers fight for their lives. Hans Zimmer's haunting orchestral score only adds to the drama, working in sync with each passing gunshot. It's a visual experience unlike any other. See Dunkirk on the biggest IMAX screen you can find.

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From Pearl Harbour to Saving Private Ryan, Hollywood often trumpets the glory of war and America's involvement. But Dunkirk offers a British perspective, avoiding gung-ho bombast to focus on the camaraderie of those simply trying to safeguard their passage home. It's a moving journey, and a groundbreaking spin on an often tired genre.

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Funny interview to promote the 'Dunkirk' movie 

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Funny interview to promote the 'Dunkirk' movie 

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Styles takes part in an interview with a comedian to promote the movie Dunkirk. The interview gained 5.6 million views with comments stating it's the 'cutest thing I've ever seen' and 'Harry has such a contagious laugh'. Here we can see that even though Styles has taken on an acting role dealing with the serious theme of World War II, which could be seen as pretentious due to his unflinching confidence to land his first serious acting role in a Christopher Nolan film. This interview shows that Styles doesn't take himself too seriously as he is seen 'giggling' throughout the interview engaging with the comedians' jokes contributing to his star image as the nice boy-next door.

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Harry Styles (Full Interview) | Chelsea | Netflix

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Styles preforms solo live for the first time on major US television programme SNL. By debuting on one of the largest US programmes of all time Styles ensures notoriety for his first album and his announcement as a solo artist. The show also features him in two humorous sketches presenting him as comedic and goofy showing he is the same Harry Styles as he was in One Direction that doesn't take himself too seriously denoting relatability and likability. Additionally, the decision for him to imitate Mick Jagger in one of the sketches alludes to the trajectory Styles possibly wants his career to go in following in the iconic rockstar Mick Jaggers footsteps.

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Carolina. #Carolina 

It's a controversial theory that the song is either about a girl or possibly about drugs. Either way, the song is about someone/something that Harry says makes him "feel so good".

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Carolina. #Carolina 

It's a controversial theory that the song is either about a girl or possibly about drugs. Either way, the song is about someone/something that Harry says makes him "feel so good". https://t.co/lKoQC1Ucls

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Sign of The Times. #SOTT 

Meaning, a new beginning since the  song is viewed as a gay anthem; or possibly symbolizing the end of the world, hence the two lovers meeting again in another life  ("somewhere far away from here"). https://t.co/KLN5rzjVX2

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Carolina. #Carolina

It's a controversial theory that the song is either about a girl or possibly about drugs. Either way, the song is about someone/something that Harry says makes him "feel so good". pic.twitter.com/lKoQC1Ucls
— Harry Styles🖤 (@lilhaz6) September 10, 2018

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Carolina. #Carolina 

It's a controversial theory that the song is either about a girl or possibly about drugs. Either way, the song is about someone/something that Harry says makes him "feel so good". https://t.co/lKoQC1Ucls

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Sign of The Times. #SOTT 

Meaning, a new beginning since the  song is viewed as a gay anthem; or possibly symbolizing the end of the world, hence the two lovers meeting again in another life  ("somewhere far away from here"). https://t.co/KLN5rzjVX2

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Carolina. #Carolina 

It's a controversial theory that the song is either about a girl or possibly about drugs. Either way, the song is about someone/something that Harry says makes him "feel so good". https://t.co/lKoQC1Ucls

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Carolina. #Carolina 

It's a controversial theory that the song is either about a girl or possibly about drugs. Either way, the song is about someone/something that Harry says makes him "feel so good".

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Sign of The Times. #SOTT 

Meaning, a new beginning since the  song is viewed as a gay anthem; or possibly symbolizing the end of the world, hence the two lovers meeting again in another life  ("somewhere far away from here"). https://t.co/KLN5rzjVX2

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With Styles' renowned younger female fanbase following him over to his solo career controversy is bound. With more creative freedom on his debut album comes more open and honest lyrics with pop rock song 'Kiwi' at the centre. The song alludes to drug use with lyrics such as 'Holland Tunnel for a nose, it's always backed up'. Whilst song 'Carolina' is also rumoured to be about Styles' relationship with drugs. This demonstrates further Styles' move away from appealing to younger audiences with sappy love ballads from his One Direction days to more mature honest themes in his songs. This presents a more authentic presentation of Styles as it promotes transparency divulging his use of illegal substances reflecting his age from 16 year old band member to a 23 year old solo artist.

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Limited Deluxe Edition CD. Tracklist - 01. Meet Me in the Hallway 02. Sign of the Times 03. Carolina 04. Two Ghosts 05. Sweet Creature 06. Only Angel 07. Kiwi 08. Ever Since New York 09. Woman 10. From the Dining Table

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The release of his debut single revealed which trajectory Styles' solo career was going to take. With reviews comparing the single to Bowie and Mick Jagger noting a new 'maturity' Styles concreted a direct separation from the 'Synth' sounds of One direction songs with a mature piano ballad changing his star image to serious musician.

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When Zayn Malik left One Direction in 2015, many took that as an answer to the question everyone had been asking about the boy band ever since they started selling out stadiums: "Which one's gonna be the Justin Timberlake?" Zayn's solo debut, Mind of Mine, debuted at no. 1 on the Billboard 200 on the back of hazy, aggressively adult R&B tracks with really bad title stylizing - "BeFoUr" and "rEaR vIeW" and "BoRdErSz," and so on. The album was proof that Zayn had grown up first - he even stopped using his last name - so we applauded his urgency and forged ahead. But Harry Styles, the presumed heir apparent to JT before Zayn jumped ship, has been cooking. And instead of initiating a two-man competition for pop supremacy, his solo debut suggests that it's probably time to stop trying to fit the members of One Direction into the mold set by the careers of 'N Sync.

"Sign of the Times" - a song that I want to hate so badly because it almost shares a title with a Prince song and couldn't we have waited longer than a year after his death to start doing this kind of thing? - is the anti-Zayn. Whereas Zayn's debut single, "Pillowtalk," is all production, synthesized instrumentals, and stated maturity geared for modern-day radio, "Sign of the Times" is an almost six-minute-long, piano-driven ballad that pulls from '70s touchstones like Ziggy Stardust and Wings, and mid-2000s Brit-pop bands Snow Patrol, Keane, and the Thrills. It feels old. That's not a bad thing, but it is unexpected: After leaving a band as massive as One Direction, the urge to separate yourself from it as boldly and clearly as possible must be magnetic. The easiest way for Styles to draw a line between that era and this one would've been to break into an entirely different genre - EDM, punk, or, god forbid, hip-hop - a move that'd establish him as a solo artist while eliminating any viability he might have as one. Instead, Styles took a step back, made Mick Jagger his role model, and dropped a song that feels like both an evolution and maturation - without outwardly telling us that it's that.

I don't want to say that the rest of One Direction should tuck their summers in, even if Liam Payne and Louis Tomlinson are busy being fathers and "Sign of the Times" is a stronger, more fully realized debut than Zayn's. Rather, it's interesting to see 1D dovetail like this, each member spilling out of the boy band molding into his own, entirely different lane. As it was even when One Direction was together, fans can latch on to whomever they feel fits their tastes best. No one in 1D is the Justin Timberlake - and no one is the JC Chasez either.

However, one important question remains: Harry, when are we going to see the video for this song?

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Harry Styles Channels Bowie With "Sign of the Times"

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When Zayn Malik left One Direction in 2015, many took that as an answer to the question everyone had been asking about the boy band ever since they started selling out stadiums: "Which one's gonna be the Justin Timberlake?" Zayn's solo debut, Mind of Mine, debuted at no.

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First solo single: Sign of the times (2017) 

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First solo single: Sign of the times (2017) 

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Fans create own meme of Modest management 

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Fans create own meme of Modest management 

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This shows an example of fans perceptions of the band being micro-managed by their management team demonstrating how the band, including Styles, could be interpreted as inauthentic due to their actions not being their own.

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Cuts ties with former one direction management Modest. (2016)

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Cuts ties with former one direction management Modest. (2016)

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Cutting ties with the bands controversial management team shows a change from the perception of the band being inauthentic due to micromanagement to Styles presenting as authentic through a break away. This allows his solo ventures to be seen as the 'true' Harry Styles.

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Tweets by 1DirectionFans

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Unidentified gel in deceivingly small tube does not taste the same as toothpaste. Fact.

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Unidentified gel in deceivingly small tube does not taste the same as toothpaste. Fact.

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Unidentified gel in deceivingly small tube does not taste the same as toothpaste. Fact.
— Harry Styles. (@Harry_Styles) January 23, 2014

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Unidentified gel in deceivingly small tube does not taste the same as toothpaste. Fact.

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Unidentified gel in deceivingly small tube does not taste the same as toothpaste. Fact.

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Unidentified gel in deceivingly small tube does not taste the same as toothpaste. Fact.

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Hiiii, I slept all day. Ate cereal at 5pm.

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Hiiii, I slept all day. Ate cereal at 5pm.

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View this post on Instagram

A post shared by @harrystyles

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Woke up in a sterling mood today!! Hope everyone's good!! I slept on my arm and now it's floppy....

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Woke up in a sterling mood today!! Hope everyone's good!! I slept on my arm and now it's floppy....

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Woke up in a sterling mood today!! Hope everyone's good!! I slept on my arm and now it's floppy....
— Harry Styles. (@Harry_Styles) December 11, 2011

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Woke up in a sterling mood today!! Hope everyone's good!! I slept on my arm and now it's floppy....

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Woke up in a sterling mood today!! Hope everyone's good!! I slept on my arm and now it's floppy....

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Woke up in a sterling mood today!! Hope everyone's good!! I slept on my arm and now it's floppy....

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Styles's role in the programme is one of the first instances we see where styles is presented as the 'frontman' of the band. The plot follows that Styles is unwell and must be replaced. The rest of the band stay grouped together whilst Styles is deemed irreplaceable by the end of the episode.

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One Direction star on an episode of nickelodeon's hit TV show iCarly (2012)

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One Direction star on an episode of nickelodeon's hit TV show iCarly (2012)

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The band foray into television on a popular US children's TV show. By placing the band in front of an audience majorly consisting of young American females the chances of garnering new fans was heightened. The band was able to appear authentic as they were playing scripted versions of themselves disallowing any instances of misspeaking or potential misreadings from the viewers presenting perfect representations of themselves. Culturally, the decision to place them on a US programme allowed for greater exposure as the show was consumed by both UK and US audiences whilst also drawing focus to the uniqueness of the bands British - Irish identity. By placing the band next to US actors and actresses their accents and scripted confusion to US norms contributed to the positioning of the band as 'funny' and 'goofy'.

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One Direction announce 'hiatus' planned for 2016

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One Direction announce 'hiatus' planned for 2016

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The announcement of a hiatus paves the way for Styles' solo career.

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One Direction to ‘take a break in 2016’ after release of fifth album

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The boy band are going to take their first break next year since getting together on The X Factor in 2010.

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Styles begins dating model Kendell Jenner 2013

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Styles begins dating model Kendell Jenner 2013

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That grin says it all! A very happy Harry Styles emerges from hotel with Kendall Jenner after 'new couple' are reunited in New York

It appears that things are heating up between Kendall Jenner and One Direction's Harry Styles.

The pair, who are reportedly dating, were spotted emerging from the Gansevoort hotel in New York's Meatpacking District on Saturday after being reunited in the Big Apple.

Swarmed by fans, the two sheepishly smiled as they made their way through the thick crowd to an awaiting chauffeured car.

But friendly Harry, 19, did stop briefly to pose with a couple of lucky female admirers as Kendall stayed close behind her alleged new beau.

And the stunning 18-year-old model didn't seem to mind when one woman came very close to the pop star, almost appearing as though she was aiming to give the teen heartthrob a kiss.

Both Kendall and Harry were dressed for the chilly New York conditions, bundled up in coats.

Harry was dapper in a camel-coloured wool duffel worn over a plaid shirt and black T-shirt combination and teamed with dark skinny jeans and scuffed boots.

He also wore one of his favourite scarfs in his hair, wrapping it around his head to pull back his long tresses.

Meanwhile, Kendall kept warm in a green army-style jacket and cream wool scarf, but flashed a hint of her toned abs as her coat opened up to reveal her cropped white top.

On the bottom, she teamed a pair of skinny blue jeans with some on-trend motorcycle boots.

The stunning brunette opted for minimal makeup for the outing and carried a Louis Vuitton satchel bag.

The pair were heading to lunch at the exclusive members only Soho House.

This is the third time the couple have met up after enjoying a romantic lunch at the end of last month.

On November 25, Harry reportedly took Kendall for a meal - their second date - according to UsWeekly.

The get together took place just hours after the One Direction standout met with the Keeping Up With The Kardashian star's father Bruce in Malibu for a morning chat.

The young duo dined at Soho House in West Hollywood, a favorite spot of Robert Pattinson and Katy Perry.

'They leaned in to talk to each other,' an eyewitness told UsWeekly of Kendall and Harry's date.

'He was really animated with Kendall.' After sharing 'two dishes,' the British boy bander reportedly picked up the tab.

The source added, 'They definitely plan to hang out more.'

The teenagers were introduced by their managers last month.

On November 20 they were spotted leaving a dinner date at Craig's in West Hollywood.

Harry wore a black T-shirt as he drove his black Range Rover. Kendall - dressed in a grey jacket over a white T-shirt - tried to keep her head down as she focused on her mobile phone.

But when Piers Morgan asked Harry at One Direction's 1D Day event if he was romantically entangled with the leggy cover girl, he replied, 'We just went out to dinner so no... I guess. I don't know.'

In October Kendall was romantically linked to rapper Young Jinsu, 21, but denied the hook up on Twitter.

'Enough with the rumors! I'm single, people,' she wrote.

As far as Harry, he's best known for romancing pop star Taylor Swift earlier this year when she was releasing her album Red.

In September Harry was reportedly seeing model Cara Delevingne, 21.

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Kendall Jenner and Harry Styles emerge from hotel together

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It appears that things are heating up between Kendall Jenner and One Direction's Harry Styles. The pair, who are reportedly dating, were spotted emerging from the Gansevoort hotel in New York's Meatpacking District on Saturday after being reunited in the Big Apple.

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Relationship with major star Taylor Swift (2012)

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Relationship with major star Taylor Swift (2012)

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Love Story: how Harry Styles became Taylor Swift's Romeo

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She's the American sweetheart who swiped our Styles. Has Ms Swift finally met her match?

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Former Inbetweeners star Emily Atack has admitted to dating One Direction singer Harry Styles back in 2012.

"We were never boyfriend and girlfriend," she told Reveal magazine. "I think that's the first time I've ever admitted to what it was, because I've always just shrugged it off before.

CLICK ON PHOTO FOR FULL GALLERY

"But I think it's best to clear it up. So yeah, we had a short-lived thing that was just a bit of fun. Then we went off in our opposite directions.

"Harry and I had a laugh," she added. "It was brief, but fun, and then we moved on. We haven't spoken in a while - he's one of the most famous people in the world now."

The pair were first linked back in 2012 after they were spotted spending time together in London.

Just before, Emily had tweeted about being a fan of the X Factor contestant.

"Does Harry from One Direction HAVE to be 16?!" she wrote. "Let's pretend he's 18 at least! Then there would only be One Direction he would be going... to the bedroom!"

Harry has dated several high-profile women since he shot to fame in 2010's X Factor.

The then-18-year-old sparked controversy in 2011 when he began dating Xtra Factor presenter Caroline Flack, then 32.

The pair split after a few months in January 2012, and shortly after he began a relationship with model Cara Delevingne.

The couple parted ways and he soon began seeing popstar Taylor Swift.

Their relationship was said to have ended acrimoniously in late December 2012. A source told Vanity Fair, "Harry was all, like, 'You're amazing - I want to be with you, I want to do this.'

"But soon enough, she couldn't handle his constant partying, and couldn't trust him. He disappeared one night and after that it was like he just didn't want to keep going."

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Emily Atack reveals brief romance with Harry Styles

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Former Inbetweeners star Emily Atack has admitted to dating One Direction singer Harry Styles back in 2012. "We were never boyfriend and girlfriend," she told Reveal magazine. "I think that's the first time I've ever admitted to what it was, because I've always just shrugged it off before.

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Construction of collective star image as 'heart-throbs' to appeal to a young female 'tween' audience

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Construction of collective star image as 'heart-throbs' to appeal to a young female 'tween' audience

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The band do various front page issues of tabloid magazines targeted at young teen audiences.
The above issue of Australian magazine 'Girlfriend' displays a group image of the band surrounded by all pink subheadings and sub-titles such as 'what his texts really mean' and 'one GF's heartbreaking story'. By promoting the band through various issues of magazines targeted at a young female audience it forces the audience to interpret the image of the band as desirable. This form of incessant promotion through these targeted magazines added fuel to the fire regarding their overwhelmingly large collection of young female fans. In turn this added to the bands reputation and star image as heartthrobs whilst also creating a wider public point of view that the band was 'talentless' and 'uncool' due to their female fanbase.

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Statement released announcing band member Zayn's departure (2015)

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Statement released announcing band member Zayn's departure (2015)

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Zayn's departure from the band reveals tension between the bandmates reflecting poorly on their cohesive goofy laidback image as we see they are not as transparent as they appear.

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The decision to release a Documentary movie.

'A look at Niall, Zayn, Liam, Louis, and Harry's meteoric rise to fame, from their humble hometown beginnings and competing on the X-Factor, to conquering the world and performing at London's famed O2 Arena.' (IMDB, 2013). This quote written by Sony Pictures Entertainment, coincidently the same company that owns 50% of the bands label Syco Music, demonstrates how the secondary media industry can construct the band's image as 'humble' (IMDB, 2013). This is apparent in the movie where we are taken back to Styles's old job in a bakery connoting that he is a hard-worker.

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ONE DIRECTION - 1D: THIS IS US - Official Trailer (HD)

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Harry Styles garners reputation as a 'ladies man' with first major look by the press into his private life.

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Harry Styles garners reputation as a 'ladies man' with first major look by the press into his private life.

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The first real look at Style's private life from the major press was his controversial relationship with the presenter Caroline Flack due to the age gap of 15 years. This particular article presents Flack as a 'cougar' (Mendoza, 2011) whilst Styles is seen as vulnerable and young describing him as 'awkward' (Mendoza, 2011) whilst also referring to Styles with complimentary phrases such as a 'ladies man' and a 'heart-throb'. Here, we see the beginnings of Styles' reputation as a heart-throb.

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Pictured: One Direction singer Harry Styles, 17, leaves 32-year-old Xtra Factor host Caroline Flack's home after sleepover

She has failed to deny talk of a budding romance between herself and the teenage boyband member who is poised on the brink of massive stardom.

But it seems that Caroline Flack's secret is finally out as One Direction singer Harry Styles, 17, was seen leaving her home London home at 9.30am yesterday morning, confirming the 32-year-old is smitten with the school-leaver.

In pictures that will break the hearts of One Direction's young female fans, the tousle-haired heartthrob was seen leaving the Xtra Factor host's home carrying his overnight bag.

Last month, the pair were seen sharing desserts at a restaurant in St Martin's Lane Hotel, London, before leaving together in the same taxi.

The news may come as a something of a disappointment to Harry's mother Anne who has allegedly told friends she is not keen on the relationship.

A source told Star magazine: 'Anne doesn't want Harry to end up getting hurt.

'Caroline is a worldly woman, who is never short of male attention. Anne just feels Harry needs to stick to girls his own age and says Caroline should back off!'

After much speculation of are they or aren't they, Caroline broke her silence on toyboy Styles in an interview with Now - but still failed to cement whether they are an item.

The 32-year-old presenter previously received death threats on Twitter from diehard One Direction fans, warning her to steer clear of their idol.

But Flack maintains she has done nothing wrong and that people simply 'aren't accepting of big age gaps'.

Caroline said: 'I feel like I shouldn't have to worry about what I do. But it's a social thing that people aren't accepting of big age gaps.'

Defending the 15 year age gap between them, she added: 'I keep thinking, "What have I done wrong?" But I haven't done anything wrong.

'What's hard for me to get my head around is people saying it's disgusting. I don't think it is.'

But Harry has stood by her and been very supportive: 'He told me: "Don't listen to Twitter.' He became the mature one at that point. I was like: "I know but it's still quite hurtful." I try not to say anything back.'

The pair first sparked speculation of a romance back in October, when they shared a kiss and were caught on camera flirting during the reality series spin-off show broadcast on ITV2.

Floppy-haired Harry was later quizzed about the tender moment, which can be seen in the video below, squirming awkwardly in his seat and failing to deny the accusation while quipping that Caroline is 'hot'.

Last month, the pair were seen sharing desserts at a restaurant in St Martin's Lane Hotel, London, before leaving together in the same taxi.

Caroline added: 'Some people tend to see the negative immediately and that's what I find strange.

'If two people like each other and get on, why does anyone else find a negative in it?

'I know it's human nature for everyone to gossip. But why say it's bad? No one's being hurt.'

Regarding the death threats, she said: 'It's a form of bullying from people who are hiding behind a computer. I knew they were just a minority of One Direction fans and all very young - it's a kind of fanatical obsession.

'I can't take it seriously or I'd never come out of my house.'

'He (Harry) told me, "Don't listen to Twitter". So he became the mature one at that point.'

At the time, Caroline took to the social networking site and wrote: 'Hi One Direction fans! To clarify. I'm close friends with harry.. He's one of the nicest people I know...I don't deserve death threats. :) x.'

In 2009, Flack was rumoured to be dating Prince Harry, but she later claimed he was just a friend who she confided in following the breakdown of her three-year relationship with The Holloways drummer Dave Danger.

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Pictured: One Direction singer Harry Styles, 17, leaves 32-year-old Xtra Factor host Caroline Flack's home after sleepover

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She has failed to deny talk of a budding romance between herself and the teenage boyband member who is poised on the brink of massive stardom. But it seems that Caroline Flack's secret is finally out as One Direction singer Harry Styles, 17, was seen leaving her home London home at 9.30am yesterday morning, confirming the 32-year-old is smitten with the school-leaver.

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The debut album garnered mixed reviews from the press but ultimately cemented the bands image as the next big 'boy-band' with comparisons to the successful band McFly. Songs coming from the album were dubbed as some of the best to come out of 'boy-band land' (Copsey, 2011) in recent years. This genre of music combined with the all-singing boyband stereotypical image created the combined star image of all of the band members. This included Styles, with your charming boy-next door person. The album release firmly cemented the bands image, as a cliché pop boyband and set the limits and prejudices against them for years to come. The four albums that followed all had major successes overall selling over 70 million copies. The completion of four world tours helped earn the band their devoted global fanbase allowing a continued relationship with their fans over the span of five years. This presented the image of the band as authentic as they proved their devotion to their fans by non-stop world tours.

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After watching One Direction blossom (quite literally in one case) on last year's X Factor, not only did we long for the return of the original reality talent series Popstars, but we were genuinely excited for their inevitable album. Judging by their song choices on the show, we gladly set ourselves up for a collection of PG pop-rock with killer choruses.

True to their word, Up All Night delivers exactly that - and then some. Lead single 'What Makes You Beautiful' - a toe-tapping, Pink-meets-McFly mash-up with a breezy guitar pop melody - sets the tone to a tee; with the lion's share of uptempos, including 'One Thing' and the title track, following a similar template. Fortunately, there's too much enthusiasm to accuse them of negligence.

More surprising is their ability to carry off a sizeable ballad. The earworm chorus on 'More Than This' and heartfelt lyrics on 'Taken' ("You don't really want my heart/ You just like to know you can") are some of the best slowies to come out of boyband land in recent years; making their decision to release the significantly less exciting 'Gotta Be You' as the second cut all the more mind-boggling. Sure, it's only playground love, but sometimes that's the best kind.

Occasionally they dip into lazy habits - 'I Want' veers towards the predictable, 'Everything About You' lacks any real hook and despite the Euro-friendly closer 'Stole My Heart' being perfectly serviceable, it makes for an odd last-minute addition. The overall result is an adorable as expected debut that also has a surprising amount of bite. Future boybands beware: this one means serious business.

Tracks to download: 'What Makes You Beautiful', 'Up All Night', 'Taken', 'More Than This', 'I Wish'
If you like this, you'll like: McFly, The Wanted, Joe Jonas

Watch the 'Gotta Be You' music video below:

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After watching One Direction blossom (quite literally in one case) on last year's X Factor, not only did we long for the return of the original reality talent series Popstars, but we were genuinely excited for their inevitable album. Judging by their song choices on the show, we gladly set ourselves up for a collection of PG pop-rock with killer choruses.

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Billboard is celebrating the 2010s with essays on the 100 songs that we feel most define the decade that was - the songs that both shaped and reflected the music and culture of the period - with help telling their stories from some of the artists, behind-the-scenes collaborators and industry insiders involved.

See latest videos, charts and news

With everything that followed its release - the best-selling albums, the stadium tours, the still-growing solo careers that resulted from a global pop phenomenon - it's easy to forget just how pristine One Direction's debut single was upon its release. "What Makes You Beautiful" immediately introduced American audiences, unfamiliar with the quintet from their bow on the British version of The X Factor, to a brand of wholesome boy-band bubblegum that hadn't existed on Top 40 radio since the early 2000s.

The harmonies were as crisp as a fresh Polo tee; the guitar lick served as a loving wink from the Swedish power-pop factory from which it was birthed, and a change-up of the EDM-charged production that had seeped into top 40 radio; and then there were Harry Styles, Niall Horan, Zayn Malik, Liam Payne and Louis Tomlinson, singing about a girl's unknowing goodness with a combined charm that would take over the world.

A few months after One Direction finished in third place on The X Factor, songwriter Savan Kotecha went to London to help pen the group's first original music with Rami Yacoub and Carl Falk; Kotecha's wife had come to London with him, and was feeling insecure in their hotel room. "I heard her just straightening her hair, like, 'Oh, I'm so ugly, I feel so ugly,'" he recalls. "And I was like, 'No, you're beautiful! You don't even know you're beautiful!'"

Kotecha wrote down the phrase in the Notes app on his phone and brought it with him to the studio, where the trio of writers began piecing "What Makes You Beautiful" together. The song was finalized in Stockholm a few months later, after Kotecha added the line "The way that you flip your hair gets me overwhelmed" - also inspired by his wife - to the chorus at the last moment. "I sent the new lines over to Carl and Rami in Sweden," Kotecha says, "and then I woke up to a text message from Harry Styles, because they were already in Sweden, and he was like, 'You got something with this song.'"

Styles was right: "What Makes You Beautiful" peaked at No. 4 on the Hot 100 chart, and helped One Direction's debut album Up All Night score a No. 1 bow on the Billboard 200 chart in March 2012. The single essentially got the ball rolling on one of the decade's most impressive commercial runs in popular music, which coincided with a boy band mini-boom (The Wanted, Big Time Rush, JLS) and eventually served as a blueprint for Fifth Harmony's own post- X Factor run of success. As all five members continue their solo endeavors, Kotecha believes that they each have had an evolving relationship with the song that introduced them to a global audience."I do know that Harry has performed it at his solo shows, which is really cool," Kotecha says. "He was always the one who really loved it."

Although Kotecha has helped write smashes for Ariana Grande, Maroon 5 and The Weeknd, he considers "What Makes You Beautiful" as one of his most important contributions to popular music this decade, particularly for younger listeners.

"I hope that its legacy is that it created a lot of memories for people from their teenage years," says Kotecha. "It's taken a life of its own - I've seen videos of Coldplay covering it, and people [performing] it during live lounges, which makes it seem like all of these incredible people see it as just a great pop song."

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Songs That Defined the Decade: One Direction's 'What Makes You Beautiful'

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Billboard is celebrating the 2010s with essays on the 100 songs that we feel most define the decade that was -- the songs that both shaped and reflected the music and culture of the period -- with help telling their stories from some of the artists, behind-the-scenes collaborators and industry insiders involved.

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One Direction release their first single: What Makes You Beautiful 

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One Direction release their first single: What Makes You Beautiful 

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The band gain huge success with there first single 'What Makes you Beautiful' topping the UK singles chart and coming in at number 4 on the 'hot 100 chart' (billboard, 2019).

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One Direction - What Makes You Beautiful (Official Video)

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Beginnings: One Direction finish third in the 2010  series of X Factor 

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Beginnings: One Direction finish third in the 2010  series of X Factor 

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Harry Styles starts his path to fame by auditioning solo for the 7th series of talent show 'X factor'. Subsequently, Styles is grouped with four other solo contestants after failing to progress through the talent show as a solo artist forming the band One Direction. His rise to fame on a talent show enabled him to be labelled as the boy-next door as he rose from humble beginnings with his talent projecting him to stardom.

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One Direction have finished third in this year's series of The X Factor.

Simon Cowell's last group in the competition became the first act eliminated from tonight's concluding part of the grand finale, an announcement that visibly stunned the boys and made their mentor turn his back to the audience. They had previously sung a rendition of Natalie Imbruglia's 'Torn' earlier in the programme.

When asked to sum up their time on the show, bandmember Louis Tomlinson stated: "It's been absolutely incredible. For me the highlight when we first sang together at judges houses, that was unbelievable."

Meanwhile, 17-year-old Zain Malik confirmed: "We're definitely going to stay together, this isn't the last for One Direction."

Malik's statement was echoed by Cowell, who had earlier commented that the group were "something never seen before".

"I'm absolutely gutted for them," he declared. "But for everyone who's bothered to pick up the phones over the last few weeks I really appreciate it. All I can say is, this is just the beginning for these boys."

With the 14th act eliminated, Dannii Minogue's Matt Cardle and the Cheryl Cole-mentored Rebecca Ferguson will now go to head-to-head for the X Factor 2010 title.

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One Direction finish 3rd in 'X Factor' final

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One Direction have finished third in this year's series of The X Factor. Simon Cowell's last group in the competition became the first act eliminated from tonight's concluding part of the grand finale, an announcement that visibly stunned the boys and made their mentor turn his back to the audience.