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Twitch is a video live streaming service operated by Twitch Interactive, a subsidiary of Amazon.com, Inc. This platform has brought many gamer influencers to light and is still commonly used to this day. Popular games played across twitch consist of: Minecraft and GTA.

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2011 - A huge moment for JK Rowlings franchise. 

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2011 - A huge moment for JK Rowlings franchise. 

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In 2011, Harry Potter and the deathly hallows part 2 was released and closed the Harry Potter franchise leaving fans devastated. With a budget of 250 million dollars, the film passed the billion mark of profits in 19 days which was drawn with Avatar. However, this film was the highest grossing film in 2011 and also the third highest grossing film in its time.

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In 2011, following shortly after fruit ninja, temple run was released proving to be even more addictive and popular. This is a memorable moment in my media timeline as everyone I knew was involved and playing the game even including parents who just wanted to get their kids off their phones all the time but fell into the trap.

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In 2012, PSY released Gangnam style which blew up online instantly and was utilised across many media and in multiple ways. This was the highest viewed music video on youtube with over 3.87 billion views. Youtube became popular for binge watching music videos during this time.

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In 2013, GTA 5 was released and was the most popular out of the franchise of games. This allowed players to drive around a realm and do lots of troubling things which did pose a problem for regulation as they rated the game an 18 whilst many kids were still managing to buy it through other people.

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2013 - Huge monumental Oscars moment for meme culture. 

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2013 - Huge monumental Oscars moment for meme culture. 

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During the grand oscars in 2013, a certain actress has received huge backlash and trolling. Jennifer Lawrence was nominated an Oscar for her best actress role in Silver Linings Playbook. As she approached the stage to collect her award, she tripped over her floor length ball gown on the steps and from then, blew up on the internet being the feature in multiple memes and vines.

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In 2013, record breaking games like flappy bird was released and highly addictive. Flappy bird was made very easily and also was publicised a lot as it was sold for an obscene amount of money. Other games came out in 2013 like 'My Talking Tom' which allowed people to record things for a cat to repeat. This game actually held a lot of conspiracy that I got into as well as a lot of young kids as we were convinced someone was watching you through the cat cam. This was apparent through youtube videos, social media posts and also across print and online news platforms.

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This year was buys for gaming as Microsoft and Sony released their consoles in a more modern and advanced version. The XBOX 360 One came out which had a lot of advantages to using, this aided to the rivalry between being a PlayStation gamer or an xbox gamer. Things heated up when Sony followed with their new PlayStation 4.

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2014 - Kim Kardashian is back at it again. 

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2014 - Kim Kardashian is back at it again. 

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The most famous Kardashian sister of the 2010s is constantly doing stunts to stay relevant. 2014 was no exception. American publication Paper magazine released a cover featuring Kim exposing herself, especially her bum while she balances a champagne flute on her backside while champagne pours into it. This cover 'broke the internet' .

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To link to how media technologies demonstrate celebrity culture, Vanity fair released a cover of Caitlyn Jenner. This was the first shoot Caitlyn did which really put Vanity fair on the map once again.

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Fifty shades of grey introduced normalising porn. Porn has been going on for decades and is nothing new, however introducing sexual taboos as normal and as a causal conversation starter really did get pushed through this franchise. The book series was known as books for mums or for middle aged women, however the films were popular for everyone and weren't very good by media standards but they covered sexual topics that many films didn't, which made them famous.

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Love Island started in 2015, however that season is hardly worth mentioning as the audience grew per season and the relevance of the show was barely apparent until season 3 in 2017. Love Island provided people with escape and also just reality TV Entertainment. In addition to this, love island created a whole new genre of influencers and celebrities. The audience was at its peak in summer 2017 where everyone was tuning in and voting acting as citizen journalists and also prosumers.

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Pokemon Go was massive. It was an app that made people leave their houses and also socially engage more than ever before, this game involved people travelling to collect Pokemon. Even people who had never played Pokemon or watched it got involved, vines and youtube videos were stemmed from it and the news blew up.

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The Baby shark dance on youtube had a record breaking 7.31 billion views which played a huge part in our culture as the song and dance is still being utilised in multiple ways.

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Fortnite was released in July 2017, this impacted many people and again sparked a lot of controversy whether parents should allow their children to play this or not? Is it damaging and addictive? Can it cause mental health issues and even suicide? All of this was explored through the news while kids carried on playing this game endlessly.

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2017 - Shape of You - Ed Sheeran hit 41.5 million in sales.

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2017 - Shape of You - Ed Sheeran hit 41.5 million in sales.

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2018 - Childish Gambino caused controversy.

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2018 - Childish Gambino caused controversy.

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Childish Gambino released the song and music video 'This is America' acting as a cultural and political statement calling out gun violence and also the harsh realities of technology which did leave a lot of thought behind with his audience and people who had never listened to his music before.

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Last year, British Christmas special for Gavin and Stacey (a show that had supposedly finished in 2010) had a record breaking viewing, it had 11.6 million people watching live. This is the biggest festive rating for almost a decade, beating the Queens speech.

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2019 - Avengers: Endgame was the highest grossing film.

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2019 - Avengers: Endgame was the highest grossing film.

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2020 - Harry Styles breaks gender stereotypes in Vogue shoot. 

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2020 - Harry Styles breaks gender stereotypes in Vogue shoot. 

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On the cover of Vogue, Harry Styles challenges gender stereotypes by being photographed in a dress and then later posting it on social media with the caption 'bring back manly men'. This hashtag is currently trending and adds to a long struggle with 'manly' against 'androgyny'.