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Thomas Gaudio- Nike "Fate" Leave Nothing Commercial 

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Thomas Gaudio- Nike "Fate" Leave Nothing Commercial 

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The purpose of this advertisement is to persuade people into watching the NFL and buying Nike products. Nike and the NFL do this in this commercial by using the rhetorical appeal ethos. The commercial uses ethos by using NFL players, LaDainian Tomlinson and Troy Polamalu who were the fan favorites and some of the most dominant players at the time. The commercial is a one minute story about each players life and how they got to where they were. This symbolizes the fate in the commercial. This creates pathos for the audience and makes the audience strive to be like the players. This would lead to children, teens and adults to buy equipment to train like the players, and watch the NFL to learn.

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Nike "Fate" Leave Nothing commercial w/ LT & Polamalu

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The speaker is H&F apples. The products are apples. And the claim is that they have the best apples because they have a lot of years of experience! The audience are everyone, or people that enjoy eating apples!

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The speaker of the company, "General Mills" is selling a fan favorite cereal of theirs, Cinnamon Toast Crunch. The purpose of the ad is to persuade buyers of morning cereal to "Crunch the morning pain away". The pun is intended to make the audience laugh and wan't to eat it. The intended audience is anyone who eats morning cereal.

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The speaker of this company "Irish Spring Green" is selling soaps and shampoo. The purpose of this ad is to show that Irish Spring Green soap is the best soap in the nation. This ad uses ethos by having a celebrity supporting it. It is trying to get flight reacts fans to support the brand.

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Choose from a wide variety of shapes to create diagrams and charts. Free from Google.

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The speaker in this advertisement is the company Oreos. The product they are showing in this advertisement is Oreos. The purpose of this advertisement was to try and persuade you to buy Oreos. The intended audience is for people of all ages. Although, in this advertisement they are showing Ariana Grande telling you about how much she loves Oreos, which is a representation of ethos. This means that the Oreo company is trying to focus on Ariana's fans to buy Oreos.

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The purpose of this ad was too show how monster gave u energy. Not only that but there’s a popular video game agent that is known for her agility. Which I think shows pathos. This might show how the drink might not only give u as much energy to move like her and also targets the gamers who know these people and gamers usually need that energy for long gaming times.

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Aaron                                       The speaker is the company advertising the bubble tea. The product is kung fu tea. The claim is to drink bubble tea. I think this is pathos, people want to know that they are getting the real thing. To all who like bubble tea, more to teenager's.  

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Aaron                                       The speaker is the company advertising the bubble tea. The product is kung fu tea. The claim is to drink bubble tea. I think this is pathos, people want to know that they are getting the real thing. To all who like bubble tea, more to teenager's.  

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https://docs.google.com/drawings/d/1-VuVQLajY3g6IWa5v5yjTQsxtMagUyUvz7spPp99Wy4/edit?usp=sharing

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The claim of this ad is to drink Gatorade, and be like Michael Jordan. This ad incorporates ethos because it is showing the credibility of Michael Jordan, how he drinks it and it made what he is today. If you want to be like Michael Jordan, drink Gatorade.

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The speaker of this ad is Chipotle and the product is the burrito bowl from Chipotle. The purpose of this ad is to promote the burrito bowls and get more people to order them with their app. The promotion for free delivery helps to support / convince more people to use the app. The intended audience is busy people that need to get food delivered.

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The speaker of this Coke Ad is the Coca Cola company. The product is coke in general, in cans or in bottles, or in 2 liter bottles. The purpose is to buy coke and share it while sitting somewhere or watching tv and it shows pathos by showing the people are happy drinking coke. The red sofa and t-shirts is a energetic color and it shows coke energizes you. The intended audience is anyone who wants to drink a beverage with someone while sitting or watching or partying.

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Choose from a wide variety of shapes to create diagrams and charts. Free from Google.

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The purpose of this ad was to make you want to go to Taco Bell to get this bowl. This is pathos because people nowadays are looking at calories on everything to stay in shape and when something says just this many calories it makes you fell that it is a low amount of calories and you feel like going to buy the item. The picture shows healthy items like tomatoes, avocado, beans, meat and just a sprinkle of cheese so you think you are eating healthy but when you buy it doesn't look as good as it was in the ad.

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The speaker of this ad is Cheetos. The point of this advertisement is to sell and advertise their product. The claim is that cheetos are a quick grab and go snack that and that they are made with real cheese unlike most other cheesy products. the intended audience is people who are going somewhere in a rush or are often in a rush because its a grab and go snack.

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The speaker of the ad is Subway, and it's advertising their new sandwich. The purpose of the advertisement is to try and attract people into buying their new delicious sandwich. The intended audience is anyone, not a specific age or gender.

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The claim that this ad by Lancôme makes is that people should buy this perfume. This ad uses ethos by having Zendaya endorse this product. By having a celebrity as the face of the ad, more people would want to buy the product that is being advertised.

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The speaker of this ad is Panera Bread. With this advertisement, Panera Bread is trying to get people to come and buy their bread. Their claim in this ad is that they have both clean, healthy food and that this is the place that your family goes to. Considering Panera Bread is the "place where your family is," the targeted audience for this ad would be for older adults and the elderly. I would say this is the target audience because many elderly people want clean and healthy food and they also want to spend more time with their family.

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The speaker of this ad is Burger King. Burger King wanted to show how their new product, SatisFries are made to be healthier. Using facts, Burger King can attract their customers/audience to eat their food more often. Their intended audience are most likely older people who are trying to eat healthy, yet delicious food.

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The speaker is the company Dove. The claim is that the person viewing the advertisement should buy Dove chocolate. The intended audience are young adults, as the background and design of the ad is simplistic and less colorful than it would have been if it were for kids.

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The speaker of this company "Cover girl" is selling foundation or blemish cream. the claim is that it can blend in to hide your blemishes and make your skin look flawless. This ad uses ethos by having the famous singer, actress and model taylor swift on the cover. This is ethos because alot of girls look up to taylor swift and alot of people in general because she is a good public figure. She is on the cover and her skin does look flawless so people would want to use it

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The speaker is the burger company advertising a famous burger from TikTok. The claim is that the reader can now eat a very popular burger for a cheap price. To show this it uses ethos by stating its popularity from TikTok and using comments from people who talk in a similar way as TikTokers and it uses pathos by showing the texture of the hamburger to make the reader feel hungry. The intended audience is people who use TikTok

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Choose from a wide variety of shapes to create diagrams and charts. Free from Google.

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The claim of this ad is that Audi's cars are fun to drive. They do this by using pathos, by using a humorous statement to make the reader laugh. They also chose to have a clear highway as the background as if daring the reader to zoom down it, giving them a sense of adventure.

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This is an ad about how Lionel Messi has won five mvps and how great he is. The spotlight on him of him in sweat is kind of showing how great he is. There is also five trophies with him and then after says "and then there's everyone else" which is showing how great he is again. He is also wearing adidas apparel so it shows how him wearing adidas helps him win.

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The speaker of this ad is the Dunkin Donuts company. The purpose of this ad is to show that their breakfasts are cheap and delicious. Also that it is great for people who are in a rush but still need a cheap breakfast by showing the affordable prices. The intended audience for this advertisement would be people that are in a rush in the morning, so people that work and have a job.

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This is an ad that is trying to portray the idea that smoking kills those who do it, and those around. It is trying to spread awareness of the harms of smoking and second hand smoking. Second hand can be a combination of the smoke from a cigarette and the smoke breathed out by smokers. The ad incorporates pathos, by showing how many people second hand smoking can affect. By showing how many people it can affect, it can encourage smokers to stop.

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The speaker of this ad is Ferrero SpA the company. This product is the Ferrero Rocher chocolate that contains nuts and a shell of chocolate. The purpose of this ad is to get people to buy the product by showing chocolate as the main appeal. By showing a swirl of chocolate with the product in the center it makes the product look like it's overflowing with flavor or sweetness from the chocolate. The text on the side, "Overflowing with chocolate goodness", also supports the purpose of getting people to buy the product based on the chocolate. The intended audience of this ad is for everyone who enjoys chocolate or candy and eat it regularly.

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This is an advertisement that shows what deadly chemicals you are putting into your body from smoking. This ad's audience is anybody from any age or gender. It can convince the youth to not smoke in the future and can convince older people to quit if they are addicted. This ad uses examples of logos since it gives actual "nutrition facts" about what smoking can put in your body.

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The speaker of this ad is Jack In The Box, who is marketing one of their food products, the Jumbo Breakfast Platter. The purpose of this ad is to show the audience that when they can't have a homemade breakfast, they can quickly go and buy Jack In The Box's breakfast platter. The text on the ad (left) states that they will experience a traditional, around-the-table breakfast, without cooking, and for a "deliciously cheap" price. Due to the fact that many people enjoy a traditional meal of bacon, hash browns, pancakes, and eggs, the ad will encourage people to buy the product. The intended audience are people who have very busy lives or are not able to cook, since the breakfast platter is very convenient and is made ready-to-eat for consumers.

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The speaker is the company Tabasco advertising their pepper tabasco hot sauce. The claim here is that hot sauce can relieve colds, make you happier, contains Vitamins A and C as well as Potassium which supports its bigger claim of being healthier for you, saying "Admit it, You can taste the heat" draws in the viewer/reader to stare at it a bit more till they can "taste" it. The target audience is probably people who have already tasted this kind of hot sauce as the phrase "you can already taste it" probably applies to a taste already known by people viewing the ad.

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The speaker of this ad is Gatorade. The purpose of this ad is to convince you that drinking Gatorade will make you stronger and more energized. It will also fuel your workouts better. The ad convinces you using ethos. Serena Williams is seen drinking Gatorade which makes you think that it is credible. If she drinks it, so should you. This ad also includes calories which could further convince you that it is a healthy drink to give you energy. The intended audience is athletes because Gatorade is a sports drink.

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The speaker of this ad is Panera, a restaurant chain known for their fast yet healthy yummy foods . The purpose of this ad is to show the viewers how good the food looks and to convince you to try their new dinner collection. The background of the wood gives off a warm and homey feeling so the viewers can think that the food is just like a home cooked meal. They way the new foods are described are also to reinforce the idea of a warm home cooked meal that is hearty and wholesome. The intended audience is for anybody who is always in a rush but stills wants a healthy and delicious meal.

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The speaker of this add is Ihop, a restaurant that is known for there pancakes and breakfast items. The claim of this advertisement is to get people to see delicious pictures of there foods and want to buy and eat it. There are vibrant colors in the background and the pancake itself looks very tasty to have. The intended audience are young kids and young teens for when you wake up or after a long day at school your parents take you to enjoy some delicious and very sweet pancakes you need to fill your stomach with all that goodness. If your in the food for some sweet cupcake pancakes make sure Ihop is the way !

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This ads purpose was to show how this mascara can help your eyelashes look bolder and "plumplier". They even use terms like plumpify and plumpified which aren't even real words to sort of exaggerate how much this mascara would help you bringing you in to buy it. But not only that but another way that they presented ethos was bringing Katy Perry into the ad. A very well known singer with many fans. Her visuals are also very attractive for that's what a lot of celebrities' have and people who look at Katy Perry in this ad might think her eye lashes are because of this product a lot of people might buy it. I think the audience that they wanted to go for here are teens or young adults cause of their choice of celebrity and they're most likely the ones who would use this kind of makeup.

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The speaker of this advertisement is Wendy's. They are advertising the Berry Burst Chicken Salad. The purpose of this advertisement is to claim that their Berry Burst Chicken Salad is healthy and is great for a hot summer day. The sun, palm trees, and a person holding a ice cold drink in the advertisement is supporting this idea that the salad is great for a hot summer day. The advertisement also claims that their ingredients are all natural which again shows that the salad is healthy. The intended audience of the advertisement are teenagers or adults looking for a cheap, tasty, and healthy meal on a hot summer day. The cheap price of $3.49 means that almost anyone can afford it. Many nutritionists or adults eating healthy may also be attracted to this salad because of how healthy the advertisement advertises the salad to be.

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The speaker of this ad is Taco Bell, a fast food company that makes and sells Mexican fast food. The claim of this Taco Bell ad is to persuade people to buy their food, specifically the crunchwrap supreme, because it's satisfactory and their prices are relatively low. The vibrant background, with strokes of different neon colors go along with the picture in the center. The person smiling in the background supports the idea that Taco Bell's food is satisfactory, and makes people happy. The intended audience are young adults that want food that is tasty, but not too expensive, and can satisfy a craving for fast food.

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The claim in this commercial is that women are just as strong as men and should be considered to be. Also, that all young women should be able to play sports ( in this video, more specifically, football). The real purpose of this commercial although, is to get you to buy Nike merchandise and support Nike. It demonstrates ethos because in the commercial they included all famous women coaches, some of which work for the NFL. They use all these famous coaches to inspire young women athletes to peruse their dreams. The reason why this is an example of ethos is because Nike is using these famous figures to pull in the inspired audience to buy their merchandise. In this commercial they also demonstrate logos. If you look closely at the last few seconds of the commercial there is a sentence that states, " Nike and the NFL pledge $5 million to help bring girls flag football to every high school in America." The reason why this represents logos is because they mentioned an important fact about how much Nike has donated. Lastly, in this commercial they also included pathos by including videos of women playing flag football and of them working hard to prove their worth. When they show images/videos like this it gives the audience a sense of pride and hope.

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The purpose of this Puma ad is to make you want to buy their line of clothes. To make their ad successful, they use ethos to make people want to buy it. In the ad, they use Rihanna, a famous singer, and in the middle of their campaign, they wrote, "Rihanna wears the Puma Suede" which shows how even famous celebrities buy their brand. This allows the customers to want to buy their brand because of the credibility the brand shows by using Rihanna.

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The speaker is the fictional food brand, Gaia, which translates to "earth," and the product is their acai bowls. The purpose of this ad is to convince you to buy and eat Gaia's Acai Bowls because they are natural and healthy. The sky and field background, in addition to the picture of the food itself, support this idea. The diction, or word choice, reinforces the ad's purpose: power your brain, heart, and health; nature's favorite snack; packed with nutrients, antioxidants, and fiber. The intended audience is adults, particularly adults interested in healthy eating, wellness, and nutrition.

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The purpose of this commercial is to get you to buy sprite. They do this with the rhetorical appeal, ethos. This is Ethos because it uses Lebron James, an NBA player, and Lil Yachty, a famous rapper to endorse their product. Their reputation is used as a form of credibility for the quality of the product being advertised, sprite. Thus being ethos. The commercial also uses pathos by adding humor to the commercial through various jokes dotted throughout, and a comedic twist, where Lebron doesn't tell you to drink sprite but shows clips promoting it.

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FUNNY New LeBron James Sprite Commercial with Lil Yachty 2016

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This shows ethos because the star of this ad is Ed Sheeran and his popularity shows credibility. This ad also shows pathos because the reaction of everyone being shocked that he put ketchup on his food but him being happy shows that ketchup would taste delicious.

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The point of this ad is to make people stop smoking. One rhetorical appeal is logos. This ad uses logos by saying that 106,000 people die in a year because of smoking. This ad is using real facts to scare people and hopefully make them stop smoking. Another rhetorical appeal is pathos. In this ad, it is saying that a cigarette is like a gun, it is very deadly. This will also scare people.

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The ad uses logos to show that the risks of smoking also apply to eating meat and using pathos by showing a child smoking to add more value to their point and the fact that meat and smoking have the same effects on your body. This makes the reader consider going vegan.

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The claim of this ad by Lancôme is that their foundation is the best to buy for several reasons. In this ad, logos is used because multiple components of the product are pointed out and described, to show how their foundation is effective in a good way. For example, they claim the cushion provides "an astonishing effect", which appeals to the audience's logic. This ad uses ethos by having a celebrity on the ad endorsing the product. Penélope Cruz is the face of the ad, wearing the foundation to show how nice it looks. This shows trust and credibility because if people see a famous actress likes wearing the foundation, they will want to as well. The ad incorporates pathos by creating a feeling of attraction to the product. At the top of the ad, "For a fresh, dewy glow, anytime, anywhere" is written. In addition, the product is available in various skin tones, which will attract many different people to the product.

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This ad by Nike claims that you must believe in yourself before anyone else can. This ad uses pathos because it is encouraging. Seeing an NFL player overcoming adversity and achieving his dreams is inspiring. This ad also uses ethos because an NFL player is a credible athlete endorsing Nike.

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The claim of this bounty commercial ad is that bounty towels are reliable and quick when it comes to cleaning. This ad uses ethos when it shows a mess made by the boy get cleaned instantly just by sliding one bounty towel to clean the entire mess. The audience will think this product is reliable as it shows how effective their product is. This ad also includes pathos when the ad shows the unease and shock on each of their faces as the sauce and dumpling are tossed across the table. This appeals to the audience's own shock and regret from making a gigantic mess over a meal and will lead the audience to hopefully buy their product to avoid the feelings of making a mess. This ad uses logos as well when it compares how much 45 mL broth is absorbed in the world's leading paper towel brand compared to a bounty towel. The results show that the bounty towel is much more absorbent and therefore more reliable compared to other brands so the audience will lean towards the bounty brand based on the results or facts of the experiment.

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This ads claim was that if you don't give up on smoking, you are basically giving up on life because of the many damaging effects smoking has on you. This ad includes pathos because of the dark theme and background which gives a empty feeling. The skull and smoke also contributes to the dark theme.

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The claim of this Charmin toilet paper ad is to show how soft the toilet paper is and how their brand is gonna make your experience with their toilet paper more comfortable and nice compared to other brands. This commercial incorporates pathos because the cute and cuddly bears are given human characteristics like being all sweet and cuddly to purposely tug on our heart strings . This also included logos because it shows a comparison and statistic of how much bigger their roll of toilet paper is compared to another roll and gave the exact numbers.

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This Gatorade commercial's claim is that if you work hard you can achieve your full potential and you can achieve anything you want. If you work hard and become the best you do, then you will have left your mark in the world as a legend.
Ethos: This commercial stars many great athletes such as Lionel Messi and Usain Bolt who have needed to push themselves to one hundred percent to reach the best of the best. When the person watching the commercial sees all of these star athletes in the commercial, they will want to push themselves to the hardest because just like your favorite sports star, you can become the best if you work hard.
Pathos: The athletes in the commercial such as Lionel Messi are pushing themselves to be the best they can be.  The commercial is telling us that with hard work, even though it won't be easy, you can become the best at what you do. So don't just act lazy, go out there and make your mark.
Logos: Since the commercial shows the athletes working extremely hard, the person watching the commercial will think that they should try their hardest at what they do. The commercial shows that this fact is correct, as it shows what happened when athletes work their hardest- they become the greatest of all time. "Enter as a great, leave as the greatest of all time" on the door of the GOAT camp is the commercial's way of saying to try your hardest.

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Goat Camp | Starring Leo Messi, Serena Williams, Michael Jordan and Usain Bolt

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This Commercial's claim is that bee's are good for the world and they make honey for foods to enjoy and eat with a sweetening taste in your mouth. So you see the honey on the Cheerios to make Honey Nut Cheerios, that kids enjoy. This ad shows Pathos because we see bright colors, and hear good words.You see the background with yellow colors and and a cute kid drinking the cereal and you think oo let me try this it looks delicious!

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The claim of the ad is that Diet Coke can accompany/help you while you achieve great accomplishments in life.          Pathos: The ad states, "Stay extraordinary", which implies that Diet Coke can help you be your best self, creating a positive response to the drink.                                         Ethos: Taylor Swift, a music artist with a large fan base, is shown drinking Diet Coke while she writes music. This appears as Taylor Swift trusting the Coca-Cola company and drink to help her write her amazing songs. As a result, a sense of reliability will arise, causing her fans to also trust the company and buy Diet Coke.
Logos: Since Taylor is shown as trusting Coca-Cola (while songwriting) and she produces great music, the audience will logically put these two ideas together, giving them a reason to believe that Diet Coke can help them achieve their goals, just like Taylor.

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This add is showing pathos because the dog needs help and it looks like a puppy so it will touch the hearts of many people including myself and will convince you to help the puppies It envokes emotion and that is what pathos means.

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The claim of the commercial is that Apple phones keep your data safe. Ethos - "Privacy. Thats iPhone" Apple also shows a picture of the apple logo as a lock. This signifies that they are a trustworthy company.
Pathos - "I love you! Heart emoji!" This ia a minor detail but shows that you can express your feelings more securely with your loved ones.
Logos: "Somethings shouldn't be shared. iPhone keeps it that way". This shows that it is logical that peoples credit card number and all shouldn't be shared.

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The speaker of this ad is Poland Spring. The product being advertised is their bottled water. The purpose of this ad is to convince people to buy Poland Spring water over other brands of water by claiming good things about their water like: being full of minerals, quality of the water, taste, and reputation of their brand which might prove to people they have been bottling consistently good water, all attributes which might not be found in competitors. The intended audience of this ad is anyone who drinks bottled water.

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The claim of this advertisement is that this foundation is the best anti-aging foundation out there. It incorporates ethos by including Ellen DeGeneres, a famous and well-known figure. In the bottom right, it says "Ellen in wearing Simply Ageless Instant Wrinkle Defying Foundation in Cheery Natural." This ad also incorporates pathos by saying "you" and "your", directing this to the person viewing it. Also, many people wish to look younger and get rid of wrinkles, so by saying "your future just got more beautiful", it appeals to something that it's audience would want. It incorporates logos by including some key ingredients and putting pictures. At the bottom, it also includes P&G calculations. This ad is intended for those who are aging, as this foundation is fighting wrinkles and aging.

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The speaker is H&F apples. The products are apples. The purpose of the ad is to show that their apples are the most trustworthy, loveable and why we should buy their apples. The audience are everybody, or people that love eating apples.