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It's hard to be fair and balanced when one nominee is a headline machine and the other isn't.

Donald Trump keeps saying the November election could be " rigged." He attacks fire marshals for keeping "thousands" out of his events. There he is threatening to take away press credentials. There he is withholding support from House Speaker Paul Ryan and Sen. John McCain, fellow Republicans who both have endorsed him.

And Hillary Clinton? She trudges through places like Columbus and Cleveland talking about jobs, trying to win the support of middle class, white workers. She tells her fans Trump is offering empty promises. She offers detailed plans to appeal to independents and Republicans.

Who is more entertaining and attention-grabbing? There's no contest.

Trump (sarcastically) asked Russia to hack Clinton's emails. He called Clinton " the devil." He threatens to withdraw support from NATO. He might not go to the debates. He's friends with Putin or he's not. He's in a feud (a feud!) with a Muslim-American couple whose son died in the U.S. military in Iraq. They appeared at the Democratic convention, yet Trump has managed to use them to steal airtime and attention from Clinton and issues.

His campaign strategy is working. For Trump, there is a truism he's stuck to for decades: All press is good. There is no such thing as bad press. The Republican nominee is a walking, talking headline machine.

And this poses a dilemma for the press as it moves forward to cover a presidential campaign where one side makes erratic, off-the-wall comments and the other side is pragmatic and media-averse, and likes to delve into wonky details.

How do the news media fairly cover this election? The narrow slice of the electorate that is genuinely undecided and could determine who wins may hunger for more information or seeing both candidates in action. But there doesn't seem to be enough airtime for issues. It's Trump gaffes and unprecedented name-calling all of the time.

Maybe we need to bring back the Fairness Doctrine. Until 1987, radio and TV networks licensed by the federal government were required to give equal airtime to controversial issues in an effort to be balanced and fair.

With 90-some days to go until Election Day, will Trump get a lot more "free" media than Clinton? How will journalists handle the misstatements and controversies from both campaigns that keep the press well fed?

There's no doubt journalists are having a tough time figuring out how to fairly cover both campaigns - just as they did for the primaries when it proved more "entertaining" and better for ratings to focus on Trump than his less flamboyant opponents. A New York Times analysis found Trump had "earned" nearly $2 billion in free media through February 2016. Clinton was second with $746 million. The closest Republican primary competitor was Ted Cruz with $313 million.

CNN's Reliable Sources host Brian Stelter addressed just how challenging it is to cover this campaign when he interviewed Jason Miller, senior communications adviser to the Trump campaign.

How much should the news media fact check or challenge Trump's statements?

"What if one candidate says a lot more misstatements than the other candidate?" Stelter asked on the July 31 edition of his show. "Then we can't be fair about that if one side is saying more misstatements than the other side."

GJ RECOMMENDED READINGS on Trump-Clinton and Media-

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Can journalism resist the Trump temptation?

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By Alicia Shepard, Source : USA Today It's hard to be fair and balanced when one nominee is a headline machine and the other isn't. Donald Trump keeps saying the November election could be "rigged." He attacks fire marshals for keeping "thousands" out of his events.

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When fake news goes out of Its way to target a group of people or an individual and is trying to manipulate the readers views and opinions negatively, then it's wrong

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They shouldn’t do fake news

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Fake news can make someone think its actually true especially little kids b/c they believe anything they see most of the time.

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Fake New is the worse, it just show something that should not come up.

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Fake New is the worse, it just show something that should not come up.

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it not true and can spread life

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Fake news are very awful because you spread things that are not true.

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Fake news are very awful because you spread things that are not true.

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I wouldn't like it because I will have the wrong things to know for the day.

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Fake News can distroy the trust of people.

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Fake news can change peoples perspectives which can effect the dissension of people.
-Alexa C.

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Fake news gives out false information and/or advertising t the audience.We have come a long way through fake news that now it is hard to determine if it is factual or not.

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I think its not good because you could spread lies.

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that it is telling ous false story some times.

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that it is telling ous false story some times.

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Fake news can ruin our way of thinking, and is very easy to fall for. All anyone needs is a good story, and many people believe it. The facts that are used to back it up usually doesn't add up, at least when it has evidence. Other times you could easily fall for it. ~Timia

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Fake news can miss lead people.

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fake news can affect people because we'll believe things that isn't true

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it can make us think differently , and can change our thinking

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Fake news are information from a person opinion, perspective and rumors. It can affect people lives by spreading lies instead of the truth. It affect how people belief or listen.

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fake new can affect how we think of people