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Here is an example of where I have tried to keep the designs fluid throughout the media products so that there is a clear link between all of them. Although the pattern is different, there is obvious similarities between that on the digipak and on the overlay on the music video above.

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I think that in terms of effectiveness, the digipak, the music video and the website work very well together. I have tried especially hard to keep designs fluid (where possible), however this is harder on wix.com where a lot of what you can do is restricted by the very same thing that makes it so simple to use, nearly everything is already done for you which can obviously limit creativity occasionally.

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On the 'Music' page, I've inserted photographs of the album which would ideally link to a place where viewers can purchase it directly and easily. This is another way of combining media products in order to complement each other and essentially sell more products.

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I have already spoken about how pleased I am with the final result of the digipak. I think that having attractive marketing is extremely important in helping to sell a product - in this case we are trying to sell a song and we are doing this through the media products I have been creating. The music video is the main bit, however things like this digipak is what a potential audience will see first and thus why it is so important.

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On the page titled "media", I've included photography from filming the video as well as some stills from the actual video itself. This will encourage viewers to watch the music video if they haven't already and also give them some behind-the-scenes photos from filming.

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On the home page of the artists website I have made it so that the new music video is the first things that her fans see. This is a way to draw in an audience and wuld also be a direct link to the youtube channel (which is how i linked it onto the website) which would direct people to her other music and videos if they choose to leave the website. This, straight away, is a way of combining two of the media products as ways of complementing each other.

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I am really pleased with how my website looks. Wix.com is a fantastic free resource to create professional looking websites quickly and efficiently.