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X3S Pro Core and Leg Trainer lets you be able to workout your whole body with one machine
Pro: All you need in one machine
Con: Less need for a gym/ all in one/ can do from home
Impact: This could cause less of a need for a personal trainer and a gym cause everyone can do things in home now.
Madison: It would be nice to have if we didn't have the lab space because we could put several of these in a room and use them to workout

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Drinks packed with different superfoods, plant based protein and with only 6 grams sugar.
Pro: Can get all your health benefits in one drink
Con: Shouldn't substitute as a meal, only come in 3 flavors
Impact: People may see it as a substitute of working out, or it could enhance working out which is recreation & they use it as help to get protein when working out.
Madison: Can be used anywhere

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Redesigned Football Helmets (VICIS Helmets) 

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Redesigned Football Helmets (VICIS Helmets) 

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Designed By Seattle's based Tech startup. This helmet is designed to take more of the impacts of hits. Made with similar columnar layers like a car bumper.
Pro: Less concussions/ players head is safer. (Less CTE)
Cons: More expensive
Impact Rec: Sports is a recreational activity
Madison area: Yes, this could help keep our kids/ players safer and avoid future issues