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- Libel is a legal claim for false statements about a person that are printed, broadcasted or spoken. It is a defamation. It damages someone's good reputation or character. It is very important no to show or talk about somewhere in a bad manner. While promoting everyone should be respectful and it's all about professionalism.
- Copyright law gives creators of dramatic, literary, musical and artistic works the right to control the ways in which their material may be used. Copyright protection is limited to the expression of an idea. Protection is not offered to the idea itself but the work and the end result of the content. It is important to get permission to use a logo, song or an image that someone else took. It is to credit and respect the content creature. If no one asks permission, it is basically stealing and the creature of the content can sue or copyright the video the production team makes.

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Example for health and safety in a factory.

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Exapmle for health and safety in a factory.

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A place that features a factory needs to follow the help and safety rules. There are a lot of heavy machinery that can injure people.

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Corporate Video Production: California Steel Services

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It is important to follow the health and safety rules so no one gets injured or hurt while working and filming the place. Before filming they should do recces and risk assessments about the place so they know where there would be filming.

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Work or study place.

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Logo of the university.

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It is important for corporate videos to show their diverse employees because it appeals to everyone that is interested working in the place. It also creates a place that accepts everyone in the world with different skin colours and different backgrounds.

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- Companies tell the production team, what they want to feature in their promotional video. They wouldn't want the production team just go and film what ever they want. The company would ask them to film and talk about the good and positive about the company. So, they would represented very good in the video.
- A storyboard is a sequence of drawings with directions and dialogue that represents the shots planned for a film or in this case a promotional video. Storyboards are very important for the production process because then the production team knows before filming what they are suppose to film. It helps them before filming.
- A treatment is a piece that is written before the actual script. It is kind of like a draft script but this is shorter and it features what the production team will be doing. It is the first draft of the video. It is important because the treatment twill turn into the actual script. Like storyboards, treatments gives an idea of what the team will be doing before shooting the video.
- Schedule is very important in the production process. It sets up everything, like where the production team will be shooting the video or booking the right and safe ares. It makes it professional to book a place before filming. If the team doesn't book the place they would be showing up like that on a wrong day and it could go bad for the production. They also want to book days that feature the most activities in the place so, they show the good things about the place.

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For codes and conventions, in a promotional video, we expect to see;
- The logo of the company. So we can see the logo of the company we are interested in and it makes it memorable for the company to have show and promote their logo.
- We should expect montages of the place. We should see a lot of montage shots that shows the good areas of the place. It should indicate that the environment is a good, clean, friendly and a professional place.
- We would expect to see a presenter or in some cases a voice over. There would be someone that introduces and talks about the company in the video. That they would talk in a friendly voice to bring more people to the company to try to sell it to people.
- They would show people doing activities or working in the place. They would make these shots positive and energetic to show that is a good place to be working or studying.
- A lot of corporate videos feature interviews. They would interview people that work there, so the audience can get a feeling how people that is working in the place feel about the company, we should expect positive comments about the work space.
- They would obviously show the nicer ares of the place, so it can get the attention of people who are watching.
- They would feature camera shots like long shots to show the nicer areas and activities, in interviews they would use mid shots and sometimes close ups to show the emotion, pan shots to fully show the area.

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A corporate video is a non-advertisement based video created by and for companies, organisations etc. They are very useful for companies because it shows the good side of the company, it promotes their job and products and there is a big chance that a corporate video will bring and get the attention of more people. That's why most of the companies have a promotional video.