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This advertisement is a price appeal because it gives you money off your purchase of books as a way to get you to buy something.

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This advertisement is a humor appeal because it tells a joke to get you to do something.

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This advertisement is a natural appeal because it appeals to a person's need to be healthy.

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This advertisement is a emotional appeal because they tug at your heart strings, making you feel guilt and empathy.

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This advertisement is a celebrity endorsement because they use Beyonce, someone highly respected, to tell people to use the product.

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This advertisement is a bandwagon because it makes it seem like everyone has a iPhone 5, and that it implies you should too.