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CPS Charity

Unknown

How do we attract our audiences?
Using facebook or youtube to attract people

No budget

Is that equal to non-profit?

Is that just means they will not offer money to us for the project, we need to spend our own money (or time)?

Do we need to find sponsors?

Target Audiences
Everyone?
People who need help with communication?
Stressed  people who need relax?

Location
Queen's Park?
Can we change the location?
Can we do an online project? (Does it have to be offline?)

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this is talking about zero budget campaign on social media,it is a way easiest fastest  and brodern influenced

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four questions key words

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This can work best with the competition. Use mailchimp to store all the email addrsssds then when the time comes for the event, email all the entrants about the event inviting them to come.

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Email and ask other small business if they would add the CPS leaflets to customer orders, we would need to pitch it properly but for example where I work, I would add the leaflet to customer orders that live in London . We should redesign the leaflet if we choose to do this, unless we specifically target children... we would need to aim for children brands like trotters

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CPS could also collaborate with ZSL zoo in London to post flyers near the girraffe part to raise awareness of the event. A goody bag would be even better but we would need to think of other free stuff we could get a hold of to include along with "tickets" to come to the event etc.

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We could get CPS to collaborate with Girraffe world kitchen (a restaurant in London has one in kings cross as well as other places in London) to either do a competition where people can win vouchers or a meal at their restaurant or get them to promote the giraffe ears with their kids meals: kids get the ears for free and an invite for themselves, a friend and family member to come to the giraffe day thing. (Make it look like an invitation only type of even so they feel like VIP's) see if the girraffe world kitchens would be willing to cater the event

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- Create an Instagram & Tumblr account and post GIF's of giraffes (in a cool Creative way like graffiti, photoshopped, magazine cutouts etc) that look interesting enough to be reblogged liked, shared etc. and have something simple or nothing in the caption to create mystery and intrigue. We can ask artists to contribute, if they're well known & have a big following that would be even better! example below: this was made by an illustrator called Ryan Berkley that sells his pieces on etsy, so that would be a good place to look for them