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Purpose and point of Entertainment Ind'ies 

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Purpose and point of Entertainment Ind'ies 

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"Technology, social trends and evolving consumer tastes are transforming arts and entertainment at their core. The new cultural and creative industries are making fresh demands of the creative workforce and the educational institutions preparing the next generation of creatives. The 21st century demands new modes of bachelor's degrees which address new forms of creativity and integrates new ways of learning about the live and digital entertainment industries.

The APAC degrees are new degrees for the next generation of Australian creatives and designed with acute and realistic understandings of the business fundamentals of the new cultural and creative industries. The industry realities embraced include the precarious nature of creative work, 'the long tail' of income across the creative sector, and the need for broad and flexible skill sets to support a long-term and economically viable portfolio career. Graduates are skilled to transfer careers across multiple industries and sectors. The values of sustainability, adaptability, creative problem solving, and artistic entrepreneurialism all underpin APAC degrees to fashion viable life-long creative careers, rather than pursue a 'starry-eyed' flirtation with fame that all too frequently burns out within a decade.

Our degrees straddle local and global conceptual and practical terrain to attract thoughtful students seeking to pursue practice-based learning alongside conceptual knowledge. For international students a standard duration program (3 years full time) may be considered to enable international students to become familiar with Australian performance and cultural contexts.

The APAC undergraduate degrees provide broad, coherent, and foundational professional programs to grow the human infrastructure necessary for Australia's vibrant cultural and creative industries.  It addresses the fundamental skills, habits of mind and aesthetic sensibilities necessary for graduates to commence their long-term career in the creative sector. APAC offers fast-track degrees for long-term careers in the new cultural and creative industries."

To realise this vision for the Entertainment Industries stream APAC's curriculum designers have reverse engineered the theoretical, technical and practical requirements as a performer or creative within today's Entertainment Industry.

The course develops skills within the following domains:
Performance, Creative and Commercial/Business Skills.

Students will develop a pre-professional skill level in singing/dancing performance disciplines, technical skills to support the creation of new material and acquire business and industry-related knowledge to best support them throughout their career. With a broad, adaptable curriculum delivered by experienced teachers and industry professionals students have the opportunity to develop skills for an adaptable, sustainable career in the Entertainment Industry.

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Units include:
Creative Animation/ XR / Gaming
Camera fundamentals and skills
Advanced camera skills
Sound recording
Lighting design
Editing (basic and advanced)

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Building skills for inventing creative work

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Building skills for inventing creative work

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Say it in Words - Creative Writing

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Elective for all strands - Multi channel production

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Elective for all strands - Multi channel production

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Imagery is being used more and more in theatre productions and museums. This unit challenges students to pair aesthetic sensibility with critical thinking, artistic freedom with practical application and technological experimentation with cultural awareness. Installation or multiple projection piece using projectors and software. It asks students to go "beyond the single channel" and delve into installation media art. Collaboration between acting and song & dance students to create these multi projection installations.    Possible content to be included in the Final Showcase. for example https://www.bbc.co.uk/programmes/p0bl84zd

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BBC Four - Dance Passion, 2022, Surge - Make Me Feel

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A ‘super-human’ / android pushed to the limits of their reality in an animated landscape.

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The Directors Craft
Putting it all together
Capturing your Assets

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Finding the Money
Planning to shoot
Putting it all together
Capturing your Assets

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"Technology, social trends and evolving consumer tastes are transforming arts and entertainment at their core. The new cultural and creative industries are making fresh demands of the creative workforce and the educational institutions preparing the next generation of creatives. The 21st century demands new modes of bachelor's degrees which address new forms of creativity and integrates new ways of learning about the live and digital entertainment industries.

The APAC degrees are new degrees for the next generation of Australian creatives and designed with acute and realistic understandings of the business fundamentals of the new cultural and creative industries. The industry realities embraced include the precarious nature of creative work, 'the long tail' of income across the creative sector, and the need for broad and flexible skill sets to support a long-term and economically viable portfolio career. Graduates are skilled to transfer careers across multiple industries and sectors. The values of sustainability, adaptability, creative problem solving, and artistic entrepreneurialism all underpin APAC degrees to fashion viable life-long creative careers, rather than pursue a 'starry-eyed' flirtation with fame that all too frequently burns out within a decade.

Our degrees straddle encompass local and global conceptual and practical terrain to attract thoughtful students seeking to pursue practice-based learning alongside conceptual knowledge. For international students a standard duration program (3 years full time) may be considered to enable international students to become familiar with Australian performance and cultural contexts.

The APAC undergraduate degrees provide broad, coherent, and foundational professional programs to grow the human infrastructure necessary for Australia's vibrant cultural and creative industries.  The Acting degree addresses the fundamental skills, habits of mind and aesthetic sensibilities necessary for graduates to commence their long-term career in the creative sector. APAC offers fast-track degrees for long-term careers in the new cultural and creative industries."

To realise this vision for the Acting stream, APAC's curriculum designers aim to create independently creative industry ready actors, equipped with the fundamental skills needed to be a professional actor in any media.
Voice, Movement,Storytelling, Analysis, Resilience and Historical and Digital Relevance form the basis of this forward looking degree.

Threads will run through the degree.

Storytelling coherent structuring and narratisation of information is an integral part of how humans know themselves and the world. Storytelling is the paradigm that underpins the acting program.

Devising and creating formal training in the iterative processes of creation enables students to collaboratively and individually explore and communicate complex ideas to audiences in a variety of industries.

Resilience is a part of any creative professionals journey. Reflective Practice and Mindfulness are useful means to improve resilience in performers. significant portions of contact time and assessment instruments specifically include reflective modes to encourage improvements in student resilience.
Digital hygiene has a crucial role in an actors career, with technology changing so quickly, staying in front of new mediums and platforms becomes vital
Various units will carry digital hygiene through self test auditions, motion capture, green screen and digital puppetry components
The industry demands that emerging artists are cognisant of these technologies, in this way APAC keeps them up to date and aware.

The FUNDAMENTALS will also include LISTENING,RESPONDING, AUTONOMY, AUDIENCE, PROFESSIONALISM and RESPECT

By designing challenging, meaningful, realistic, and authentic assessments which replicate what is being demanded of industry professionals and which knowledge they would be expected to have. APAC aims to increase student employability by closely following industry practice.

The degree is aimed at the thinking artist, the creative individual who wants to turn their passion and craft into a long term economic engine for their creative life.

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CLICK ABOVE IMAGE TO SEE ALL SCREEN UNITS IN DETAIL

"Technology, social trends and evolving consumer tastes are transforming arts and entertainment at their core. The new cultural and creative industries are making fresh demands of the creative workforce and the educational institutions preparing the next generation of creatives. The 21st century demands new modes of bachelor's degrees which address new forms of creativity and integrates new ways of learning about the live and digital entertainment industries.

The APAC degrees are new degrees for the next generation of Australian creatives and designed with acute and realistic understandings of the business fundamentals of the new cultural and creative industries. The industry realities embraced include the precarious nature of creative work, 'the long tail' of income across the creative sector, and the need for broad and flexible skill sets to support a long-term and economically viable portfolio career. Graduates are skilled to transfer careers across multiple industries and sectors. The values of sustainability, adaptability, creative problem solving, and artistic entrepreneurialism all underpin APAC degrees to fashion viable life-long creative careers, rather than pursue a 'starry-eyed' flirtation with fame that all too frequently burns out within a decade.

Our degrees straddle local and global conceptual and practical terrain to attract thoughtful students seeking to pursue practice-based learning alongside conceptual knowledge. For international students a standard duration program (3 years full time) may be considered to enable international students to become familiar with Australian performance and cultural contexts.

The APAC undergraduate degrees provide broad, coherent, and foundational professional programs to grow the human infrastructure necessary for Australia's vibrant cultural and creative industries.  It addresses the fundamental skills, habits of mind and aesthetic sensibilities necessary for graduates to commence their long-term career in the creative sector. APAC offers fast-track degrees for long-term careers in the new cultural and creative industries."

To realise this vision for the Screen stream APAC's curriculum designers have merged theoretical and practical training, with the subject units almost mirroring the chronological approach of production for commercial projects.

The course is built on four domains:

building technical skills

the invention of creative work

commercial and business skills

cultural and contextual knowledge

With experienced in-house teachers as mentors, along with professionals from industry as visiting faculty, students prepare to become screen industry professionals.

Lectures and workshops allow students to think about and physically acquire the manual dexterity required to implement and master the tools required for creating images and recording sound.

Music videos, podcasts, social media content and live performances, allow students to collaborate on projects while providing opportunities for screen students to explore the diverse areas of their future career.

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All of these skills are transferable within and outside the entertainment industry.

Voice – whether in film, TV, stage or voice over/digital acting, an actor needs awareness over the volume, pitch, and prosody of their vocal instrument

Body – as above for any medium an actor must have awareness over the movement, strength, flexibility, and expressive nature of their body. Physical storytelling is key in all forms of acting, stage, screen, motion capture.

Script – the ability to analyse, memorise, adapt, and deliver a script to an audience on stage, TV, film and any other platform.

Storytelling – tied in with script is the ability to tell a story (through voice, body, digitally or remotely) to an audience by knowing stagecraft, film craft, technology and the psychology of an audience

History – the ability to draw creatively on the vast experience of all that have gone before, what has mattered in stories from Sophocles to Brecht to Tarantino, including works from LGBTQ+ and BIPOC artists and the social impact on audience and society

Digital - providing the knowledge and tools to navigate the ever changing landscape of technology. New Platforms, Apps, Streaming Services and many more

Resilience - one of the most important tools available for the artist, including mindfulness, yoga, life coaching, strategies for a stronger mindset

BUILDING PERFORMANCE SKILLS - THE UNITS

Trimester 1

1. The Authentic Actor; determining truth in the acting process and communicating that to an audience. An approach to FUNDAMENTALS through script and exercises to allow the actor to explore their creative selves and sharpen their understanding of the craft. Including introduction to a range of acting ‘truths’ from Stanislavski to Meisner and how to develop their own process LISTENING AND RESPONDING, STORYTELLING

2. Discovering Your Voice; exploring the FUNDAMENTAL mechanics and biology of how your voice works through various voice techniques, Linklater, Lessac, Rodenburg: learning projection and power of the voice for both theatre and film. an actor needs awareness over the volume, pitch, and prosody of their vocal instrument

3. Body Connection: discovering their body through movement styles, Laban, Meyerhold, Viewpoints and more, this unit will delve into physical language, non-verbal communication, and abstract movement to allow the actor to access physical creativity.

Trimester 2

1. Using Your Voice; through scripts, both realistic and heightened, the actor will discover the use of voice in language, storytelling through prosody and movement using techniques from diverse sources around the world (traditional and non-traditional e.g., Indigenous story, chanting monks). This unit will also introduce how to use this process to access accents and dialects.

2. The Actor and the Text: using script analysis the actor explores the meaning behind the writers’ ideas, using techniques from many forms the script can be broken down to allow the actor to create the story within their own character and others. This will lead to early scene work, contemporary and heightened (Shakespeare, Renaissance, Brecht etc). STORYTELLING

3. Physical Storytelling: The actor discovers how to break down their own response to stimuli in both rehearsals and scene-work.

4. Finding Character: Allows the actor to explore a full range of stimuli to create a believable character for film or stage. Through mask-work, neutral, larval, half mask (mainly Le Coq driven) and other methodologies, animal work, essence work, colour and abstract

Trimester 3

1. Making A Scene: Scene work to build on the previous 2 acting units. Pushing the boundaries is the theme of this unit and will not only scaffold previous voice and movement work but will include deeper script analysis and include more emotional content. This unit will also include further dialect work and intimacy choreography

2. Screen Startup: This unit covers the mechanics of film and TV making, the different use of digital technologies in acting (Mo Cap, Digital Reality, Virtual Reality). What does the Director mean when he says ‘this’ and how to be and remain natural in front of the camera.

Trimester 4

1. Collaboration and Devising (run concurrently with Core 4) finding creativity through a range of dramatic styles, from epic to physical and everything in between. The core of this unit is about creative collaboration and devising content for theatre. Within this the actor ‘can find their own creativity’ and bringing that to reality in front of an audience

2. Audition for Stage and Screen: It is what it says, an audition unit. Exploring theatre auditioning (culminating in a professional audition in front of an industry theatre director) to studio-based TV, film, and commercial auditions (again culminating in a professional audition) introducing digital technology in the self testing section and Zoom auditions(a standard in auditioning since Covid) It will include embedded voice and emotional work.

3. ELECTIVE: Either Screen, Song and Dance or Voice 3 an extended look at the actor’s voice

Trimester 5

1. Contemporary Stage Production: A full contemporary play is analysed, rehearsed, and performed in front of a live audience at a professional venue. An outside working industry director is brought in to direct, rehearse and design this production. Students will work with an industry stage manager, lighting and set designer and costume designer to create a professional stage production

2. Showreel: A short contemporary film written specifically for APAC is analysed, rehearsed, and performed with a professional film crew. An industry director will direct, rehearse, and design this production. Students will work with an industry production manager, lighting and sound specialists and costume designer to create a professional showreel production

3. ELECTIVE: COMBAT: An important skill for all actors in any medium, this unit will also come with an outside accreditation from the Society of Australian Fight Directors

Trimester 6

1. Final Showcase: Shakespeare/Contemporary/inter-disciplinary show, inter disciplinary collaboration: playing nicely with others

2. Inter disciplinary collaboration working on audience perception

3. The mechanics of putting on a show/film/musical. A production unit on creating your own work either on stage or digitally

All Tri 6 units are inextricably linked

Progression

Acting - 1 to 5

progressing through self-awareness to emotional, psychological progress to audition and stage and film performance.

Voice -1 and 2

scaffolding from discovery to use of voice and includes dialect

Movement -1 and 2

from discovery to use of physical for story telling

Screen - 1 and 2

technical know-how to creating character to performance

Voice and Movement teachers oversee work in other units – i.e.: watch and provide feedback in Audition, Improv, Scene work, Devising etc

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Building skills for inventing creative work

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Building skills for inventing creative work

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Allowing and students to explore their own voice in this ever changing industry requires a constructivist approach, a collaborative learning that includes teachers and students as they discover their own creative strengths and weaknesses.

A mix of technical, live and psychological approaches to this subject will be explored in the following units.

1.    Starting Screen: This unit covers the mechanics of film and TV making, the different use of digital technologies in acting (Mo Cap, Digital Reality, Virtual Reality). What does the Director mean when he says ‘this’ and how to be and remain natural in front of the camera.

2. Finding Character: Allows the actor to explore a full range of stimuli to create a believable character for film or stage. Through mask-work, neutral, larval, half mask (mainly Le Coq driven) and other methodologies, animal work, essence work, colour and abstract
3. Collaboration and Devising (run concurrently with Core 4) finding creativity through a range of dramatic styles, from epic to physical and everything in between. The core of this unit is about creative collaboration and devising content for theatre. Within this the actor ‘can find their own creativity’ and bringing that to reality in front of an audience

4. Contemporary Stage Production: A full contemporary play is analysed, rehearsed, and performed in front of a live audience at a professional venue. An outside working industry director is brought in to direct, rehearse and design this production. Students will work with an industry stage manager, lighting and set designer and costume designer to create a professional stage production

5. Final Showcase: Shakespeare/Contemporary/variety show, inter disciplinary collaboration: playing nicely with others Putting on a show; the nuts and bolts of behind the scenes.

Plus the Cores

1. Core 4: Developing creative content for the 21 st Century
This unit provides students with theoretical knowledge of contemporary approaches to creative development and production - effectively priming students with multiple frameworks for conceiving, developing, producing and delivering their own creative works. Students are exposed to process from multiple disciplines. Students also learn effective skills for self management, group management, and creative management that focus upon creative and personal resilience, inclusion and the utility and application of digital technologies.

7. Core 5: The adaptive habit
A consideration of the ways creative processes impact creativity and project development when adapting content between genres. Eg book, to stage play, to dance, to film, to comedy sketch to game and so on. A study of appropriation and hybridity through the lens of their own unique adaptation concepts, and ultimately select/design a bespoke process to apply. Additionally, students will also briefly consider the risks, mitigators and processes required for securing the underlying rights, if any, for their adaptations.

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Ethics in art has been a contentious issue for centuries, cultural appropriation, exploitation of minority groups and the following lawsuits.
Integrity in the arts is paramount and the legal pathways through this artistic minefield are integral to an artists work.
These subjects will be embedded in a number of units and will include:

History – the ability to draw creatively on the vast experience of all that have gone before, what has mattered in stories from Sophocles to Brecht to Tarantino, including works from LGBT+ and BIPOC artists and the social impact on audience and society

Cultural Ethics and Co Authorship - dealing with cancel culture, navigating the vagaries of todays societal needs and wants

Digital - providing the knowledge and tools to navigate the ever changing landscape of technology. New Platforms, Apps, Streaming Services and many more

Resilience - one of the most important tools available for the artist, including mindfulness, yoga, life coaching, strategies for a stronger mindset

Core 4: Developing creative content for the 21 st Century

This unit provides students with theoretical knowledge of contemporary approaches to creative development and production - effectively priming students with multiple frameworks for conceiving, developing, producing and delivering their own creative works. Students are exposed to process from multiple disciplines. Students also learn effective skills for self management, group management, and creative management that focus upon creative and personal resilience, inclusion and the utility and application of digital technologies.

Core 5: The adaptive habit

A consideration of the ways creative processes impact creativity and project development when adapting content between genres. Eg book, to stage play, to dance, to film, to comedy sketch to game and so on. A study of appropriation and hybridity through the lens of their own unique adaptation concepts, and ultimately select/design a bespoke process to apply. Additionally, students will also briefly consider the risks, mitigators and processes required for securing the underlying rights, if any, for their adaptations.

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Business and Commercial skills for the entertainment industry are absolutely crucial to have a presence or maintain a career in the current climate. The following units are suggested to develop complementary skills for Entertainers.

Core 1: Building a contemporary performing arts career

Future Contemporary Arts careers require substantial writing and research skills as artists are increasingly responsible for multiple phases of production and project execution. This unit introduces students to develop research and communication skills in conjunction with the theory and application of entrepreneurial skillsets and digital technologies in a scaffolded framework that steps students through a process of researching, developing and justifying a concept career plan

Core 2: Integrity and creative choices

This unit develops students' ethical approaches to their individual arts practices, workplaces and institutions. Through this unit, students will be challenged to develop policies and practices that promote individual and workplace wellness and resilience. Further deepening understanding, students will have the added experience of close collaboration and observation of the creative practices and policies within the Signature Showcase (30cp) in final trimester.

Core 3: How productions work

Contemporary careers require broad and coherent knowledge of practice that includes production processes (including pre and post production), students are tasked with contributing to the production and logistics of the Signature Showcase. This unit positions students to collaborate and support the senior cohort performances through implementation, design, logistics, event management & Marketing; fostering professional and creative connections, while also working with an experienced production manager, thereby developing fundamental skills in and knowledge of collaborative professional protocols and etiquette. The practical experience involved will inform creative practice well beyond the scope of the assessment as well as provide students operational and anticipatory knowledge of their final year of study. Additionally, this unit is a deeply interdisciplinary experience that mixes students from all three degrees in a professional context, fostering interdisciplinary knowledge before students are tasked with selecting ID electives and unit work in their following year. Culturally, this also wraps the entire study body around a singular project goal improving collegiality.

Core 6: The business of show business.

Students apply all they know of their practice in the development of a fully realised business and career plan. While this unit asks a lot of students in terms of assessment content, the new knowledge encompasses key skills in business management, profitability, simple tax accounting, contracts, and insurance. Effectively, tasks students with wrapping their immediate career objectives with an actionable plan.

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1. Core 1: My Brilliant Career

I would like to see early resilience training in here, entrepreneurship, self-awareness and mindfulness.

An early draft of their 5-year plan and lectures from industry professionals (emerging and established) to set students on the path to study and realise the rigours of the industry. An introduction to research and how this will frame their career

2.              Core 2: Integrity in the Industry

Arts law, copywrite, contracts and how to play nicely with others in the performing arts. How to write grants and how to be a good human in the entertainment industry. Wellness strategies for dealing with the industry and in more short term, their degree journey.

3.              Core 3: How to build a show:

Production techniques for stage and screen .and everything in between (production coordination, stage managership, continuity, risk assessment and more). Internship at a theatre company or film production studio

4.             Core 4: Creativity and Independence

The theory and history of how theatre, film and everything in between has been and is being made. Sophocles to Brecht to Tarantino and the social impact on audience and society

What are these social impacts on society of different periods of performing history and how will that affect the student’s own arts practice? How digital technology is changing the face of the entertainment industry. How to access your own creativity

5.              Core 5: Adapting the Work

Adaptation for all forms of performing arts, legalities, history, funding opportunities and platforms to reach an audience. How to market and pitch your product. Masterclasses from industry professionals (Arts Qld, grant writers, producers)

5.              Core 6: The Business of Show

A re visit of Core 1, the 5-year plan, delving into physical and mental health and motivation strategies. Masterclasses from visiting industry experts, acting agents, casting director, theatre makers, film makers, writers. Networking opportunities

Final Showcase: A variety night or nights to showcase talents in a professional venue/platform

An opportunity to show skills to an industry audience both in Brisbane and on a digital platform (streaming etc) nationally

1. Acting students will present a full stage performance (showing collaboration with crew)

2. Show short movies they have made at APAC (showing collaboration with Screen)

3. Collaborate with Song and Dance to support their students in their showcase

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(Julia N)
The primary non-acting performance disciplines in the Music and Live Entertainment Industry are singing and dancing. Aside from the physical skills of singing and dancing, training in these areas develop musicality, physical and mental resilience, stamina, flexibility and strength, confidence in vocal and physical expression, physical awareness as it relates to health and conditioning and, awareness of style as it connects to culture. As entertainers, a broad understanding and execution of various styles within these disciplines is highly desirable supported by an understanding of ones body to develop and maintain performance conditioning and physical/mental health.

n.b the names of the dance units will be workshopped further!

Suggested Units

Trimester 1
1. The Sounds We Make: This is Your Voice
Exploring the dynamic nature of the human voice! The focus of this unit is to develop students understanding and practice of:
1) How their voice works (anatomy, physiology and body-mind connection, singing and movement)
2) The science of vocal sound (vocal acoustics),
3) The pillars of healthy/sustainable singing technique (Bodymapping, Breathing and Support, Alignment, Contemporary Vocal Qualities, Awareness of Vocal Health)
4) The foundations of Music Theory for singers (reading music, sight singing, scales, intervals, rhythm, dynamics, texture and tempo).

This unit explores the fundamentals of the human voice, our physical awareness of technique and vocal health as singers and the development of the musical brain as a necessary component for continued improvement in musical expression through interactive lectures, workshops and practical skill development.

2. All That Jazz: Jazz Technique and Performance
Considered the foundation for most dance styles this unit will explore the foundation technique, performance skills, history and cultural context of traditional jazz dance. Students will have the opportunity to practice the techniques of jazz dance, develop dance performance skills and physical awareness and conditioning while learning about the history, important people and modern performance contexts for the style. Theory will include vocabulary/terminology, dancer physiology and general health as a dancer.  The unit will also begin preparing students for live performance through a stage exam showcasing their pure dance skills in addition to an integrated vocal/dance performance.

3. Grooves and Culture: Street Dance.
Hip hop/street dance is one of the top commercial performance dance styles in the Music and Live Entertainment Industry. Through a series of lectures, technique workshops and choreographed routines students will learn the fundamental Hip Hop/Street Dance grooves and apply them in choreography while exploring the significant cultural history of the style including it's impact in the modern performance space. The unit will also begin preparing students for live performance through a stage exam showcasing their pure dance skills in addition to an integrated vocal/dance performance.

Trimester 2
1. The Modern Vocalist: Style and Performance
The are many music genres in the Contemporary Commercial Music sector with the modern vocalist often required to navigate more than one style. Students will explore and apply the musical and vocal stylings of Pop, Indie-Acoustic, Country, Rock, RnB, Hip-Hop, Musical Theatre and Jazz/Soul and the techniques of a convincing vocal performance through analysis of top live performers, lectures and workshops. Practical skills will be supported by a theory component which establishes each styles significance in the modern performance context as well as important figures and events of note. The unit builds upon the technique foundations and basic musicianship of The Sounds We Make: This Is Your Voice. The unit will also begin preparing students for live performance through a stage exam showcasing the student's chosen vocal style.

2. We Dance and Tell Stories: Contemporary Dance
A highly expressive dance style that combines elements of modern, jazz, lyrical and ballet, students will learn the foundation techniques of contemporary dance while exploring a new style of physical expression and storytelling. This unit will continue the physical development of the Tri 1 Jazz Unit building upon the principles of healthy movement and physical expression in a performance environment. The history, important people and modern performance context of the style will support the acquisition of the practical performance skills. The unit will also begin preparing students for live performance through a stage exam showcasing their pure dance skills in addition to an integrated vocal/dance performance.

3. Hips and Lashes: Commercial Jazz
Alongside Hip Hop/Street dance, Commercial Jazz is an incredibly relevant dance style for the modern entertainer. Building upon the techniques established in All That Jazz, the modern performance flavours of Grooves and Culture,  and the strength and conditioning in Contemporary Dance, the commercial jazz unit will explore the foundation techniques of this dance style alongside it's development as a style, important dancers/choreographers and relevance for the modern Entertainment industry. This unit rounds out the four dance styles suggested as the foundation for the skilled modern entertainer. The unit will also begin preparing students for live performance through a stage exam showcasing their pure dance skills in addition to an integrated vocal/dance performance.

Trimester 3
1. How Do You Feel? Health and Wellbeing for Commercial Entertainers
Preparing students for the rigour of live performance this unit continues the development of all dance and singing skills through drills and choreography and re-contextualises these skills for a full length integrated live performance. The theory explored for this unit includes: health and nutrition, mental health management/developing resilience and rehearsal and performance etiquette. This unit presents the first opportunity for students to participate in a performance which requires higher levels of physical and mental stamina, to follow the direction of choreographers/lecturers in rehearsal and on the day in addition to their ability to self-manage their health and wellbeing throughout.

Trimester 4
1. Digital Storytelling and Expression
Students have thus far utilised their performance disciplines in a live performance context. In addition to the maintenance of students' dance/singing skills, this unit introduces storytelling for digital mediums by exploring the requirements for a digital performance context through the design and execution of a music video or recorded integrated concept. In addition to the physical maintenance of performance skills across their dance/music disciplines students will learn the process for planning, collaborating and executing a digital/recorded performance concept. Additionally, students will use their technical knowledge about cameras and editing to plan the technical help and creative capture requirements of their performance. (This unit could be done in collaboration with a Screen Unit?)

Trimester 5
1. Industry and Original Content
How does one design and execute original content as an independent creative? This unit explores methods for developing original live content alongside the industry knowledge necessary to plan and execute a live performance external to the university setting. Students will utilise previously developed creative skills such as writing, arranging, choreography and production aesthetics, alongside industry skills such as collaboration, marketing and communication, funding/budgeting and project management. In collaboration with lecturers the students will perform a live show of their own creation in an external venue.

Trimester 6
1. The Makings Of A Stage Show
I believe this is similar to a core unit being suggested but that scale of a large collaborative gala could draw upon all practical dance/singing skills, writing/choreography, collaborative skills across disciplines in the live/digital space as well as performance and rehearsal etiquette.

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Building skills for inventing creative work

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Building skills for inventing creative work

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(Julia N)
Creative skills within the Entertainment Industries for the invention of new work fall under writing, arranging, producing, choreography, digital capture and design. The following units are suggested so that creatives can be self-sufficient in their personal projects or develop an eye and vocabulary to communicate with professionals in that feel to achieve their creative goals.

Tri 1 (dominantly discipline based trimester)
N/A
Tri 2 (dominantly discipline based trimester)
N/A

Tri 3
1. Music Production
Familiarity with music production software and technologies provides a means of creating new content without the requirement of playing an instrument or having an extensive musical background. Production is a critical skill within the music entertainment industry and is a valuable additional skill for artists and freelancers. This unit will explore basic functions of a DAW, EQ-ing, Mixing, Mastering and principles of electronic composition for projects such as sample flipping and full length digital compositions. Skills in this unit are prerequisites for Studio and Professional Practice, Industry and Original Content, and, Integrated Digital Performance units.

2. Music and Lyrics: Songwriting and Performance
Alongside production, songwriting is a valuable additional skill for vocalists and performers who wish to create their own work and express themselves through music and lyrics. This unit will explore song writing styles across various genres, lyric and music style formats and associated instrumentation, marketability and the modern context for songwriters as singer-songwriters or freelance composers. Skills in this unit are prerequisites for Studio and Professional Practice and, Industry and Original Content units.

3. Capture and Creative Suite
The digital space (Media and Entertainment Industry) is made up of sight and sound. Music production and songwriting engage the creative capture and development of auditory storytelling while Capture and Creative Suite aims to introduce students to recorded visual storytelling. The unit will explore the basic functions of a DSLR or Mirrorless camera and other capture technologies considered to be "accessible" as well as filming/photography techniques, planning/story-telling and execution and editing techniques in applications such as Premiere Pro (or Final Cut), /Photoshop. An awareness of photography/videography/visual-storytelling/editing are valuable skills when generating visual representations of your work for creative or promotional purposes and is an additional freelance industry (the unit will provide the foundation for future learning). Skills in this unit will assist in the successful completion of the Integrated Digital Performance and Media, Marketing and Promotions units.

Tri 4
1. Digital Content Design (originally I was proposing this as an entire unit to introduce students to various design technologies and techniques for creating effective digital and print visuals (posters, flyers, logos etc) but after speaking with Adam from Aruga he believes a basic introduction to marketing/design technologies such as canva can be included in the marketing unit. Perhaps this spot could be used for one of the Cultural units proposed?)

2. Performance Aesthetics
Lighting, Costume, Makeup and Set Design all fall under the visual aesthetics performers use to add to the experience of their live or digital performances and utilise in their presence on various medias. In this unit students will be introduced to the fundamentals for effective design across the four domains including technologies, techniques and terminology so that students can design their own performance aesthetics or communicate effectively with professionals they wish to collaborate with. This unit supports creative decision making in their performance discipline units Integrated Digital Performance and Industry and Original Content.

Tri 5
1. Studio and Professional Practice
Utilising skills from the Music Production and Songwriting units students will be introduced to the professional requirements and practices of Studio and Session work. Singing, musicianship, writing and productions skills will be re-contextualised for the recording studio environment which is a necessary part of today's Music Industry. Considered to be a confronting and 'hostile' environment for new artists students will explore best practice, writing and recording strategies and experience professional interaction with an engineer or producer for three different styles of recording (original, cover and demo) through a series of lectures, workshops and assessments. Exposure to this environment will be an asset to budding entertainers throughout their careers.

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(Julia N)
Tri 4:
1. Artistic Practice
Who am I as an artist? What is artistic practice? How do I work within my industry? This unit explores the neuroscience of skills development/habit formation, the implementation/measurement of practise of cerebral and practical skills, defining success and exploring our needs and wants as creatives.

Tri 6: (could be in any trimester but I am suggesting at least the second year of the degree due to the development students will experience physically/mentally after their first year of study)
The Evolving Lens: Meaning, Culture and Community
The Entertainment Industries are often settings trends but must take into account the relevant cultural and contextual lens their consumers may be viewing content with. While identifying these lens' can be of benefit from a marketing perspective a unit which challenges perspective or teaches skills for investigating and identifying these lens' would be of benefit for future entertainers whether they wish for their creative process to challenge or comfort consumers of different communities or backgrounds. This skillset would also assist in exploring artistic expression with sensitivity and awareness. While this unit is not something I have fleshed out as yet, I do think it is well worth establishing to foster the connection of art and community/expression and perspective.

N.B Dance and Song Units
All of the dance and song units in Tri 1 and 2 explore the cultural and contextual significance of the style studied and the communities they are connected. Music/Dance and culture is inextricably linked and so I would suggest that this remain a facet of the theory as students engage each vocal/dance unit.

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(Julia N)
Business and Commercial skills for the entertainment industry are absolutely crucial to have a presence or maintain a career in the current climate. The following units are suggested to develop complementary skills for Entertainers.

Tri 1
1. Research and Communication
An introduction to academic writing and professional communication. Students will require the use of academic writing throughout their degree and the ability to communicate clearly and professionally throughout their careers.

Tri 2
N/A (dominantly a discipline trimester)
Tri 3
N/A (dominantly a creative skills trimester)
Tri 4
N/A (dominantly a creative skills trimester)

Tri 5
1. Music/Arts Business Management
The pillars of music/arts business management. This unit will explore the skills necessary to build and manage a career as an independent artist in the Entertainment Industry. The components of this unit still need to be fleshed out (I would use an industry consultant to further define the best practices and critical attributes of this field).

2. Media, Marketing and Promotion
Media, Marketing and Promotion skills are critical to artists at every level. Students will explore the foundations of marketing theory (schools of thoughts, "gurus of the field"), marketing campaign strategies, best practice for social media (organic vs paid), public relations (engaging the media), identifying your audience, Understanding Commercial Drivers, how to handle yourself as a professional engaging with the media, finding grants/funding, identifying roles and who to talk to within the field and developing your personal brand. Students will learn and apply these skills to a marketing campaign for their original content performance as well as develop their personal brand identify.A version of this unit is currently being drafted and implemented in Tri 5 of this year as an evolution of the media and interview strategies unit. The suggested unit content was developed in consultation with experienced industry professional Adam Brunes of Aruga PR and Communications.

Tri 6
1. Copyright and Contract Law 101
Introductory copyright and contract law for entertainers. Understanding the various forms of copyright surrounding the use of existing content, distribution of your own content and your rights if someone else is promoting and distributing your work can support and protect a healthy career in the entertainment industry. Students will learn the various forms of copyright surrounding music and other recorded medias, what to expect in a standard contract, how to identify red flags and when to consult a professional to protect your creative assets. This unit would be developed further through consultation with those in the contract law and music management fields.

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Practical units drafted after discussion with current teaching team (Internal: Brendan Hodder, Nerida Matthei, Mark Hill, Michael Joaquin, Mischa Reinthal).

Media, Marketing and Promotion unit Development Consultant:
Adam Brunes (Aruga)

Regarding the inclusion of maintaining/developing music and dance skills, these have been folded into units which have another purpose from an academic perspective. My understanding is that we are hoping to at least have performers who would be acceptable at a 'pre-professional' level upon graduation and am in the hopes that we can settle on an amount of contact hours to continue their physical skill development alongside their creative development within the units that are being suggested.

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Building skills for inventing creative work

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Building skills for inventing creative work

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Funding (public):
Investment (private)
Sponsorship (commercial)

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Who is your Audience?

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The Politics of the Arts & the Art of Politics:

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Mechanics & Logistics:
Getting the Do$h
Spending it Prudently
Keeping Track of it
Reporting how you Utilised it
Getting More Next Time...

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Purpose and point of Entertainment Mgmt 

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Purpose and point of Entertainment Mgmt 

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"Technology, social trends and evolving consumer tastes are transforming arts and entertainment at their core. The new cultural and creative industries are making fresh demands of the creative workforce and the educational institutions preparing the next generation of creatives. The 21st century demands new modes of bachelor's degrees which address new forms of creativity and integrates new ways of learning about the live and digital entertainment industries.

The APAC degrees are new degrees for the next generation of Australian creatives and designed with acute and realistic understandings of the business fundamentals of the new cultural and creative industries. The industry realities embraced include the precarious nature of creative work, 'the long tail' of income across the creative sector, and the need for broad and flexible skill sets to support a long-term and economically viable portfolio career. Graduates are skilled to transfer careers across multiple industries and sectors. The values of sustainability, adaptability, creative problem solving, and artistic entrepreneurialism all underpin APAC degrees to fashion viable life-long creative careers, rather than pursue a 'starry-eyed' flirtation with fame that all too frequently burns out within a decade.

Our degrees straddle local and global conceptual and practical terrain to attract thoughtful students seeking to pursue practice-based learning alongside conceptual knowledge. For international students a standard duration program (3 years full time) may be considered to enable international students to become familiar with Australian performance and cultural contexts.

The APAC undergraduate degrees provide broad, coherent, and foundational professional programs to grow the human infrastructure necessary for Australia's vibrant cultural and creative industries.  It addresses the fundamental skills, habits of mind and aesthetic sensibilities necessary for graduates to commence their long-term career in the creative sector. APAC offers fast-track degrees for long-term careers in the new cultural and creative industries."

To realise this vision for the Entertainment Management stream APAC's curriculum designers...