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Today I am living in heaven. I have moved from the horse ranch to a cabin in the mountains. It is snowing outside and the air is clean and fresh. It has taken a few months to settle in here. I have all the equipment to finish my films, I have been on the computer these last few days. Focus and drive are my friends now. "Bad people that hurt you need to be addressed for their actions. If ignored you become a target for abuse" (Scot Waldon) (2021). Enjoy life and set your goals high.

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Hello all, today has been 1 year since my MS degree. Through all trials and tribulations I have finally come to a point in my life to make movies. I have made the first big purchase for my company Y.O.U. Production in the way of an iMac 27" and final cut program. Now, I will take four weeks to learn this program. Once that I feel strong, or inspired then the editing of the documentary will start. I am taking my MS degree and the company that I started to work.

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I have a lot to tell you. I received my MBA and started a production company. I have been working on an Airb&b project. this has taken me out to the desert of Joshua Tree Ca. where land was being bought right out from under me. Waiting for the real estate market to drop I will rent a cabin high up in the Mountains. Now here settling in I can once concentrate on my writings. To finish my fathers doc and build a production company here. Life is good.

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Things are going right along with the documentary. I have a query letter made out to a film selling agent. I have wrote up a film treatment about the documentary, and now I am finishing up my business. Life is so good. "Never regret being a good person, to the wrong people. Your behavior says everything about you, and their behavior says everything about them." (Buddhist Vision)

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"People have forgotten how to tell a story. Stories don't have a middle or an end anymore. They usually have a beginning that never stops beginning." Steven Spielberg

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As I dive deep into Digital Marketing. I am finding out what the UX (Users Experience) is all about. Simplicity is something that we all enjoy in life. Make it fast and easy to navigate. Henry Ford said 'If I had to ask people what they wanted, they would have said faster horses'. This to me says it all. To be able to build a web site for my film company I need keep the jargon in a format that is easy to entice you to want more. Deliver product that makes you feel as if you are part of the Sceen and not watching from the outside.

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As I sit here and ponder on my brand development I start to wonder if what I have is enough? Logo's are on their way out, so I must take my trademark to the next level. I feel that my trademark is an Icon already, so I'm thinking of an Avatar. Like Shell being an icon, and Cingular being an avatar. 'Y.O.U. Production' as an avatar is going to be interesting and fun. I know how to use Photo illustrator, I have to come up with something that will move, morph. "The greatest thing by far is to be the master of metaphor." Aristotle

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"This approach has never let me down, and it has made all the difference in my life." Steve Jobs

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Along this incredible journey that I am taking the information is flowing like a river. This has inspired me to focus more on writing. To really become a leader you must be able to express your thoughts through writing. Grammar, citations, and formatting unlocks the proper way to write. I will be adding more content to my journal.

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I have started a journal on my Mastery journey. This journal will depict my thoughts, writings and events. This journal will be the basics for Y.O.U. Production Yourself and Others United LLC. There will be updates on my projects. I am looking for some creative feedback.
https://scotwaldonsmasteryjournal.wordpress.com/blog/

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Today is a calm day. The winds have died down a bit. I will be setting up my Mastery Journal today. I'm feeling quite well about finishing the projects. I haven't picked someone who is successful in my desired area of Mastery yet for the assigned project. I have slept on this person and still no Masters have come to mind. I would like someone current. Life is good.

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Congratulations on all of your accomplishments and hard work Scot. I am so proud of you and honored to have you as a super kind and loyal lifelong friend.

Cynthia Ann

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This is my Blog site for Y.O.U. Production Yourself and Others United LLC. The motto is 'Let us take the worry out of story telling'. The belief here is in diversity, inclusiveness, because everyone has a story or idea to tell in film making. I will be keeping  everyone informed on my current and future projects. I hope to receive feed back and comments. No profanity!