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I decided to ask very simple questions throughout the interview in order to get the most straightforward answers I could. I also kept the interview short as I had very specific questions to ask. I wanted to get to know more about a modern bride-to-be's bridal style so I asked about her dress style preference and how she will be accessorising, while the style of dresses and veils is definitely modernised, this interview has shown there is still hints of tradition through the use of lace fabrics and long veils. When picking the dresses the showroom will be stocking, I will definitely be considering these answers in order to showcase the widest variety of dresses.
To get to know more about wedding day traditions, I also asked about her ideal venue and how many dresses she will be wearing. Her answer about the venue fits with modern weddings as she is choosing to get married abroad, which wasn't a popular tradition for past weddings. In contrast to modern weddings however, the bride will only be wearing one dress throughout the day.
I found this interview useful when looking back at the dresses and accessories I chose to stock, and it made me feel very confident in my choices that the showroom will be able to cater to all brides. With location weddings becoming more popular also, it confirms to me that the showroom will be able to gain clients and drive sales for the company.

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Italy is part of the harmonised trade system of the EU, so their laws are made by the EU taxation and customs union. Goods such as agricultural, have environmental/health and safety implications, may be more subject to particular import restrictions - additional documents may be needed for these items. A Common External Tariff (CET) is applicable to Australia, and other countries.

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Tariffs and duty rates are constantly revised and are subject to change without notice.

Austrade strongly recommends you reconfirm these prior to selling to Italy.

For further information, visit the Italian Customs Agency and EC TARIC.

Tariffs and non-tariff barriers

Tariffs

Italy is part of the harmonised trade system of the EU and importing and exporting are covered by the EU Taxation and Customs Union.

A Common External Tariff (CET) is applicable to other countries, including Australia.

The European Community has created the Binding Tariff Information (BTI) system as a tool to obtain the correct tariff classification for goods for import or export before shipping any goods, please consult Italian Customs.

The Ministry of Economy and Finance - Department of Finance (MEF) is responsible for import and customs regulations, however, specific questions concerning customs matters may be directed to Italian Customs.

Non-tariff barriers

Some goods, such as agricultural products and products that have health, safety or environmental implications, may be subject to certain import restrictions and/or regulations. In such cases import licenses and additional documents may need to be obtained before exporting to Italy. For more information about import licensing, quotas and restricted goods, please contact Italian Customs.

Product certification, labelling and packaging

Certification, labelling and packaging must meet EU requirements. For more information on current requirements, visit the European Union website.

Packaging

To reduce the impact on the environment, the EU has required legislation concerning the management of packaging and packaging waste.

CE Mark

The CE mark is a mandatory conformity marking for certain products sold within the European Economic Area (EEA).

Labelling

All labelling and information directives of the European Council must be met, as well as local and national regulations. Information on the labelling of products in the interest of consumers and compliance procedures are available at Summaries of EU Legislation.

Food information and labelling legislation must comply with EU legislation. For more information, visit EUR- Lex Food Safety.

For organic produce, EU legislation requires that imported organic food from third countries be produced to the same standards as that from the EU. For more information, visit Trade in organic products.

There are also specific Italian labelling requirements that must be met, including:

name of the product

name and address of the manufacturer, packer, seller or importer in Italian

country of origin

ingredients in descending order of weight

metric weight and volume

additives by category name

special storage conditions

minimum shelf life date.

Labelling in Italian is usually required. It is advisable to confirm all packaging and labelling requirements with the local importer to ensure compliance with all local requirements.

A number of commodities, including foodstuffs, cosmetics, chemicals, pharmaceuticals and medicines, may require special marking and labelling. Your Italian importer should be contacted for specific information.

Special certificates

Many products of plant or animal origin require additional certification. For more information, visit the Italian Customs Agency.

Information regarding exporting and export documentation for animals, plants and agricultural products from Australia can also be found at the Australian Department of Agriculture and Water Resources.

Methods of quoting and payment

Quotations should be in Euro or Australian dollars.

Documentary requirements

For more information on current documentary requirements, see EU requirements.

Commercial invoice

There is no prescribed form and usually a minimum of three copies is required. The invoice must include:

date of emission

name and address of both the buyer and seller

terms of payment

country of origin

precise description of the merchandise (including HS description)

method of packing

marks

quantities

net and gross weight

full value of the products.

Bill of lading

To Order bills are acceptable. The bill of lading should include:

a brief description of the goods

the name of the shipper

the carrying vessel

the country of origin

the ports of shipment and discharge

details of any identifying marks on the goods

the name of the person to be notified when the goods arrive.

Packing list

Not obligatory, but simplifies clearance if a variety of goods are packed in different cases.

Certificate of insurance

Normal commercial practices apply.

Insurance

Normal commercial practices apply.

Weights and measures

Metric measurements (grams, kilograms, millilitres or litres) are used when selling packaged or loose goods.

Public health requirements

For more information on public health requirements, visit EU Sanitary and phytosanitary requirements.

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Doing business - Tariffs and regulations - Italy - For Australian exporters

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Tariffs and duty rates are constantly revised and are subject to change without notice. Austrade strongly recommends you reconfirm these prior to selling to Italy. For further information, visit the Italian Customs Agency and EC TARIC. Italy is part of the harmonised trade system of the EU and importing and exporting are covered by the EU Taxation and Customs Union.

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Italy's population rate is decreasing each year shown in recent figures, with the percentage continuing to grow. This population decrease may be due to changing values of recent generations and many choosing to marry later in life and start a family later also. These figures may also suggest a more disposable income as the majority of younger consumers only have themselves to provide for.

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Chart and table of Italy population from 1950 to 2022. United Nations projections are also included through the year 2100.

The current population of Italy in 2022 is 60,262,770, a 0.17% decline from 2021.

The population of Italy in 2021 was 60,367,477, a 0.16% decline from 2020.

The population of Italy in 2020 was 60,461,826, a 0.15% decline from 2019.

The population of Italy in 2019 was 60,550,075, a 0.13% decline from 2018.

Similar Countries Ranked by Population Growth Rate
Country Name

2022 Population Growth Rate

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Chart and table of Italy population from 1950 to 2022. United Nations projections are also included through the year 2100. The current population of Italy in 2022 is 60,262,770, a 0.17% decline from 2021. The population of Italy in 2021 was 60,367,477, a 0.16% decline from 2020.

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One document submitted to Canvas as a PDF, which will include:
- candidate authentication form.(Done)
- Project proposal/business plan.(Done)
- Research.(Done)
- Reflective blogs.(Done)
- Main body of your project.(Done)

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Italian consumer habits are extremely reflective of their personal lifestyles and generational views/trends. Younger Italians are much more career driven and therefore getting married later on in life and having fewer kids. Single person households make up 31% of the Italian population, therefore meaning people are likely to have a more disposable income as they do not have a family to pay for. It is known that Italian consumers look for quality and the materials used to make the products they purchase, due to so many Italian businesses being SMEs as it is in their heritage.

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Italy is synonymous with quality. So it's only natural Italians demand the same standards from foreign brands. Here's how to stand out with our guide to Italian consumer behaviour.
Be honest.

When you think of the world's biggest economies, Italy isn't the first country that springs to mind. Its financial woes since 2008 have been well documented.

So why should you take your brand there?

Despite the scary headlines, Italy is actually the fourth largest economy in Europe and the ninth largest in the world. And in these uncertain times, spending is more popular than saving.

But you can't just tip up and expect customers to love you. You'll have to earn their trust. And an understanding of Italian consumer behaviour is essential to winning them over. Here's what you need to know.

CHANGING WITH THE TIMES

Italy's population is changing.

The country's median age is slowly but steadily increasing from 44 in 2010 to an estimated 51 by 2030. This ageing population will have strong spending power.

Building your brand today could influence Italian consumer behaviour long-term. Brands with products and services geared towards older customers will be in a unique position to benefit. So don't fall into the trap of skewing too young with your marketing.

Don't forget about millennial Italians though. In recent years, there's been a sharp rise in single person households. 31% of the Italian population lives alone. In urban centres like Milan, it's 52%. Young Italians are marrying less - and are older when they do tie the knot. They're also having fewer children.

This means Italian young professionals have a higher level of disposable income than in the past. Due to pessimism about the future, they're keen to spend it - saving is seen as a pointless pursuit. They're particularly keen to spend on high-quality products and luxury brands.

Check out our white paper with all the tips and tricks luxury brands need to appeal to overseas millennials.

HIGHER QUALITY, HIGHER SERVICE

Italians expect and demand high-quality products. It's what they experience from local companies, and therefore what they'll require from you. To get a foothold in the market, focus your initial marketing efforts on the brilliance of your product or service. (And make sure your product lives up to expectations.)

Hand-in-hand with this, Italians value seamless service. In fact, good customer service is more important to them than the price. Italy's English level is average, so localize your post-sales support. Hire an Italian-speaking customer service team and wow customers with exclusive deals and promotions.

GO PREMIUM

Given the Italian pursuit of excellence, it's no surprise that premium products are popular. The category is recording steady growth.

But make no mistake. It's not about charging more. Only 15% of Italians think higher prices are a sign of a premium product. Instead, they focus on the quality of materials and ingredients.

Craftsmanship is particularly important, as this plays to Italy's heritage. 99.9% of Italian businesses are SMEs, evoking the image of passionate artisans pouring their hearts and souls into the products.

Because of this, Italians want to know where their goods come from - and the 'Made in Italy' label is particularly alluring. Given the choice, they'll choose home-grown.

This is a tough obstacle for foreign brands to overcome. What can you do?

Firstly, align yourself with Italian values. Champion the quality of your product. But do this by championing the people and heart behind your brand. Shout about your heritage and your brand's motivations. And consider how to premiumize your products.

MAKING STARBUCKS ITALIAN

Take Starbucks, for example. At first glance, few companies are less well suited to Italy. Italians are proud of their coffee, and drink it very differently from the model offered by the American chain.

In Italy, coffee comes in one size and one variety - espresso. Italians drink it standing at the bar, stay for only a few minutes, and pay around €1 for the privilege. Even the smallest café prides itself on the quality of its coffee, so claims of superiority will be met with ridicule.

None of that deterred Starbucks. In September 2018, they opened their first Italian store in Milan, with plans for more. But it's very different from your average Starbucks.

Frappuccinos are out, locally roasted Arabica coffee beans are in. The café's billed as a Reserve Roastery, with added dolce vita. It's decked out in Tuscan marble and comes complete with an AR experience focused on the roasting process. They've dialled up Milan's mythological role in the company's founding too. (It was founder Howard Schultz's inspiration). In short, the American brand has injected itself with Italian DNA.

As part of this, it's positioned itself as a premium coffee alternative with more expensive prices. It's hoping this will all be enough to influence Italian culture and transform the brand into a status symbol for aspiring businesspeople.

Will it work? Time will tell. But by appealing to Italian culture, they've given themselves the best chance of success.

FINAL THOUGHTS

Launching your brand in Italy may feel like a daunting task. But take the time to understand Italian consumer behaviour. Not only will it reap rewards now - it'll also pay dividends in future. Offer high quality, excellent service with added Italian flair and you'll soon win hearts and minds.

Not sure how to adapt your brand for success in Italy? Check out our market research service here, then get in touch. We'd love to help.

Photo by Ali Yahya on Unsplash

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Italian Consumer Behaviour: What You Should Know | Wordbank

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Italy is synonymous with quality. So it's only natural Italians demand the same standards from foreign brands. Here's how to stand out with our guide to Italian consumer behaviour. Be honest. When you think of the world's biggest economies, Italy isn't the first country that springs to mind.

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Italy has imposed a proportional tax on single use plastics, which means businesses will have to pay 0.84 Euros per Kilo of single use plastic. This tax will be effective on all businesses looking to use this type of plastic, especially those importing items into the country. Quarterly tax returns will be used to determine what the business will be paying in terms of single use plastic tax.

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Executive summary

Italy's Budget Law for fiscal year (FY) 2020 confirmed the introduction of a proportional tax on manufactured products in plastic for single use (also called "MACSI"), aimed at reducing the production and consumption of plastic.

Under the Budget Law, the amount of tax was fixed at 0.45 €/kg with a significant decrease in contrast to the amount initially included in the draft of the Budget Law.

Among others, products subject to tax include bottles, bags and food containers in polyethylene, tetra pack containers, packaging in expanded polystyrene, rolls of pluri-ball plastic and caps in plastic.

The new provisions exclude from the application of the tax not only compostable MACSI (according to UNI EN 13432: 2002 provisions) but also syringes, medical devices, and MACSI used to contain and protect medical preparations and plastic materials included in MACSI which come from recycling processes.

According to the Budget Law, plastic tax rules will be effective as from the first day of the second month subsequent to the publication date of the implementing provision to be issued by the Italian Customs authorities by May 2020 (therefore, the rules will be effective at the latest from 1 July 2020).

Taxpayers must now determine the correct criteria for calculating the amount of the tax and filing the correct reporting, on the products flow and on the consequences in terms of pricing policies.

Detailed discussion

Taxable persons

Persons subject to the new tax are:

Manufacturers, for goods manufactured in Italy

Persons purchasing plastic goods for the purpose of their economic activity, where the goods come from other European Union (EU) Member States

Any seller of plastic items, where the goods coming from another EU Member State are purchased by a private consumer

The importer, for manufactured goods coming from non-EU countries

Products subject to tax

The new tax is applicable to all single use plastic items (MACSI) composed totally or partially of organic polymers of synthetic origin which have (or are meant to have) the function of containment, protection, manipulation or delivery of goods or foodstuffs.

The scope of the tax also includes: i) items made of plastic materials, which allow closure (e.g., caps), the sale and the presentation (e.g., labels) of the so-called MACSI or of other goods composed of different materials; and ii) semi-finished products made through the use of plastic used for the production of "MACSI."

No tax is due on compostable MACSI (according to UNI EN 13432: 2002 provisions) on medical devices and on MACSI used to contain and protect medical preparations.

Therefore, by way of example, products subject to tax are bottles, bags, food containers in polyethylene, tetra pack containers, packaging in expanded polystyrene, rolls of pluri-ball plastic, caps and similar items. Conversely, no tax is due on cans and buckets for liquids characterized as for long-lasting use.

Taxable event

The relevant tax obligation arises in connection with the production or the import of plastic goods and the respective taxable event is identified as the moment of release into consumption of the single good in the Italian territory.

No obligation is provided by the Law with respect to:

Export of plastic materials

Sales of goods performed by the manufacturers for consumption in another EU Member State

MACSI included in consignments falling in the regime of reliefs from customs duty provided by Council Regulation (EC) No 1186/2009

Plastic materials included in MACSI which come from recycling processes

Amount of tax

Under the scope of application described above, the "plastic tax" is due at 0.45 € per each kilo of plastic included in the single item.

Plastic tax return and payment of the tax

The amount of plastic tax due will be determined based on the filing of quarterly tax returns reporting all the elements necessary to determine the payable amount, to be submitted by the end of the month following the respective quarter.

The relevant deadline for each payment - to be carried out through the F24 payment forms, and also allowing the offset of the plastic tax due with other tax credits - the same provided for the filing of the quarterly tax returns.

For MACSI from non-EU countries the tax is assessed and collected by the Customs.

Penalties

Failure to pay the plastic tax is subject to the application of a penalty ranging from 2 to 10 times the unpaid tax, with a minimum of €500.

In the event of late payment, an administrative penalty will be levied, equal to 30% of the tax due, with a minimum of €250.

The late filing of the relevant quarterly returns is subject to a penalty ranging from €500 to 5,000.

Audit activities will be performed by the Italian Customs and the Tax Police.

Tax credit

In addition to the plastic tax, the provision establishes a tax credit to be granted to companies active in the plastic industry and producing MACSI for the purpose of containment, protection, manipulation or delivery of goods or foodstuffs.

The tax credit is equal to 10% of the expenses incurred from 1 January 2020 to 31 December 2020 in order to adapt - from a technology perspective - the factory and business facilities to be used for the production of compostable and biodegradables items under the standard EN 13432 2002. The tax credit cannot exceed €20,000.

The tax credit can be offset with other tax liabilities in FY 2021 and must be reported in the corporate income tax return related to the fiscal year in which the tax credit has been granted and in the following ones in which it is used.

Furthermore, training costs aimed to acquire or consolidate the knowledge related to the technological adaptation can concur to the tax credit for employee expenses provided by article 1, par. from 78 to 81, Law 145/2018.

Refunds

Undue tax paid must be claimed for refund within two years from the payment.

The limitation period for credit recovery is five years.

A refund is allowed for amounts higher then €10.

Entry into force

Plastic tax rules will be effective from the first day of the second month subsequent to the publication of the implementing provision to be issued by the Italian Customs by May 2020 (therefore, at the latest from 1 July 2020).

The implementing provision will provide - among others:

1. Identification of MACSI in the Customs tariff of the European Union

2. Content of the quarterly return

3. Instructions for the payment of the amount due

4. Bookkeeping rules for the tax

5. Rules for the electronic transmission of relevant bookkeeping data

6. Rules for the correct certification of amount of recycled plastic contained in MACSI

7. Rules for the refund of the tax

8. Instructions for inspections to be made by the competent tax authorities and notification of the payment notices

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Italy introduces proportional tax on plastic items

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Executive summary Italy's Budget Law for fiscal year (FY) 2020 confirmed the introduction of a proportional tax on manufactured products in plastic for single use (also called "MACSI"), aimed at reducing the production and consumption of plastic.

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Australia's trading relationship with Italy

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Australia's trading relationship with Italy

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Australia has a very strong trading relationship with Italy, totaling up to billions of dollars worth of goods being traded between both countries each year. The stock of Australian investment in Italy was valued at $7.4 billion in 2020 alone, and Italy's investment in Australia was valued at $1.7 billion that year also. Although trading was down in 2020 compared to 2019, this was more than likely due to the pandemic however.

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Australian Government Department of Foreign Affairs and Trade

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Key engagement

Australia and Italy are two highly developed and complementary G20 economies with robust international engagement and enduring people-to-people ties.

Australia and Italy established diplomatic relations in 1959.

Outlook

Australia and Italy are pursuing stronger bilateral relations, driven by shared values and strategic interests.

Australia and Italy's trade and economic ties will develop further through the negotiation of a comprehensive and ambitious Australia-EU Free Trade Agreement. There are opportunities for further collaboration in the Indo-Pacific through Italy's contribution to the EU's Indo-Pacific Strategy and the EU's Global Gateway Initiative.

Bilateral relations

The Australia-Italy relationship is underpinned by close and enduring people-to-people links. Following the mass migration at the end of World War II, the Italian community has greatly contributed to Australian society, culture, and lifestyle, including in food, art, design, sport, and architecture. The 2016 Census recorded just over one million Australians of Italian descent.

Italy and Australia cooperate on security issues, such as counter-terrorism, and have worked together on security capacity-building in Iraq and Afghanistan.

Australia and Italy are collaborating with other partners on the Square Kilometre Array to build the world's biggest radio telescope at sites in Australia and South Africa. The newly established Australian Space Agency works closely with its Italian counterpart. There is likely to be further collaboration on space projects.

Visitor arrivals nearly halved in 2020 from the pre-pandemic level, dropping further to just 1800 visitors in 2021. Resident returns dropped by two thirds for the year ending September 2020, and by almost 99% for year ending September 2021, compared with year ending September 2019.

The number of Working Holiday Maker visas granted to 30 June 2021 fell by 68.1% (from 8,219) compared to the preceding year.

Foreign policy

Italy's foreign policy is centred on a strong European Union (EU) and North Atlantic Treaty Organisation (NATO), and multilateralism more broadly. Italy was one of the six founding members of the European Economic Community (EEC), signed in Rome in 1957. This later became the European Union with the signing of the Treaty of Maastricht in 1992. Italy joined the European Monetary Union in 1999, with the Euro becoming common legal tender in Italy in 2002.

Italy joined NATO in 1949 as one of its founding members. It has contributed to NATO‑led missions including in Afghanistan, Iraq and Kosovo. One of NATO's three Joint Force Commands is located in Naples, while Naval Air Station Sigonella in Sicily provides logistical support to Italian, US, and other NATO member forces. The NATO Defence College, the international military college for NATO members, is based in Rome.

Italy joined the UN in 1955. To date, it has served seven times as a non-permanent member of the Security Council, most recently in 2017. UN agencies based in Rome are the Food and Agriculture Organisation, the International Fund for Agricultural Development, and the World Food Programme.

Italy signed the convention founding the Organisation for Economic Cooperation and Development (OECD) in 1960

Fast Facts

Italian visitors to Australia (Year ended September 2020) - 38,700

Australian resident returns from Italy (Year ended September 2020) - 87,300

Resident Australian population born in Italy (2016 census) - 174,044

Australian residents of Italian descent (2016 census) - 1,000,004

Italian working holidaymakers (Year ended 30 June 2021) - 2,619

Italian students in Australia (2020) - 7,168

High level engagement

2021 - Foreign Minister Marise Payne met Italian Minister for Foreign Affairs and International Cooperation Luigi Di Maio at the G7 in Liverpool.

2021 - Prime Minister Scott Morrison attended the G20 Summit of Heads of State and Government hosted in Rome by Prime Minister Mario Draghi.

2021 - Trade Minister Dan Tehan met with Minister for Foreign Affairs and International Cooperation Luigi di Maio at the G20 Trade Ministers Meeting in Sorrento.

2021 - Prime Minister Scott Morrison participated in a virtual G20 Leaders Meeting on Afghanistan hosted by Prime Minister Mario Draghi.

2021 - Prime Minister Scott Morrison met with Italian Prime Minister Mario Draghi at the G7 Summit in Cornwall.

Agreements and Arrangements with Italy

2021 - Treaty on Scientific, Technological, and Innovation Cooperation entered into force

2019 - Memorandum of Understanding between the Italian and Australian Space Agencies

2004 - Working Holiday Visa Arrangement

2000 - Social Security Agreement

1994 - Treaty on Mutual Assistance in Crime Matters

1990 - Extradition Treaty

1988 - Health Assistance Agreement

1985 - Double Taxation Agreement

1984 - Economic and Commercial Cooperation Agreement

1960 - Air Services Agreement (technical revision in 2017)

Texts of bilateral agreements are available at the Australian Treaties Database.

Political Overview

Italy is a parliamentary republic with a multi-party system. Executive power is vested in the Council of Ministers, which is led by the Prime Minister. Legislative power is vested in the two houses of Parliament - the Chamber of Deputies (lower house) and the Senate (upper house), with elections held every five years. The President is the head of state, chosen by Parliament every seven years.

Public diplomacy

The Australian Embassy in Rome manages a public diplomacy program that encompasses art, culture, sport, science and technology. While the COVID-19 pandemic severely curtailed opportunities for direct involvement in public diplomacy events, the Embassy continues to support Australian excellence in areas such as film, theatre, art, music, science, space, literature, and sport.

Australian Embassy in Rome

Economic diplomacy

In 2020, Australia's goods and services trade with Italy was valued at $7.9 billion (down from $11.1 billion in 2019), with the balance of trade strongly in Italy's favour. Australia's principal exports to Italy that year were education-related travel, coal, and wool and other animal hair. Major imports from Italy comprised medicaments, travel goods and bags, and heating and cooling equipment.

In 2020, the stock of Australian investment in Italy was valued at $7.4 billion (in stocks, not flows), while the stock of Italian investment in Australia was $1.7 billion (in stocks, not flows). Australian companies with a presence in Italy include Lendlease, which has a major contract to create the Milan Innovation District on the former Expo 2015 site, and Macquarie, which is part-owner of Autostrade per l'Italia, one of Europe's largest toll road operators, and of Open Fiber, a fiber to the home (FTTH) wholesaler. Italian investment in Australia is focused on infrastructure and energy, with major companies such as Webuild, Ghella, Rizzani de Eccher, Enel, and ENI involved in key projects.
More economic and trade information.
Australia continues to seek opportunities to promote Australian business and raise awareness of potential benefits of increased trade between Australia and Europe, including Italy. This work has intensified followed the launch of Australia-EU FTA negotiations in June 2018.
More information about the Australia-EU FTA.
Business

Opportunities for Australian businesses in Italy include renewable energy; agribusiness and food; advanced manufacturing; digital technologies; international health; international education; and infrastructure and rail.

See Austrade's office in Milan for more information on doing business in Italy.

Related links

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Australia and Italy are two highly developed and complementary G20 economies with robust international engagement and enduring people-to-people ties. Australia and Italy established diplomatic relations in 1959. Australia and Italy are pursuing stronger bilateral relations, driven by shared values and strategic interests.

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Influence of social media on millennial buying habits

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Influence of social media on millennial buying habits

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This article goes in to a lot of detail about how social media has such a strong influence on the way Millennials live their lives. A study by Retail Drive suggests that 72% of bought a fashion or beauty item through ads seen on their social media. Social media has become a networking device for small businesses also, which means they are getting a lot more sales by having set up an account for their business across multiple platforms. The reposting of items, sharing to stories, sharing to friends etc. are just a few ways that small businesses are drawing in more customers.

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Social media involves various websites and applications (apps) which are easily available in the electronic gadgets like tabs, smartphones, laptops, computers etc for public use. Starting from sharing contents to creating different types of contents has become the main basis of using any social media platform. Social media websites have made information quickly accessible and available to everyone. The outreach of social media has a global impact touching all the nooks and corners of the human world. Some of the most popular and trending websites include facebook, twitter, Instagram, LinkedIn, etc. The other platforms offering services are Youtube, Whatsapp, pinterest, quora and others. The popularity of social media cannot be described without acknowledging these websites and apps. Communication and connectivity skills found a new form expression with these platforms. These platforms have users belonging to all the age groups from across the world but for the millennial generation operating social media accounts is more like a cultural life or a way of life. Undoubtedly the use of social media is more trending among the millennials.
Social Media usage among Millennials
IDG Research Group conducted a study regarding the interest of millennials in the tech industry and found amazing results. 75% of the respondents said they prefer news, 59% search for information about travel and 62% millennials are interested in food. Though the results may vary according to sample size, time period, place, etc but it is true that social media covers a very important part in the life of the millennial generation. The involvement and use of various websites and apps have impacted both the social and personal lives of the generation. Many of the millennials also admitted that social media is very much time consuming. But there are also a bunch of news and information seekers who believe that social media is the only way to serve their quick purposes for gathering informing and remain updated regarding current affairs. Interestingly, Facebook dominates the area of social media for sharing and seeking news content more than uploading pictures or posting statuses.
The Impact of Trending and Popular Apps
As mentioned earlier, Facebook, WhatsApp, Twitter, Instagram, Youtube, etc are amongst the most popular apps. A person especially a youth without having account in one of these apps is now unthinkable. While Facebook offers news and different types of interesting contents, WhatsApp has become more like a regular option of texting. With the upgraded version of both the apps now social life has become more expressive. Earlier Skype was only popular for making video calls but now telecommunication services have been installed in Facebook and WhatsApp as well. Twitter remains a source of sharing information and interacting with the world by "tweeting" short messages. Instagram acts more like a personal digital diary with a collection of pictures and videos posted in an account. It has attractive features like boomerang videos, creative filters which are very much fashionable for the millennials. The upgraded version of Instagram also has facilities of video calling. Youtube is a platform of unlimited videos of songs, dance, tutorials, crafts, documentaries, short films, movies and lots more. Some of the young artists (also known as Youtubers) have become popular among the internet using their skills. Many of them also run their own channels on Youtube.

Most of the millennials are of the view that these social media platforms bring them closer to different opinions and perspectives. According to one of the interesting findings of American Press Institute millennials believe that they are exposed to different opinions and they are very much eager to investigate those views. While some are of the view that the opinions on social media match their own personal opinions (12%), some others found that they mostly differ to the opinions being presented on the social media platforms (16%). A majority (70%) of the millennial population finds that there is a combination of both similar and different opinions.

Personal opinions regarding life choices play an important part in a person's life. In addition to this context, it should also be mentioned that many people especially the youth finds social media as a platform to share their views and perspectives freely. In reality, shy and introvert individuals do not always find it easy to share their opinions with everyone but social media platforms allow them to overcome the embarrassment and express themselves without hesitation. Hence the people who often feel dejected and neglected find it very comfortable.
Attracting Millennial Customers via Social Media
One of the most important aspects of social media is carrying out marketing activities and attracting millennial customers for various brands from all over the world. The brands and company representatives find this kind of usage of social media very marketable to rich most of the reliable customers. Millennials are at the top of this list of customers. According to Forbes, social media acts as a major influencer in the purchasing decisions of millennials. A report by RETAIL DIVE stated that 72% millennials bought fashion and beauty products seeing ads or posts on Instagram. Recommendations from friends and other acquaintances also act as one of the major roles for buying certain products. Millennials can build trust or mistrust based on the feedbacks shared by their peers. Without much probing they often rely on their friends for examining quality and further verification on products. Purchasing behavior of millennials is now largely determined by social media ads and posts. This involves not only Facebook posts, Youtube ads, Instagram posts, specific links shared via WhatsApp etc. Some of entrepreneurs also find it easy to attract customers by running business accounts on different social media sites. Most of the business accounts deal in accessories, cosmetics, beauty and fashion products, clothes, etc. Customization of specific products like earrings, neckpieces, dress materials, gifts items are also available. For these entrepreneurs millennial generation mainly girls remain a major target group. For boys, branded watches, shoes, phones and other electronic gadgets occupy the prime areas of interest.
The Dos and Don'ts
Undoubtedly, social media has creative global links and millennials find it easily accessible to connect themselves with the wider world. But sometimes providing too much information about oneself on social media handles can breach privacy. For avoiding such circumstances, its important to limit the virtual circle and keep it close with trustworthy contacts. It was found that nowadays millennials concentrate more on controlling their privacy settings as compared to the past. Another very interest finding of American Press Institute suggest that millennials' behavior regarding the usage of social media changed with time. Some of them removed their previously shared pictures or information that either appeared awkward or immature to them. Therefore while sharing or posting any content one should also be aware of its subject matter so that it doesn't harm one's own or someone else's dignity.

About

Ipsita Choudhury was born in 1995 in Kolkata and brought up in her hometown Karimganj, Assam. She has completed masters in Sociology from the University of Calcutta. She has also done one certificate course in psychological counseling from Basanti Devi College, Kolkata. She wrote papers on social issues while pursuing masters. Besides being an avid reader, she is associated with music. A few of her microtales were published online by pages like Half Baked Beans and Innervoice.

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The Influence of Social Media on Millennials - Planet of Students

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Most of the millennials are of the view that these social media platforms bring them closer to different opinions and perspectives. According to one of the interesting findings of American Press Institute millennials believe that they are exposed to different opinions and they are very much eager to investigate those views.

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Consumers care more about sustainability post-lockdowns

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Consumers care more about sustainability post-lockdowns

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In studies conducted amongst Vogue audiences by Condé Nast, there was a 4% increase in consumers who care more about sustainability between October 2020 (65%) and May 2021 (69%). Brand loyalty also plays a huge role in consumers perspectives on sustainability, as they would rather brands that they shop with often and are familiar with to become sustainable, as opposed to shopping with new brands. It is clear from research that consumers also like when brands are 100% transparent with their sustainability journey, which can be done through yearly reports, sustainability plans etc.

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As pandemic restrictions lift in some areas of the world, consumer intention to buy sustainable fashion has increased. However, barriers still stand in the way, according to data from the Global Vogue Audience & Sustainability Fashion Tracker.

As pandemic restrictions and lockdowns ease in some parts of the world, intent to buy sustainable fashion is increasing, but barriers such as price, availability and information still stand in the way, according to data collected by the Condé Nast Global Custom Insights Team that surveyed Vogue audiences worldwide.

Through the Vogue Audience & Sustainable Fashion Tracker, Condé Nast sought to explore Vogue audiences' understanding of sustainability and how they engage with sustainable fashion through three surveys conducted in May 2020 (of 2,733 consumers), October 2020 (1,859 consumers) and May 2021 (1,537 consumers). Responses were collected from Vogue internal databases, WeChat and third-party panels. Consumers surveyed represent a global audience from regions including China, France, Germany, India, Italy, Japan, Mexico, Russia, Spain, Taiwan, the US and the UK.

The research shows an increase in Vogue audiences who say sustainability is an important factor when making a fashion purchase, from 65 per cent in October 2020 to 69 per cent in May 2021.

More notably, the survey showed the role that brand loyalty plays in customers' sustainable shopping journeys. According to the insights team, respondents want the brands they already love to become more sustainable, because they would rather keep buying from their favorite brands than change to alternative sustainable brands. This spells opportunity for established brands to invest in sustainable practices in order to maintain that loyalty. It also gives brands room to experiment with sustainability, even if they are not always immediately successful; customers are likely to remain loyal if they see brands making a legitimate effort to improve. "It's like an A for effort. Especially if you tell a good story that is persuasive to consumers," says Sucharita Kodali, principal analyst from tech research firm Forrester.

"Consumers, for the most part, don't expect brands to transform overnight when it comes to sustainability," says Scott Clarke, VP at digital consultancy Publicis Sapient. "However, they are looking for incremental change and for the brands they love to lead by example. Moreover, they expect their brands to be authentic and transparent throughout this process."

However, that loyalty may be declining in some key markets. In May 2021, there was a significant uptick in respondents in China who answered that they were willing to switch from preferred brands to other brands that are proven to be more sustainable. Taiwan, Japan, Italy, Mexico, Spain and the UK saw slighter increases. Where the loyalty remains, there's no indication of how long it will last. Analysts say that if brands don't invest in better business models, they may be gambling their future if the tide does turn toward sustainability and they're not prepared for it.

"In the future, brands won't be able to rely on such ephemeral things as loyalty to survive such seismic changes," says Clarke. "With consumers accepting more accountability for their choices across the end-to-end value chain, there is an opportunity, if not an expectation, for fashion brands to step up and inspire, empower and nudge consumers to make more sustainable choices."

Consumer sentiment vs behaviour

Despite customers caring more than ever about shopping sustainably - particularly Gen Z - there has been little data to support that sentiment in terms of shifts in shopping patterns and sales figures. The Vogue survey indicates that the way customers view sustainability is more nuanced.

They may be more prepared to shift the way they consume clothing, rather than focus on the clothes themselves - being more open to reuse or rental, for example, and potentially less willing or able to invest the time in learning how to evaluate the sustainability metrics of different garments. They want fashion to be more sustainable, but they don't want to be - nor can they be - fully responsible for making that happen. They want policymakers to take action. And it's possible people would be more willing to align their shopping behaviour with their desire for sustainability, and pay more for it, if they were armed with more information and felt they could trust what brands tell them. However, rampant greenwashing and the lack of transparency in fashion leave consumers skeptical and unable to know whether a garment's eco claims and price tag are justified by sustainable practices.

"Changing behaviors at scale is extremely difficult, and consumers often need help to move from intention to action," says Clarke. "As much as smart metre companies keep telling us the power is in our hands, to save the world, the fashion industry has the controlling stake in macro-social issues such as global warming, biodiversity and pollution."

Earlier this year, Zalando published a report on the attitude-behaviour gap, acknowledging people's "tendency to over-report socially desirable sentiments". The company found while 60 per cent of survey respondents said transparency is important to them, only 20 per cent actively seek out information as part of the purchasing process; 53 per cent believe ethical labor policies are important, but only 23 per cent investigate what those policies are; 58 per cent believe they should understand the product, including the materials, but 38 per cent regularly check the label for information; and 60 per cent of consumers say repair, second-hand and sustainable disposal are important to them, but only 23 per cent repair their own clothes and 25 per cent regularly buy second-hand.

Hurdles stand in the way for customers, as outlined in the Vogue survey. Respondents referenced cost, availability and access to information as barriers to shopping sustainably. Some brands attempt to tackle these barriers head-on by communicating more openly about pricing, for example, or by encouraging their customers to ask themselves whether each garment is worth not just the money they'll pay for it, but the environmental and social costs of creating it. But so far these brands' efforts are the exceptions, not the rule.

Brands shouldn't use a lack of behavioural changes as a reason to avoid working towards a more sustainable future. Doing so could backfire, says Kayla Marci, market analyst at retail market intelligence platform Edited, particularly for consumers who cite cost as their reason for not shifting to more eco-friendly brands but may be in a position to spend more down the line. "They may be unable to afford more sustainable businesses at the moment, which risks losing loyal and future customers if these brands don't evolve their processes to be more ethical and environmentally friendly," she says.

Vogue readers also reported wanting the onus not to be on them, but on brands and governments to drive sustainability. Advocates have long said that it's policymakers' responsibility to require the industry to do better because the voluntary approach hasn't worked. Some efforts are underway, in Europe in particular, that could change the landscape significantly, depending on government uptake. The UK is exploring consumption-based emissions targets, which could encourage people to buy fewer products including clothes - a path many advocates argue is the only true path to sustainability - while some EU countries are working on mandatory due diligence legislation that could impact what brands are responsible for in their supply chains.

In the meantime, there's little incentive for brands to do better, and that opens the door to greenwashing, says Kodali. However, greenwashing can also backfire for brands if the landscape does change in a meaningful way. "[Consumers] want governments to just tell brands what they are allowed to do, like nutritional labels - but there isn't that now. It's a complete wild west of promises and lies that only undermine shopper trust," she says. "If governments would step in and raise the bar for everyone, it would be a level playing field. But now, it's whoever does the best job lying."

Even if there's no backlash, Clarke advises a carrot-based approach can pay off. "Consumers are becoming wary of being manipulated, and struggling to find brands driven by an unwavering commitment to sustainability rather than profit. There is a huge business opportunity for fashion brands who are able to recognise that it is no longer sensible to measure success solely by growth," he says.
With additional reporting by Sabrina Faramarzi.
More from this author:
The Bangladesh Accord is set to expire. Here's what's at risk Startup spotlight: Solving fashion's packaging problem Can a plant-based bra help lingerie's sustainability gap?
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Customers care more about sustainability post-lockdowns. Now what?

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Sign up to our newsletter for a truly global perspective on the fashion industry As pandemic restrictions lift in some areas of the world, consumer intention to buy sustainable fashion has increased. However, barriers still stand in the way, according to data from the Global Vogue Audience & Sustainability Fashion Tracker.

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In the new law to be passed, all employers with more than 50 employees will have to complete a yearly report including the number of female and male workers employed, the number of pregnant workers, any gap between the initial pay of both genders, the contractual classification and the function performed by each worker etc. As of Jan 1st 2022, workplaces will be able to certify themselves as gender-equal, under certain parameters. Any gender-equality reports provided by businesses that are incorrect will result in a sanction against the business, furthermore any business that fails to give a report within the year will loose all social security breaks.

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​On Oct. 26, the Italian Senate Committee on Employment and Social Security Matters unanimously passed a bill that enhanced and broadened gender-equality reporting obligations and introduced a public gender-equality certification. The legislature's lower chamber had passed the bill earlier, and it will become law after presidential promulgation and subsequent publication on the Italian Official Gazette.

The new law will introduce obligations for employers and will pose new business risks and provide sanctions in case of breach; however, there will also be new incentives and opportunities. Companies and their HR leaders can stay away from the risks and seize the benefits by carefully considering these changes.

Enhanced Gender-Equality Reporting

In Italy, all employers with more than 100 employees have an obligation to prepare a report on gender equality every two years. The new law will extend such obligation to all employers with more than 50 employees. Moreover, employers below that threshold will also be able to comply with the same reporting obligations on a voluntary basis. This will make it likely that the actual scope of application of the law will include smaller companies, based on market and reputational pressure.

The new law provides that such report should include:

The number of female and male workers employed.

The number of pregnant workers.

The number of female and male workers hired during the year.

Any gap between the initial salary of workers of each sex.

The contractual classification and the function performed by each worker, as well as the distribution of full-time and part-time contracts among workers.

The amount of total remuneration paid, ancillary salary components, allowances (including those linked to results), bonuses and any other benefits in kind or any other payments that may have been made to each worker.

The report should further include information on recruitment selection processes and the criteria adopted for career advancement; access to professional qualifications and managerial training; tools and measures made available to promote work/life balance; and company policies guaranteeing an inclusive and respectful working environment.

The report should be completed on the Ministry of Labor website and be made available to works councils, regional equality counselors, local labor inspectors and individual employees who want to use it in litigation to protect their rights under the law.

Gender-Equality Certification

After Jan. 1, 2022, employers will be able to have their workforces gender-equality certified. The Ministry of Labor will adopt regulations to outline the mechanisms and procedures to obtain such certification.

The new law already provided that the minimum parameters for the achievement of the certification of gender equality should address the remuneration paid, career progression opportunities and work/life conciliation measures.

Regional equality counselors and works councils will verify that the minimum parameters to obtain the certification have been met.

The rules that the Ministry of Labor adopts will also govern the forms of publicity of the certification.

Rewards

In 2022, the companies that obtain the gender-equality certification will make a smaller social security contribution, and this measure might be continued in future years, subject to funding.

Moreover, authorities and agencies that award public funding of investments will be entitled to set criteria that favors those who have obtained the gender-equality certification.

The new law also provides sanctions for infringers.

If labor inspectors determine that a gender-equality report is incomplete or misleading, they may impose an administrative sanction ranging between 1,000 and 5,000 euro (approximately USD 1,148 and USD 5,741).

Companies that fail to complete their gender-equality report for 12 months will lose-for one year-any social security breaks they may currently be entitled to. The law also added a "name and shame" tool to encourage companies to comply with the obligation to complete and file an equality report: The Ministry of Labor website will list employers that complied with the obligation, as well as those that failed to do so.

Gender Quotas in the Boardroom

The same law also widened the scope of application of gender quotas within boards of directors. For some years, Italian law has mandated a 40-percent quota of the underrepresented sex in board member positions of listed companies. Now, the law on gender-equality reporting extended that requirement to all companies controlled by governing authorities.

Uberto Percivalle, a long-time SHRM member, is an attorney with Andersen in Milan. He can be reached at uberto.percivalle@it.Andersen.com.

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Italy: Gender-Equality Reporting and Certification Bill Passed

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​On Oct. 26, the Italian Senate Committee on Employment and Social Security Matters unanimously passed a bill that enhanced and broadened gender-equality reporting obligations and introduced a public gender-equality certification. The legislature's lower chamber had passed the bill earlier, and it will become law after presidential promulgation and subsequent publication on the Italian Official Gazette.

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Italy's data regulations fall under the GDPR, which is used across EU-countries. It allows consumers much more access to the use of they data, as well as more knowledge of how companies are using it. GDPR also means companies must get consent from consumers in order to use their data, which makes it much safer for all parties involved in the process of data use.

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Overview

The GDPR - ensuring a high level of data protection across the UK and Europe

The General Data Protection Regulation ( GDPR) is one of the most wide-ranging pieces of legislation passed by the EU in recent memory. It was introduced to standardise data protection law across the single market and give people in a growing digital economy greater control over how their personal information is used.

In the UK, the requirements of the GDPR are implemented and ratified by the Data Protection Act 2018.

Under the UK's Brexit Withdrawal Agreement Bill, a transition period will run until December 31, 2020, during which time the GDPR and DPA will continue to apply side-by-side. During this transition phase, the UK and EU will attempt to negotiate a new data privacy arrangement, but the UK government has stated that the majority of GDPR and DPA provisions are likely to remain in place.

Protecting personal data

The importance of ensuring the security of personal data

In order to ensure ongoing data security, principle six of the GDPR states that personal data should be processed in an appropriate manner.

Protecting personal data against unauthorised processing, accidental loss and destruction forms an integral part of measures all organisations should take.

Read our GDPR compliance guide

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From the blog Case studies Latest news

From the blog Case studies Latest news

New research has revealed significant surges in ProxyLogon attacks and ransomware. The research shows a 57% increase in ransomware attacks over the past six months, with the number of affected organisations rising by 9% each month to date in 2021.

Our NHS FOI analysis reveals that NHS trusts made notable improvements to cyber security in 2020, despite the pressures of COVID-19. View some of the news coverage here.

The National Cyber Security Centre (NCSC) has updated a security alert and is providing additional advice to UK schools, colleges and universities in response to the increase in ransomware attacks against them since the end of February.

We're pleased to share the news that Redscan has been acquired by Kroll, the the World's Premier Provider of services and digital products related to governance, risk and transparency. Learn more

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GDPR Summary - What you need to know about the legislation | Redscan

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Overview The General Data Protection Regulation ( GDPR) is one of the most wide-ranging pieces of legislation passed by the EU in recent memory. It was introduced to standardise data protection law across the single market and give people in a growing digital economy greater control over how their personal information is used.

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After being impacted quite significantly by COVID-19, Italy lost almost 1 million jobs due to the pandemic. Within a year, unemployment rates grew from 9.8% to 10.2%, which then led to the the amount of people unemployed and not looking for a job actively to get significantly worse than previous years. This will have an impact on consumer habits as many people cannot afford leisurely purchases as they are still recovering from the financial effects of COVID-19.

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Italy loses almost one million jobs in a year to the coronavirus crisis

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In coronavirus-stricken Italy, almost one million people lost their jobs over the course of a year, official data showed on Tuesday, fuelling fresh concerns about the cost of the pandemic.

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Grace Loves Lace is an Australian bridal brand that represents the modern bride. Their dresses perfectly capture a carefree sort of style with their boho, minimalistic designs. They use a variety of fabrics ranging from lace to silk, giving brides a wide range of options to choose from when looking for their dream dress. The majority of their dresses also come with the option to add sleeves, which also come in a variety of styles, or add a different colour cover up slip underneath sheer lace dresses. I chose this brand as I have personally followed their journey for the past few years and love each new design they release, as they don't just stock the typical strapless ballgown that you see in most bridal stores. Their dresses are also quite affordable, in my opinion, and would fit the budget that a lot of brides have.

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Luxurious wedding dresses handmade in Australia for the women of style, substance & passion. Visit one of our exclusive global showrooms or shop online with the help of an expert GLL stylist. We can’t wait to help you find ‘The One’!

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The Grace Loves Lace Instagram has a consistent aesthetic that flows throughout each grid post they upload. I have followed them personally for over a year on social media, and they are constantly interacting with followers through their stories with polls and questionnaires, which I feel is crucial in order to maintain a relationship with followers and attract more consumers. They also use polls to promote their customisable options, which is a smart way of marketing their gowns and how they can be made unique to each bride. The brand utilises social media to the fullest in terms of marketing, getting a lot of traffic through sites such as Instagram or even Pinterest, where they have one of the most pinned wedding dresses. I feel that online marketing is a particularly strong skill for Grace Loves Lace, as shown through their social media, which is essential as a brand in the modern market.

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Francesco is an Italian florist based in Amalfi Coast, which is where I have decided to base my pop-up showroom. I chose a local florist in order to represent small, local businesses within my project as I believe it adds an authentic touch to the concept. Francesco has such a broad portfolio and has created floral arrangements for hundreds of weddings over the years, all of which are best displayed on his Instagram (linked below this slide).

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Fiorista in Costiera Amalfitana,florist on the Amalfi Coast , matrimoni, cerimonie, ricevimenti.

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The email open up onto a screen with an image from a collection the brand has released, an image of their logo and then three options in a bar to chose from where you can shop dresses, book a virtual styling appointment (displayed further at bottom of email), or even view stories/images from other weddings in which the bride has worn a Grace Loves Lace dress. It is quite a simple screen to open up to, there isn't much to love or hate about it, however I do feel that the placement of the logo makes it look like not much thought has gone into the design, so this is something I would like to experiment with changing when I create my email design. The large image is a great way to instantly catch the viewers eye also, as it gives them a glimpse of the dresses that the brand has to offer.

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The second visual aspect of the email is this image/script layered design that features changing images. The images used are from different weddings where the bride has worn a Grace Loves Lace dress, which allows future brides to view the dresses on different bodies. The script reads the brands manifesto, which is 'For women of style, substance and passion', which perfectly represents the designs of each dress they sell. This will intrigue brides to progress onto the website to look at more images of GLL dresses.

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The joining email also gives future brides an insight into the fabrics that are used to make the dresses, particularly highlighting how flexible they are. The slight information will leave brides wanting to know more about the specifics of fabrics that the dresses are made from, which will influence them to progress onto the website.
Below this is a visual that changes graphics to display small drawings of the outside of different showrooms, which is a nice personal touch and shows how many locations the brand really has to offer.

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Below the visual for physical appointments, there is an option to explore virtual appointments, which is a great way to be inclusive of all customers no matter their location. I think this is a very thoughtful touch as it allows all brides to be supported by a specialist within the brand, who will be able to give them the best information and advice when purchasing their future dress.
All appointments are free which is a great addition to add their services, as it means brides are not paying additional costs alongside their dress that they may have not expected, it also shows how much the brand values their customers and wants to provide them with support.

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1x (W)610mm x (L)1220mm - £11.97
1x (W)610mm x (L)1830mm - £15.97

Total: £27.94

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Product details

Product information

CE marked

This Plywood sheet can be used for Wall sheathing, flooring, roofing, general construction and renovation work

Features and benefits

Plywood is a warm and beautiful material. Its raw material, wood, is a renewable natural resource and one of the construction materials that has been awarded environmental certification. Plywood is strong, its surface durable, easy to work with and easy to handle. This makes it an excellent general-purpose construction panel. It is a cross-layered timber veneered panel with a smooth sanded surface.

Ideal for use in general joinery, shelving, boxing in, signage, fascia's and soffits, van and trailer linings, huts, garages, sheds, external joinery, temporary structures, packing cases, bins, vehicle building, benches, shelving and concrete formwork

Use as external wall panels and claddings but only when edge sealed

Made using responsibly sourced, forest friendly timber

Health and safety

Please note that this item has additional safety or regulatory datasheets available. The product may have possible health and safety hazards covered in these documents. Refer to the container for full information and always follow the instructions.

Specifications

Brand | Metsä Wood
Location | Internal & external
Material | Plywood
Pack quantity | 1
Product length | 1830mm
Product thickness | 3.6mm
Product weight | 2000g
Product width | 610mm
Standard | EN 13986:2004
Timber type | Hardwood
Product code | 3663602840572

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Hardwood Plywood Board (L)1.83m (W)0.61m (T)3.6mm | DIY at B&Q

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Hardwood Plywood Board (L)1.83m (W)0.61m (T)3.6mm - B&Q for all your home and garden supplies and advice on all the latest DIY trends

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£129 for eco-friendly mannqeuin

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Monday - Friday: 7.30am - 5.30pm
Saturday - Sunday: Closed

Rollover image to zoom in

Plastic Eco-Friendly Mannequin Female Egghead Relaxed Pose Matt White

Product Code: 15764

Dual display - Display with head or with white neck cap
Eco-friendly - Made from 100% recycable plastic
Sturdy - Stands stable on a toughened glass base
Stylish - Sleek matt white finish
Durable - Hard wearing and virtually unbreakable
Lightweight - Easy to move and reposition
Easy Assembly - Easy to build the mannequin

Pricing

• Lowest Price Guaranteed

• Standard Delivery

Description

Dimensions

Delivery & Returns

Our Plastic Eco-Friendly Mannequin Female Egghead Relaxed Pose is made from recycled plastic making them incredibly durable and virtually unbreakable therefore guaranteeing a long lasting display.  This mannequin is lightweight and very easy to assemble. The mannequin comes complete with a removable head and white neck cap giving the mannequin the flexibility of displaying your desired products with or without a head. The realistic relaxed pose creates an eye-catching display.  It comes complete with a 10mm thick toughened square glass base with a spigot inserted into the calf.

Dual display - Display with head or with white neck cap
Eco-friendly - Made from 100% recycable plastic
Sturdy - Stands stable on a toughened glass base
Stylish - Sleek matt white finish
Durable - Hard wearing and virtually unbreakable
Lightweight - Easy to move and reposition
Easy Assembly - Easy to build the mannequin

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Female Egghead Relaxed Pose Mannequin for Sale in UK

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Buy Female Egghead Relaxed Pose Plastic Eco-Friendly Mannequin to display the best products at your store. Call 0121 236 3023 for Fast Delivery

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£80.40 per light
x4 lights - total: £321.60

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The electric connections in the Perryn Single Spotlight are tucked away, while a spring mechanism secures the mounting plate to a plasterboard ceiling.
Its smooth ball joint rotates 220° and tilts 180° to light up specific areas of a room.
Our Antique Brass finish is aged in-house and patinas over time, so it'll develop its own characteristics.

Fits a 50mm bulb

Comes with WAGO connectors for quick and easy wiring and testing

Also available in 35mm

Match with any of our Antique Brass switches and sockets

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Perryn Single 50mm Spotlight - Antique Brass

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The electric connections in the Perryn Single Spotlight are tucked away, while a spring mechanism secures the mounting plate to a plasterboard ceiling. Its smooth ball joint rotates 220° and tilts 180° to light up specific areas of a room.Our Antique Brass finish is aged in-house and patinas over time, so it'll develop its own characteristics.

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Noah dress from Grace Loves Lace
Total: £2,080

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Due to our exclusive luxury fabrics, this style is extremely limited. We recommend securing your gown as soon as you know it's 'The One'.

A blend of an iconic silhouette and modern lace combinations, the Noah is feminine and soulful. Highlighting our unique abstract Chantilly lace and trims, she is the epitome of modern craftsmanship. With built in cups and an exquisite fit, she offers complete support and functionality. An intricate stretch trim is used to contour the body, while silk godet skirt panels add softness. Noah is a thoughtfully detailed design and beautifully balanced with off-the-shoulder scallop edged lace arm bands and a supportive stretch back strap.
Due to the unique development of this gown, it is not available for a priority order. If your wedding is sooner than 5 months away, please contact our Online Stylist team at info@graceloveslace.com

To ensure you receive your Made-to-Order dress in time, please enter your wedding date in the calendar below.

If your wedding is less than 5 months away, for an additional fee, we can hand make a selection of gowns with priority. Enter your wedding date to see if this gown can be made as a priority order.

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Description

A blend of an iconic silhouette and modern lace combinations, the Noah is feminine and soulful. Highlighting our unique abstract Chantilly lace and trims, she is the epitome of modern craftsmanship. With built in cups and an exquisite fit, she offers complete support and functionality. An intricate stretch trim is used to contour the body, while silk godet skirt panels add softness. Noah is a thoughtfully detailed design and beautifully balanced with off-the-shoulder scallop edged lace arm bands and a supportive stretch back strap.
Due to the unique development of this gown, it is not available for a priority order. If your wedding is sooner than 5 months away, please contact our Online Stylist team at info@graceloveslace.com

Additional information

Color (Lace)

Fresh Ivory

Color (Lining)

Fresh Ivory

Related products

Handmade in our Australian studio

Fresh ivory with fresh ivory lining

Abstract eyelash lace with contrasting floral stretch chantilly panels and silk chiffon godet inserts

Strapless sweetheart neckline with eyelash lace

Built in cups for light coverage

Abstract eyelash lace armbands finished with a stretch trim

Eyelash and stretch trim back strap with satin covered button closure

Low V back with ruched bottom detail

Contour hip panels highlighted with stretch trim and scallop lace frill

Flattering fitted column silhouette flaring from godet out to the hem

Fully lined in soft stretch lining

Scallop eyelash lace hems the skirt and the train

Available with no train, 40cm and 80cm train

80cm train features a loop to form the bustle 44cm up from the centre back hem. The finger loop is located at the left hand side back hem

Abstract eyelash lace : 100% Nylon

Floral stretch lace: 89% Nylon, 11% Spandex

Silk chiffon: 100% silk

Stretch lining: 80% Nylon, 20% Elastane

Trims: 90% Nylon, 10% Spandex

Measurements we need

Bust

Cup

Under bust

Waist

Hip

Shoulder to floor

Heel height

Bicep

Shoulder to bust point

A blend of an iconic silhouette and modern lace combinations, the Noah is feminine and soulful. Highlighting our unique abstract Chantilly lace and trims, she is the epitome of modern craftsmanship. With built in cups and an exquisite fit, she offers complete support and functionality. An intricate stretch trim is used to contour the body, while silk godet skirt panels add softness. Noah is a thoughtfully detailed design and beautifully balanced with off-the-shoulder scallop edged lace arm bands and a supportive stretch back strap.

"Noah was so much fun to create. The individual laces have been selected to contrast beautifully with one another and placed to perfectly compliment the contours of the body. Flattering, comfortable and iconic, this gown has it all!"
- Rosie Keating, Head Designer

Can I wear a bra?

You can wear adhesive cups for shape and support.

How long does it take for my dress to be made?
We recommend ordering your dress as soon as you can, as our lead times vary depending on when you're getting married. This gown is not available as a priority order; therefore, your wedding date must be more than 5 months away to be able to order this gown. We also stock a selection of Ready-to-Wear wedding dresses available in standard size ranges.

What if I lose/gain weight?

We go to every effort to ensure your dress is the right fit. If you place your order well in advance of your wedding date, then we can confirm your size right before your dress goes into production. Our Noah dress is crafted from luxurious stretch lace, so often if you drop a size in weight, it will still fit beautifully. However, it is also very easy to have the dress altered by a professional seamstress if you would like it to be a little more fitted.

Veils & Hair Accessories
Stardust veil
Posey long veil

Shoes & Accessories
Dosa heels
Dita heels
Essential white sneakers
Martini handbag

I purchased my gown online (everybody thought I was crazy) but it was so smooth sailing! I had my mum take my measurements, e-mailed them in to Grace Loves Lace and ta-da...I had my dress 3 months later. My gown fit perfectly and communicating with the GRACE stylists half way across the world was an absolute breeze! - #GRACEBride, Spirit

A month after we got engaged, GRACE opened a London showroom and I cannot express how excited I was to visit the showroom! I thought we might have to visit Australia to try on the Verdelle 2.0! The showroom is utterly beautiful! From the earthy blush décor, the rosé fizz and the super friendly service, the whole experience was just beautiful! - #GRACEBride, Charlotte

I loved how easy it was to move around in my GRACE gown! I tried on a lot of dresses before I went to Grace Loves Lace and didn't feel comfortable even walking around in them, let alone dancing. GRACE gowns almost feel like you're naked. The lace is so comfortable, and they accentuate where they are supposed to! - #GRACEBride, Grace

I loved feeling free and flowy. I didn't want to feel constricted or heavy in a wedding gown and my dress made me feel so comfortable. The delicate detail in the lace of the gown was beautiful and I love that it was made to fit my body and I didn't have to stress about gaining or losing weight before my wedding and needing last minute alterations. - #GRACEBride, Jamie

My GRACE showroom experience was incredible. I arrived with my maid of honor, mother and mother in law and they accommodated us with champagne and show room area. My GRACE Stylist was so incredibly sweet and thoughtful and was attentive to my needs and concerns as a bride. She knew the brand and the dresses inside and out! The showroom experience was fun and memorable! - #GRACEBride, Mallory

Grace Loves Lace was the one and only place I visited when wedding dress shopping. I've always admired the ethereal beauty of the gowns and just knew I would find 'The One' with ease! - #GRACEBride, Kendall

I've followed GRACE for as long as I can remember and always knew I wanted to be a GRACE bride. I am lucky enough to live close to the Gold Coast, so naturally I attended their stunning GC showroom. The whole experience was easy and enjoyable. The girls who work there are experts at their jobs, and the two times I visited I felt welcome, special and beautiful. - #GRACEBride, Laura

Grace Loves Lace made me feel more beautiful than I ever have in my whole life! - #GRACEBride, Aubrey

I first saw my dream gown on the GRACE Instagram page and it was the first wedding dress I tried on! My friend thought I was crazy to drive 7 hours to the Grace Loves Lace LA showroom for a dress but when you know, you know! - #GRACEBride, Oksana

Standard Made to Order

If your wedding is more than 5 months away, you are a Standard Made -to-Order bride. Your gown will be handmade especially for you in our Australian studio to your size range and height. Your measurements will determine the sizing and proportions that best suit you. Your order will be dispatched approximately 6-8 weeks before your wedding date.

Priority Made to Order

If your wedding is less than 5 months away, our team will need to organise a priority order for a Made-to-Order gown. For an additional fee, your gown will be handmade especially for you in our Australian studio to your size ranges and height. Your measurements will determine the sizing and proportions that best suit you. As your gown will move immediately into production you must provide all measurements at the time of placing the order to guarantee an on-time delivery. Failure to provide all measurements at the time of placing the order may result in your gown being delayed, a fault not assumed by GRACE. If the measurements are provided at the time of placing the order, your order will arrive no less than seven days before your wedding date.

If your wedding is less than 8 weeks away, we have a selection of ready-to-wear gowns made according to standard sizes and a standard height which are available for dispatch in 2 - 3 business days. Please email info@graceloveslace.com or call our Australian head office +61 75220 0024 to speak with our Online Stylist team.

Fees for all Priority Made to Order gowns are:

AUD $500 incl GST
USD $400
EUR €300
GBP £300
CAD $550
NZD $570

Ready to Wear

We stock a limited selection of Ready-to-Wear wedding dresses handmade in our Australian studio to a standard dress size and height (155cm shoulder to floor). Available for immediate purchase and urgent delivery, our exclusive stretch laces and effortless silhouettes allow for an easy and comfortable fit. The hem can be easily adjusted by your trusted seamstress at your expense.

Ordering Assistance

Our incredible Online and Showroom Stylist teams are here to help you every step of the way! Once you have ordered your dress , our Customer Experience team will look after you - including your measurements and shipping details - all the way until the delivery of your gown.

Where to Buy

The only place to order an authentic GRACE gown is here on our e-boutique or at one of our worldwide showrooms. Book your appointment online to experience our complimentary award-winning, signature service, which includes trying on samples of your favourite gowns.

Email an Online Stylist

Email our expert Online Stylist team with any questions you have regarding size, fit and styling. They are here to help you every step of the way! Email: info@graceloveslace.com

Live Chat

Let's chat! If you are seeking an instant answer, please use the Live Chat function on the bottom right hand corner of the screen. Our Online Stylist team will reply within moments.

Request a Fabric Swatch

Want to experience our exquisite laces and silks in person? Request a fabric swatch of your favourite gown by emailing one of our expert Online Stylists ( info@graceloveslace.com). Your complementary fabric swatch will be sent to you in the mail.

Size Charts

International Size Conversion Chart

Measurement Chart

Shoe Chart

Measurements

1. BUST - Around the fullest part of your bust, across the nipple.

2. UNDERBUST - Measure directly under the bust, where bra bone would sit.

3. WAIST - Around the smallest part of your waistline.

4. HIP - Around the fullest part of your bottom.

5. SHOULDER TO BUST POINT - From the middle of your shoulder to your nipple.

6. SHOULDER TO WAIST - From the middle of shoulder, over nipple to smallest part of your waist.

7. SHOULDER TO FLOOR - Please stick the measuring tape to the wall, stand straight with your back against the wall and find the measurement by having someone place a ruler on your shoulder.

8. WAIST TO FLOOR - Please stick the measuring tape to the wall, stand straight with your back against the wall and find the measurement by having someone place a ruler at the smallest part of your waist.

9. SHOULDER TO SHOULDER FRONT - Measure from shoulder point to shoulder point across your collarbone.

10. SHOULDER TO SHOULDER BACK - Measure from shoulder point to shoulder point across your back.

11. BICEP - Measure the fullest part of your upper arm.

12. SLEEVE LENGTH - Please have your arm straight down by your side and measure from the edge of your shoulder bone down to where you would like the trim on the sleeve to end.

13. UNDERBUST TO TOP OF BUST - Measure from underbust over nipple to top edge of desired cup finish.

1. You've Found 'The One'

Order your gown via our e-boutique - the only place where you can purchase an authentic GRACE gown.

2. Welcome to the GRACE Familia!

It's official; You're going to be a #GRACEBride! Our Customer Experience Team will be in touch within 48 hours to confirm your measurements and wedding details. They are here to help you every step of the way!

3. And so it begins!

Our in-house production team allocate the exclusive luxurious fabrics needed to make your unique GRACE gown.

4. Complete The Look

It's time to complete your look! You can secure accessories like a show stopping veil, heels and jewellery through your Online Stylist.

5. Locked in Love

Our Customer Experience Team will confirm your final measurements and order details.

6. Handmade in our Australian Studio

Now the magic happens! Your GRACE gown will be handmade in our Australian studio by our team of seamstresses with over 100 years combined experience.

7. We're on Our Way!

Our Customer Experience Team will be in touch to confirm your delivery address.

8. The Finer Details

Your gown will undergo high grade in-house quality control to ensure that the fabrics and manufacturing are of the highest standard.

9. Packed & Ready

The most exciting package you'll ever receive! It's time for our Dispatch Team to pack your order at our head office in Australia, where it will then be dispatched via Australia Post Express or UPS Express. We deliver to brides all across the globe!

10. Track Your Gown

You will receive tracking information from our Dispatch Team so you can track your precious package.

Shipping Australia Wide

If you are located within Australia, your gown will be sent via Australia Express Post or Couriers Please which takes between 1-3 business days to arrive. Our Dispatch Team will send you tracking information so you can track your precious package.

International Shipping (Outside of Australia)

We offer worldwide delivery. All international orders are sent via UPS Express which takes between 3 -7 business days to arrive. Our Dispatch team will send you tracking information so you can track your precious package.

Shipping Information

If you have any questions about shipping you can phone our Australian Head Office on +61 75520 0024 or email info@graceloveslace.com.

Shipping Costs

To determine your shipping costs simply add your products to the cart, continue to the checkout to use our handy shipping calculator.

Currency, Duties and Taxes

Import duties and taxes may be applicable in your country. We always recommend brides ordering from outside of Australia check with their import/customs department for an estimated cost, so you are aware of any charges you may be required to pay.

Award Winning
Customer Service

Handmade
in Australia

No Mass
Production

Made-to-Order
Production

Ethical Business & Manufacturing

At Grace Loves Lace, we experienced huge growth and success very early on after launching in 2010. Being the original at what we do and filling such an important gap in the wedding dress market meant that demand was high. This immediate growth brought with it huge pressure in all areas of the business. It was exciting but could have also - like so many businesses have found- been our downfall. The reason we didn't crumble in these early years was due to our passion, hard work and staying true to what made our brand and product so special in the first place. For us, there is no such thing as success without happy customers and quality product and service. This is why we have the stellar reputation we have, and when dealing with thousands of brides in over 65 countries every year - this is crucial.

From the beginning we have placed just as much importance on customer experience and customer service as we have on our product itself. Our team are completely invested in what we do and how each woman feels when they talk to them on the phone, on email and see them in our showrooms. The level of passion and dedication in our team is what makes us the proudest.

We are proud to say all of our wedding gowns are produced right here in Australia either in our Burleigh Heads studio or our partner studios. We have an in house team of over 60 now and our pattern makers, cutters, seamstresses and design and production team have exceptional experience and skill, particularly with our unique garment construction and luxury delicate fabrics. We are working with production partners across Australia to ensure all of our wedding gown production stays onshore.

We do not believe in mass production. Each gown is made to order and our ready to wear selection is produced on demand. Everything has a purpose for us, including scrap fabric that would normally be wasted in factories. Most importantly, we haven't lost our passion - it gets stronger. Every facet of the business is always moving forward and we LOVE what we do.

Standard Made to Order Bridal

As your dress is made especially for you to your dress size range and height, we are unable to offer returns or exchanges unless in the event of a genuine manufacturing fault. All items undergo high-grade professional quality control to ensure fabrics and manufacturing are of the highest standard. We highly recommend you try your dress on as soon as you receive it. In the unlikely circumstance your dress does not fit you, you must contact our Customer Experience Team, cx@graceloveslace.com within 7 days of receiving your order. If you have lost or gained weight, we recommend contacting our Customer Experience team for guidance and an advice to provide to your preferred local tailor. If for any reason there is a manufacturing fault, postage will be covered by GRACE. You will need to provide updated measurements and images for our production team before the dress is returned. Any dresses being returned to GRACE must be returned in the original packaging. If you wish to cancel your order before locking-in your measurements, the cancellation fee will be applicable. The cancellation fee ($300 AUD, £200, $250 USD, €200, $300 CAD, $320 NZD) covers the cost of administration, lace allocation, pre-production and pattern preparation associated with your order. Once your measurements are locked-in, you will be unable to cancel you order as the gown will have gone immediately into production.

Priority to Order Bridal

As your wedding date is sooner than the standard timeframe it takes to produce a Made-to-Order gown, we are unable to offer returns or exchanges on Priority Made-to-Order bridal items. We do not take responsibility for any adjustments or alterations needed to be made on your gown (unless it is a genuine manufacturing fault). Once your measurements are locked-in, you will be unable to cancel you order as the gown will have gone immediately into production. You will not be subject to any refund.

Ready to Wear Bridal

You may exchange your GLL ready-to-wear purchase subject to adherence to these terms for either an exchange or credit note. For hygiene purposes, this does not apply to earrings and lingerie. Exchanges are accepted within 7 days of you receiving your garment. You must contact our friendly Customer Experience Team cx@graceloveslace.com to arrange for your exchange/credit note. Once confirmed, we must receive your item within 14 days if located in Australia or 21 days if located overseas. Items must be in original condition free of makeup, marks and stains, and must not have been worn, altered or washed. Any tags must remain in place. We suggest all items are tried on as soon as they are received to ensure you can exchange items within our specified timeframe. Please try on the gown after a shower to avoid contact with moisturiser, deodorant or makeup. Additionally, please try on your gown on clean, carpeted or tiled flooring. All items will undergo further quality control upon receipt of the item. Exchanges/credit notes are only available after the items have passed quality control. If for any reason your item does not pass QC, Customer Experience will contact you with your options. In the event of a manufacturing fault, return postage will be paid by GRACE. However, in the event of a change of mind, you will be liable for any additional postage to return your item and the purchase of the new.

Alterations

If you have any concerns upon receiving your gown, please contact Customer Experience cx@graceloveslace.com within 7 days of receiving your gown and our team will assess your unique situation. Unfortunately, if your measurements change from what you confirmed with your Customer Experience Stylist at your lock in date, you will be liable for any alteration fees incurred. If you decide to go to a third party seamstress for any alterations to your gown, you will be liable for these costs. We are more than happy to offer advice if you choose to consult a third-party seamstress.
In the unlikely event of a manufacturing fault, please contact Customer Experience. Upon assessment from our team, if a manufacturing fault is found, all costs will be paid by GRACE including shipping. If you decide not to send your dress back to GRACE for any reason, we will no longer be liable.

Shoes

Please try on shoes on a soft surface before they are worn. We will not accept shoes that are damaged or that show signs of wear. Exchanges are accepted within 14 days of purchase. All unwanted items must be returned in their original condition, all packaging and labels must be intact.

Lingerie & Jewellery

To protect your health and the health of others, we do not accept returns or refunds for change of mind on purchases of underwear, bodysuits and pierced earrings. Please refer to our sizing chart for sizing recommendations or contact one of our Online Stylists info@graceloveslace.com for advice before ordering these items. If for any reason your order is faulty, please contact our Customer Experience Team cx@graceloveslace.com with images of the fault to arrange a repair, exchange or credit note.

Grace Loves Lace X Natalie Marie Jewellery

Grace Loves Lace X Natalie Marie Jewellery is entirely handmade and therefore will always have slight variations between pieces. Each piece should be handled and worn with care, normal wear and tear is not considered a fault. Should a piece require resizing, please contact Customer Experience cx@graceloveslace.com. If the size is at your fault, you will be responsible for return postage, resizing fees, and redelivery charges. Fees are determined on a case by case basis depending on the piece. Please ensure you are professionally measured prior to confirming your order.

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Due to our exclusive luxury fabrics, this style is extremely limited. We recommend securing your gown as soon as you know it's 'The One'. A blend of an iconic silhouette and modern lace combinations, the Noah is feminine and soulful. Highlighting our unique abstract Chantilly lace and trims, she is the epitome of modern craftsmanship.

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Lumi veil from Grace Loves Lace
Total: £390

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Standard Made to Order Bridal

As your dress is made especially for you to your dress size range and height, we are unable to offer returns or exchanges unless in the event of a genuine manufacturing fault. All items undergo high-grade professional quality control to ensure fabrics and manufacturing are of the highest standard. We highly recommend you try your dress on as soon as you receive it. In the unlikely circumstance your dress does not fit you, you must contact our Customer Experience Team, cx@graceloveslace.com within 7 days of receiving your order. If you have lost or gained weight, we recommend contacting our Customer Experience team for guidance and an advice to provide to your preferred local tailor. If for any reason there is a manufacturing fault, postage will be covered by GRACE. You will need to provide updated measurements and images for our production team before the dress is returned. Any dresses being returned to GRACE must be returned in the original packaging. If you wish to cancel your order before locking-in your measurements, the cancellation fee will be applicable. The cancellation fee ($300 AUD, £200, $250 USD, €200, $300 CAD, $320 NZD) covers the cost of administration, lace allocation, pre-production and pattern preparation associated with your order. Once your measurements are locked-in, you will be unable to cancel you order as the gown will have gone immediately into production.

Priority to Order Bridal

As your wedding date is sooner than the standard timeframe it takes to produce a Made-to-Order gown, we are unable to offer returns or exchanges on Priority Made-to-Order bridal items. We do not take responsibility for any adjustments or alterations needed to be made on your gown (unless it is a genuine manufacturing fault). Once your measurements are locked-in, you will be unable to cancel you order as the gown will have gone immediately into production. You will not be subject to any refund.

Ready to Wear Bridal

You may exchange your GLL ready-to-wear purchase subject to adherence to these terms for either an exchange or credit note. For hygiene purposes, this does not apply to earrings and lingerie. Exchanges are accepted within 7 days of you receiving your garment. You must contact our friendly Customer Experience Team cx@graceloveslace.com to arrange for your exchange/credit note. Once confirmed, we must receive your item within 14 days if located in Australia or 21 days if located overseas. Items must be in original condition free of makeup, marks and stains, and must not have been worn, altered or washed. Any tags must remain in place. We suggest all items are tried on as soon as they are received to ensure you can exchange items within our specified timeframe. Please try on the gown after a shower to avoid contact with moisturiser, deodorant or makeup. Additionally, please try on your gown on clean, carpeted or tiled flooring. All items will undergo further quality control upon receipt of the item. Exchanges/credit notes are only available after the items have passed quality control. If for any reason your item does not pass QC, Customer Experience will contact you with your options. In the event of a manufacturing fault, return postage will be paid by GRACE. However, in the event of a change of mind, you will be liable for any additional postage to return your item and the purchase of the new.

Alterations

If you have any concerns upon receiving your gown, please contact Customer Experience cx@graceloveslace.com within 7 days of receiving your gown and our team will assess your unique situation. Unfortunately, if your measurements change from what you confirmed with your Customer Experience Stylist at your lock in date, you will be liable for any alteration fees incurred. If you decide to go to a third party seamstress for any alterations to your gown, you will be liable for these costs. We are more than happy to offer advice if you choose to consult a third-party seamstress.
In the unlikely event of a manufacturing fault, please contact Customer Experience. Upon assessment from our team, if a manufacturing fault is found, all costs will be paid by GRACE including shipping. If you decide not to send your dress back to GRACE for any reason, we will no longer be liable.

Shoes

Please try on shoes on a soft surface before they are worn. We will not accept shoes that are damaged or that show signs of wear. Exchanges are accepted within 14 days of purchase. All unwanted items must be returned in their original condition, all packaging and labels must be intact.

Lingerie & Jewellery

To protect your health and the health of others, we do not accept returns or refunds for change of mind on purchases of underwear, bodysuits and pierced earrings. Please refer to our sizing chart for sizing recommendations or contact one of our Online Stylists info@graceloveslace.com for advice before ordering these items. If for any reason your order is faulty, please contact our Customer Experience Team cx@graceloveslace.com with images of the fault to arrange a repair, exchange or credit note.

Grace Loves Lace X Natalie Marie Jewellery

Grace Loves Lace X Natalie Marie Jewellery is entirely handmade and therefore will always have slight variations between pieces. Each piece should be handled and worn with care, normal wear and tear is not considered a fault. Should a piece require resizing, please contact Customer Experience cx@graceloveslace.com. If the size is at your fault, you will be responsible for return postage, resizing fees, and redelivery charges. Fees are determined on a case by case basis depending on the piece. Please ensure you are professionally measured prior to confirming your order.

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As your dress is made especially for you to your dress size range and height, we are unable to offer returns or exchanges unless in the event of a genuine manufacturing fault. All items undergo high-grade professional quality control to ensure fabrics and manufacturing are of the highest standard.

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Palm leaves - 2x5stems = 2x27.90 = £55.80

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White roses - 2x4l pots = 2x19.59 = £39.18

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This rose is deciduous so it will lose all its leaves in autumn, then fresh new foliage appears again each spring.

Position: full sun

Soil: fertile, humus-rich, moist, well-drained soil

Rate of growth: average

Flowering period: July to September

Hardiness: fully hardy

Masses of large, semi-double, fragrant, white flowers, from July to September, occasionally followed by spherical, red rose hips. This popular and reliable shrub rose is perfect for a mixed or shrub border in sun or partial shade. Best on fertile, moist, well-drained soil, the delicate paper-like blooms make elegant cut flowers.

All our roses are grown in an open field and then dug up when the weather conditions are right in October or November. Ideally they should be planted out as soon as possible. They will already have been cut back so no further pruning will be required, apart from snipping off any tips that have died back. Routine pruning can begin in late winter the year after planting.

Garden care: If planting in winter, choose a frost-free spell when the soil is not frozen. Roses are quite deep-rooted plants so dig a deep hole roughly twice as wide as the plant's roots and mix in a generous amount of composted organic matter. A top-dressing of a general purpose fertiliser can be worked into the surrounding soil and we also recommend using Rose Rootgrow at this stage to encourage better root development. This is particularly important when planting into a bed where roses have previously been grown as Rose Rootgrow is said to combat rose sickness (aka replant disease).

Remove the plants from their pots and gently spread out the roots before placing them in the centre of the hole. Try to ensure that the 'bud union' (the point where the cultivated rose has been grafted onto the rootstock, and from where the shoots emerge) is at soil level. You can judge this quite easily by laying something flat, like a spade handle or bamboo cane, across the top of the hole. When they are at the right height, back-fill the hole, firming the soil down gently before watering the plant well.

Water generously until well established, and apply a specialist rose fertiliser (following the manufacturer's instructions) each spring. They will also benefit from a generous mulch of composted farmyard manure in spring, but make sure this is kept away from the stems.

As most shrub roses tend to flower best on older stems, they only need a little light formative pruning. Hard pruning should be avoided unless absolutely necessary as it can often ruin the plant's shape. The best time to prune is in late winter. While wearing tough gloves, remove dead, damaged, diseased or congested branches completely. If the centre of the shrub is becoming congested, remove one or two of the older stems to their base. If they have become too leggy, then you can often encourage new growth to form by cutting one or two stems back to within 10-15cm above ground level.

Humans/Pets: Fruit are ornamental - not to be eaten

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Buy rose Blanc Double de Coubert (rugosa) Rosa 'Blanc Double de Coubert': Delivery by Waitrose Garden

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This rose is deciduous so it will lose all its leaves in autumn, then fresh new foliage appears again each spring. Position: full sun Soil: fertile, humus-rich, moist, well-drained soil Rate of growth: average Flowering period: July to September Hardiness: fully hardy Masses of large, semi-double, fragrant, white flowers, from July to September, occasionally followed by spherical, red rose hips.

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Pampas grass - 3x2l pot = £15.99x3 = £47.97

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Named day delivery now available | See our FAQs

Eventual height & spread

Cortaderia selloana 'Pumila'

pampas grass

in stock
(shipped in 5-7 working days)

2 litre pot

£19.99 £15.99

Delivery options

Standard

Next / named day

Position: full sun

Soil: fertile, well-drained soil

Rate of growth: average

Flowering period: August

Hardiness: fully hardy
Silky, silvery-yellow flower plumes in late summer above large mounds of sharp-edged, mid-green leaves. 'Pumila' is a particularly compact and free-flowering variety of this much-maligned ornamental grass. We've chosen it as one of our recommended plants since it makes an excellent all-year focal-point for the smaller garden.

Garden care: Protect the crowns of young plants during the first winter with a deep, dry mulch. Each year in late-winter or early-spring wearing stout gardening gloves remove the previous year's stems by cutting and combing. Make sure you do wear stout gardening gloves when you are working with these plants as the leaves have sharp margins which can cut your hands.

Goes well with

Stipa gigantea

2 litre pot

£15.99

in stock
(shipped in 5-7 working days)

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Buy pampas grass Cortaderia selloana 'Pumila': Delivery by Waitrose Garden

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Buy pampas grass Cortaderia selloana 'Pumila' - Handsome flower plumes: Delivery by Waitrose Garden

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Ivy - 60cmx2 = £19.99x2 = £39.98

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Named day delivery now available | See our FAQs

English ivy or common ivy

Eventual height & spread

Hedera helix 'Green Ripple'

English ivy or common ivy

in stock
(shipped in 5-7 working days)

3 lt pot (60cm cane)

£19.99

Delivery options

Standard

Next / named day

Position: full sun or partial shade

Soil: humus-rich, preferably alkaline, moist, well-drained soil

Rate of growth: fast-growing

Flowering period: October to November

Hardiness: fully hardy
This fast-growing ivy can be grown as a climber (if given something to cling to), or if left unsupported, its finely cut, deep green leaves will make a handsome, year-round ground-cover. A tough and reliable plant, it will need very little maintenance once establised - apart from a trim if it gets too big.

Garden care: Water regularly during the growing season. Plants may be pruned at any time of the year to keep within bounds.

Humans/Pets: Harmful if eaten; skin irritant/allergen

Goes well with

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Buy English ivy or common ivy Hedera helix 'Green Ripple': Delivery by Waitrose Garden

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Buy English ivy or common ivy Hedera helix 'Green Ripple' - Can be grown as a ground cover or a climber: Delivery by Waitrose Garden

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Due to the pandemic, there has been a huge amount of weddings postponed, with 66% of brides who answered an Instagram survey saying they had postponed theirs. According to research conducted by 'The wedding report', 2022 will see a record number of weddings since 1984, having estimated 2.5million in total. Justin Warshaw, CEO of a wedding manufacturing house, had reported that wedding dress booking have increased by 593% between April 1st 2021 and May 15th 2021, in comparison to the same period of time in 2020. This surge in weddings is expected to last into 2023, with an estimated 2.2million weddings set to take place. Millennials are getting married older than previous generations due to being born into a poor job market, and having lived through multiple economic crisis'.
Millennials are changing the concept of weddings, with Instagram having influenced the way we think of weddings. With lavish weddings being displayed across our screens, many people think they need to go all out to celebrate, however millennials are being much more cost orientated and are looking to keep prices low. Minimalism has become a huge trend for weddings, with smaller wedding parties, less extravagant dresses, simple wedding cakes and no sit down meals.

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Give us a call

Global & North America
+1 212 201 2800

Europe, Middle East & Africa
+44 20 7715 6200

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+852 2730 0831

Latin America
+55 11 4858 9425

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Weddings have become widely displayed on social media, which was shown in the 2016 study by American wedding study, where 82% of brides had said they turned to social media for inspiration and support, particularly Pinterest. Wedding planning has become much more digital also in recent years, with 25% of couples creating registry and guestbooks through wedding sites, and 20% using RSVP services online. Dresses are now marketed as a sign of individuality and celebrating the bride's personality rather than as just another wedding dress.

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Give us a call

Global & North America
+1 212 201 2800

Europe, Middle East & Africa
+44 20 7715 6200

Asia Pacific
+852 2730 0831

Latin America
+55 11 4858 9425

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Showroom concept presentation - part one

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Showroom concept presentation - part one

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Presentation (main slides):
- Exec summary(Done)
- SWOT(Done)
- PESTLE(Done)
- Window design(Done)
- Landing Page(Done)
- Social media(Done)
- Email design(Done)
- Marketing video concept board(Done)
- Costing sheet(Done)
- Conclusion(Done)
- Bibliography(Done)

VM guidelines:
- Floorplan(Done)
- Wall/fixture placements(Done)
- Fixture planograms(Done)
- Styling inspiration(Done)
- Fixture collections(Done)

Padlet:
- Authentication form(Done)
- Brief(Done)
- Bibliography(Done)
- Presentation(Done)
- Primary research(Done)
- Secondary research(Done)
- Reflective blogs(Done)

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This week I aim to complete my SWOT and PESTLE analysis' so that I can put all of my focus into other areas of my project as week approach the deadline. It is also essential that I get started with my primary research and expand upon my secondary research this week so that I can start creating the bigger tasks included in the project, such as floorplans, marketing, window displays etc. I aim to utilise my time in the FRA on Tuesday and Wednesday by asking for feedback from my tutor and using facilities, such as the library, to help me with my secondary research and finding potential ideas to gain primary research.

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Tues:
- Finish SWOT.(Done)
- Expand on secondary research.(Done)

Weds:
- Start PESTLE. (Done)
- Finish styling Inspo. (Done)
- Landing page.(Done)

Fri/Sun:
- Catch up on reflective blogs.(Done)

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This week I want to take as an opportunity to gather a variety of primary research in order to support my ideas and why I have chosen to make the decisions I have in regards to any changes made etc. I also want to start on my window design this week as I feel it is one of the most important parts of my project, so I want to spend as much time as possible making sure I complete it to the highest quality I can. Alongside completing this parts of my project, I will continue to work on smaller tasks at home, such as my e-mail design, which dresses I will use within the showroom, branding etc.

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Tues:
- Make social media posts.(Done)

Weds:
- Start E-mail design.(Done)
- Start designing packaging.(Done)
- Make floorpans for showroom and changing rooms.(Done)

Thurs/Sun:
- Email local bridal showrooms for primary research.(Done)
- Finish designing packaging.(Done)
- Selected products.(Done)

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Showroom concept presentation - part two

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Showroom concept presentation - part two

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This week I aim to finish all of my VM guidelines, which includes floorplans, my window design, planograms and fixture placements. I am hoping o finish my VM guidelines on Tuesday in order to focus on doin additional tasks on Wednesday, such as a marketing video concept, an interview for primary research and completing any outstanding reflective blogs. I have finished the bulk of my project over the past couple of weeks so I will be aiming to use next week to go over and tweak anything that needs changing.

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Tues:
- Start window design.(Done)
- Make fixture layout plans.(Done)
- Showroom concept explanation.(Done)
- Complete window design.(Done)
- Complete fixture collections.(Done)

Weds:
- Interview for primary research.(Done)
- Potentially add a marketing video board.(Done)
- Make sure all reflective blogs are updated.(Done)
- Make product planograms.(Done)

Fri/Sun:
- Make sure all research is completed.(Done)
- Go over main body of project and make sure it is all completed (not including exec summary or conclusion).(Done)
- Reflective blog week three.(Done)

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In order to gather some primary research about bridal showrooms, I decided to email some that are local to me in order to get an understanding of how appointments work and whether they think traditions have changed. I used this template, after fixing the spelling mistake in my second question, in order to get a better idea of how each bridal showroom is unique. I emailed a total of 5 showrooms as I felt I would have a better chance at getting a reply, and it would also mean more research for me to compare and contrast.

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This was the first reply I received from a bridal showroom as part of my primary research. The reply about sample sizes is quite useful to me as it gives me an idea as to hat sizes to stock up to in order to be as inclusive as possible for brides. I found it really interesting that each bride is able to have the boutique to herself while at her appointment as this isn't something I have typically seen before from other showrooms or in TV shows, such as Say Yes To The Dress, so this is definitely something I can consider when creating floorplans as I may only have one viewing area now in order to keep appointments individual. The last reply about the changing of bridal traditions has majorly helped me, as it confirms that the direction I am taking the showroom pop-up in, aligns with current bridal/wedding traditions, as weddings are now seen as less of a tradition and more of a celebration.

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Bisou Bisou promo video - GLL collection

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Bisou Bisou promo video - GLL collection

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This is the promo video for the Grace Loves Lace Bisou Bious collection, featuring two new ready-to-wear dresses. The video reflects the brand message really well, in my opinion, as it is set in The Ritz, an iconic wedding venue, but strays from traditional wedding views as it shows two 'brides' getting ready in a hotel room, having fun and drinking. Elements of the brand's identity is shown through little details, such as the sequin boos that one bride is wearing. The video is only a minute long, which is perfect for advertising as it doesn't drag on and lead viewers to skip over it.

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0:00 / 0:53•Watch full video

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Bisou Bisou - Ready to Wear Bridal - Grace Loves Lace

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This is my personal favourite Grace Loves Lace promo videos, as it has such a fun/happy vibe. The actions featured are perfect for advertising dress features to consumers, such as the models running in the dresses, twirling the fabric etc. as actions like these show brides how practical the dresses will be, especially for their wedding reception. Showing the models popping champagne and eating cake makes the videos such much more relatable to modern weddings, as this is what millennial brides are looking to do at their weddings.

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0:00 / 0:56•Watch full video

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Coco Loco | Grace Loves Lace 21/22 Wedding Dress Collection

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This was the second reply that I got to my original email to different local bridal showrooms. I found it most interesting that the owner had mentioned the relation of social media to the change in bridal/wedding traditions. Morgan Davies also do their bridal appointments differently to Dolly's Bridal, as the bride has their own personal consultant as opposed to having the showroom to themselves. I have noticed that appointments tend to last between 1.5 hours - 2 hours also, which gives the bride adequate time to explore dress styles and options. It was particularly useful that the owner stated a size UK12 - UK14 is the most common size for samples, however they do stock from a size UK10 - UK18.

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Mon:
- Complete marketing video.(Done)
- Update all reflective blogs.(Done)
- Add findings from interview.(Done)

Tues:
- Complete week three reflective blog.(Done)
- Executive summary and conclusion.(Done)
- Add bibliography to presentation.(Done)
- Costing sheet.(Done)

Weds:
- Week four reflective blog.(Done)
- Add authentication form.(Done)
- Go over all work and check for mistakes, grammar, quality etc. before handing in project.(Done)
- Make sure all work is added to padlet and up to date; main body of project, reflective blogs, bibliography (maybe) etc.(Done)