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Mass Media is the means of communication that reach large numbers of people in a short amount of time.

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Mass media has evolved a lot over the years especially when it comes to advertising. Since mass media is a major role in advertising, companies have found ways to push their products and reach a ton of people in a short amount of time. This image is an advertisement on social media framing it so that consumers will be persuaded into buying their products

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Tiktok has been a major source for advertisement as many people use this social media platform for long periods of time, allowing companies to place ads in between scrolling through videos.

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Company websites and apps have a big mass media presence as they display advertisements for their products and services, which allow anyone who visits their website or app to be influenced to buy their products.

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Magazines still play a big role in mass media, newspapers or toy catalogs are still received through the mail every week, allowing companies to display products to a wide range of people in a very short time.

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With the evolution of TV, companies have found way to advertise throughout shows, displaying small pop-ups, to consumers that they will see and possibly be interested in while watching shows.

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Billboards are still used today and are a big mass media source for advertisement, companies frame information on their products and make it huge for people to see and maybe purchase one of their products.

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Advertisement images 2024 - Joy orella. Joy Orella - Explore ideas, tips guide and info Joy Orella. (2023, August 24). https://chantallewpoppy.pages.dev/bwabsdo-advertisement-images-2024-jlhbmxc/  

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All of the media that was used in this project exhibit power, meaning and representation. All of the media has the power to influence consumers into doing what they want, companies frame information about their products with the meaning of persuasion. They also represent their companies using different platforms and ways of advertising their products.

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Gatekeeping and Framing are key theories in media in 2024. Gatekeeping controls what media goes to the public, and framing influences how the information is perceived. All of the advertisements here use gatekeeping and framing to present the good side of their products and make them seem worth it or important to purchase.