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how does this reflect on the company’s products?

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how does this reflect on the company’s products?

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This reflects on the company's products as the artists signed to Sony Music are firstly all international in the sense that these artists originate from all around the world, and also due to the fact the artists signed are globally successful and known. For example, some artists signed are Beyonce, Little Mix, Robbie Williams, J Has, Michael Jackson and DJ Khaled, who are or were world-known and from different parts of the world. This suggests that Sony Music are in some way 'inspiring the world' and does have the element of a world-class company.

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what is the mission statement/ethos/values of your chosen company?

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what is the mission statement/ethos/values of your chosen company?

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Sony Music's mission statement is: 'to inspire the world to do great things through the influence of music by promoting inspirational melodies and lyrics'. Sony Music is a world-class company that has an ethos of exceptional curation and developing young talent.

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how much does your chosen company make in a year?

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how much does your chosen company make in a year?

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In 2017, Sony generated a total of $3.85bn in the 12 months. A reason for this increase compared to recent years was the rise of streaming music on platforms such as Spotify. These streaming platforms contributed $1.65bn to Sony Music's recorded music operation in the period, up 39.2% from 2016. That equates to $137m per month, $32m per week and $4.5m per day. The chart below compares Sony Music's revenue in 2016 and 2017.

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how does your chosen company make money?

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how does your chosen company make money?

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Sony Music makes profit from producing music. As it is both a record company and an owner of recording labels, Sony makes profit mainly by selling the records it produces. In addition to selling the actual records, the company makes money collecting royalties whenever an artist’s album is played on the radio, on TV, or in a film. The company has also recently started receiving these royalties when an artist's songs are streamed online on music streaming platforms such as Spotify. According to the Recording Connection, the artists generally receive about 10% and the composers and publishers receive 30%. This leaves approximately 60% of royalties for the production company, suggesting Sony receives large sums of money. Not only this, but Sony Music makes money off of everything that each artist it represents does, including merchandise. Any and all products that promote one of SME’s artists is something that the company makes a profit from, including T-shirts, posters, etc.

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what is the name of the company you should be making your product for?

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what is the name of the company you should be making your product for?

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The company i should be making my product for is Sony Music, which is a global recorded music company and evolved in the late 1800's.

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what type of media products do they produce? 

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what type of media products do they produce? 

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Sony Music produce music videos, which can be classified as audio visual content. They also produce online audio, such as uploads to YouTube and on their website. However, Sony do also provide electronics, gaming and television services as well, but are made under a different section of the company.

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Sony Music is an American global music conglomerate owned by Sony Entertainment (its parent company) and incorporated as a general partnership of Sony Music Holdings Inc. through Sony Entertainment Inc., a subsidiary of Sony Corporation of America, which is a subsidiary of the Japanese Sony Corporation. The company owns the largest music entertainment business in the world. It also owns 50% of SYCO Entertainment, which operates some of the world's most successful reality TV formats. In addition, some brands that have worked in sponsoring Sony Music are New Look, Johnson & Johnson and Bloomingdales, suggesting Sony have a range of connections in different areas of marketing.