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Antimicrobial resistance is the ability of a microbe to resist the effects of medication that once could successfully treat the microbe. Antimicrobial resistance applies only to bacteria becoming resistant to antibiotics.

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https://www.canada.ca

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One of the main causes of antibiotic resistance is antibiotic use. When we take or use antibiotics, some bacteria die but there are ' resistant bacteria', that can survive even multiply. The over use of antibiotics makes resistant bacteria more common. The more we use antibiotics, the more chances bacteria have to become resistant to them.

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https://www.ukri.org

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How human health, animal health, and the environment are all linked to the issue of AMR?

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How human health, animal health, and the environment are all linked to the issue of AMR?

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In a continuous circle, you can see how AMR is spread between: 1) humans 2) animals and humans including via food 3) animals 4) the environment, including via contaminated water and fertilizers.

https://www.canada.ca

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53.3% of the borough's population is White, 34.4% is Asian, and 11.6% is Black

The average age of people in Hounslow is 35, while the median age is lower at 33.

http://localstats.co.uk

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http://localstats.co.uk

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http://localstats.co.uk

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Antimicrobial resistance is one of the biggest global health threats.

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Antimicrobial resistance is one of the biggest global health threats.

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AMR infections are estimated to cause 700,000 deaths each year globally. It is predicted to rise to 10 million by 2050 if we do nothing.

https://www.gov.uk

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GPs are the first point of contact for most patients seeking medical help. The majority of antibiotics prescribed in England in 2014 were done so in general practice (74%).

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GPs are the first point of contact for most patients seeking medical help. The majority of antibiotics prescribed in England in 2014 were done so in general practice (74%).

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https://www.gov.uk

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Tackling antimicrobial resistance - who is prescribing?

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Tackling antimicrobial resistance - who is prescribing?

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https://www.gov.uk

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Antibiotic consumption increased by 6.5% over the past 4 years in England.

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Antibiotic consumption increased by 6.5% over the past 4 years in England.

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This suggests that longer courses or higher doses are being used.

https://www.gov.uk

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Hounslow CCG will be supporting GPs to say no to prescribing antibiotics where appropriate.

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The NHS in North West London tackles antibiotics use with social media campaign ‘Keep Antibiotics Working’.

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The NHS in North West London tackles antibiotics use with social media campaign ‘Keep Antibiotics Working’.

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GPs are reducing antibiotic prescriptions.

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NHS NW London has joined the fight against antibiotics resistance with the launch of a social media campaign this Antibiotics Awareness Week, from 12 - 16 November.

NW London pharmacist and antibiotic guardian Vaishali Patel will be addressing some of the key issues and questions people ask through online videos and will also be taking questions from the public on twitter all week @HealthierNWL.

The activity follows the launch of the national 'Keep Antibiotics Working' campaign running across print and TV advertising which highlights how more than 3 million common surgical procedures such as caesarean sections and hip replacements could become life-threatening in the future, as infections related to surgery could double. This would put people at risk of dangerous complications. The campaign is an important reminder for the public of the importance of taking their healthcare professional's advice.

"Over 100,000 prescriptions were prescribed across NW London in the last 12 months. We want to make sure people are taking antibiotics only when absolutely necessary and that means giving people the necessary information", says Vaishali, who will be discussing when people should and shouldn't be taking antibiotics, the difference between side effects and an allergy, and when it is important to consult with a GP if you're unwell.

Despite the risks of antibiotic resistance, research shows that 38% of people still expect an antibiotic from a doctor's surgery, NHS walk-in centre or 'GP extended service appointment when visiting with a cough, flu or a throat, ear, sinus or chest infection last year. While antibiotics are essential to treating serious bacterial infections such as meningitis, pneumonia and sepsis, they are frequently used where not necessary to treat more minor ailments.

"GPs are already doing an excellent job of reducing antibiotic prescriptions", says Dr Neville Purssell, Chair of Central London CCG, "but we often come under considerable pressure from patients to prescribe them. Hopefully public awareness campaigns will support patients to feel confident to take their doctor's advice when it seems that antibiotics are not the most appropriate course of action."

Vaishali will be posting online and taking questions from 12-16 November, follow the conversation @HealthierNWL.

Notes

1. Pharmacist Vaishali Patel is part of the Medicines Management Team for the North West London Collaboration of CCGs. She has recently presented on issues related to broad spectrum antibiotic prescribing to GP's across the borough​ of Hammersmith & Fulham.

2. Figures taken from Public Health England.

3. @HealthierNWL is the twitter account for North West London CCGs. CCGs are GP-led organisations responsible for planning and buying (commissioning) health services for the people living across NW London.

4. World Antibiotics awareness week #WAAW - Each November, World Antibiotic Awareness Week (WAAW) aims to increase global awareness of antibiotic resistance (Antimicrobial resistance AMR) and to encourage best practice amongst the general public, health workers and policy makers, to avoid the further emergence and spread of antibiotic resistance.

5. Keep antibiotics working - On 23 October 2018 Public Health England (PHE) relaunched the national campaign across England to support the government's efforts to reduce inappropriate prescriptions for antibiotics by raising awareness of the issue of antibiotic resistance and reducing demand from the public.

6. #AskYourPharmacist - The National Pharmacy Association's Ask Your Pharmacist campaign aims to raise awareness of the services available in community pharmacies across the UK.

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The NHS in North West London tackles antibiotics use with social media campaign

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13; NHS NW London has joined the fight against antibiotics resistance with the launch of a social media campaign this Antibiotics Awareness Week, from 12 - 16 November.
 
 
 
 NW London pharmacist and antibiotic guardian Vaishali Patel will be addressing some of the key issues and questions people ask through online videos and will also be taking questions from the public on twitter all week @HealthierNWL.

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Guidelines for Management of Infection in Primary Care.

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Guidelines for Management of Infection in Primary Care.

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Principles of treatment.

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Hounslow and Richmond community healthcare NHS Trust board meeting.

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Hounslow and Richmond community healthcare NHS Trust board meeting.

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“Ensure appropriate antimicrobial use to optimise patient outcomes and to reduce

the risk of adverse events and antimicrobial resistance”.

https://www.hrch.nhs.uk

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Hounslow and Richmond community healthcare NHS Trust board meeting