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Tutor feedback for presentation at the end of the presentation

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Tutor feedback for presentation at the end of the presentation

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LO2: All pre-production materials demonstrate fantastic working practice, following professional standards and demonstrates team work

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LO2: All pre-production materials demonstrate fantastic working practice, following professional standards and demonstrates team work

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Formative Distinction

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 When discussing the codes and conventions of current practice Liz has justified  points made using supporting arguments or evidence. Ideas have been developed and   precisely what it is about it that exemplifies the point it illustrates. Liz has   clearly identified formats, equipment, and techniques used. Liz has explained fully how relevant legal and ethical issues affect the production of corporate and promotional programmes, illustrating her explanations with detailed and elucidated examples. Technical vocabulary will be secure and used correctly and confidently at all times. SG

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 When discussing the codes and conventions of current practice Liz has justified  points made using supporting arguments or evidence. Ideas have been developed and   precisely what it is about it that exemplifies the point it illustrates. Liz has   clearly identified formats, equipment, and techniques used. Liz has explained fully how relevant legal and ethical issues affect the production of corporate and promotional programmes, illustrating her explanations with detailed and elucidated examples. Technical vocabulary will be secure and used correctly and confidently at all times. SG

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Formative Distinction

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Formative Distinction - this is excellent and presentation is wonderful. There has been a lot of thought gone into this piece of work to ensure a decent grade is secured. Research is excellent and thoughts on target audience and other corporates watched is impressie. Well done.

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Formative Distinction - this is excellent and presentation is wonderful. There has been a lot of thought gone into this piece of work to ensure a decent grade is secured. Research is excellent and thoughts on target audience and other corporates watched is impressie. Well done.

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Very clear understanding of target audience

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Very clear understanding of target audience

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Very impressive that I can access the articles

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Very impressive that I can access the articles

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Demonstrates a clear understanding of  production practices

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Demonstrates a clear understanding of  production practices

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Fantastic understanding of race, gender, disability and why it needs to be covered and considered when making a corporate

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Fantastic understanding of race, gender, disability and why it needs to be covered and considered when making a corporate

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Good opinions included to demonstrate understanding

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Good opinions included to demonstrate understanding

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Demonstrates understanding of privacy law and includes a detailed example of how it was broken in the media

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Demonstrates understanding of privacy law and includes a detailed example of how it was broken in the media

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Excellent detailed response and good opinions included on strengths of other corporate videos. Well done 

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Excellent detailed response and good opinions included on strengths of other corporate videos. Well done 

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This is a script which is written with the description of a chronological sequence of events, describing sounds, pictures and ideas using media production terminology. This also adds in the camera directions and cuts.

This is important as each camera man will need to know when they are filming and what they are filming. Everybody on set will need to know set times so that they are able to get the video filmed so that they can edit it, this way they will be able to tell whether they are on track or whether they are not and will then be able to report back to the client.

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This is a written form of speech which is used for screenplay, they also include stage directions for the actors on set.

This is important because if you have actors included in your video then they will need to know what they are saying and when. They will also have to know where they are on set as well which will be given by staging directions.

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This is a graphic organiser in the form of images or illustrations which are displayed in a sequence for the purpose of pre-visualising a motion graphic, video, animation or interactive media sequence.

This is important as it will help the client to visualise the idea more vividly as you will illustrate what it should look like in the video. This will

help them visually see whether they would like any changes or if they still agree with the idea.

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This is a plan or idea which is often formal or written which is suggested for others to think about and decide on.

This is important as you will have to propose your idea to your client before you start to put it into production as they will then be able to tell you whether they are confident for it to go ahead or whether they would like you to change something, or come up with a completely different idea.

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This is a document which expands the ideas in a proposal by describing how the idea will be developed into a video.

This is important as this way you will be able to keep your client on track on how you imagine you will turn your idea into a video. This way you will be able to think of different ways that you will portray your ideas within the video.

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This is where you create, develop and communicate your ideas which will be visual. This includes the process of creating the idea, innovating the concept, developing the process and bringing the concept idea to reality.

This is important as your client will give you a brief and so you will have to come up will and create ideas to which you will show and communicate to your client to make sure that they are happy and confident with your ideas before you then go and bring them to reality. This is a process which takes time and effort as it will be detailed so that your client will be able to imagine what the finished product would be like.

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This is a crucial aspect of any web project as it’s a case of getting an accurate brief, getting concepts approved and signed off. You then chase the client for content.

This is important in corporate video production as you are making a promotional video for someone else and you have to listen to what they want the message of the video to be and getting an accurate brief so that you are able to produce ideas which you can present to them so that you are able to start working. It is also important as you need to be in contact with your client so that you are able to know that everything is going good and to plan.

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LO1 - Explain what the following Production practices are and why they are important in Corporate Video Production?

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LO1 - Explain what the following Production practices are and why they are important in Corporate Video Production?

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This example helps emphasise why producers of the media should adhere to ethical issues as in this instance there was somebody who was getting bullied because of where they came from, their religion and ethnicity and that is not a good example to show people and may hurt and offend some viewers, also the show is so much as letting Shilpa get bullied as they took no action to stop it in the first place. It also cost the show and Channel 4 the sponsors of the show and the show being suspended due to them using those specific clips to show to the audience.

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This example helps emphasise why producers of the media should adhere to ethical issues as in this instance people who have a disability, which isn't their fault, are being singled out to be laughed at or just for purposes of extra entertainment which is really unfair as it is downgrading for someone to be casted just because of their disability which makes them seem funny. This would also offend both the actors and some of the audience who may have the same disability or any disability as they may think that other people are laughing at them which will make them self-conscious which is not and should not be the aim of the production company.

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There is an ethical issue as if someone is disabled they may not be given a job as sometimes people may think that they are not able to do it because they are disabled.

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These are regulations and procedures which intend to prevent injuries or accidents in the workplace or public environments.

These are important as this way everybody working on the video, whether they're crew or actors, are safe and the risk of them being hurt is decreased if everyone abides by these regulations which are put in place.

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This is a plan which is to take place at a specific time. Scheduling is an arrangement which is made by the company to their client and in this they may arrange a specific time that the corporate video will be completed by and be shown by.

This is important as this will give the company who are making the video a definite deadline for when the video has to be completed by and so they can use this to make sure they are on track with everything.

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Jade Goody was a contestant on Celebrity Big Brother back in 2007. On the show she was seen to be racist due to comments and insults made towards Shilpa Shetty, such as calling her 'Princess' or 'The Indian'. As a result of this Channel 4 had a total of 3,000 complaints and Ofcom received 44,500 complaints, they also lost all their sponsors and the show was suspended for the next year.

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Shilpa ended up winning the show, and in her interview with Davina, she defended Jade against accusations of racism.

She said: "Things happen, people make mistakes and we all learn from them. But I can say one thing for sure. Jade didn't mean to be racist. She isn't a racist. I really don't want to leave England putting anyone in trouble. This country has given me so much. I just want to thank all of Great Britain for giving me this fantastic opportunity to make my country proud."

Her new-found fame in Britain allowed her next film Life in a... Metro to get its own premiere in Leicester Square (a first for a Bollywood movie). The following year, she hosted series two of Bigg Boss, the Indian BB. Here, she reunited with Jade, who became a housemate - but she soon left after her cancer diagnosis.

Shilpa has also hosted other reality series in India, continues to produce movies, has starred in her own fitness yoga DVD and currently judges dance reality show Super Dancer.
Danielle Lloyd
Danielle soon lost her six-figure deal as the model for motorcycle insurance company Bennetts due to the controversy. She reached the final, finishing in fifth place ahead of Jack Tweed.

Despite her comments during the series, she didn't receive as much criticism from the media as Jade or Jo, and managed to continue her career as a TV personality throughout the rest of 2007 and beyond.

She has since appeared on the likes of Gladiators, Come Dine With Me, Splash!, Get Your Act Together and The Weakest Link, and fronted her own documentary Dangerous Love: A Comic Relief Special in 2009, examining the subject of violence against girls in teen relationships.

She married footballer Jamie O'Hara in 2012, and they have one child together, but they have since split up. He featured as a housemate in the latest CBB series.

As recently as January 2017, Danielle reflected on her comments 10 years ago - admitting that she has never watched the controversial scenes back.

Appearing on Channel 5's In Therapy series, she said: "I was really young at the time, I think I was 21, I sort of wanted to be in with the cool crowd and wanted to be friends with Jade and Jo, especially two young girls who'd been famous before me and people I probably looked up to and I wanted them to be my friends.

Can I just say I never said one racist thing in that house I wasn't nice but I wasn't racist at all! And I've moved on from this now x https://t.co/vBItYRVemP

- Danielle Lloyd (@MissDLloyd) January 26, 2017

"There was rows in the house and things got said, the whole world was in uproar because they said that we'd been racist towards Shilpa."
Jo O'Meara
Unlike Jade, Jo didn't donate her fees for appearing on the show (and for a newspaper interview) to charity, stating that she needed to pay off her mortgage debt. She was the fourth housemate to be evicted.

During her eviction interview with Davina, she said: "Looking at it like that, it looks absolutely terrible and it didn't feel terrible in there. I'm not a racist person at all. My cousin is married to an Indian man for one, and my cousins are half-Indian and their family is with me all the time."

She later explained that the criticism she received left her on the verge of a nervous breakdown. Speaking to Sky News, she explained that she had been left feeling "paranoid", and was prescribed drugs to return her to "normal". Jo also stated on GMTV that she had to be placed in a safe house to avoid death threats, receiving little support from Channel 4 - and in the weeks following her eviction, she even called for the show to be scrapped.

After giving birth to a son in 2008, Jo stayed out of the limelight aside from performances at various nightclubs, universities and Butlins holiday camps, alongside her fellow S Club bandmates Bradley McIntosh and Paul Cattermole.

In 2014, all seven original S Club members reunited for a Children in Need performance, and they later went on a UK tour in the spring of 2015.
Jack Tweed
Jack remained largely out of the media glare in comparison to his partner Jade, Jo and Danielle, but then again, he wasn't exactly a celebrity when he went in.

In September 2008, he was given a custodial sentence after being found guilty of assault on a 16-year-old boy which took place in 2006. Jack served four months of an 18-month sentence, and was released in January 2009 with an electronic tag and under curfew.

And in February 2009, a month before Jade's death, the couple married in a private ceremony, and they signed a £700,000 deal with OK! magazine for photos of the wedding.

In April 2009, he was found guilty of an assault on a taxi driver and sentenced to 12 weeks' imprisonment.

Jack has since appeared on The Jeremy Kyle Show, talking about his relationship with Jade, and has also dated Chanelle Hayes, another former Big Brother contestant.
Want up-to -the-minute entertainment and tech news? Just hit 'Like' on our Digital Spy Facebook page and 'Follow' on our @digitalspy Twitter account and you're all set.

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10 years on from the Celeb Big Brother race controversy

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Shilpa ended up winning the show, and in her interview with Davina, she defended Jade against accusations of racism. She said: "Things happen, people make mistakes and we all learn from them. But I can say one thing for sure. Jade didn't mean to be racist. She isn't a racist.

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Peter Dinklage is an actor who is a dwarf and has landed an amazing role in Game of Thrones which he has won awards for but the whole of the industry isn't like this for actors with restricted growth. For example, when children are taken to pantomimes they are taught to hiss or laugh at the people who are dwarfs which is really quite offensive. People who are aspiring actors who have dwarfism are more likely to be seen at Christmas time as they will be employed to be elves which is why some of them may not be so into Christmas.

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Mostly, dwarf actors are to be seen at Christmas time, in the Snow White and Seven Dwarfs pantomimes around the country. Sometimes I wish some Fairy Godmother would wave her magic wand and make them all disappear. As my restricted-growth friend Pippa said to me: "When children are taken to the panto, they are taught to boo and hiss at the wicked characters, [and] laugh at those with dwarfism."

Before you write me off as a Scrooge, I should point out that I am precisely 4ft 5in in height, and have had more than my fair share of dwarf jokes in my time.

I spent six years training for an academic career - I am a senior lecturer in medical sociology at the University of East Anglia - and expect to be taken seriously for the work I do, not jeered at because of the way I look

And it is not just Snow White that I find in questionable taste. Over the years, the entertainment industry has cast actors of restricted growth in a whole range of demeaning roles, from the Oompa Loompas in the film adaptation of Roald Dahl's Charlie and the Chocolate Factory, to the Munchkins in The Wizard of Oz, whose main purpose has been to make the audience laugh or snigger or gawp.

The Munchkins from the 1939 film, The Wizard of Oz

The actor Warwick Davis's talent agency, Willow Management, represents 100 actors with restricted growth: 60 of them can be seen staffing Gringotts Bank in Harry Potter and the Deathly Hallows: Part 2.

And goblins are not the worst of it.

Reasoning that they are the butt of other people's jokes anyway, some folks with restricted growth decide they might as well make money out of it, and accept jobs at children's parties, corporate events and stag and hen parties.

Hence the existence of an act like Half Monty that specialises, in, yes, dwarf strippers. I find it hard even to write those words without feeling shame and revulsion. As Davis said to me: "There's a difference between laughing with and laughing at. I don't like to see people demean themselves to those levels." His agency declines invitations for stag parties.

Steve Redford, who runs the agency Mini-Men, is less picky. I had to listen to The Oompa Loompa Song while on hold several times before I finally got through to him. But then, it was Christmas, his busiest time of the year, with the 35 "little people" on his books rushed off their feet with pantomimes and corporate entertainment events.

The latter can involve donning a teddy bear costume at a nightclub or doing circus tricks like juggling. Performers at other agencies dress up as Oompa Loompas or Batman and Robin for stag or hen parties.

Mini-Men pays between £300 and £500 for a booking, with some performers making up to £6,000 in December.

You might ask what right do I have to question what other people do to earn a living? But the problem is, other restricted-growth people's choices impact on me directly, when they make it more likely that total strangers will regard me as a figure of fun and abuse me in the street.

Most parents of children with restricted growth (the majority of whom are themselves of average height) feel the same way as me. It is a tremendous shock to have a baby who is disabled and these parents need all the support they can get.

Anything, therefore, that reinforces negative stereotypes goes down very badly. They fear that these representations damage the chances of their son or daughter having a normal, mainstream life.

One average-height mother I know was out with her son, who was born with dwarfism, and a stranger said to her: "Where's his six brothers?" "I don't like panto treating dwarfs as mythological beings," she said. "It really doesn't help children to think of restricted-growth people that way."

Even Warwick Davis's mockumentary Life's Too Short came in for criticism within the dwarfism community, with people berating the actor for taking part in a sitcom that made jokes about his size.

And this is where it gets complicated, because the restricted growth community is made up of various factions often at war with each other. Unlike 30 years ago, when there was only one support group, the Association for Research into Restricted Growth, there are now six different organisations. The Scots are doing their own thing, naturally, and sporty folk have gone off to the Dwarf Athletic Association.

But the big split is between the rump Restricted Growth Association (RGA), and the breakaway Little People UK, and it's all to do with different attitudes to showbusiness. The RGA campaigns for equality in the workplace and believes careers in entertainment are outdated and damage the cause.

Little People, run by Davis and his wife, Sammy, also campaigns for equality and diversity but believes a job in showbusiness can be a perfectly valid career, if the roles are chosen carefully.

The Davises' Reduced Height Theatre Company recently put on a production of the Forties farce See How They Run, in which all the parts were played by little people. It got great reviews and standing ovations.

Warwick Davis's Reduced Height Theatre Company

Even the Seven Dwarfs can contribute to a better understanding of people with restricted growth, if they are portrayed in the right way, argues Davis. In a production he just staged at Manchester's Opera House, the different Dwarfs were distinctively characterised, with their own backstory, and more lines than usual.

Another actor, Leigh Gill, who's just finished playing a Dwarf in Snow White at Guildford's Yvonne Arnaud Theatre, tells me he genuinely enjoys panto and gets nothing but positive feedback.

"For me, I just think every kid grows up loving the Disney story, so what can be wrong?" he says. "They're quite silly characters, but then everyone in panto is quite silly. I don't mind being laughed at. The way I see it, everyone else is on stage doing the same thing. We've all chosen to be on stage, because that's what we enjoy."

But I think this is naive. When people laugh at other characters, like the Principal Boys or the Ugly Sisters, this has no impact outside the theatre. But jokes about the Dwarfs affect the way that the public thinks of people like me.

And it's not as if I don't understand the attractions of theatre; I do. Back in the day, I did some stand-up comedy myself, albeit within the cosy confines of the disability arts scene in my home town of Newcastle, rather than on the unforgiving boards of the Comedy Store in Leicester Square.

A good gig gave me a tremendous buzz of satisfaction and left me feeling 10ft tall.

I suspect that some go into performing because they crave approval and acceptance. It's great being in the warm embrace of a company of actors. But then there's the other side, those familiar "tears of the clown", because once the curtain comes down, the same insecurities remain.

Several restricted-growth actors have committed suicide over the years, including Hervé Villechaize, famous from the television series Fantasy Island and the James Bond film The Man with the Golden Gun, and David Rappaport, who was in Time Bandits.

Being an actor isn't an easy life, whatever your stature. Sammy Davis says: "I actually put people off coming into the business. You have to work very hard, the hours are terrible..."

I'd like to see restricted growth actors performing in roles, like Tyrion Lannister in Game of Thrones, for which their height is incidental.

Role model: Peter Dinklage as Tyrion Lannister in Game of Thrones

Lisa Hammond has refused roles if she's suspected she was only being cast because of her size. People complain about the way they're treated, she says, "but then do the very thing which generates negative attitudes". She's dismissive of "skin work" - all those aliens and goblins.

"They aren't actors," she says, "they're warm props. We're at such a delicate phase of media representation, and I feel it puts our cause back a bit."

My daughter Ivy suggested I talk to Hammond for this article. Ivy's a trainee social worker, and her brother Robert is a civil servant. They are both short. Their restricted growth friends include press officers, physiotherapists, doctors and artists. None has ever worked in the entertainment industry.

When I was growing up, performing was the default option for a dwarf with few qualifications. If your only chance in the job market is a boring clerical job, putting on the pointy hat looks like easy money for a bit of fun. But as Hammond says: "I'd rather be on benefits, sitting in my house doing nothing, than dressing up as an elf every day."

Despite the differences, I think all restricted-growth people want the same thing: to live in a world where no one is victimised because of their stature.

Research into prejudice in the dwarfism community, carried out by my department, found that three quarters of those surveyed had received unwanted attention or verbal abuse; nearly two thirds had felt unsafe when out; a third had been physically handled by strangers; one in eight had suffered physical violence.

That's why most of us would rather our peers did not dress up as Munchkins or strippograms. The choices they make damage us all.

Of course, just like average height people, some short-statured folk have talent. We may even be more likely to have acting skills, because in order to survive in a disabling world, it's essential to have a good sense of humour.

As Warwick Davis says, "Growing up half the size of your peers makes you an extrovert, so it feels a natural thing to become a performer."

Few of us would want to ban pantomimes. We just want to have the same range of career choices as everyone else, and to be accepted and respected as equal human beings. In the meantime, we'd all welcome seeing more of Tyrion Lannister.

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'It's time dwarfs stopped demeaning themselves in public'

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Mostly, dwarf actors are to be seen at Christmas time, in the Snow White and Seven Dwarfs pantomimes around the country. Sometimes I wish some Fairy Godmother would wave her magic wand and make them all disappear.

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There is an ethical issue as people who believe in a certain religion or are a part of one are not given jobs due to their

chosen religion or are bullied due to their appearance, re.

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This example helps emphasise why producers of the media should adhere to ethical issues as this has now damaged not only his reputation but his film company's reputation too and now no one will want to do business with him as they will not want to be associated with him. Also, this has cost him a lot in money as well as he has paid out in order to 'compensate' for his actions which he submits apologies for but then denies all of the accusations. For example, a total of 14 million Canadian dollars (£8.34 million) was paid out to a Canadian actress who was apparently assaulted in 2000 and she also sued Miramax and Barbara Schneeweiss as well.

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Harvey Weinstein was a respected American Film Producer but in October 2017 there were sexual assault allegations which came to light which involved the producer. Large numbers of women in the film industry have come forward and said that they were sexually harassed or assaulted by Harvey which he has denied. These allegations first came out on 5th October 2017 when women said that Harvey promised to help them further their career in the industry in return for sexual favours.

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Hollywood has been rocked by allegations against film mogul Harvey Weinstein - which first came to light in a New York Times article.

Since then, the story has developed continuously, with a large number of women coming forward to say they were sexually harassed or assaulted by Weinstein - allegations he has denied.

Here is a summary of the events so far:

Thursday 5 October

The New York Times publishes a story detailing decades of allegations of sexual harassment against Harvey Weinstein. Actresses Rose McGowan and Ashley Judd are among the women who come forward.

Among the accusations are that he forced women to massage him and watch him naked. He also promised to help advance their careers in return for sexual favours.

Weinstein issues an apology acknowledging he "has caused a lot of pain" - but disputes allegations he harassed female employees over nearly three decades.

Weinstein's lawyer tells The Hollywood Reporter his client is preparing to sue the New York Times.

Weinstein says he is taking a "leave of absence" from The Weinstein Company and is working with a therapist.

Friday 6 October

Brie Larson and Lena Dunham are among those to react to the allegations in the article, praising the bravery of those who have come forward.

The Weinstein Company says it takes the allegations "extremely seriously" and is launching an inquiry.

Saturday 7 October

Weinstein's lawyer Lisa Bloom announces her resignation, saying she understands that "Mr Weinstein and his board are moving toward an agreement".

Sunday 8 October

It is announced that Harvey Weinstein has been sacked by the board of his company, with immediate effect.

They say the decision was made "in light of new information about misconduct".

Monday 9 October

British actress Romola Garai tells the Guardian that she felt "violated" when Weinstein auditioned her as an 18-year-old, saying that he had answered the door to his hotel room in a bathrobe.

Meryl Streep and Dame Judi Dench join the list of people reacting to the accusations, with George Clooney saying the alleged behaviour is "indefensible".

Tuesday 10 October

Allegations from 13 more women are published in the New Yorker magazine, including three accusations of rape, which Weinstein strongly denies.

Actress Asia Argento and a former aspiring actress named Lucia Stoller say Weinstein forced himself on them sexually. A third woman withholds her name from the article, the result of a 10-month investigation by the magazine. Argento says the incident happened in 1997 in the south of France while Stoller, who now goes under the name Evans, says she was forced into a sexual act by the producer after going for a casting meeting in 2004.

Weinstein's spokeswoman Sallie Hofmeister tells the publication: "Any allegations of non-consensual sex are unequivocally denied by Mr Weinstein."

Hollywood A-listers Gwyneth Paltrow and Angelina Jolie say they were harassed by Weinstein. Paltrow says she was propositioned as a 22-year-old, while Jolie refers to a "bad experience" in her youth.

Other figures to speak out against Weinstein include Barack Obama, Benedict Cumberbatch and Leonardo DiCaprio.

Weinstein's wife Georgina Chapman announces she is leaving him and that her priority is her young children.

Wednesday 11 October

Bafta says it is suspending Weinstein's membership, with immediate effect.

A number of senior Labour MPs call for Weinstein's honorary CBE to be taken away. Prime Minister Theresa May says a decision about the honour would not lie with Downing Street.

Cara Delevingne also says Weinstein made advances towards her.

A statement from the Cannes Film Festival says organisers are "dismayed" to learn of the allegations about Weinstein.

Thursday 12 October

Overnight, police are called following a "family dispute" at the home of Weinstein's daughter. The Los Angeles Police Department (LAPD) confirms they were called to reports of a "disturbance" at the house but say no crime was committed. Weinstein was not there when officers arrived.

Police in New York tell the BBC they are looking to speak to an individual regarding an allegation against Weinstein dating from 2004. The NYPD does not provide further details.

The Academy of Motion Picture Arts and Sciences, the organisation behind the Oscars, says it will meet on Saturday to discuss any course of action to be taken concerning Weinstein. It describes the allegations against Weinstein as "repugnant" and "abhorrent".

Family Guy creator Seth MacFarlane addresses a joke he made about Weinstein's sexual conduct at the 2013 Oscar nominations, saying he decided to speak out after a co-star had been harassed by the producer.

Police in the US and UK say they are investigating specific allegations from 2004 and the 1980s. No charges have been brought.

Rose McGowan says on Twitter that Weinstein raped her. Weinstein has "unequivocally denied" any allegations of non-consensual sex in a statement released through his publicist.

Amazon Studio chief Roy Price is put on a "leave of absence". McGowan has accused Price of having ignored her when she previously made an allegation about Weinstein. And Price has himself been accused of sexually harassing a female producer, it emerges. In addition, Amazon says it is reviewing projects it has with The Weinstein Company.

Friday 13 October

The Late, Late Show presenter James Corden makes jokes about Weinstein's alleged sexual assaults at a charity gala in Los Angeles. He later apologises on Twitter, saying he "was not trying to make light of Harvey's inexcusable behaviour, but to shame him, the abuser, not his victims".

Saturday 14 October

The organisation behind the Oscars votes to expel Weinstein following the allegations. In a statement, The Academy of Motion Picture Arts and Sciences says: "What's at issue here is a deeply troubling problem that has no place in our society."

Actress Alice Evans tells Radio 5 Live that Weinstein made lewd comments towards her.

Kate Winslet reveals she deliberately did not thank Weinstein when she won her Oscar for The Reader in 2009. "I remember being told, 'Make sure you thank Harvey if you win'," the actress tells the Los Angeles Times. "And I remember turning around and saying, 'No I won't'."

Sunday 15 October

British actress Lysette Anthony says Weinstein raped her at her London home in the late 1980s while another, unidentified woman says she was raped in 1992.

Woody Allen says he is "sad" for Harvey Weinstein as the producer faces numerous allegations of sexual assault. "The whole Harvey Weinstein thing is very sad for everybody involved. Tragic for the poor women that were involved, sad for Harvey that [his] life is so messed up." He later clarifies his comments in a statement to Variety: "When I said I felt sad for Harvey Weinstein I thought it was clear the meaning was because he is a sad, sick man. I was surprised it was treated differently. Lest there be any ambiguity, this statement clarifies my intention and feelings."

The BBC understands that UK police are investigating a number of sexual assault allegations involving Harvey Weinstein. The Metropolitan Police says he is accused of assaulting three women in separate incidents in London in the late 1980s, 1992, 2010, 2011 and 2015. The Hollywood film producer has "unequivocally denied" any allegations of non-consensual sex.

Monday 16 October

The board of the Producers Guild of America vote to terminate Weinstein's membership. In a statement, the guild says he will be given the opportunity to respond before it makes its final decision on 6 November.

Jeffrey Katzenberg, chairman of the DreamWorks film studio, describes Weinstein as "a monster" at a conference organised by the Wall Street Journal.

Screenwriter Scott Rosenberg writes about his early days at Miramax Films, Weinstein's former company. In a Facebook post, he says that while he never heard of any rape allegations, he and many others were aware of Weinstein's "dreadful" behaviour.

Actress Lauren Holly tells a Canadian talk show about a hotel room encounter with Weinstein in the late 1990s. She says the producer showered and used the toilet in front of her before approaching her naked and requesting a massage.

In an interview on French television, Weinstein's chauffeur, Mickael Chemloul, reveals he had to drive around "tearful aspiring actresses" for the producer and that he would often console them after their encounters with him.

Tuesday 17 October

Actress Lena Headey accuses Weinstein of sexual harassing her in Los Angeles. In a series of Twitter posts, the Game of Thrones star says the mogul was "furious" after she resisted his advances and told her not to say anything about their encounter to her manager or agent.

Harvey Weinstein resigns from the board of the company that bears his name, according to multiple reports. According to Variety, Weinstein still owns 22% of his company's stock.

Television producer Amanda Segel accuses Harvey Weinstein's younger brother Bob of sexual harassment. Ms Segel says he made repeated romantic overtures and requests to join him for private dinners over a three-month period, which Mr Weinstein has denied.

Roy Price, head of Amazon Studios, resigns over allegations of sexual harassment.

Wednesday 18 October

Star Wars director JJ Abrams tells the Today programme he had never heard of any sexual allegations made against Weinstein but doubts he was "a lone operator".

Actor Channing Tatum says he is halting the development of a film about child sexual abuse that he had been making with Harvey Weinstein's company.

Robert Lindsay says his Hollywood film career was halted after a run-in with Weinstein, which he says led to him losing a role in Shakespeare in Love.

Harvard University announces it is stripping Weinstein of the Du Bois medal it gave him in 2014 for his contributions to African-American culture.

Thursday 19 October

Quentin Tarantino reveals he knew about Harvey Weinstein's alleged misconduct toward women for years. "I knew enough to do more than I did," the film director tells the New York Times.

Actor Tom Hanks says there can be no way back for Weinstein. "His last name... will become an identifying moniker for a state of being for which there was a before and an after," he tells the BBC.

Actress Lupita Nyong'o accuses Weinstein of harassment. Writing in the New York Times, she says she was lured to his bedroom under false pretences when she was a drama student.

Police in Los Angeles confirm they have interviewed a woman who was allegedly sexually assaulted by Harvey Weinstein in 2013.

The British Film Institute announces it is withdrawing the BFI Fellowship it awarded Weinstein in 2002.

A group of Weinstein Company employees write an open letter asking their employer to release them from the NDAs (non-disclosure agreements) that stop them speaking publicly about what they have experienced and witnessed.

Monday 23 October

Zelda Perkins, a British former assistant of Weinstein, tells the Financial Times she was paid £125,000 ($165,200) to keep quiet after accusing the movie mogul of sexual harassment. She said he asked her to give him massages and tried to pull her into bed, but she "was made to feel ashamed for disclosing his behaviour".

The producer of Paddington 2 says he's exploring all options to cut ties with The Weinstein Company, which has distribution rights of the film. David Heyman told Deadline that he hoped, ultimately, "The Weinstein Company name is nowhere near Paddington 2".

Tuesday 24 October

Actress Brit Marling writes in The Atlantic about her experience with Harvey Weinstein in a hotel room, where he suggested they take a shower together. The OA co-creator describes being sat "paralysed by mounting fear", but says she managed to escape.

Wednesday 25 October

A former production worker, Mimi Haleyi, alleges that she was raped by Weinstein when he forcibly performed oral sex on her in 2006.

The removal of Weinstein's CBE is believed to be being "actively considered" by the government's Honours Forfeiture Committee.

Actress Dominique Huett, who also alleges she was raped by Weinstein when he performed oral sex on her without her consent, files a negligence case against The Weinstein Company.

Thursday 26 October

Friday 27 October

Weinstein takes legal action against his former company after his lawyer alleges The Weinstein Company has denied requests for documents to defend himself from allegations

The Sopranos actress Annabella Sciorra accuses Weinstein of forcing himself into her apartment and raping her in 1992

Actress Daryl Hannah also comes forward and alleges that Weinstein tried to force himself into her hotel room and repeatedly sexually harassed her during promotion of Kill Bill and its sequel

Follow us on Facebook, on Twitter @BBCNewsEnts, or on Instagram at bbcnewsents. If you have a story suggestion email entertainment.news@bbc.co.uk.

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How the Harvey Weinstein scandal unfolded

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Hollywood has been rocked by allegations against film mogul Harvey Weinstein - which first came to light in a New York Times article. Since then, the story has developed continuously, with a large number of women coming forward to say they were sexually harassed or assaulted by Weinstein - allegations he has denied.

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There is an ethical issue as sometimes people are not given jobs, roles or equal pay due to them being female or male, or sometimes people are treated differently due to their gender.

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Why the example you have chosen helps emphasise Producers of Media should adhere to ethical issues?

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Why the example you have chosen helps emphasise Producers of Media should adhere to ethical issues?

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This example helps emphasise why producers of the media should adhere to ethical issues as in this instance there were two couples which contained two non-white celebrities and despite the fact that Alexandra was at the top of the leaderboard as she was one of the best dancers on the Saturday night show she still ended up in the dance-off due to the viewers who voted. The show directly is not responsible as it is the viewers who vote for them to stay in the competition but the shows response to this was to show Alexandra in her best light in the semi-finals as she got through and so throughout the week she was clearing up these 'racist' views towards the UK public.

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Strictly Come Dancing the TV talent show which shows different celebrities ballroom dancing with professionals have had their viewers called 'racist' by other fans of the show as the non-white contestants end up in the bottom two. Alexandra Burke and Davood Ghadami found themselves in the bottom two before the semi-finals and fans of the show bgan to call the UK viewers racist as despite Alexandra being on top of the leaderboard she was still in the dance-off.

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Davood Ghadami and Alexandra Burke were in the bottom two on Strictly

One of two non-white contestants left in the show, Davood was sent home

Alexandra had come joint first on the leaderboard but received few votes

Angry viewers have called the programme and its voters racist

Strictly Come Dancing is at the center of yet another race row thanks to the controversial outcome of Sunday night's show.

The last two non-white contestants left in the competition, Davood Ghadami and Alexandra Burke, faced one another in the dreaded dance-off.

The public vote put Alexandra in the bottom two despite her scores having placed her at the top of the leaderboard, tied with Debbie McGee.

Fans of the show have now branded it 'racist', with some criticising the performances of other dancers who sailed through to the semi-final, and questioning why no white contestants were left in the bottom two.

One viewer tweeted: 'Wow. The UK really is so very racist. Alexandra was the best dancer on Saturday and still ends up in the dance-off with the only other non-white contestant remaining.'

An emotional Davood became the latest celebrity to leave the competition, and said he'd had the 'best time' on the show as he took to the dance floor a final time.

He said: 'I never thought I'd get this far which is why I'm smiling as I never thought I'd reach this point. I never thought I'd get to see and meet such amazing people.'

After his exit Alexandra now joins Debbie, Gemma Atkinson, Joe McFadden and Mollie King in the semi-final - making her the only non-white celebrity left in the competition.

Viewers poured scorn on the performances from Gemma and Mollie that nonetheless saw them safely through to the semi-final, prompting one fan to explode on Twitter: 'Alexandra? ARE YOU ****ING KIDDING?'

'Oh voters you racist s***s,' a viewer posted.

Another wrote: 'The public's mean-spirited and mildly racist refusal to give Alexandra Burke her due is spoiling Strictly for me now.'

'The dance off proving most of the old voting grandparents are still massively racist! Poor Alexandra,' a fourth agreed.

A history of the Strictly race row

The BBC has declined to comment.

Strictly was previously called racist when Aston Merrygold became the sixth celebrity to leave, despite being tipped as one of the favourites to win.

He had consistently been placed towards the top of the leaderboard, in fierce competition with Debbie and Alexandra.

Before that, Chizzy Akudolu, 43, and her partner Pasha Kovalev, 37, became the first couple to leave the competition, despite sitting on the middle of the leaderboard.

Viewers had previously pointed out that contestants who aren't white often leave the BBC competition early, with DJ Melvin Odoom, 37, becoming the first to leave the 2016 series.

EastEnders actress Tameka Empson, 40, was second to leave that year, followed by TV presenter Naga Munchetty, 42, in week four.

The series was won by TV presenter Ore Oduba, 31, but he was consistently placed in the bottom two throughout the competition.

In 2015 boxer Anthony Ogogo, 28, was voted out second, shortly followed by chef Ainsley Harriott, 60, who left fourth.

Alexandra, who lost her mother just weeks before the competition began, came under fire early on for her emotional reaction to scoring the first tens of the series.

It led people to blast her for being 'false' and 'fake', while others claimed that her past dancing experience gave her an advantage over the rest of the cast.

'Hated Alexandra Burke and her crying on X factor and now I hate it on strictly too,' moaned one.

'Surely Alexandra has far too much dance experience to be considered as a #SCD contestant?' asked another.

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Viewers call Strictly racist as non-white celebs land in bottom two

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Davood Ghadami and Alexandra Burke were in the bottom two on Strictly One of two non-white contestants left in the show, Davood was sent home Alexandra had come joint first on the leaderboard but received few votes Angry viewers have called the programme and its voters racist Strictly Come Dancing is at the center of yet another race row thanks to the controversial outcome of Sunday night's show.

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Research and find an example of the issue in the Media World through the use of an effective example.

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Research and find an example of the issue in the Media World through the use of an effective example.

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There is an ethical issue as sometimes people are not given jobs due to their racial background or their race.

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Write a summary tackling the question - How can legal issues affect best practice?

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Write a summary tackling the question - How can legal issues affect best practice?

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Legal issues can affect best practice as if there are some legal issues with the company then the reputation and the image of the company doesn’t look good and could harm the chances of attracting more clients and working well with those clients.

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Write a summary tackling the question - How can legal issues affect best practice?

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Write a summary tackling the question - How can legal issues affect best practice?

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Legal issues can affect best practice as if there are some legal issues with the company then the reputation and the image of the company doesn’t look good and could harm the chances of attracting more clients and working well with those clients.

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Producers should adhere to these legal issues as it could ruin someone’s career as it could cost them a lot of money through court cases and settlements. For example, the Ed Sheeran case went to court in a plagiarism lawsuit which was settled to £16 million.

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Ed Sheeran – Photograph copyright.

This became an issue when it got brought to attention that Ed Sheeran’s song ‘Photograph’ was a note-for-note copy of Matt Cardle’s song ‘Amazing’ from 5 years ago. The songwriters sued Ed Sheeran accusing him for taking credit for their work. They claimed that the chorus contained 39 notes which were identical.

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Ed Sheeran may regret Photograph that led to $20m copyright case

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Singer settles out of court over claims hit track copied ‘note for note’ from X Factor winner Matt Cardle’s song Amazing

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Copyright law gives creators such as literacy, music, art work, films the right to control ways in which their material can be used. If someone uses copyrighted material without permission then the creator can bring on a lawsuit.

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Producers should adhere to these legal issues as it could ruin someone’s reputation or career if they say that someone has said something when they haven’t as it will most probably get negative feedback from the public. They should also adhere to these laws as if they say something that someone hasn’t said then it can also have a knock-on effect on them as well because when it comes to attention that it is not true then they will also get negative feedback as they have lied. They should also follow these laws because as a result of this a court case was filed and Frankie Boyle won the case and got paid out £54,650.

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Frankie Boyle – racist libel case.

This became an issue when Frankie Boyle, a comedian, was described as ‘racist’ by the Daily Mirror. He was libelled as he was on a television show called ‘Mock The Week’ and him and other comedians were discussing immigration and Frankie Boyle said he had been pretending to be someone with racist views during the segment.

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Comedian Frankie Boyle has won £54,650 in damages after a High Court jury concluded that the Daily Mirror had libelled him by describing him as "racist".

Boyle, 40, from Glasgow, said the paper had defamed him with an article published on 19 July 2011.

Daily Mirror publisher Mirror Group Newspapers (MGN) defended the piece "on the basis of truth and fair comment".

However jurors ruled in favour of Boyle.

The comedian said he was "very happy" as he left court.

Jurors awarded Boyle £50,400 after concluding that the racist description was defamatory.

Jurors had been shown footage from the BBC satirical show Mock The Week, in which Boyle and other comedians discussed immigration.

He was given further damages of £4,250 after the jury found the Mirror's report saying Boyle had been "forced to quit" Mock the Week was defamatory.

The comedian said The Daily Mirror newspaper had "misunderstood" the context of his use of language in jokes, adding the accusation of racism "goes against everything I've tried to do in my work, to do in my life".

The Glasgow-born comedian said he had been "pretending" to be someone with racist views during the episode.

He said he had "actively campaigned" against racism and he thought it was "important" to highlight the issue in his routines by mocking the attitudes of racists, whom he "despised".

The comedian's humour has often proved controversial with audiences.

Last year, broadcasting watchdog Ofcom upheld more than 500 complaints about his Channel 4 show Tramadol nights, during which he joked about model Katie Price's disabled son, Harvey.

In 2008, the BBC apologised when Boyle made a joke about Palestine on the Radio 4 comedy show Political Animal.

A year after that, BBC Two's Mock The Week was criticised by the BBC Trust over comments Boyle made on the show about swimmer Rebecca Adlington's appearance.

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Comedian Frankie Boyle has won £54,650 in damages after a High Court jury concluded that the Daily Mirror had libelled him by describing him as "racist". Boyle, 40, from Glasgow, said the paper had defamed him with an article published on 19 July 2011.

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Libel law is brought into action when there is a published false statement which is damaging to a person's reputation or career. For there to be a lawsuit it has to be a written defamation.

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Producers should adhere to the legal issues as they should be aware of their surroundings. This is because if you are filming in a public place where there is a lot of people of the public then you will have to make sure that there are no minors in your shot and if there is you will have to get permission from their parent or guardian to be seen in the video or they will have to blur them out. Also, you should check that people in your shots are also comfortable with being shown by asking and getting their permission signed on a slip because if you don’t do this they are then able to build a court case against you. They should also listen to these laws because as a result of this a court case was filed and the News of the World newspaper got shut down.

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Milly Dowler – News of the World phone hacking.

This became an issue in the News of the World phone hacking scandal when an investigator hacked into the phone of Milly Dowler. It turns out that the investigator hacked in to her phone and intercepted messages which were left by relatives.

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An investigator working for the News of the World allegedly hacked into the mobile phone of murdered girl Milly Dowler, a lawyer for the family says.

Mark Lewis said police told her parents that Glenn Mulcaire hacked into her voicemail while she was missing.

The Guardian has claimed he intercepted messages left by relatives and said the NoW deleted some, which gave her parents false hope she was alive.

NoW parent firm News International said the development was of "great concern".

Mr Lewis said the hacking dated from 2002 when the NoW was under the editorship of Rebekah Brooks (nee Wade) - now News International's chief executive.

In a statement he said: "Sally and Bob Dowler have been through so much grief and trauma without further distressing revelations to them regarding the loss of their daughter.

'Despicable and evil'

"It is distress heaped upon tragedy to learn the News of the World have no humanity at such a terrible time.

"The fact that they were prepared to act in such a heinous way that could have jeopardised the police investigation and gave them false hope is despicable."

He also said the Dowlers had been told their own phones were targeted.

The Guardian claims that after Milly's voicemail facility became full, the NoW deleted messages it had already listened to.

It quotes one source as saying that this gave false hope to friends and family, who mistakenly believed that Milly herself had cleared her message inbox and that therefore she was still alive.

By that time, she had been murdered by a nightclub doorman, Levi Bellfield, who was convicted of the killing last month.

The Guardian also alleges that the NoW employed another private investigator, Steve Whittamore, to illegally obtain ex-directory numbers for families called Dowler living in Walton-on-Thames, where Milly and her family lived.

Analysis

This is a watershed in a phone hacking scandal which has hitherto focused largely on the plight of celebrities whose phones were hacked. They're entitled to privacy as much as anyone, but there's been a limit to the public's sympathy.

Not so with Milly Dowler, the 13-year-old victim of a hideous crime; the messages said to have been hacked were the frantic enquiries of family and friends desperate to know of her whereabouts. It will turn most people's stomachs.

It's more trouble for News International, long criticised for allegedly failing to come clean about the extent of the phone hacking by its journalists. Andy Coulson resigned twice because of it; first as NoW editor, then as Downing Street's director of communications.

Rebekah Brooks was editor of the NoW at the time of the Milly Dowler abduction. She's long denied knowledge of phone hacking. Today she's chief executive of News International. But for how much longer?

A News International spokesman said it had been co-operating fully with the police inquiry into hacking since News International's "voluntary disclosure in January restarted the investigation into illegal voicemail interception".

He said: "This particular case is clearly a development of great concern and we will be conducting our own inquiries as a result.

"We will obviously co-operate fully with any police request on this should we be asked."

Reacting to the story, Tom Watson MP told the Commons it was a "despicable and evil act that will shock parents up and down the land".

He also said it strongly suggested that parliament was misled in the press standards inquiry that was held by the Department for Culture Media and Sport last year.

Former deputy prime minister Lord Prescott, who claims his phone was also hacked, said the case proved Rupert Murdoch - who owns the NoW - should not be allowed to purchase the satellite broadcaster BSkyB.

He said the revelations cast fresh doubt on claims by NoW editors Rebekah Brooks and Andy Coulson that they did not know of hacking by employees of the newspaper.

"It's quite appalling. What alarms me most of all is that basically we have here Rebekah Brooks and also Andy Coulson, who were editor and deputy editor," Mr Prescott said.

"These are the people who said they knew nothing about any of these things that went on. Somebody must have sanctioned it."

In a separate development, a lawyer acting for Colin Stagg has confirmed police contacted him as part of the News of the World phone hacking investigation.

Mr Stagg won more than £700,000 in compensation after being wrongfully arrested over the Rachel Nickell murder.

His solicitor Alex Tribick told the BBC that police had advised Mr Stagg that his name had appeared in documentation associated with the police investigation.

Public figures

The claims about Milly Dowler are significant in the overall phone hacking inquiry, which has until now focused largely on the intrusion into the private lives of celebrities.

Nick Davies, the special correspondent from the Guardian who wrote the story, told the BBC:

"The editor of the News of the World at the time that this particular episode took place was Rebekah Brooks, who is now Rupert Murdoch's chief executive in the UK.

"This is one of the very few episodes that happened when she was editing the paper, and she's clearly going to have to answer some questions about what she knew about what was going on."

In January, the High Court will hear claims from five test cases involving public figures who say their phones were hacked into.

They are former footballer Paul Gascoigne, actor Jude Law, sports agent Sky Andrew, interior designer Kelly Hoppen and MP Chris Bryant.

The cases arise out of the disclosure of information by the Metropolitan Police relating to material forfeited by Mulcaire.

He and former NoW royal editor Clive Goodman were jailed in 2007 over tapping the phones of members of the royal household.

Five alleged victims have reached out-of-court settlements with the newspaper, including celebrity publicist Max Clifford, who received a reported £1m.

Five journalists have been arrested over the allegations.

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An investigator working for the News of the World allegedly hacked into the mobile phone of murdered girl Milly Dowler, a lawyer for the family says. Mark Lewis said police told her parents that Glenn Mulcaire hacked into her voicemail while she was missing.

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Privacy law aims to protect the rights of people and aims to ensure that personal information remains private. If someone's privacy has been invaded by intrusion or misappropriation or falsehood and they have suffered emotionally or physically you can bring on a lawsuit.

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Provide an example and explain why the example helps emphasise why Producers of Corporate and Promotional Media should adhere to legal issues?

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Provide an example and explain why the example helps emphasise why Producers of Corporate and Promotional Media should adhere to legal issues?

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Research where has this become an issue in the media world?

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Research where has this become an issue in the media world?

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LO1 - Unit 28: Legal, Ethical and Production issues

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LO1 - Unit 28: Legal, Ethical and Production issues

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A promo video commissioned by Amnesty International United Kingdom

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Weston College Badgworth Arena Promotional Video

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LO1 - Unit 28: Corporate and Promotional Programme Production Analysis

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LO1 - Unit 28: Corporate and Promotional Programme Production Analysis

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The promo fits with the codes and conventions as the colour theme is dark which matches the charity as the symbol is all about candles which you light in the dark and so this could represent people finding the 'light' from difficult times. The information fits the codes and conventions as it gives relevant information such as; how it started, when it started, what they do, who it helps, how it helps, important people from the charity and how people can get involved. The music fits with the codes and conventions as it gradually gets more upbeat so to say as they charity is all about helping others and getting justice for what has happened to them as well as supporting them through difficult times.

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In this video there are several images show of what they do. This is good as it gives people an idea of who they are helping as this is an important part of supporting a charity. A particular point of interest is when it shows pictures of children and women who have been abused in their life and this is who they help and support. The pictures are close-ups of their faces so that we are able to see their emotions more clearly, these are also shown while there is a voiceover over the top, the angles are straight forward in order to show the whole of their faces. The video also includes videos of peaceful protests which they take part in. This is good as people are able to see that they are active and that they take physical action as well as donations which may attract some people as they believe that this is more effective. Another particular point of interest is when it shows people marching holding candles, which are the symbol/logo of the charity, and they are walking silently but in a large group of people. This would attract people as it shows that no violence is involved but that they actually take action to get justice for people who have suffered from abuse. The editing throughout the video is fast paced in order to show all of the information which the charity wants to get across as it cuts from a long shot of a truck with protest materials on it to a mid-close-up of a woman making a speech at an event.

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The style of this video is that it is an ideological video which is informational and is used to make awareness of an issue in the world, this one is about abuse. A particular point of interest in this video is when it gives facts about the company but then goes on to explain why they do what they do and what they actually do. It includes a speech made by a woman from a few decades ago and this was made at a huge event and lots of people come together to support this in order to get others to join them. They also use voiceovers for different VT’s of demonstrations and protests which have happened.

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Meaning is communicated to the audience through images and facts as well as speeches made by people which are recorded and shown. Meaning is also communicated through the logo for the charity as it is a candle which is lit which could represent the light in the darkness in everyone’s lives.

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The promo fits with the codes and conventions as it is set out well and the colour theme is blue which is kept across the video and this gives it an identity. The information fits with the codes and conventions as it gives relevant information about the college that people will want to know I they are thinking of going there such as, the facilities, courses and types of work. The music fits with the codes and conventions as it is relaxing music and the college looks peaceful and calm as it is in fields with animals and it has the colour blue which is a calm colour.

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In this video there are several interviews with both students and teachers. These are good as it gives the audience different people's views of the college and shows both the student side and the teachers side. A particular point of interest is when they interview a girl in front of the field, who is a teacher and student there, she talks about how the course is 'practical' and 'hands on'. This describes the type of work that happens at the college which can attract others. The camera shot at this point is a mid-close-up as it shows from her shoulders up and you can see a bit of the field behind her. They also show shots of the different facilities in the college. This is good as it gives people a good look at the type of things they have before they go and visit it. Another particular point of interest is when the girl is talking about the facilities that they have both 'indoor' and 'outdoor' facilities for different types of weather. This shows that they cater and think about the different weather spells so it shows that they are prepared which will help to attract people. The editing during this part is fast paced as when she talks about the indoor facilities it then cuts to show a mid-shot pan right shot of the indoor centre and then cuts to a long shot pan right and then straight back to the girl again.

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The style of this video is that it is a promotional video which is informational as it is being used to advertise and promote the college to get people to want to go as it uses different interviews with people and shows the facilities. A particular point of interest is that through interviews with current students as they talk about the 'fantastic' facilities that are there and interviews with teachers who explain what they do. This makes people want to come to the college and sign up as they see how others have enjoyed it. They also use these interviews as voiceovers as when they are talking about the indoor areas they will show a montage of the area.

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Meaning is communicated to the audience through interviews with students who attend the college and teachers who work and teach there.

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 How does the form (promo, information, music, sales) fit in with the codes and conventions of the video?

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 How does the form (promo, information, music, sales) fit in with the codes and conventions of the video?

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Analyse the content and make reference to particular points of interest

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Analyse the content and make reference to particular points of interest

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Discuss the style and make reference to particular points of interest.

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Discuss the style and make reference to particular points of interest.

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How is meaning communicated to the audience?

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How is meaning communicated to the audience?

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4) Analyse two of the corporates from the prezi.

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4) Analyse two of the corporates from the prezi.

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3) Explain some of the different target audiences that corporate and promotional programs might want to appeal to.

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3) Explain some of the different target audiences that corporate and promotional programs might want to appeal to.

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One target audience that corporate and promotional programmes may want to appeal to is young people between the ages of 16-30. These people who are women and are a class of C2, D and E as some may work and some may be students on a low income. Their ethnicity may be white as the actor in the video may be white and female to so that they are able to relate to them. The location would be on the internet as the majority of young people are on social media a lot. The sexuality is more likely to be straight. They could attract this target audience by having a demonstration style or by creating a video in which they can relate to or which they would pay attention to and find interesting.

Another target audience that corporate and promotional programmes may want to appeal to is middle aged people between the ages of 40-55. These people would most likely be men that are a class of A, B and C1 as some of them may have high paid jobs and others may have slightly lower paid jobs. Their ethnicity would most likely be white as the people in the video may be white but there may be some of different races too. The location would be national and would be both on the internet and locally or at events as some middle-aged people know how to used social media and the internet and some don't so this way they are able to reach their whole target audience and may even be able to reach out to others. The sexuality is more likely to be straight. They could attract this target audience by having a humour or informational style based video as middle-aged men are more likely to engage with this.

In addition, another target audience that corporate and promotional programmes may want to appeal to is older people between the ages of 60-70. These people would more likely to be mostly men and women whose class is E as elderly people are either on low income or are generally are retired by this age and so they rely on their pension. The ethnicity would be all races as they may include lots of different actors with different races within the video. The location would be locally and nationally as it may be televised or at certain places or events as most elderly people are not familiar with social media and don't know how to use the internet that well. The sexuality would be straight. They could attract this target audience by having a documentary or informational style video as these styles would appeal more to them as they may find them more interesting.

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2) Define the different purposes of promotional and corporate programs.

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2) Define the different purposes of promotional and corporate programs.

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The purposes of corporate and promotional programmes is that they aim to entertain or inform but informational programmes can also entertain. In order for any programme to be effective it ideally should contain elements that both inform and entertain the audience as this will keep the audience's attention while they are being entertained so they will remember it. The frequent purpose of a corporate or promotional video is to provide information which is able to be used to solve a variety of communication needs that the organisation may have, either internal or external. The purpose of a corporate video is marketing of external products, to promote ideological messages, to sell an idea, to train internally, to inform the audience on a certain topic and to document an event held by a company.

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1) What would you expect to see in a promotional or corporate video?

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1) What would you expect to see in a promotional or corporate video?

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In a corporate or promotional production you would expect to see a certain function and purpose whether it's to advertise a company, place or event in order to get more people interested in it as they will have a target audience. You would expect to see the name of the company, place or event so that if people are interested they may go on to research some more about it. In addition it would also include some information about it for example, if it's a place it may include what facilities are there so that it is actually relevant to what the video is about. There may also be interviews with managers, workers or customers of the company, place or event so that people get their views about it.

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L01 prezi handout (STUDENT Elizabeth Smethurst)