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Created by Ole Kirk Christiansen in 1949

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Created by Ole Kirk Christiansen in 1949

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The origins of LEGO can be traced back to Ole Kirk Christiansen, a carpenter, who founded a toy company in Denmark. Wooden toys and household items were the company's initial products, but with the scarcity of wood in World War II, Christiansen switched to plastic as a medium. In 1949, an early version of the interlocking plastic bricks was produced, and the journey began.

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It was in 1958 when Christiansen's son, Godtfred, introduced the brick design still used today. The patented stud-and-tube system provided stronger connections, so builders could construct more complex creations.

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To make building easier for younger children, DUPLO, larger, chunky bricks, were introduced in 1969. The following decades have witnessed LEGO's expansion globally with themed sets and minifigures.

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LEGO was inducted into the U.S. National Toy Hall of Fame in 1998.

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In 2000, it was named "Toy of the Century by multiple authorities, beating out the Teddy bear and Barbie.

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In 2014 the LEGO movie was released to critical acclaim and subsequently followed by several more. Additionally, the first sustainable LEGO pieces, trees, bushes and leaves, were produced using sugarcane.

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They plan on making all packaging from renewable or recyclable materials by 2025.

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By 2030 the goal is to make all core LEGO products from sustainable materials without changing their design or jeopardizing quality.