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Solving Your Challenges by Cambridge Associates Asia Singapore 

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Solving Your Challenges by Cambridge Associates Asia Singapore 

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How do we build a diversified portfolio with limited time and resources?

The rewards of intelligent portfolio diversification are considerable, but diversified portfolios simply cost more to manage effectively both in time and resources. We know your investment staff and committee is dedicated to your organization’s success. But often these ambitions are accompanied by unrealistic expectations about the ability to first implement and then to oversee a complex, multi-manager asset allocation structure.

You may need deeper resources and experience to govern effectively, establish and review your investment policies, successfully implement your plan and then evaluate your results in terms of both risk and return. That’s when it becomes attractive—and potentially cost effective—to outsource.

Outsourcing your investment office can be a source of complementary expertise and advice or a fully delegated solution for your organization. We serve as the outsourced investment office for 25 institutions representing approximately $8B in assets under management. Some of them have a CIO, some do not. Some have historically involved their finance team in the oversight and management of the endowment or pension. What should you expect of us? You should feel like you have a professional in-house investment office at your service.

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No matter how effective your people are, your potential clients would still expect you to present tangible representations of who you are as a company and what your products or services can offer. This may include brochures, fliers, or fact sheet that can help boost your business. Your clients may also review your online profile to make sure you are not the scam or fly-by-night type.

This is where effective usage of sales collateral comes in. However, with the complexities in the production of the different types of sales collateral, it is more complicated by the growing fragmented competition where confusion of task and policies are being played. Not to mention the number of marketing materials that can reach different levels of impact.

Creation of sales collateral also follows certain principles which are observed by some of the most successful marketing team across the globe. The Peterson Group, provider of high quality sales collateral guides us through the basic principles in creating sales collateral.

·  Start With the Cover

The cover bears the overall design of your company. Consider the time of your clients and always remember that you are not the only one offering the same product or service to them. They will not go into each of the marketing materials that are handed to him. Your sales collateral should be good enough to look at on the first glance to gain their attention.

·  Sell Benefits, not Features

In his talk in a seminar held in Jakarta, Indonesia, a successful online marketer once said, “people would always want to hear what the product or service can do them and not just know the features that you are offering”. This makes them think that you care more about customer relationship than profit. How will they help your clients? What are the benefits and advantages that they can get from it?

·  Add Photos to Make it Real

Nowadays, even the minimalist would need visuals to prove that you are real. Besides, plain text would be too boring especially if you are offering a product or service that demands creativity and art. You have to live up to the expectation.

·  Give it Head, Subheads and Caption to Test

Content is king in the creation of sales collateral. It is always important to take notice of the proper assembly of content in your sales collateral presentation. The head may represent the name of your company, your tagline can be the subhead and the message you want to convey is simply your caption.

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Milos Barutciski practises in the areas of international trade, investment and competition law, and other aspects of economic regulation and compliance. He co-chairs the firm's International Trade and Investment Practice and has represented Canadian and international clients in matters relating to NAFTA and the WTO Agreements, investment treaties, export controls and trade sanctions, foreign corrupt practices, product regulation, customs laws and international dispute settlement. He regularly appears in antidumping, countervailing duty and government procurement cases before the Canadian International Trade Tribunal and the Federal Courts. Milos also represents clients before the Canadian Competition Bureau and the Competition Tribunal in connection with mergers and acquisitions, criminal cartel cases, distribution and pricing practices and cross-border enforcement issues. In 1994-95, Milos was retained by the Government of Canada to negotiate competition law cooperation agreements with the U.S. and the E.U.

Milos is recognized as one of Canada's leading international trade and competition lawyers in the current editions of Chambers Global: The World's Leading Lawyers for Business, the International Who's Who of Trade & Customs Lawyers, Legal Media's Guide to the World's Leading International Trade Lawyers, The Canadian Legal Lexpert Directory, PLC's Which Lawyer and The Best Lawyers in Canada. He has also been awarded Martindale-Hubbell's highest ranking, an AV rating, for his professional skill and reputation among international and Canadian peers.

Milos chairs the International Affairs Committee of the Canadian Chamber of Commerce and is a member of the Trade and Investment Commission of the International Chamber of Commerce, the Business and Industry Advisory Committee to the OECD and the Canadian Services Coalition. From 2006-2008, Milos was the President of the International Law Association founded in 1873 in The Hague and headquartered in London, England. Milos is also a Past Chair of the International Law Section of the Canadian Bar Association.

Fluently bilingual in English and French, Milos has published and lectured extensively in Canada and abroad on matters relating to international trade and competition law. He has testified before federal and provincial Parliamentary Committees on matters relating to international trade, investment and competition law, and has been invited to make presentations to WTO and NAFTA Working Groups, OECD Committees, trade officials of the People's Republic of China and the Republic of India, and Canadian and foreign business organizations. From 1996-99, Milos was retained by The World Bank to advise with respect to regulatory reform in the Middle East and Africa. Milos was an adjunct professor of International Trade Law at the Faculty of Law of the University of Ottawa from 1990-94.

Select Experience

** Nordion Inc. in connection with the due diligence aspects of its US$826M acquisition by Sterigenics relating to an investigation by Canadian and US regulatory authorities. Sterigenics is a portfolio company of GTCR LLC, a leading Chicago-based private equity firm. Read more

** Lone Pine Resources Canada Ltd. and Lone Pine Resources Inc., in connection with a $400-million cross-border recapitalization and restructuring transaction pursuant to a plan of compromise and arrangement under the Companies' Creditors Arrangement Act (Canada) and ancillary proceedings under Chapter 15 of the United States Bankruptcy Code. Read more

** Darling International Inc., in connection with its acquisition of all the assets of Rothsay, a division of Maple Leaf Foods Inc., for approximately $645 million.

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Lisa Shearin Group Series Greyhound
Adoption

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Lisa Shearin Group Series Greyhound
Adoption

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LISA SHEARIN

For those of you who have been fans for a while, you know that my husband Derek and I adopt retired racing greyhounds. We love greyhounds. We can’t imagine our lives without greyhounds.

With the downturn in the economy, racetracks are cutting back races, and some tracks are closing altogether. That was how we got our sweet boy Andy; the track he was at in Melbourne, Florida, was closing and the racers were being put up for adoption. If you are looking to bring a dog into your life, please consider a greyhound. Contrary to popular belief, they don’t require a lot of exercise. They’re trained as sprinters, not runners. In fact, greyhounds are called “45-mph Couch Potatoes.” There’s nothing they love more than a good snuggle.

Adopt a Greyhound.org is a great site for pretty much any question you could possibly have, and for anything you could want to know about adopting retired racing greyhounds. Plus they have a page where you can find a greyhound adoption group anywhere in the world. Wherever you are, there’s probably a greyhound adoption group nearby.

If you’re interested in greyhound adoption, contact a group near you. Most have Meet & Greets where you can meet and pet the hounds (just be prepared to fall in love). And when you’ve decided that you home just isn’t complete without the pitter-patter of retired racer paws, contact one of your local greyhound kennels to arrange a visit. – read more here

Read about LISA SHEARIN

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LISA SHEARIN

Contrary to popular belief, most authors do have day jobs just like everyone else. Lisa’s happily freelancing for an advertising agency as an editor and proofreader. In her previous corporate life, she’s been a magazine editor, advertising copywriter, and writer of corporate marketing materials of every description.

Lisa is the national bestselling author of The Raine Benares novels, a series of six comedic fantasy adventures. Her next series—The SPI Files—is an urban fantasy that’s been described as Stephanie Plum meets Men in Black. It will debut on December 31, 2013.

Lisa is a voracious collector of fountain pens both vintage and modern. She lives in North Carolina with her husband, two spoiled-rotten retired racing greyhounds, and a Jack Russell Terrier who rules them all. - Continue reading