# data[].attributes.headline
ZYN’s posts make nicotine pouches look fun, free, and harmless. Our challenge is to create captions (and suggest any visual tweaks if you like) that raise awareness of the risks and harms while still feeling engaging and platform-ready. 

# data[].attributes.subject
ZYN’s posts make nicotine pouches look fun, free, and harmless. Our challenge is to create captions (and suggest any visual tweaks if you like) that raise awareness of the risks and harms while still feeling engaging and platform-ready. 

# data[].attributes.body
Try using a different type of appeal, for example: humour, fear, social belonging, or rational fact. Leave your rewritten caption. Keep it short, creative and persuasive, just like an Instagram post would be :)