# data[].attributes.body
for key content blocks (e.g. intersection of sport & parenting) - how to produce unique original content (leveraging other agency/expert's capabilities)

# data[].attributes.body
differentiate website, facebook purpose & objectives - and content planning & delivery

# data[].attributes.body
which format?
one way - articles, pre-recorded videos resources/graphics
semi-interactive - talk & Q&A, panel discussions, sharing (tripartite- coach, parent, player)
interactive - parent peer forums/huddles

# data[].attributes.body
weekly along certain chosen entry-point & tracks

# data[].attributes.body
More original, well produced series

Digestible Bite-Size (choice of 5min, 10min, 20min)

Video/graphics as top favorable format

Design with platform in mind (website, facebook, youtube, etc)

# data[].attributes.body
volunteer coach (for parenting)

social media /PR ambassador

content contributor - articles, video, opinion pieces, etc

AP parent panel - for design inputs

# data[].attributes.headline
Child's Development & How Parents can Support

# data[].attributes.subject
Child's Development & How Parents can Support

# data[].attributes.body
characteristics of child's development milestones & stages

dimensions of child's development - physical, psycho-motor, social, values, spiritual, etc

# data[].attributes.headline
Build AP Communities/Support Groups to support peer learning & lend support

# data[].attributes.subject
Build AP Communities/Support Groups to support peer learning & lend support

# data[].attributes.headline
For each of the following tracks - intentionally design the offering from 3 dimensions 

# data[].attributes.subject
For each of the following tracks - intentionally design the offering from 3 dimensions 

# data[].attributes.body
physical experience that people can participate in & network/learn from each other

knowledge/skills building offering - readings, courses/workshops

stories & inspirations offerings - personality features, expert's sharing, advocate sharing

# data[].attributes.body
basic design of experience & knowledge to get started and pick a track of development

# data[].attributes.headline
Sport Pathways & How Parents can Support Child's Development 

# data[].attributes.subject
Sport Pathways & How Parents can Support Child's Development 

# data[].attributes.body
Importance of FMS & how parents can help

Sport/Devt. Starts from Home key concepts

4 stages of sport development - foundation, sampling, development, performance

# data[].attributes.body
parenting tips along kids' devt milestones

parenting styles

parenting species and child species

how to connect & communicate, praise & encourage

parent-teacher, parent-coach relationship & partnership

# data[].attributes.body
as parent-child activities/family bonding

as platform for parenting

as way of getting healthier together & building family values/happiness

# data[].attributes.body
want to find out how to leverage personal interest in active style to bond with family & kids together

# data[].attributes.headline
What are your starting point of interest? 

# data[].attributes.subject
What are your starting point of interest? 

# data[].attributes.body
where you are right now? along your entry point of interest what would be relevant for you? What other areas might be beneficial for you to find out more?

# data[].attributes.headline
Stressed, unbalanced, not healthy life & want to find way out

# data[].attributes.subject
Stressed, unbalanced, not healthy life & want to find way out

# data[].attributes.headline
interest in helping kids with developmental milestones

# data[].attributes.subject
interest in helping kids with developmental milestones

# data[].attributes.headline
Interest in learning more about parenting & applying

# data[].attributes.subject
Interest in learning more about parenting & applying

# data[].attributes.headline
Interest in finding ideas & do activities with kids

# data[].attributes.subject
Interest in finding ideas & do activities with kids

# data[].attributes.headline
Enthu about participating in family sports activities

# data[].attributes.subject
Enthu about participating in family sports activities

# data[].attributes.body
theory of behaviour change (Active Lifestyle & Active Parenting dimensions) - Kantar? Self-Determination Model?

# data[].attributes.body
self-improvement as parent