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The use of fonts is mostly handwritten style in beauty/fashion youtube logo's, which I might use within my own YouTube ident to make it authentic and believable.

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I like the use of watercolour underneath the text here, and the use of gold.

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After looking at multiple beauty and fashion YouTube channels I have found that most channels use their name as the name and within their logos. Therefore I will have to think of a name, most likely a female name (as most beauty and fashion channels are female YouTubers) which has a nice ring to it for my channel ident.

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Although this logo is for photography, I think the colours and fonts are very related to beauty and fashion design, which I could reflect in my YouTube ident. I love the use of the watercolour effect underneath the text/shapes as it makes it more interesting and bring in the concept of design and fashion.

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I like the use of font and colour in this logo design as it creates an illusion of 3D.

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This logo is much more 'informal' as it has hand writing styled writing along with a water colour effect on the image of lips. This also hints as to what the company is as it suggests lipstick and beauty. I could incorporate the metallic writing into my ident as I like how it looks within a logo format.

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A common theme in beauty logos are flowers and plants along with hand written letters and names. This logo could be changed into a moving logo/YouTube ident by having the 'O' almost drawn on followed by the flowers emerging from behind the 'O' as if they were growing.

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I started looking at fashion logos to understand what was popular within this category. I mostly found logos surrounding the idea of coat hangers which incorporates text within them.