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This Mc Donald's printed ad is using the scale technique to display a bigger, tastier and more visually appealing burger.

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This Cineplex video is using the heart string technique. The commercial is used to move the audience into thinking togetherness, family and remembering the little things is linking to sharing a film. The first place that comes to mind when I think movie outing is, Cineplex.

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*Alarm clock goes off*
First thing I do is check my phone. I notice 4 new friend requests, I confirm then proceed to scroll through Instagram till I feel more awake. Now comes Snapchat, where I watch a multitude of 10 seconds videos of my friends getting drunk or celebrities feeding their pet tigers. Next  I turn on the water and pick a new playlist on Spotify before getting in. After my shower I watch 20 mintues of whatever new show  I'm binge watching at the moment on Netflix. All while I eat this egg "thing" I learned to make last week from a 30 second Buzzfeed video someone shared on Facebook. Finishing breakfast I continue my Spotify playlist as I get ready.
Later in the day at work, I get a notifictaion "@.... has mentioned you in a Tweet". I check the message and reply. I then see another outrages post from one of our worlds leaders so now of course I'm 4 months down their timeline.
After work I make another meal I found online. I scroll through all my Pintrest "pins" to find the perfect recipe. 40 minutes later my 1-pot-chicken parm is done, I then take a Snapchat of my masterpiece so my followers now I'm cultured. Following my dinner for 1 I remember my sisters wedding is coming up and I'm still single. I grab my phone and start swiping through the not so many appealing bachelors in my 15km ratios. 28 swipes to the left and I decide to stop. I look at the time, its quarter to 12. Just in time for a goodnight selfie with the dog filter then off to bed.

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Mediums are an extremely convenient tool to assist with a multitude of things. However media also has a negative side. Things like cyber bullying and hacking's are at an all time high. The internet has turned in spot for harassment, unrealistic lifestyle expectations and misguided information.

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I utilize many different types of mediums. I use Youtube and Spotify to keep on top of the most current albums. Netflix and Showbox for binge watching needs. Instagram, Snapchat and twitter for my communication and entertainment outlets.

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I never realized the great role media plays in my daily existence. I use some form of medium in almost every aspect of my life.
Media has become a convenient source of information, entertainment and connectivity.
If I need to know insight about anything I can just google it, If I want to connect a distant relative I can just post on their wall.