# data[].attributes.headline
The experience being based around family/friendship and nostaligia

# data[].attributes.subject
The experience being based around family/friendship and nostaligia

# data[].attributes.body
Strong, passionate, caring

# data[].attributes.body
relaxing, casual

# data[].attributes.body
excited

# data[].attributes.body
cozy

# data[].attributes.headline
Positive and forward-looking even though reflecting heritage.

# data[].attributes.subject
Positive and forward-looking even though reflecting heritage.

# data[].attributes.body
Home, vibrant, showy, "loud"

# data[].attributes.body
passionate, driven

# data[].attributes.body
Inclusive, inviting customers to be part of the family in-jokes

# data[].attributes.body
Familiar