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"Advertisements can serve as a text that reflects, reinforces, and shapes cultural attitudes and values.(Silverblatt, 301).

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-American's are focusing more on natural products.
- French companies deal more with the cellular level beauty.
-Korean people getting plastic surgery is more openly accepted.

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More now than ever, men are targeted as there is a higher sense of appearance. A British study showed how men looked in the mirror more often than women. 23:16
https://www.bustle.com/articles/83216-men-look-in-the-mirror-more-than-women-do-according-to-a-recent-british-study

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I had someone give me a compliment and I was thankful. I know some Christians struggle with being receiving compliments and to that I say just be you. God truly knows what's on the inside if you're being vain.

"But the LORD said unto Samuel, Look not on his countenance, or on the height of his stature; because I have refused him: for [the LORD seeth] not as man seeth; for man looketh on the outward appearance, but the LORD looketh on the heart." (1 Samuel 16:7)