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Improve your WordPress SEO: Write better content and have a fully optimized WordPress site using the Yoast SEO plugin.

YOAST SEO: THE #1 WORDPRESS SEO PLUGIN

Supercharge your website's visibility and attract organic traffic with Yoast SEO, the WordPress SEO plugin trusted by millions worldwide.

With those millions of users, we've definitely helped someone like you! Users of our plugin range from owners of small-town bakeries and local physical stores to some of the world's largest and most influential organizations. And we've done this since 2008!

Yoast SEO Free provides the essentials to kickstart your SEO, and the Yoast SEO Premium plugin and its extensions unlock extra tools and functionality to take your SEO to the next level.

SEO FOR EVERYONE, MADE BY SEO EXPERTS

SEO is the most consistent and cost-effective website traffic source, but it can be a challenging and complex maze. Luckily, you don't have to do this alone. We're here to help!

Yoast's mission is SEO for everyone. Whether you're a beginner or a seasoned expert, Yoast SEO equips you with all the essentials to navigate the complexities of SEO, turning those challenges into opportunities for growth and success.

STAY ON TOP OF SEO WITH NEW FEATURES

Creating engaging and optimized SEO titles and meta descriptions has never been easier, faster, and more precise! With our latest feature, the AI title & meta description generator, you'll certainly save time. The feature is currently in beta and is available for Yoast SEO Premium users.

WHY YOAST SEO?

Are you agonizing over the intricate details of search engine optimization? Are you losing sleep trying to crack the code of SEO algorithms? Is the ever-evolving landscape of SEO leaving you overwhelmed and behind the curve?

These are the common struggles website owners face when trying to master the art of SEO and gain that coveted top spot in search results.

With Yoast SEO, you can overcome these challenges and unlock extraordinary gains:

Beat the competition: Leave your rivals in the dust with our powerful SEO tools. Outperform industry competitors and enjoy the traffic and recognition you deserve.

Streamline your SEO strategy: Bid farewell to the complexities of SEO. Yoast SEO handles the technical aspects, such as canonical URLs and meta tags, automating essential optimizations behind the scenes. Unleash your focus on creating captivating content that connects with your audience.

Climb those rankings: Take advantage of advanced features like XML sitemaps, title and meta description templating, and Schema.org structured data integration. Empower search engines to fully understand and appreciate your website, helping you reach the top of search results.

Optimize content mastery: Yoast SEO offers comprehensive analysis tools that help elevate your content's SEO and readability. Get powerful insights and actionable recommendations to craft extraordinary content that resonates with readers and search engines. But there's more! Yoast SEO Premium has unique generative AI features to help write awesome titles and meta descriptions.

Elevate user experience: Yoast SEO paves the way for an exceptional website experience. Engage your audience with intuitive site breadcrumbs, fast loading times, and great content!

LET'S GO OVER KEY FEATURES IN YOAST SEO

Yoast SEO helps you do WordPress SEO in many ways. Let's take a look!

QUICK AND EASY SETUP TO GET YOU STARTED

Setting up your Yoast SEO plugin is smooth, hassle-free, and doesn't require any advanced knowledge! Our step-by-step first-time configuration walks you through the essentials, helping you get your SEO up and running quickly.

You'll be prompted to fill in key details about your site during the setup. This enables Yoast SEO to translate all this information into structured data, which helps search engines better understand your content and website!

Are you already using another SEO plugin? No worries! Transitioning from other plugins to Yoast SEO is a breeze. We've designed it to be seamless, ensuring you don't lose critical data.

Connecting your site to vital webmaster tools like Google's Search Console usually requires technical know-how. But with Yoast SEO, that's a thing of the past. Our integration simplifies the process, making it something you can do in less than 5 minutes. Of course, we'll guide you along the way!

TAKING CARE OF YOUR TECHNICAL SEO NEEDS

Although technical optimization is a big part of SEO, it's not easy.\
Yoast understands that only some people who work on SEO are experts or have the time to dive into the technical aspects of a website. That's why Yoast SEO handles much of the technical optimization, freeing up your time to work on other parts of your website, like writing awesome content that attracts visitors.

Get automated technical SEO improvements, like optimized meta tags, right out of the box.

Add canonical URLs to tell search engines which content they should show when you have pages with similar content.

Get advanced XML sitemaps, making it effortless for search engines to understand your site structure and index your web pages effectively.

Elevate your brand presence with customizable titles and meta description templating, ensuring consistent and compelling search result snippets that drive click-through rates.

Get best-in-class Schema.org structured data integration, significantly increasing your chances of getting visually rich search results that attract more users.

Take complete control over your site's breadcrumbs, allowing visitors and search engines to navigate your website seamlessly.

Significantly improves your website's loading times, courtesy of Yoast SEO's innovative data management techniques tailored for WordPress.

[Advanced] Yoast SEO comes with a wide range of crawl settings that optimize how search engines crawl your site and reduce its carbon footprint. This lowers your site's environmental impact and contributes to a sustainable web.

WRITE AWESOME CONTENT THAT USERS AND SEARCH ENGINES LOVE

Unlock the full potential of your content with Yoast SEO's state-of-the-art content analysis. Crafting compelling content becomes easier with Yoast SEO's suite of features designed to help you increase your website's content performance.

Leverage detailed SEO analysis that guides you toward creating SEO-friendly content, allowing you to target the right keywords and boost your visibility in search results.

Drive engagement and enhance readability with the integrated readability analysis. Ensure your content is clear, concise, and effortlessly readable by humans and search engines alike.

To effectively cater to a global audience, benefit from Yoast SEO's full language support for English, German, French, Dutch, Spanish, Italian, Russian, Indonesian, Polish, Portuguese, Arabic, Swedish, Hebrew, Hungarian, Turkish, Czech, Norwegian, Slovak, and Greek.

Preview your content as it will appear in search results directly within Yoast SEO, even on mobile devices. This helps you to fine-tune your meta titles and descriptions to maximize click-through rates.

Enable your HowTo content to be displayed in search results by using the innovative Schema structured data blocks for the WordPress block editor

A dedicated breadcrumbs block ensures your users always know their location within your website.

Embrace inclusivity in your content creation process with the inclusive language analysis. This optional feature analyzes your text and provides suggestions to make your content more inclusive and considerate of different audiences. By using inclusive language, you can create a welcoming environment and ensure your content resonates with diverse groups of people.

Seamlessly do keyword research right within the plugin with the Semrush integration. Find out what related keywords people are searching for, so you can optimize your content to reach more audiences.

Track your rankings in Yoast SEO with the Wincher integration. Yoast SEO and Wincher show how your content and keywords rank in Google. So that you immediately know if your optimizations are paying off or if you need to take more action!

Are you using Elementor to build your website? No worries because Yoast SEO integrates with Elementor. Take advantage of all Yoast SEO's benefits within your favorite website builder!

Yoast SEO Premium even has advanced AI features, helping you write titles and meta descriptions at the touch of a button thanks to generative AI. We don't use a credit system for this, so this artificial intelligence tool is free to use once you have Yoast SEO Premium.

KEEP YOUR SITE IN SHAPE FOR SEO

Yoast SEO empowers you to keep your website in perfect shape, regardless of your role or expertise:

Fine-tune your website's engine, allowing you to focus on creating engaging and valuable content. With Yoast SEO, technical optimization becomes effortless, allowing you to prioritize what truly matters.

Structure your website easily using Yoast SEO's cornerstone content features, enabling search engines to understand and index your most important pages effectively.

Translate valuable content into structured data where applicable, allowing search engines to fully comprehend your website's meaning and context.

Streamline collaboration and empower your team with SEO roles, granting specific access to colleagues and stakeholders. Efficiently manage your SEO strategy and ensure everyone is aligned toward achieving optimal results.

Yoast SEO includes a powerful front-end SEO inspector that allows you to preview and fine-tune the SEO settings directly on your website's front end. With this intuitive tool, you can easily optimize elements such as meta titles, meta descriptions, URL slugs, robots meta tags, and structured data by seeing their appearance in real-time.

Yoast SEO has a regular 2-week update cycle, ensuring you always stay up-to-date with the latest development and updates from search engines.

POWERFUL INTEGRATION WITH OTHER TOOLS

Yoast SEO seamlessly integrates with various themes, plugins, and tools to enhance the user experience and improve your WordPress SEO workflow.

Leverage Yoast SEO's optimized compatibility with the WordPress block editor (or 'Gutenberg' editor) for a seamless content creation experience.

Take your storytelling to the next level with Google's Web Stories plugin, allowing you to create captivating and interactive web stories.

Utilize the full potential of the Advanced Custom Fields plugin when combined with the ACF Content Analysis for Yoast SEO plugin, enriching your content with structured data while reaping the benefits of Yoast SEO's powerful analysis.

Seamlessly integrate Yoast SEO with the Elementor website builder, empowering you to optimize your stunning designs effectively.

Elevate your site search quality with Algolia integration, ensuring users can effortlessly find the content they want.

Utilize the WordProof plugin, which adds timestamps to your content, proving ownership and establishing credibility.

Combine Yoast SEO with Semrush, a leading SEO tool. Access comprehensive keyword data directly within Yoast SEO, empowering you to supercharge your SEO strategy with data-driven insights.

Connect your Yoast SEO plugin with Wincher, a powerful SEO tracking tool. Monitor your keyword rankings, and track your website's visibility in search results. Stay on top of your SEO performance and make data-driven decisions to improve your website's ranking.

Choose Yoast SEO for unparalleled compatibility with your preferred tools and seamless integration into your existing WordPress setup.

TRUST THE EXPERTS

Yoast is powered by expert developers, testers, software architects, and SEO consultants. They work constantly to stay at the cutting edge of WordPress SEO and to improve the plugin with every release.

WE'LL ONBOARD YOU AND HELP YOU DO SEO

You may wonder, "What do I do after installing the plugin?" It's a common question, and we understand that the world of SEO can seem daunting at first glance.

That's why we don't leave you to figure things out alone at Yoast. We're here to help you succeed with your SEO goals because empowering our users is at the core of our philosophy!

Onboarding experience: After you install the plugin and run the first-time setup wizard, we offer an intuitive onboarding experience that guides you through the essential settings and features. This ensures you're making the most out of your new plugin, step by step.

Webinars: Want to learn how to get started with SEO and interact with experts from Yoast? Our regular webinars provide live and interactive learning experiences. They cover various topics and are designed to help you get started with SEO, no matter your skill level.

Courses in Yoast SEO academy: If you're looking for a structured learning path, our Yoast SEO academy offers a variety of online courses, both free and paid. You can follow the courses at your own pace and learn when you want. These lessons cover everything from the basics of WordPress to advanced SEO techniques, catering to beginners and experienced users.

Blogs section: Our regularly updated blog is a treasure trove of information, filled with practical tips, insights, and guides on how to improve your SEO. Whether you're looking for a quick fix or an in-depth analysis, our blog covers you.

Newsletter: Stay in the loop with our newsletter. It's more than just news; it's a timely update on important changes and trends in the SEO world. We sift through the noise to bring you what matters, so you can take informed action when it counts. We'll also provide you with tips and guides on how to improve your SEO.

When you choose Yoast SEO, you're never alone in your journey. We're with you every step of the way, providing the resources and support you need to take your online presence to new heights.

EXPAND YOUR SEO KNOWLEDGE WITH ONLINE COURSES

With Yoast SEO academy, learning SEO becomes accessible and engaging. Whether you're starting fresh or looking to sharpen your skills, our free courses provide a solid foundation in WordPress and SEO.

Investing in Yoast SEO Premium gives you FULL access to all courses, from SEO copywriting, ecommerce SEO, and technical SEO to Local SEO. These courses equip you with more advanced knowledge, skills, and tips to help your website grow and succeed. Get two great products for a single price and become a master of SEO with Yoast SEO Premium and the Yoast SEO academy!

SERIOUS ABOUT GETTING HIGHER RANKINGS AND MORE TRAFFIC?

Not only do you get many additional benefits by upgrading to Yoast SEO Premium, but you'll also get 24/7 personalized support that takes away your worry.

Optimize your content and diversify your keywords using synonyms and related keyphrases in Yoast SEO Premium. Expand your reach and deliver more natural, engaging content to your audience. You can optimize up to 5 keyphrases with the Premium version.

Optimizes your articles for different word forms, singular and plural variations, different verb forms, synonyms, and related keyphrases, thanks to the semantic understanding technology in Yoast SEO Premium.

Seamlessly handle URL changes or page deletions with Yoast SEO Premium's redirect manager. Automatically create redirects to prevent "404: page not found" errors and retain valuable traffic and backlinks.

Get internal linking suggestions in real-time. Yoast SEO Premium enhances your article's depth and authority by recommending related posts to link to.

Gain precise control over your page's appearance on social networks like Facebook and Twitter with Social Previews in Yoast SEO Premium. Customize your social presence and entice users to engage with your content effectively.

Simplify your SEO workflows and get guidance to work on time-consuming SEO tasks, like finding unlinked content, with the Yoast SEO workouts.

Get actionable feedback on using intricate vocabulary to enhance your writing and make it accessible to a broader audience. (Note: This feature is currently available in English and beta.)

Take advantage of the IndexNow integration, which instantly pings search engines like Microsoft Bing every time you publish or update content to ensure timely indexing.

Easily create optimized SEO titles and meta descriptions at the touch of a button, thanks to generative AI. Crafting optimized and engaging SEO titles and meta descriptions has never been faster and easier. We don't use a credit system for this, so this artificial intelligence tool is free to use once you have Yoast SEO Premium.

Get 24/7 personalized e-mail support, so no matter when a question or issue arises, you're never left in the dark. Whether it's a technical hurdle or simply a need for guidance, our dedicated support team is always available to assist.

Avoid that your content is used to train AI bots: Effortlessly safeguard your intellectual property, uphold data privacy, and maintain control over your valuable content by blocking AI bots from secretly scraping it. These AI web crawlers include OpenAI's GPTBot, Common Crawl's CCBot and Google-Extended, used to train Google Bard.

EXTEND YOUR WORDPRESS SEO

Take your WordPress SEO to new heights with these powerful Yoast SEO add-ons:

Yoast Local SEO: Optimize your website for a local audience, drive foot traffic to your local stores, and establish a strong presence in the local search results.

Yoast Video SEO: Improves the loading speed of your video and ensures that Google fully understands the content of your videos. This helps you rank your videos higher in video search results.

Yoast News SEO: Amplify your visibility and performance in Google News, allowing your news website to reach a broader audience.

Yoast WooCommerce SEO: Enhance your online shop's discoverability with extra tools and functionality designed specifically for online stores, helping you drive more targeted traffic and dominate the search results for your products. Comes with generative AI tools to help you write great titles and meta descriptions for your products! Also, use WooCommerce SEO to easily import and export global identifiers like GTIN8, UPC, and ISBN for your products.

BUG REPORTS

Did you come across a bug while using Yoast SEO? We welcome your bug reports! To provide comprehensive details and track the progress of resolutions, please report bugs in the WordPress SEO repository on GitHub. Please note that GitHub is not a support forum, but an efficient platform for addressing and resolving issues efficiently.

THERE'S MORE TO LEARN ABOUT SEO

For a comprehensive resource on search engine optimization and Yoast SEO, explore our official website, which is rich with insights and inspiration. Seek resolutions and guidance in our extensively curated help center, designed to empower you with the knowledge required to optimize your website effectively.

Take your SEO skills to new heights with " WordPress SEO - The Definitive Guide " by Yoast - a must-read for WordPress enthusiasts. Discover more exceptional plugins and solutions by Team Yoast, tailored to enhance your digital presence and achieve unparalleled success.

Stay updated with the latest developments and analyses by following Yoast on Facebook, Instagram, and Twitter. Begin your journey to extraordinary SEO results with Yoast SEO today!

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Improve your WordPress SEO: Write better content and have a fully optimized WordPress site using the Yoast SEO plugin.

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Agregador de continguts

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In some cases, some browser extensions can interfere with the loading of Feedly. If you have some browser extensions installed, try to load Feedly in an incognito window and see if that resolves the issue. If it does, you can try to disable extensions one by one to determine where the conflict is.

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Lienzo de Mapa de Empatía actualizado. La herramienta indispensable para comprender a nuestros clientes y usuarios de nuestro producto o servicio.
Cuando realizo mentorias y talleres de diseño de modelo de negocios tanto de nueva creación como de innovación, a la hora de definir el segmento de mercado y crear los distintos arquetipos de clientes utilizo la herramienta PERSONA para mapear al cliente y posteriormente el Lienzo de MAPA de EMPATÍA (empathy map). En las últimas mentorías y formaciones ya utilizo la revisión del mapa de empatía realizada por Dave Gray, fundador de XPLANE y generador del anterior. La antigua versión aparecía como técnica en el libro de Alexander Ostelwalder e Yves Pigneur "Generación de modelos de negocio" para diseñar el Lienzo de modelo de negocio (business model canvas).
Conoce aquí como realizar tu modelo de negocio en este artículo... "Cómo realizar el modelo de negocios de mi empresa o idea empresarial para emprender o innovar".
Siempre realizo estas dos herramientas que vamos a desarrollar previo al diseño del lienzo de la propuesta de valor (value proposition canvas).
HERRAMIENTA PERSONA ¿Cómo trabajarla y para qué?
Una vez que definimos el segmento de mercado, objetivo al que va ir dirigido nuestro modelo de negocio, debemos crear nuestro cliente y definir las primeras hipótesis que posteriormente debemos validar en el mercado real. Para ello siempre utilizo la herramienta persona. Esta herramienta nos ayuda a mapear el cliente y nos plantearnos las siguientes preguntas a resolver:

PERSONA: Definiremos el nombre de nuestro usuario típico.

MOMENTO/ESCENARIO: ¿Cuál es el momento escenario donde le situamos¿

CARACTERISTICAS DEMOGRAFICAS/COMUNIDAD: ¿Cuál es su edad? ¿Cómo es su familia? ¿Cuál es su trabajo? ¿Cuál es su nivel cultural? ¿Con quién tiene más confianza? ¿Quién es la persona en la que se apoya?

NECESIDADES/MOTIVACIONES: ¿Cuáles son las necesidades y las motivaciones en el momento y escenario descrito?

Terminado esta fase de creación del cliente, estamos preparados para abordar el mapa de empatía en su nueva versión y así tener la experiencia de lo que "se siente ser ellos".

HERRAMIENTA MAPA DE EMPATIA ¿Cómo trabajarla y para qué?

Esta herramienta nos ayuda a desarrollar una compresión profunda hacia otras personas. El mapa de empatía nos ayudará y orientará en el diseño de propuestas de valor, elección de los canales de contacto y relación con nuestros clientes y entender mejor por qué está dispuesto a pagar. Lo primero que tenemos que marcar es la META para aclarar el contexto y el propósito de la actividad.
PASO 1. META DE NUESTRO MAPA DE EMPATIA ¿Quién?
Comenzamos con la sección META, definiendo QUIEN será el sujeto del mapa de empatía, ¿Con quién vamos a empatizar? ¿Quién es la persona que queremos comprender? ¿Cuál es la situación en la que se encuentran? ¿Cuál es su papel en la situación?
PASO 2. META DE NUESTRO MAPA DE EMPATIA ¿Hacer?
Continuamos con la sección META preguntándonos ¿Qué necesitan hacer? ¿Qué necesitan hacer de una manera diferente? ¿Qué trabajos necesitar hacer? ¿Qué decisiones necesitan tomar? ¿Cómo sabremos que tuvieron éxito?
PASO 3. ¿Qué VEN?
¿Qué es lo que ellos ven en el mercado? ¿Qué es lo que ellos ven en su entorno cercano? ¿Qué es lo que ellos ven que otros dicen y hacen? ¿Qué están mirando y leyendo?
PASO 4. ¿Qué DICEN?
¿Qué les escuchamos decir? ¿Qué podemos imaginar que dicen?
PASO 5. ¿Qué HACEN?
¿Qué hacen a día de hoy? ¿Qué comportamiento observamos? ¿Qué podemos imaginar que hacen?
PASO 6. ¿Qué OYEN?
¿Qué oyen que otros dicen? ¿Qué oyen de sus amigos? ¿Qué oyen de sus colegas? ¿Qué oyen de quién les influye?
PASO 7. ¿Qué PIENSAN y SIENTEN?
Es el elemento central y se pone en el interior de la cabeza ya que es donde ocurren los pensamientos y sentimientos. Ahora nos concentraremos en el interior de la persona y la dividimos en dos columnas. Una primera donde plasmaremos los PAINS (ESFUERZOS) preguntándonos ¿Cuáles son sus miedos, frustraciones, obstáculos, dolores y ansiedades? Una segunda con los GAINS (RESULTADOS) ¿Qué es lo que quieren, desean, necesitan, esperan y sueñan? Para terminar nos preguntaremos ¿Qué otros pensamientos y sentimientos pueden motivar e influir en sus comportamientos?

Realizar el mapa de empatía de un cliente objetivo es fundamental para poder diseñar productos, servicios e incluso para definir la experiencia cliente.

Para finalizar te dejo un ejemplo de una emprendedora que quiere crear su propio negocio, la cual podría perfectamente ser mi cliente.

Mi nombre es Diego Palomares Bustos. Soy emprendedor y empresario. Llevo trabajando por cuenta propia desde finales del año 2000. He creado cinco empresas, tres de ellas relacionadas con la construcción y con el mercado inmobiliario, ya que soy ingeniero de Edificación. En el año 2008 la crisis inmobiliaria me llevó a reinventarme, hace ya más de cinco años, y a formarme como mentor empresarial especializándome en creatividad e innovación. En la actualidad mi empresa, Imaginiería Mentoring Empresarial, ayuda a empresarios y emprendedores a convertir su idea en dinero además de reinventar negocios utilizando la creatividad.

Soy autor de "SUPERPODER CREATIVO: mí método paso a paso para generar ideas innovadoras que dupliquen el valor de tu empresa", #TOP3 en Amazon la semana de su lanzamiento en la categoría de economía y empresa. si te registras en... http://www.superpodercreativo.com tendrás acceso al libro en formato audio totalmente gratis y a mi masterclass online "3 claves para convertir tu idea en dinero".

Espero haberte ayudado con este post.
Diego Palomares Bustos
Mentor de negocios, creatividad, emprendimiento e innovacion empresarial.

#imaginieria #superpodercreativo

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Lienzo de Mapa de Empatía actualizado. La herramienta indispensable para comprender a nuestros clientes y usuarios de nuestro producto o servicio. - 💡IMAGINIERIA®

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HERRAMIENTA MAPA DE EMPATIA ¿Cómo trabajarla y para qué?Esta herramienta nos ayuda a desarrollar una compresión profunda hacia otras personas. El mapa de empatía nos ayudará y orientará en el diseño de propuestas de valor, elección de los canales de contacto y relación con nuestros clientes y entender mejor por qué está dispuesto a pagar.

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Puedes que estes pensando en añadir varios idiomas a tu WordPress, en este caso tengo que decirte que hay varios plugins de idiomas para WordPress, muchos de ellos son gratuitos. En este articulo te explicare cuales son los plugins que pueden ayudarte a crear un sitio web multi-idioma con WordPress.

¿Qué es un plugin de idiomas?

Los plugins multi idiomas tienen como finalidad poder ofrecer tu contenido en varios idiomas para tus usuarios, en muchos casos ayuda a tener una mayor captación de trafico debido a que en referencia la SEO es importante especificar el idioma de cada una de las paginas de tu sitio web. Resumiendo el plugin multi idiomas permite a los usuarios seleccionar en que idioma quiere navegar el sitio web.

¿Por que no usar Google Translate?

Realmente, no es que no puedas utilizarlo, pero hay varias cuestiones por las cuales no te lo recomiendo, la primera y principal es porque habrás visto muchas veces que la traducción que realiza Google Translate realmente en muchos casos no es de muy buena calidad.

La segunda es porque si utilizas Google Translate para traducir las paginas de tu WordPress, lo que pasara es que tu sitio web de cara a WordPress esta solo en un idioma (el original) por lo que si quieres conseguir posiciones en Google, lo ideal es que utilices un plugin que no haga traducciones automáticas, es decir que tendrás que escribir el texto por cada pagina.

¿Duplicar mi sitio web para otro idioma?

He visto esta pregunta cientos de veces y mi respuesta es ¡NO! duplicar el sitio web en principio significa que tendrás que administrar 2 webs, mi pregunta y si tienes 5 idiomas ¿vas a administrar 5 webs? y no te olvides del mantenimiento de cada una de ellas (actualizaciones de temas, plugins y el core de WordPress), para mi no es viable...

Plugins de Idiomas Gratis para WordPress

En la liberia de WordPress puedes encontrar varios plugins que cumplen con esta función pero realmente si lo que tienes en mente es algo serio antes de decidir te recomiendo que analices cual es el plugin que mejor se puede adaptar a tus necesidades.

Google Language Translator

El plugin de idiomas de los perezosos ¡ja! a pesar de que anteriormente te he comentado que no te recomiendo la utilización de plugins de traducción automática, por si era eso lo que estabas buscando aquí lo tienes. Este plugin trabaja directamente con la herramienta de traducción de Google. Solo tienes que instalarlo, seleccionar los idiomas con lo que quieres que tu sitio web trabaje y añadir el traductor a tu menú principal, eso si, olvídate de querer conseguir buenas posiciones en Google con las traducciones de tu sitio web.

> Prueba ahora Google Language Translator

Polylang

Polylang a mi parecer es la estrella de los plugins gratuitos de idiomas, a diferencia del plugin anterior, polylang lo que hace es crear un sitio web multi idioma de la forma correcta, es decir que con este plugin lo que harás es por cada pagina que tengas creada, creara una versión en cada uno de los idiomas que selecciones, pero luego tu tendrás que completar con las traducciones ¡Nada de traducción automática!

Polylang al mismo tiempo genera URL's amigables en relación al SEO, por lo que no tendrás problemas en trabajar con SEO by Yoast o cualquier otro plugin SEO.

Tal vez te interese el siguiente articulo donde te explico: Como Crear un Sitio Web Multi-Idioma con Polylang

> Prueba ahora Polylang [Gratis]

Weglot

Otra de las alternativas gratuitas es la de Weglot, este plugin diría que es un híbrido entre traducciones automáticas y manuales, Weglot lo que hace es traducir tu sitio web de forma automática, pero luego te deja editar las traducciones o bien comprar traducciones profesionales (algo tenia que esconder ¡ja!) Este plugin no tienes problemas en lo que respecta al SEO ya que crea diferentes versiones de pagina. Yo no lo he probado pero veo que es lo que dice en su descripción, despues de este post tengo ganas de probarlo y ver que pasa...

> Prueba ahora Weglot

WP Globus

WP globus, lo primero que hace es aclarar que NO HACEN TRADUCCIONES AUTOMÁTICAS, a mi parecer es genial, este plugin tiene una versión gratuita y otra de pago con más funciones. Algunas de las características del plugin gratuito son las siguientes:

Traducción manual

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Plugins de idiomas Profesionales para WordPress

WPML

Puede que hayas escuchado hablar de WPML porque muchos creen que es el mejor plugin para creación de sitio web en varios idiomas en WordPress. Si ingresas en Themeforest, uno de los mercados más grandes de temas para WordPress podrás comprobar que muchos de los temas que puedes encontrar ahí especifican que son compatibles con WPML.

Este plugin viene con más de 40 idiomas y si eso no te alcanza puedes también añadir tus propios idiomas. Este plugin de idiomas te permite no solo la traducción de los textos de tus entradas o paginas sino que también podrás traducir todo tipo de taxonomías con las que tengas que trabajar:

Paginas

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Portfolios

Menús

Texto predefinidos por el tema (leer más, search, leave a comment, etc)

Por mi parte si tengo que crear una web multi-idioma, WPML es para mi la mejor alternativa, sobre todo en proyectos en los cuales necesito hacer una integración posterior a la creación de la web ya que ante cualquier duda o problema puedo recurrir al soporte técnico oficial del plugin.

Puedes acceder a la web oficial de WPML desde el siguiente enlace > Quiero traducir mi web con WPML o al menos quiero saber cuanto me puede salir! Hasta aquí este articulo, espero realmente haberte ayudado a despejar tu duda y que puedas conseguir más visitas a tu web o blog luego de traducir tu WordPress. Espero verte pronto de nuevo por aquí.

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Saludos 😉

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3 Alternativas para Tener tu Sitio de WordPress en Varios Idiomas

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Puedes que estes pensando en añadir varios idiomas a tu WordPress, en este caso tengo que decirte que hay varios plugins de idiomas para WordPress, muchos de ellos son gratuitos. En este articulo te explicare cuales son los plugins que pueden ayudarte a crear un sitio web multi-idioma con WordPress.

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Buffer: All-you-need social media toolkit for small businesses

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I don't use AI image generators in my creative process - or at least, I didn't before writing this article. Every time I tried to think of a reason to generate an image, my brain went straight to photorealism.

And then I'd think: why wouldn't I just pick up my phone and take a picture of the thing? But it turns out, I was only considering one slice of what these tools can do.

I'm not particularly artistic. Here's the evidence:

I can write. I can build a (pretty good, if I do say so myself) carousel in Canva or even Figma. But I can't draw, and I can't create the kind of illustrations I see other creators using across their content. That turned out to be exactly the gap where AI image generators are most useful - not replacing photography, but creating visuals I couldn't make on my own.

So I tested nine of them through that lens, focusing on the use cases where these tools actually solve a problem. Everything I learned about writing prompts that work, which tools performed best, and the AI image generators worth knowing about in 2026 is here.

Key Takeaways

Nano Banana 2 (Google) was the most consistent performer overall. It nailed illustration accuracy, came closest to photorealism, and handled typography well. If you only try one model, start there.

Every tool struggled with photorealism in some way. None produced an image I'd confidently pass off as a real photo without editing, especially when the prompt included brand names or device screens.

Typography was the biggest divider. Seedream and Ideogram 3.0 were the most reliable at spelling and placing text. Others, like Midjourney and GPT Image, garbled words or skipped them entirely.

Your prompt structure matters more than your tool choice. Leading with the subject (not the style), using photography language for realism, and describing colors in plain words instead of hex codes made a noticeable difference across every model.

I ran most of my tests inside Leonardo.ai because it gives you access to multiple models in one place and integrates directly with Canva - which is where I do all my visual design work.

AI-generated images are commercially usable, but they're not copyrightable yet. If you're building a brand around original visuals, that's worth factoring in.

What makes a good AI image prompt?

When I first sat down to test every tool in this article, I blanked completely. The generators have gotten absurdly good, especially in the past year. But I couldn't think of a single image I needed.

I think that's where most people get stuck. The tools aren't the bottleneck anymore. Knowing what to ask for is.

So I spent time researching before I started testing. I read through creator communities on Reddit (r/midjourney and r/StableDiffusion are goldmines for this), studied prompt breakdowns on Instagram, and went through Envato's illustration prompt guide. Then I ran dozens of prompt variations across every tool on this list. A clear pattern emerged in what works and what doesn't.

Start with the subject, not the style

The first few words of your prompt carry the most weight. Every tool I tested responded better when I led with what's in the image before describing how it should look. "A woman sitting at a desk with a laptop open" before "editorial lifestyle photography, warm natural light."

When I flipped the order and led with style, the results lost focus. The model seemed to treat the style as the priority and get vague about the actual content.

Use camera language for photorealism

"Shallow depth of field." "Shot from a slight angle." "Soft golden hour lighting." "35mm film photography."

Photography terms are the single most effective way to get photorealistic results, because these models were trained on image captions and photography descriptions. They understand camera vocabulary natively. Vague descriptors like "beautiful" or "high quality" do almost nothing.

Describe colors in words, not codes

I tested the same prompt with hex codes and with plain descriptions ("light blue," "butter yellow"). The descriptive version was more accurate in the majority of tools I tested.

This one has some nuance, though. The Envato guide recommends hex codes for brand accuracy, and some tools (particularly ones built for designers, like Recraft) handle them better than others. If you're not sure, start with descriptive color names. If you're working with a specific brand palette and a design-focused tool, try the hex codes and see what you get.

Anchor your illustration style or the tool will choose for you

This was the biggest lesson from the illustration tests. When I prompted for photorealism, the tools mostly knew what I meant. When I switched to illustration, the results fell apart until I got specific about what kind.

"Hand-drawn doodle, light blue ink, single color, simple line art with slightly wobbly quality, outlines only" gave me something usable. Without those anchors, most tools defaulted to either photorealism or something that looked like free clip art from 2008.

The Envato guide breaks illustration styles into specific technique language: "ink hatching, gouache blocks, flat vector shapes, stipple shading, gestural linework." The more precise you are about the medium and technique, the closer the output gets to what you actually pictured.

Tell the tool what you don't want

Negative prompts are underrated. Adding "no watermark," "no text," "no photorealism" to my illustration prompts cleaned up the outputs noticeably. But they only work when the core prompt is already solid. You can't subtract your way to a good image from a vague starting point.

Put your most important exclusions early in the negative prompt. "No photorealism, no watermarks, no text" performed better than burying those instructions at the end.

A template you can steal

Here's the structure that worked consistently across the tools I tested:
[Subject and what they're doing] + [setting or context] + [2 or more specific details] + [style]
And here are the prompts I came up with.
For illustration: A sticker sheet of hand-drawn doodle illustrations on a butter yellow background, with generous spacing between every object so each can be cropped as an individual sticker. Exactly these objects and nothing else: 1) a structured clutch bag with clasp hardware, 2) a tall oval perfume bottle with a label reading "Orpheon", 3) chunky lace-up trail running sneakers, 4) wireless square transparent over-ear headphones with absolutely no wire and no earbud attached completely standalone, 5) angular rectangular sunglasses, 6) a leather zip-up moto biker jacket with zippered pockets, 7) an anthurium plant with large waxy leaves and a spadix, 8) an open laptop computer, 9) a smartphone with a screen, 10) a single hot steaming cup of tea in a teacup on a saucer no iced drinks, no straws, no second cup, 11) an open journal with handwritten lines on the pages, 12) a flat neat stack of magazines with spines reading Kinfolk, Dazed, i-D, 13) a plain simple canvas tote bag with handles not mesh, not net. Light blue line art on butter yellow background, single color, simple wobbly hand-drawn line art, outlines only, zero shading, zero fill, zero color blocks. Flat lay arrangement. For photorealism: A photorealistic image of an iPhone resting on a light marble surface, screen facing up, showing a colorful Instagram feed. A small iced coffee in a clear cup and a sprig of eucalyptus beside it. Three-quarter overhead angle, soft natural window light from the right, gentle shadows. Clean, styled, editorial product photography. No people, no hands, no text overlays, no watermarks. For typography as design: Square graphic. The phrase 'Brand Partnerships 101' rendered as colorful embroidery stitching on light blue linen fabric background. Letters in butter yellow thread with visible stitch texture, cross-stitch style. Small decorative floral embroidery accents in coral and white thread flanking the 📸text. Fabric has subtle woven texture. Warm, tactile, handcrafted feel. No photographs of real objects, no watermarks.
You'll see how each model handled these prompts (and where they fell apart) in the reviews below.

The nine best AI image generators

I tested nine AI image generation models across three prompts: a hand-drawn doodle sticker sheet, a styled product flat lay, and an embroidered typography graphic.

Some of these are models (the AI that generates the image), and some are platforms (where you access the model). Rather than trying multiple tools across different websites, I used Leonardo.ai as my testing hub for the models available there, testing the most recent version of each. Then I tested Midjourney, Recraft, and Adobe Firefly as standalone tools.

I picked Leonardo.ai because of its Canva integration - I can seamlessly add the images into my Canva and edit them from there, so this is a plus for my workflow. You don't have to use it, go for any all-in-one image generator of your choice that suits your workflow (Recraft is another great option).

If you only try one or two models: Nano Banana 2 delivered the most accurate results across all three test categories. For text-heavy graphics, start with Seedream. For the most artistic, visually rich outputs, Recraft's models have a quality that other tools can't match.

Now, the results.

Midjourney

Best for: Creators who want artistic, mood-driven visuals and don't need precise text or highly specific object rendering.

Midjourney has a reputation as the "artistic" AI image generator, and the visual richness of its outputs backs that up. The editing experience is button-based: you can vary elements to be subtle or strong, lean more creative, and even animate your results without leaving the tool.

How it handled illustration: Of the four images Midjourney generated from my sticker sheet prompt, only one was close to usable. Midjourney struggles with this level of detail and specificity. When you're listing 13 distinct objects with particular characteristics (a clutch with clasp hardware, transparent over-ear headphones, magazines with specific spine text), it can't keep up. The objects it did render looked good individually, but it missed the brief.

How it handled photorealism: The overall composition and photography feel were strong. The layout, the lighting, the general mood of the image landed well. But the details fell apart: the "iced coffee" had no ice (just an ambiguous glass of something), and the Instagram feed on the phone screen was warped beyond recognition. Midjourney builds a beautiful scene and then fumbles the specifics inside it.

How it handled typography: This is where Midjourney hit a wall. It spelled "brand" correctly and got "101" right, but "partnerships" was garbled. The embroidery stitching itself looked genuinely handcrafted, maybe even the best texture of the bunch. But when your competitor tools are nailing the text on the first try, beautiful stitching on misspelled words doesn't cut it.

Adobe Firefly 5

Best for: Creators already in the Adobe ecosystem who want clean commercial licensing and don't mind working around brand-name restrictions.

Adobe Firefly 5 is the latest image-generation model from Adobe, and its biggest selling point is its workflow integration. If you're already in Photoshop or Illustrator, you can generate an image and move it straight into your editing workspace. Adobe has also been vocal about training Firefly on licensed and public-domain content, which means you get cleaner commercial-use rights than most competitors.

I don't use Photoshop or Illustrator in my day-to-day, but if they're part of your workflow, the direct handoff alone might make Firefly worth trying.

How it handled illustration: The hand-drawn illustrations had a whimsical quality to them and felt truly hand-drawn. There were some attempts at making things feel "human-generated," like scribbles on the page, which was a nice touch. But the accuracy wasn't there: the leather jacket had zipper placements at the collar and bottom that were visibly wrong, and a few other objects felt approximated rather than intentional.

How it handled photorealism: This is where Firefly's copyright-conscious training showed up in a way I wasn't expecting.

It declined the words "iPhone" and "Instagram" in the prompt, which aligns with how Adobe avoids potential trademark issues. That's worth knowing upfront: if your prompt references specific brand names or products, Firefly might push back.

How it handled typography: The embroidery prompt was one of Firefly's better results. The fabric behind the text looked realistically aged and worn, the text itself was legible and well-generated, and there was genuine depth to the stitching. You could see the texture in a way that some of the other tools didn't quite achieve.

Recraft V4 Pro

Best for: Creators and designers who want serious control over visual style and want access to Recraft's reference and refinement features.

Recraft is another tool I tested as a standalone platform. It has a massive library of existing designs from real designers that you can use as reference images. You can assign a color palette, select from a wide range of visual styles, and work with its agentic chat to refine your images through conversation rather than re-prompting from scratch.

If you're not tied to Canva for your design workflow, Recraft is a genuinely solid all-in-one option. The ability to pull from its existing design library as reference images could save you a lot of back-and-forth if you already have a visual direction in mind.

I chose not to use any reference images from Recraft's library for this experiment, but it's something that could get you to better results faster.

How it handled illustration (using the Vector Pro model): The images had that hand-drawn quality I was going for. Objects like the plant and the coffee cup looked right. But inconsistencies crept in: the sneakers felt generic, and the laptop suddenly introduced a color that nothing else in the image had. Because Recraft lets you layer in visual styles and references, I think the gap between "first attempt" and "polished result" is smaller here than with other tools. I just didn't take those extra steps for this test.

How it handled photorealism (using the V4 Pro model): At a glance, the image looked photorealistic. The objects cast very realistic shadows and the condensation detail on the iced coffee caught my attention. But zooming in told a different story: the phone dimensions looked off, the camera was on the front of the device, the on-screen images were gibberish, and the table was sinking into the wall.

How it handled typography: Recraft went its own direction here. It didn't deliver the embroidery realism I asked for, but what it did produce had a clear aesthetic vision and a handcrafted feel that I could actually see myself using. I'd dock points for not following the brief, but then I'd have to add them back for creativity. Sometimes a tool that ignores your prompt gives you something better than what you asked for.

GPT Image 1.5 (OpenAI)

Best for: People already using ChatGPT who want quick image generation without switching tools. For more control, access the same model via an all-in-one image generator tool such as Leonardo.ai or Recraft.

If you've used image generation inside ChatGPT recently, you've likely used a version of this model. I tested GPT Image 1.5 inside Leonardo.ai, the first of the models on this list where I did this. You can dig deeper into style selection (illustration, photography, etc.), adjust quality settings, and control image dimensions. The model itself is the same underlying technology, but tools like Leonardo give you more knobs to turn.

How it handled illustration: This was not GPT Image's strongest showing. The sticker images looked almost compressed, probably because the spacing I requested between objects resulted in a lot of empty space that the model didn't know how to handle. The whole image also had that yellowish tinge that's become a recognizable "this is AI" tell. Other tools rendered the butter yellow background without that filter-like quality.

How it handled photorealism: It came closer than the illustration prompt, but the Instagram feed on the phone screen was missing the visible branding and layout cues that make it recognizable as Instagram.

How it handled typography: GPT Image leaned hard into the cross-stitch texture, which was technically what I asked for. It followed the prompt more faithfully than several other tools, and the execution was accurate. But the result wasn't something I'd use in my content. If prompt adherence matters more than aesthetics for your use case, GPT Image delivers on that.

Nano Banana 2 (Google)

Best for: Creators who want the most accurate rendering of specific real-world objects and styles, particularly for illustration work.

Nano Banana 2 is a Google model, and I have a theory about why it outperformed several competitors: Google has the search engine. It has image search, Google Shopping, and years of indexed visual data. When I asked for a "Diptyque Orphéon" perfume bottle or "chunky trail running sneakers from Salomon," Nano Banana seemed to actually know what those things look like. Other tools freestyled the details. This one got the closest to reality.

How it handled illustration: This was my top pick for the illustration prompt. The hand-drawn style landed, the proportions were correct, and nothing felt off. It got the style of the perfume bottle right, matched the sneaker aesthetic I was going for, and even rendered the magazine spines with fonts and imagery that felt close to the real publications. With reference images, I think this would get even closer, but even without them, Nano Banana 2 delivered the most complete sticker sheet of the group.

How it handled photorealism: Nano Banana came closest to generating a realistic Instagram feed, and the phone itself felt more believable than other tools' attempts. It did something interesting, though: it added elements I hadn't asked for (a small notebook, a pair of earbuds near the edge of the frame) that made the scene feel lived-in. That instinct for "what would actually be on this desk" pushed the image past the sterile quality that plagued other results.

How it handled typography: The embroidery text came out whimsical and stylized, with visible texture on both the fabric and the stitching. The overall feel was one of my preferred outputs from the group. The flowers and surrounding design elements had a cohesive quality that matched the text treatment, which not every tool managed.

Seedream (ByteDance)

Best for: Creators who need reliable text generation in their images and access within CapCut.

Seedream is ByteDance's image generation model and bonus: you can use it if you have CapCut Pro. It had some interesting strengths and some familiar weaknesses.

How it handled illustration: Seedream produced the most sticker-like effect of any tool, which was exactly the brief. But accuracy issues showed up on closer inspection: a phone appeared on the magazine stack (not requested), the headphones were transparent (not requested), and the perfume bottle didn't quite match the description. But text generation was spot-on. Every label, every spelling, every piece of text in the image was correct. It also correctly rendered an anthurium instead of defaulting to a monstera, which tripped up several other tools.

How it handled photorealism: The phone was the weak point: it was clearly not a real device. But the surrounding elements held up. The shadows were well-placed, the coffee cup was good (it even looked like a latte, more specific than what I asked for), and the overall scene had decent styling.

How it handled typography: Seedream did well here. The fabric texture behind the text looked realistic, and it got most of the prompt elements right. The font weight felt slightly cartoonish compared to the fabric realism, and it rendered "partnerships" across two lines, which didn't come up with other tools. But I could see myself using this in my content, which is more than I can say for some of the other outputs.

Ideogram 3.0

Best for: Creators who want accurate text in their generated images and are willing to trade visual personality for spelling precision.

Ideogram 3.0 is the latest model from Ideogram that is positioned as being great at generating images with text, but I found that it only got 75% of the way there in some of my requests.

How it handled illustration: The colors were off: the yellow was deeper than requested and there was no blue in the image. The illustrations themselves were generic, with very little of the hand-drawn personality I was going for. It gave me something closer to a monstera when I asked for an anthurium, which is a specific enough request that getting it wrong felt like the model was pattern-matching to "houseplant" rather than following the prompt. With reference images, this probably improves. Without them, the first-pass results were underwhelming.

How it handled photorealism: The image had that uncanny valley quality at a glance where other tools needed a bit more attention. The coffee looked slightly fake in a way that's easy to pinooint as AI. The shadows and lighting were actually good, with a nice play of light across the objects. But the overall impression was "almost real," which in photorealism is the same as "not real."

How it handled typography: Ideogram went for a cartoonish take on the embroidery, with an interesting attempt at making the fabric look like it was being pulled by the weight of the stitching. The effect didn't land for me. It felt tool-generated rather than handcrafted, which is the opposite of what this prompt was testing for. Other tools leaned into the realism of cross-stitch. Ideogram leaned into a stylized interpretation.

FLUX.2 Pro

Best for: Creators who want a model that takes creative liberties with prompts and produces outputs with a distinct point of view. Less predictable, but occasionally surprising in a good way.

FLUX.2 Pro is another model available inside Leonardo.ai. It's been gaining attention in the AI image generation space for its balance of quality and speed.

How it handled illustration: FLUX did something I wasn't expecting. Instead of generating flat sticker illustrations on a background, it created what looked like printed-out stickers that had been physically laid on a surface. Illustrated on a computer, printed, cut out, arranged, photographed. The model found its own middle ground between illustration and photorealism. The hand-drawn feel was there, but I wished the stickers sat flatter against the background so they'd look more natural when cropped. Some object details were off (the perfume bottle, the anthurium plant), but the overall approach was creative.

How it handled photorealism: FLUX handled shadows well and even added branding to the coffee cup (which I hadn't asked for, but it wasn't unwelcome). The phone was much closer to reality than the images from other models, but still not what I'd reach for if I needed a convincing flat lay image.

How it handled typography: When you zoom into FLUX's embroidery image, the stitching texture is genuinely impressive. It looks like real thread. But the text itself looked slightly glued on rather than stitched into the fabric, like someone had created embroidered letters separately and placed them on the background. The colors were also slightly more washed out than other models.

Lucid Origin

Best for: Creators who want quick generation with a distinctive dimensional quality and don't need pixel-perfect prompt adherence.

Lucid Origin offers both fast and ultra generation modes, plus a more limited set of style options compared to some other models on the platform. The ultra mode adds more detail but takes longer.

How it handled illustration: At first glance, the sticker sheet looked fine. On closer inspection, the text generation was poor compared to other models, and several requested objects didn't quite match the prompt. On the positive side, the stickers had an almost 3D quality that was visually interesting, like they had a slight embossed effect. If that dimensional look appeals to you, Lucid Origin delivers it naturally.

How it handled photorealism: This was one of the few tools that actually interpreted "flat lay" literally. Where other tools generated a three-quarter overhead shot, Lucid Origin went full top-down, which was closer to what the prompt language described. Points for reading comprehension. But the ice in the cup, phone content and on-screen images looked deeply unrealistic, more so than most competitors.

How it handled typography: I liked what Lucid Origin generated here. The colors were nice and the embroidery had a slightly raised quality that could work as a stylistic choice. It doesn't feel as grounded in physical reality as some of the other outputs, but for a creator who wants something that reads as "inspired by embroidery" rather than "trying to look like real embroidery," this is a viable option. It didn't nail every element (the white accents I asked for were missing), but the overall aesthetic was appealing.

FAQs

What is the best AI image generator overall?

Nano Banana 2 (Google's model) was the most consistent performer across all three of my test prompts. It handled illustration, photorealism, and typography well, and it seemed to understand the specific objects and brands I referenced better than other models.

I tested it inside Leonardo.ai, which I'd recommend as a starting point since it gives you access to multiple models in one platform. If you're already in the Adobe ecosystem, Firefly 5 is worth trying for the workflow integration and cleaner copyright positioning. And if you want the most artistic, visually rich outputs, Midjourney still has a distinct quality that other tools can't match, as long as you don't need accurate text.

How do AI image generators work?

Every AI image generator on this list works by turning text into pixels, but they don't all do it the same way. Understanding the basics helps explain why the same prompt can look completely different across two tools.

There are two main approaches powering the tools in this article.

Diffusion models start with visual noise (think: TV static) and gradually remove it, step by step, until an image forms. Each step, the model looks at your prompt and nudges the noise a little closer to what you described. FLUX, Stable Diffusion, and Midjourney all use variations of this approach. It's why these tools tend to produce images with a painterly or textured quality, and why they're often strong with artistic styles. They're building the whole image at once, refining it from chaos into clarity.

Autoregressive models work more like writing a sentence. They generate the image piece by piece, predicting what comes next based on what they've already created. Google's Imagen (the technology behind Nano Banana 2) and OpenAI's GPT Image models use this approach. These models tend to be better at following complex, detailed prompts because they process the image sequentially rather than all at once.

In practice, the line between these two categories is blurring. Some tools combine both approaches, and newer models like Seedream and Ideogram use hybrid architectures that are harder to categorize neatly. You don't need to know which approach a tool uses before you try it. But if you're wondering why Nano Banana 2 followed my 13-item sticker sheet more faithfully than FLUX did, or why Midjourney produces that distinctive artistic quality even when you ask for something simple, the underlying architecture is a big part of the answer.

One more thing worth knowing: these models learn from images and their descriptions. That's why photography terms work so well in prompts (the training data is full of photo captions) and why specific illustration vocabulary like "ink hatching" or "gouache blocks" gets better results than "make it look drawn." You're speaking the language the model was trained on.

Can I use AI images in my content?

You can use AI-generated images commercially. Every tool in this article allows it in their terms of service. But there are a few things worth knowing before you start publishing them.

AI-generated images aren't copyrightable (yet). The U.S. Copyright Office has ruled that typing a prompt doesn't make you the legal author of the output. In March 2026, the U.S. Supreme Court declined to change this. For most creators, this won't affect your day-to-day. You're putting these in social posts and blog headers, not licensing them. But it means if someone else generates something similar, you can't claim ownership the way you would with a photo you took. The more you modify and integrate an AI image into your own design work, the stronger your position gets.

The tools are trained on other people's art. Most models in this article learned from large datasets of images scraped from the internet, and over 70 copyright lawsuits are currently making their way through the courts. The biggest one, which names both Stability AI and Midjourney, goes to trial in September 2026. Adobe Firefly is the exception: it's trained on licensed Adobe Stock content and public domain material, and Adobe offers IP indemnification for enterprise plans. If clean sourcing matters to you, Firefly has the strongest case.

Be careful with people. I chose not to generate images of human subjects for this article. These tools can produce convincing images of people who don't exist, and some can produce images that resemble real people. That opens up right-of-publicity risks and ethical questions that go beyond copyright. If your content involves AI-generated people, that's a decision worth thinking through.

Are AI image generators free?

Most tools on this list offer a free tier or free credits to start. Leonardo.ai gives you daily tokens that refresh, so you can test multiple models without paying. Recraft, Ideogram, and Meta AI all have free access. Midjourney requires a paid subscription (plans start at $10/month). Adobe Firefly is included with most Creative Cloud plans, and you can generate a limited number of images for free through Adobe's website. ChatGPT includes image generation on its free plan, though paid plans give you faster generation and higher limits.

If you're trying to figure out which tool works for you before spending anything, Leonardo.ai is the best starting point because you can test multiple models in one place without a subscription.

It depends on what kind of graphics you're making. For illustrated elements you want to drop into Canva (stickers, doodles, branded illustrations), Nano Banana 2 and Recraft were the strongest in my testing. For photorealistic product shots or lifestyle flat lays, Nano Banana 2 and FLUX.2 Pro produced the most convincing results, though every tool in this list still struggles with fine details on zoom. For text-heavy graphics like quote cards or typography-based designs, Seedream and Ideogram 3.0 had the most reliable text generation, while Midjourney consistently misspelled words.

Can AI image generators put text on images?

Some can, some can't. This was one of the biggest dividers in my testing. Seedream and Ideogram 3.0 nailed the spelling and placement of text across all three prompts. Adobe Firefly 5 handled it well. Midjourney struggled badly with anything beyond short, simple words. If accurate text matters for your use case (and for most social media graphics, it does), check the typography results in each tool's review above before choosing.

Do AI-generated images look obviously AI?

It depends on the type of image. For illustration and stylized graphics like embroidery or sticker sheets, no. The best outputs from my tests were genuinely usable in content without any obvious AI tells. For photorealism, yes, usually on closer inspection. Phone screens, text within the image, and small product details are the giveaways. The gap is closing fast, but we're not at "indistinguishable from a real photo" yet.

More resources

Ready to put your AI-generated visuals to work? Get started with Buffer for free and start scheduling your content today.

Sr. Content Creator @ Buffer

Tami is a Senior Content Creator at Buffer who grew 20K+ followers on LinkedIn and is now figuring out how to do it again on new platforms. She writes data-driven content about what's actually working on social.
Read more posts by Tamilore Oladipo

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Tamilore OladipoSr. Content Creator @ Buffer

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The 9 Best AI Image Generators of 2026 (+ Examples)

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Tried and tested: These AI image generators consistently delivered the best results. Here's a look at how they work.

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Compara la velocidad de tu sitio web con la de los sitios de la competencia y descubre cómo ofrecer una experiencia móvil más rápida y sin contratiempos.

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GlooMaps, simple and fast online sitemapping tool. Create and build a visual sitemap, add content and share with others. Website planning made easy!

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Joyería estampada en cerámica
Www.Florainparadise.com

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Contemporary Printed Ceramic Jewelry - Flora in Paradise

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Printed Ceramic Jewerly, contemporary accessories for women with fashionable prints. A mix of trends and tradition.

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Artesana en construcció amb ganes de cosir i teixir per arribar tan lluny com pugui sense perdre les arrels.

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El Didal Roig neix amb el desig d'omplir de colors el dia a dia de petits i grans.

L'objectiu és crear peces pràctiques, alegres i tan sostenibles com sigui possible. I també per jugar!

Cada peça és feta amb màquina de cosir i els acabats estan fets a mà amb cura, no pas cercant la perfecció, sinó trobant el que fa única cada peça. La combinació de robes, colors i formes dona molt de joc, sobretot a les bosses de roba, on nanses, bossa i butxaca varien segons cada creació.

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un fil de creativitat Us donem la benvinguda a El Didal Roig! El Didal Roig neix amb el desig d'omplir de colors el dia a dia de petits i grans. L'objectiu és crear peces pràctiques, alegres i tan sostenibles com sigui possible. I també per jugar!

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Vídeos Corporativos Barcelona - Productora Audiovisual Cataluña

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Productora de vídeos en L´Hospitalet, somos formadores audiovisuales en Barcelona. Nos dedicamos a la realización de todo tipo de vídeos corporativos.

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emociones florales

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Diseños florales, Decoración Bodas, Ambientaciones florales, Emociones florales, Joyeria Floral coronitas, diademas, tocados, prendidos, colgantes.

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La web está a punto casi

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Welcome back to Instagram. Sign in to check out what your friends, family & interests have been capturing & sharing around the world.

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Tenim dos webs somvalorsocial.cat i una altra que encara no està activa lacomprasocial.com

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Uneix-te a càstings i llença la teva carrera de model

Exposa els teus treballs i crea un equip de treball

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Sessió de fotos a Tenerife per @monika03, Marca de moda

Uneix-te a la comunitat Litmind

Troba oportunitats de treball, mostra el teu portafolis, publica càstings i crea el teu equip creatiu avui mateix

Maquilladorx para Spot publicitario

Treball a Madrid per Grupo Urbanitas Gestión de Espacios Audiovisuales, Estudi de lloguer

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La comunitat per a artistes de la fotografia de moda i de models

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Uneix-te a càstings i llença la teva carrera de model Exposa els teus treballs i crea un equip de treball Paid Tenerife Photoshoot for fashion jewellery for 1 day in the first or second ...

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Your connected workspace for wiki, docs & projects | Notion

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A new tool that blends your everyday work apps into one. It's the all-in-one workspace for you and your team.

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Gain consumers trust with owned brand ambassadors

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Only 20% of your potential consumers trust social ads or influencers while 92% trust other users' recommendations. Why not turn your customers, followers and fans into your brand ambassadors to drive sales and build loyalty?

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Gain consumers trust with owned brand ambassadors

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Only 20% of your potential consumers trust social ads or influencers while 92% trust other users' recommendations. Why not turn your customers, followers and fans into your brand ambassadors to drive sales and build loyalty?

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Recibo muchas preguntas sobre los plugins WordPress esenciales que uso en mi propio blog.

Es comprensible cuando te das cuentas que el directorio oficial de plugins de WordPress ofrece a fecha de hoy unos 22.400 plugins distintos. ¡Qué barbaridad!

Un plugin es un poco de magia hecho código, y para todos los que no somos programadores, nos permite añadir funcionalidades a nuestros blogs instalando el plugin en 1 clic, configurando las opciones en menos de 5 minutos, y actualizando las versiones del plugin también en un sólo clic.

Bueno, bonito, barato, porque la mayoría de los plugins que uso son 100% gratis.

Anda, ven, que voy a enseñarte las piezas del motor que propulsa mi blog.

3, 2, 1 Go!

Mis 3 plugins esenciales (y no, no hay más)

Estos son para mí los 3 plugins esenciales de toda instalación de WordPress.
¿Por qué uso el plugin WordPress SEO?
Sencillamente, es el mejor plugin de SEO para WordPress. O lo que viene a ser lo mismo, una pequeña gran ayuda para mejorar el posicionamiento de tus entradas en Google. No es poco en un blog. En mi caso, cerca de un 65% de las visitas en mi blog proceden de Google.

WordPress SEO te ofrece todo lo que vas a necesitar, y más. Actualizaciones frecuentes, y un gran programador. En fin. Más que recomendado, WordPress SEO es para mí un plugin obligatorio.

El plugin se está ahora transformando en un auténtico framework, y el propio Joost de Valk está integrando nuevas funcionalidades (de pago): Video SEO y Búsquedas locales

Descarga Yoast SEO - Consulta mi vídeo tutorial

¿Por qué uso el plugin Akismet?
¿Quién desea basura en su blog? Nadie, ¿verdad? Akismet es tu robot de limpieza. En otras palabras, es el mejor amigo del blogger.

Descarga Akismet, consigue tus clave API y descansa feliz

Google Drive para WordPress
¿Por qué uso el plugin Google Drive for WordPress?
Recién cuando es demasiado tarde es que consigues aprender que necesitas un back-up COMPLETO (base de datos y ficheros) de tu blog. Google Drive for WordPress es tu sherpa favorito para las copias de respaldo de tu blog.

Ponlo en marcha, y descuida.
Descarga Google Drive para WordPress

Otros 7 plugins muy útiles

Optin Skin (de pago)
¿Por qué uso el plugin Optin Skin?

Consulta mi vídeo tutorial

Woo Commerce
¿Por qué uso el plugin Woo Commerce?
Te permite integrar una tienda online en tu blog WordPress.

Descarga Woo Commerce

Jetpack, el super plugin de WordPress
¿Por qué uso el plugin Jetpack? Descarga Jetpack

Tweet Old Post
¿Por qué uso el plugin Tweet Old Post?
Descarga Tweet Old Post - Consulta mi vídeo tutorial

Google Analytics for WordPress
¿Por qué uso el plugin Google Analytics for WordPress?
El plugin hace lo que todos los buenos plugins de analítica web hacen: proporciona una interfaz para relacionar tu blog con tu cuenta en Google Analytics (este lo hace con los API de Google Analytics para autentificar el perfil con un par de clics). Pero éste además permite:
Descarga Google Analytics for WordPress

W3 Total Cache

No necesitas este plugin nada más arrancar tu bog, pero cuando superás las 250 visitas al día, ya el tema del rendimiento de tu blog y la velocidad de descarga de tus páginas debería empezar a preocuparte.
¿Por qué uso el plugin W3 Total Cache? 3 consejos prácticos:

Si alojas tu blog en Hostgator (planes Hatchling/Baby, en un servidor compartido), no actives las opciones de "Database Cache" ni "Object Cache"

En caso de problema raro en tu blog, vacía primero tu cache (botón "Empty all cache"). Los cachés son cacharros misteriosos, y hasta creo que los propios desarrolladores no les terminan de entender del todo.

Si algunos usuarios te avisan que tu diseño está roto, pasa la opción "Minify Mode" de Auto a Manual. Si no se resuelve el problema, desactiva Minify.

Descarga W3 Total Cache

¿Por qué uso el plugin Digg Digg?
Este plugin no hará milagros. Si tus posts son comunes o no tienen interés, es probable que no tendrás muchos clics en estos botones.
Descarga Digg Digg

Los temas premium te ahorran plugins

¿Por qué es importante?

Usar pocos plugins permite optimizar el rendimiento de tu blog, evitando multiples queries a veces mal optimizadas. De ahí la importancia capital de usar pocos plugins si quieres que tus páginas carguen rápido. De hecho, elegir una plantilla premium te ayuda a usar menos plugins, ya que normalmente muchas funcionalidades ya vienen integradas en el tema y los widgets relacionados.

Obviamente estos temas tendrán que saber usar a la perfección la filosofía de codificación del framework WordPress. Es el caso para los 2 proveedores que te recomiendo a continuación.

StudioPress

¿Por qué uso los temas StudioPress?

Compra un tema de StudioPress (Genesis)

Elegant Themes
¿Por qué uso los temas Elegant Themes?
Compra un tema de Elegant Themes - Consulta mi vídeo tutorial

¡No a la PLUGINULIMIA!

Sé cauto con los plugins que usas

Cuantos más usas, más lento se hará tu blog y más agujeros de seguridad tendrás en potencial. En muchos casos, un tema premium y 5 plugins son más que suficientes para poder ofrecer una gran experiencia de lectura a tus visitantes. De eso se trata en un blog.
Aunque sean fáciles de instalar, no caigas en la "pluginulimia". Tu blog terminará teniendo serios problema de salud...

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Plugins wordpress esenciales: ¿Con cuáles debes quedarte?

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Recibo muchas preguntas sobre los plugins WordPress esenciales que uso en mi propio blog. Es comprensible cuando te das cuentas que el directorio oficial de plugins de WordPress ofrece a fecha de hoy unos 22.400 plugins distintos. ¡Qué barbaridad!

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Antes de comenzar, ¿qué es exactamente un KPI?

KPI significa Key Performance Indicator, y se define como una métrica que refleja qué tan bien está funcionando tu estrategia en relación con tus objetivos.

¿Tienes pensado evaluar el rendimiento de tus campañas de email marketing? La mejor manera de medir tus campañas es a través de KPIs, los cuales comparan de manera eficiente el rendimiento de tus diferentes campañas.

Este artículo repasa los principales indicadores de marketing por correo electrónico para ayudarte a evaluar el rendimiento de tus correos electrónicos.

Una parte importante de los KPI es que son relativos a tus objetivos comerciales. Es imposible medir el resultado o rendimiento de tu campaña si no sabes qué medir.

Eso significa que tenemos que establecer nuestros objetivos de email marketing antes de poder establecer los KPIs, algunos ejemplos podrían ser:

Llegar a la bandeja de entrada (entregabilidad)

Atraer a tantos lectores como sea posible

Aumentar las visitas hacia tu blog

Mejorar las conversiones de prospectos a ventas

Proporcionar contenido de valor para fomentar la lealtad

Una vez definido los objetivos principales para tu campaña de email marketing, examinemos los 7 mejores KPIs de email marketing que deberías utilizar para medir el rendimiento de tus esfuerzos.

Para cada KPI, discutiremos:

Su definición y cómo se calcula

Qué objetivos mide

Cómo puede mejorar el rendimiento de la campaña

¡Empieza a optimizar tus tasas de conversión con Sendinblue!

No es necesario tener conocimientos técnicos o de diseño, con Sendinblue puedes crear tus newsletters en unos cuantos pasos y dar seguimiento a tus kpi de email marketing.
Quiero crear campañas de email sin costo
Indicadores clave de desempeño en email marketing

Tasa de rebote
Fórmulas para calcular la tasa de rebote:
[1 - (N.º de correos electrónicos entregados / # de correos electrónicos entregados)] * 100

O

(# de rebotes / # de correos electrónicos entregados) * 100

El porcentaje de rebote te ayuda a evaluar la entregabilidad de tus correos al mostrarte qué porcentaje de tu campaña no se entregó en las bandejas de entrada de tus contactos.

Si tienes problemas para que tus correos electrónicos aparezcan en las bandejas de entrada de tus contactos, asegúrate de estar siguiendo las mejores prácticas de entrega de correo electrónico.

Si deseas ser aún más detallado al evaluar la entregabilidad y la calidad de tu lista de contactos, también puedes ver las tasas de los diferentes tipos de rebote:

Rebote duro: error en la entrega debido a un error permanente (por lo general, la dirección de correo electrónico no existe)

Rebote suave: error en la entrega debido a un problema temporal (por ejemplo, el servidor del correo no está disponible)

Cualquiera sea el caso, un rebote significa que hubo una falla en la entrega de tu correo electrónico, por lo que es importante siempre revisar el porcentaje de rebote general.

¿Cómo mejorar la tasa de rebote de tus correos electrónicos?

No es fácil disminuir la tasa de rebote suave ya que estos rebotes son generalmente un resultado de un problema temporal con la bandeja de entrada de tu cliente.

Si observas que ciertos lectores tienen rebotes contantes, lo mejor que puedes es hacer es eliminarlos de tu lista por completo.

Por otro lado, los rebotes duros pueden remediarse mediante la implementación de:

-Un proceso opt-in doble, que evita que las direcciones mal escritas entren en tu base de datos.
-Una limpieza frecuente de la lista de correo electrónico para identificar y eliminar cualquier contacto incorrecto.

Para encontrar el porcentaje de rebote en Sendinblue, ve a la pestaña "estadísticas" en el menú de la izquierda, luego haz clic en "reporte" de la campaña que desees ver.

Tasa de apertura

Fórmula para calcular la tasa de apertura:
(número de correos electrónicos (únicos) abiertos / número de correos electrónicos entregados)*100

La tasa de apertura es la primera métrica que describe el engagement. Comunica si tus suscriptores están lo suficientemente interesados como para abrir tus correos electrónicos y ver lo que tienes que decir. Cuanto mayor sea este número, mejor. Mínimo deberás tener un 20%.

La tasa de apertura también te permite evaluar fácilmente:

Qué tan efectiva es la línea de asunto del email y el texto de vista previa del correo electrónico. Una tasa de apertura baja puede significar que las líneas de asunto son demasiado genéricas y no sobresalen en las bandejas de entrada de tus lectores/contactos.

Una tasa de apertura muy baja, también puede significar que tu correo electrónico nunca llegó a la bandeja de entrada principal de tus contactos, sino que quedó atrapado como correo no deseado.

¿Cómo mejorar la tasa de apertura del correo electrónico?

Si quieres mejorar tus tasas de aperturas, solo tienes que optimizar las siguientes cosas:

· Línea del asunto del correo electrónico
· Nombre del remitente
· Texto de vista previa

De estos tres, el más importante es la línea de asunto. Esta es la primera impresión que tus suscriptores ven antes de abrir un correo electrónico. Asegúrate de optimizar tu línea de asunto para hacer que tus correos electrónicos sean irresistibles para tus lectores.

También, puedes probar diferentes nombres como remitente y ver cuál funciona mejor, pero considera que los suscriptores necesitan familiarizarse con un nombre en concreto, así que que cuando lo encuentres trata de no cambiar mucho.

Si crees que el problema está relacionado con la capacidad de entrega (es decir, que termina en la carpeta de spam), asegúrate de evitar los errores comunes que afectan tu puntaje del remitente.

En Sendinblue, puedes encontrar tu tasa de apertura en cualquier reporte de campaña.

Tasa de Clic

Fórmula para calcular la tasa de clics:
Número de clics (únicos) en los enlaces de tu correo electrónico/ Número de correos electrónicos entregados *100

La tasa de clics es la mejor métrica que puedes usar para medir el rendimiento completo de tu campaña de emailing. Ilustra muy claramente la tasa de tus contactos que interactúan con tus correos electrónicos y su interés de obtener más información.

Esta métrica depende de la entregabilidad y la tasa de apertura, por lo que más alto es el número de está métrica, mejor el escenario.

Es importante destacar que la tasa de clics solo será importante si tu correo electrónico contiene uno o más enlaces, de no ser así, los usuarios no tendrán nada para hacer clic. Tendrás que enfocarte en la tasa de apertura para evaluar el rendimiento.

¿Cómo mejorar la tasa de clics?

Debido a que la tasa de clics requiere que los lectores hagan clic en algún enlace dentro de tu correo electrónico, mejorar el rendimiento de la tasa de clics requiere que primero te asegures tener una buena capacidad de entrega y tasa de apertura.

Una vez que hayas calculado esas dos métricas, mejorar la tasa de clics se reduce a dos cosas:

Contenido de tu correo electrónico y el texto de los CTA / enlaces

Diseño del correo electrónico

La mejor manera de mejorar estos factores es probar nuevas ideas, seguir tus resultados y ver qué contenido y diseños tienen la mayor interacción.

En los informes de Sendinblue, la tasa de clics se puede encontrar justo al lado de la tasa de apertura.

Tasa de reactividad
Fórmula para calcular la tasa de reactividad:
(Número de clics únicos / Número de aperturas únicas) * 100

La tasa de reactividad, analiza la tasa sobre las personas que ya abrieron tu correo electrónico y que terminan haciendo clic. Esta métrica es perfecta para evaluar tus llamados a la acción porque es la tasa de interacción de los contactos una vez que han leído tu mensaje.

Si tienes una baja tasa de reactividad, significa que el contenido de tu correo electrónico o la oferta en su llamado a la acción no fue lo suficientemente atractivo para tus lectores.

Cómo mejorar la tasa de reactividad

La forma más efectiva de aumentar esta métrica es aumentar el volumen general de clics. Para lograr eso, asegúrate de que tus CTA se alineen con los intereses de tus contactos. Si ven un enlace a un artículo que suena interesante, querrán obtener más información al hacer clic.

Si no tienes idea de cómo mover la aguja, haz estas dos preguntas:

¿Es tu call to action suficientemente atractiva para tu audiencia? De lo contrario, intenta cambiar el texto de vista previa.

¿El diseño de tu correo electrónico dificulta ver los enlaces? Intenta cambiar los colores y el formato.

En Sendinblue, la tasa de reactividad la puedes encontrar en el informe de tu campaña debajo de la información de tasa de apertura.

Tasa de cancelación:

Fórmula para calcular la tasa de cancelación:
Número de contactos que cancelaron / Número de correos electrónicos entregados *100

¿Por qué molestarte con los contactos que ya no quieren recibir tus correos electrónicos?
La tasa de cancelación también puede arrojar la verdad de cómo tus suscriptores ven el contenido que les envías. También puede indicarte si hay algún problema grave con el contenido de tus mensajes o la frecuencia con la que los envías.

Si es un tasa alta probablemente estás enviando demasiados correos. Entre más baja sea tu tasa de cancelación, mejor. Un número bajo para esta medida significa que tus contactos están satisfechos con tus correos electrónicos y desean continuar recibiendo tus mails. Si notas un aumento repentino de este número, descubre que práctica está mal.

¿Cómo mejorar la tasa de cancelación?

Hay varias razones por las que un usuario puede cancelar la suscripción:

Ya no está interesados en el contenido que proporcionas.

Está recibiendo demasiados correos electrónicos tuyos. Si este es el caso, intenta reducir la frecuencia o permite que los contactos definan su frecuencia preferida cuando se registran.

No le estás enviando contenido que desea. Para ello, puedes llegar y ver lo que tus contactos están buscando, o segmentar tu lista, y enviar varios tipos de mensajes de correos para satisfacer los diferentes intereses de tus clientes.

Puedes encontrar la tasa de cancelación de suscripción aquí:

Tasa de quejas por spam

Fórmula para calcular la tasa de quejas por spam:
Cantidad de quejas de spam / cantidad de correos electrónico entregados *100

Siempre quieres que tu tasa de reclamos de spam sea lo más cercana posible a cero porque este KPI es una medida que se encarga de indicar el porcentaje de lectores que se quejan de tus correos electrónicos.

Este número también tiene un gran impacto en tu entregabilidad. Si demasiados clientes comienzan a etiquetar tus correos electrónicos como spam o no deseado, esto limitará todas las métricas de interacción, ya que tus contactos no podrán ver tus mensajes cuando se envíen.

¿Cómo mejorar la tasa de quejas de spam?

Una de las razones más comunes para una alta tasa de quejas de spam es que los contactos tienen problemas para darse de baja. Ya sea intencional o no, oscurecer el enlace de cancelación de suscripción en tus correos electrónicos nunca es buena idea.

Es mucho mejor permitir que los contactos que ya no estén interesados ​​en tus correos electrónicos se puedan dar de baja en lugar de reportarlo como correo no deseado. Por lo tanto, asegúrate de mantener el enlace de cancelación de suscripción al frente y al centro.

Si tu enlace de cancelación de suscripción está listo, el siguiente paso que debes tomar es limpiar tu lista de correos electrónicos y eliminar los contactos que ya no interactúan. Esto te ayudará a mantener solo tus contactos calificados en tu lista, asegurando las mejores tasas de apertura y clic.

Para encontrar la tasa de quejas de spam en Sendinblue, visita la página de reportes de tu campaña y muévete a la parte inferior:

Tasa de conversión:

Fórmula para calcular la tasa de conversión:
Número de personas que completaron el objetivo deseado / cantidad de correos electrónicos entregados *100

Cuando tengas un objetivo específico para los usuarios que abrieron tu correo, la tasa de conversión es una pieza esencial para analizar el rendimiento de tu campaña. Este objetivo de conversión podría ser una compra, una visita en una página específica o algo completamente diferente, todo depende de tu negocio.

La tasa de conversión mide los contactos que completaron la tarea que tú querías, por lo que es un verdadero indicador de la efectividad de tus correos electrónicos. Es el único KPI que no encontrarás en tus reportes de Sendinblue porque depende del objetivo específico que tengas para cada campaña de correo electrónico.

¿Cómo mejorar la tasa de conversión?

Debido a que la tasa de conversión depende de cada campaña, aquí hay algunos consejos generales que pueden ayudarte a mejorar el rendimiento de cada campaña:

No mientas a los contactos. Pocas cosas son más frustrantes que hacer clic en un enlace solo para descubrir que tus expectativas eran completamente diferentes al contenido real de la página.

Proporciona valor. Asegúrate de que todo lo que estás ofreciendo (contenido, descuentos, productos, etc.) o lo que intentas hacer que tus contactos lo hagan (realizar una compra, registrarse, etc.) sea algo que realmente les de valor. De lo contrario, se molestarán por haber perdido el tiempo.

Conclusión

Ahora que conoces estos KPIs de marketing por correo electrónico, estás listo para comenzar a analizar el rendimiento de tus campañas y seguir optimizando para tener una mayor interacción.

Conoce las tasas promedio por industria en el siguiente artículo: https://es.sendinblue.com/blog/estadisticas-email-marketing-indicadores-clave/

¿Tienes otro KPI que es un indicador más efectivo del rendimiento en email marketing? Dinos en los comentarios a continuación.

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Los KPIs de email marketing que necesitas conocer para optimizar tus campañas - Sendinblue

# data[].attributes.attachment_link.description
Antes de comenzar, ¿qué es exactamente un KPI? KPI significa Key Performance Indicator, y se define como una métrica que refleja qué tan bien está funcionando tu estrategia en relación con tus objetivos. ¿Tienes pensado evaluar el rendimiento de tus campañas de email marketing? La mejor manera de medir tus campañas es a través de ...

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Mojo - Social Video and Content App for Small Businesses

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With hundreds of templates, text effects and high-quality animations - creating stunning social content has never been easier.