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Card stacking is a kind of propaganda that enhances or emphasizes the good qualities and pros of the product being advertised while hiding its cons or bad qualities to the public.

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Testimonial is a kind of propaganda technique that stars famous people
along with ordinary folks giving their thoughts, experiences, testimonies, and etc. by using their product or services.

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- Focuses on the good qualities of the product
- Leaves important facts or by comparing evidence in an unfair manner
- Gives the consumers the information "they want to hear"

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- This technique is used to convince us without examining the facts more carefully
-it is used to associate someone respected to the product

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- It is a form of propaganda technique that focuses mainly or uses ordinary people as their main character, portrayer or endorser in their product advertisement.
- Plain folks is designed to win the confidence of the audience by communicating in the common manner and style of the audience.

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-  uses products that are commonly suitable and useful at home.
- ordinary people are the ones who promote the product

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Great Taste White Coffee TVC 2020 with Liza Soberano 30s

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NEW Pantene Collagen - for frizz-free smoothness even up close!

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Cobra Energy Drink (Laban) TVC 30s - Coco Martin

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Remix In Our Hearts - Nico Bol-Z ft. Run JMC

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Babangon Tayo with NESCAFÉ | NESCAFÉ Philippines