# data[].attributes.body
- Generation Y born during 1980s & early 1990s

- Refer as "echo boomers"

- Constant access to technology

- Also call Millenials, Internet Generation, & iGen

# data[].attributes.body
- Confident & ambitious

- More open minded

- Crave attention, feedback & guidance

- Prefer to communicate through e-mail & text message rather than face-to-face contact

- Constantly seeking new challeng

# data[].attributes.body
- Family Centric

- Achievement-Oriented

- Team Oriented

- Craves Attention

# data[].attributes.body
- Work culture

- Media

- Political landscape

- Technology

- Parents & family

- Education

- Social Environment