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It begs you to read it again.

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The use of double entendres.

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Najkdkdidizjsiajeixixjsiaiansj

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Short

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Creativity

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Connections to reader, emotional connection

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When there's something more than what's written. In between the lines

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Deep

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What the poet means beyond the words they use

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passion

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Flow

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Rhythm

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Imagery

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It elicits an emotion in you

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Flow

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Rhythm
Emotion
Creative comparisons
Personal value

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I love when the poet uses lots of creative assonance.