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The Comms Plan where we tier out the priorities (proactive engagement, respond and selective engagement and watch and see) and build out case specific planning.

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Do we know what the case priorities are?

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Explaining cases from start to finish through the entire process, not just at the SCOTUS level

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SCOTUS newsletter series? Providing deep dives but also bite sized stories, interactive/fun content, and explainers on consistent basis - weekly? Bi-weekly?

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Are there any operational/logistical roadblocks folks experience within SCOTUS work, either internal or external to our department?

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Influencer/ Storytelling work to socialize SCOTUS cases. (People First x Skrmetti)

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Audio storytelling centered on human stories going in depth into a case from beginning to end, a la the WNYC podcast 'More Perfect' https://www.npr.org/podcasts/481105292/more-perfect

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"why this matters to you" younger DTCs to IG / Tik Tok / YT Shorts audiences

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Insider rundown

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SCOTUS Rally

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What's most interesting to media/public is folks talking about the personality and jurisprudence of the judges. "What you can expect from them based on XYZ..." We should be open to doing more of that though I can already hear Legal's reservations.

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The high volume of press coverage we receive.

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Podcast episodes that do deeper dives

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For paid channels, it was helpful that we decided to prioritize one case (Skrmetti) and had a focused audience/goal (increase salience of a TJ decision among people who care about repro rights)

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Live or sort of simultaneous coverage, perhaps even in-person somewhere

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Need to transition Cecillia from Immigration/Center for Democracy issue expert to Legal/Constitutional Law expert.

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Legal usually does a SCOTUS wrap-up call at the end of term. maybe we can work with them to do this mid-term and end-of-term too.

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Live event or panel with our experts. Partnership with other orgs for thought leadership events.

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More in-depth storytelling about legal staff (they often want to avoid spot light on cases and seem to prefer highlighting clients)

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Where are our rights now. SCOTUS decision look backs. What impact did x case have?

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How are we positioning ourselves within the ongoing (and growing) conversation about SCOTUS having no legitimacy

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Quirky SCOTUS Practices

There's lots of quirky SCOTUS practices (I'm particularly thinking of the printing process for briefs) that could be cool "behind-the-scenes" type content.

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BTS footage of every step along the way - from writing the briefs and courting the amici, to the prep of the lawyers (as we got to see in Chase's documentary) to watching the lawyers parse through the decision (which we saw in The Fight) even to seeing all the different case plans based on the many different types of decisions that could come down

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Someone suggested this to me so it's not my idea but we should do more on the Shadow Docket -- maybe even a separate press call or something super specific to the Shadow Docket.

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Is it possible for our Legal scholars to be out there without always representing the organization?

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We need to create a Court seasonal menu:

Start of Term

End of Term

Case and Others Updates We Want to Do in Between

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Jumping in to echo and idea in the comms plan, which is to have Cecillia do a pre-SCOTUS round up on the blog. We'd want to follow that post-SCOTUS season with a wrap up. Similiar to this: https://www.aclu.org/news/civil-liberties/supreme-court-term-ends-with-win-for-trump-first-amendment-rights

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Similiar to how we think about abuse of power and rule of law: I'm curious about how to answer the question about how the Trump administration, as a monolithic entity, has impacted the SCOTUS docket not just this season, but since 2016. We think about how previous precedent has been called into question and about how new frontiers in equality could emerge from having to fight for our rights. TLDR: Is this difficult moment a moment to secure new ground in the fight for civil liberties/rights? Why/why not?

I see this as a single blog in institutional voice

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A DITL for someone arguing at SCOTUS, someone attending a rally related to a SCOTUS case, and someone who is the subject of a SCOTUS case