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Disability

Older Adults

Cultural Group

Female

Children/ adolescence

Medical Referral

Antenatal and postnatal

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Some religions and cultures have laws or expectations which make it more difficult to participate in sport. These restrictions particularly affect women and are often to do with clothing. Analysis from Sport England's latest Active Lives Adults Survey shows that Mixed and White adults continue to have the highest activity levels, while South Asian, Black and those with other ethnic origins are the least likely to be active. This population face many barriers when trying to exercise and play sport, such as laws which state that they must where a certain item of clothing at all time or have certain parts of their skin covered or only eat or drink at a certain time of the day. This means that they are restricted to playing some sports which involve contact such as rugby or sports which are extremely exhausting and require food or water after.

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Most of the time people who have physical disabilities means they are at a physical disadvantage. This means that they aren't able to play with everyone else who doesn't have a disability in a normal league at lot of the time. This majorly reduces the amount of opportunities that they have to play, as not many clubs or leagues are able to involve them in playing whilst ensuring their safety. Over 50% of the disabled population exercise for less than 30 minutes a week, therefore making them a specific group. We are able to get this information through research by national originations like Sport England, government agendas and surveys such as active lives adult survey. There is many different barriers they face such as, usually not having someone to go the training or classes with, meaning they aren't as confident to attend due to nerves. They also aren't given as many opportunities as the non-disabled population. This is due to the lack of disabled leagues that are accessible locally to people, which means they have to travel far for training which could be a challenge for them and then travel even further for away games.

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Not as many females participate in sports and exercise compared to males. Females are 19% less likely to participate in sport and exercise compared to males. We are able to get this information through research by national origination's like Sport England, government agendas and surveys such as active lives adult surveys which are done annually. This is caused by many barriers which women face when it comes to exercising and taking part in sport. For example, when it comes to sports, there are much less clubs available which have teams or coaches for female teams. In England, it was recorded that there were only 12,000 football teams which had a female team in 2020, compared to the 42,000 clubs which had male teams available to play in. This results in a lack of funding going towards female teams not allowing them to expand. Women also face the issue of not getting as much media light or TV time at the professional level compared to the men. This restricts the amount of role models younger girls can have to motivate them to play the sport and build the participant number. The last barrier women face is the issue regarding body image. Due to the rise in social media, females have been given an unrealistic expectation of how they feel they should look so they can consider themselves as the 'beauty standard'. This has caused some young females to not participate in sport due to the fear of judgement about the way they look.

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For children, sedentary lifestyles and limited active play opportunities can lead to health issues, making it crucial to encourage physical activity from a young age. For adolescence, aged 14-19, they may face increasing academic pressures and sedentary behaviours due to technology attachments, this all prevents the number of young participants in sport and exercise. In 2020, the Health Survey for England highlighted that only 46% of children aged 5 to 15 meet the recommended daily activity levels. Even worse, The World Health Organisation notes that globally, 81% of adolescents aged 11-17 years do not meet the recommended levels of physical activity. This information is gathered by surveys done by the world health organisation and researched by government agendas. The barriers children face is not having the ability to get themselves to sporting clubs by themselves this means that if their mum and dad are busy all the time, they won't be able to go and therefore won't be able to participate and get enough recommended hours of exercise. Another barrier they face is the sedimentary lifestyles they are living due to a rise in accessible technology and social media which is preventing them from having interests in going outside and participating in sport. Adolescence face similar barriers, however they also face issues of changing hormones, causing them to act and feel differently, and the pressures of exams and school. This then takes up too much time for them to be able to participate in sport as well.

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Older adults or elderly people are a specific group as there is a low number of people participating in all sports and in exercise. Less than 15% of older adults aged 65 and above do any exercise which will improve their health or fitness levels. We are able to get this information through research by national origination's like Sport England, government agendas and surveys such as active lives adult surveys. Older people face many different barriers which prevent them from being able to participate in sport and exercise. This is things such as not having the energy level or fitness level to participate anymore, no longer having spare money (due to retirement) to spend on exercise classes or playing fees. In addition to this, they may no longer enjoy doing the sport or exercise they used to do, meaning they have no interest in doing it again.

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The Lions Club of Fleet has been helping the less privileged in Fleet for 50 years. They are a Charitable Incorporated Organization. Even though the fleet lions aren't a specific sport campaign they still do so much and give lots of funding's to improve the participation rate in multiple sports in lots of different specific groups. They receive requests from groups, local organizations or individuals to help them either to achieve a worthwhile project, or assist them in times of hardship or disability. There are a number of ways in which the Club and their members meet these requests, it may be in the form of a cash donation to help a local charity or service organization purchase some vital equipment. For example, they recently brought new helmets for Riding for the Disabled and brought new equipment including footballs for Fleet Town Girls.

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(PLEASE USE OUR 'CONTACT US' TAB ABOVE IF YOU NEED A MESSAGE IN A BOTTLE & are unsure how to get one)

"Serving the community" describes the rationale of all Lions Clubs, and in particular the Lions Club of Fleet. Our Club responds to the needs of our local community, whether this is in the form of financial assistance, hands-on involvement or organisational skills.

Congratulations to Petersfield Lions on an outstanding SpecTrek. A record total of 138,148 pairs of used spectacles have been collected this year for redistributing to needy people all over the world. Lion Grahame Pullen coordinates the collection for Fleet Lions and is pictured here delivering 4,000 pairs of specs donated by Fleet residents and collected by local opticians and others.

We provided 125 food parcels to help make some local peoples' Christmas a little better. Morrisons kindly loaned us part of their warehouse so we could pack them.

And what a marvellous carol concert it was!

We receive requests from groups, local organisations or individuals to help them either to achieve a worthwhile project, or assist them in times of hardship or disability.

There are a number of levels in which the Club and our members meet these requests, it may be in the form of a cash donation to help a local charity or service organisation purchase some vital equipment. For example a specialised bed for a Hospice, or tenting kit for a local Scout Group.
RECENT DONATIONS :
At another level it may require a number of our members helping to move furniture, or decorating the rooms of a disadvantaged local resident. Or simply taking an otherwise solitary and infirm person for a drive in the country.

new helmets for Riding for the Disabled

Mustard Seed Autism Trust, Naomi House, Phyllis Tuckwell & Sebastion's Action Trust

Air Ambulance

Rape & Sexual Abuse counselling

Minding the Garden equipment

Crondall Stepping Stones garden fencing

footballs for Fleet Town Girls

Friends of Ancells Farm play equipment & Basingbourne Park seating

iPads for The Source

seeds and equipment for Heatherside School

Christmas hampers and senior citizens carol concert

contribution to new motorcycle for Bloodriders

equipment for local triathlete

new cemetery bench

equipment for Duke of Edinburgh's award participants & the Guides

iPad for Down syndrome child

new furniture for waiting room of Citizens Advice Bureau

bursaries for young people to carry out community service/challenges abroad and awards for those active in the community in Fleet (Lions Young Leaders in Service scheme)

ambulance toys

Lions International campaigns for Ebola orphans, Trees for Communities, Measles injections, Sewing machines for Indian widows, Nepal earthquake

Unicef 'Schools in a Box'

Local Lions funday for the less able

Visit to Paultons Park & canal trip on the Dawn

The Club's experience in organising and manning events is also called on by local groups and organisations to assist them in their own fundraising or charitable functions.

Whilst the prime objective of Fleet Lions Club is help within the local community, being part of a worldwide service organisation provides the Club with the opportunity to contribute to international needs. We support Lions International initiatives in fields of Sight Conservation through the funding of Eye Camps in the subcontinent of SE Asia and India, and the funding of fresh water well installations in Africa. And we recently donated £100, that with matched funding from the Loomba Foundation, will provide eight sewing machines to allow widows in India to earn a living.The international coverage of 44,500 Lions clubs ensures a local presence to oversee the correct and judicious use of all funding.

Serving the community is the reason that inspires people to become Lions, putting something back into the local community and making a difference to someone's life is the reward that our members consistently achieve.

Within the Club a Community Services Committee vets all applications and requests before submission to the Club for approval. This to ensure the validity, and to confirm that assistance cannot otherwise be obtained from Central or Local Government agencies, or specific National Charitable Organisations.

Meetings

The Community Services Committee usually meets on the third Wednesday of each month at 8:00pm at:

various locations

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Fleet Lions - serving the community since 1974 - What we do for our community

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Lions Club serving the local community - What we do for our community

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"We Are Undefeatable" is a movement supporting people with a range of long term health conditions, developed by 15 leading health and social care charities and backed by expertise, insight and significant National Lottery funding from Sport England. Their purpose is to support and encourage finding ways to be active that work for people and their health condition. The campaign brings together partners who reach people living with: Arthritis, some long-term limiting mobility conditions, Alzheimer’s, Asthma, Back pain, Cancer, Chronic Obstructive Pulmonary Disease/Lung Condition, Dementia, Heart Disease, Stroke, hypertension (or other heart related condition), Long-term depression or anxiety, MS, Parkinson’s, Type 1 Diabetes and Type 2 Diabetes. Due to the nature of the campaign, they also hope to inspire those living with other conditions who can be more active, beyond those listed. The campaign gives lots of different content and initiatives on the website to help people. For example, on the website they present a plan called five in five which is exercises you can do from home to build movement in your day.

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Want help with starting to move more? We're here to help. Click through for ideas and resources to help you start your journey to being active.

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Pregnancy and post-childbirth  periods bring physical changes and health considerations, requiring specialized programs to support women's health during and after pregnancy. Only 28% of pregnant women meet the UK physical activity guidelines, highlighting the need for targeted interventions. This information was gathered by a study published in the British Journal of Sports Medicine. Some barriers antenatal and postnatal women face which prevents them from participating in sport are: the fear that their baby will be hurt if they get their stomach hit when they are antenatal. Some other barriers are the lack of time they will have as they now have to look after their baby and the change in hormones can cause them to have a resilient to do anything which could upset them.

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This girl can is a campaign launched in 2015 to give women more opportunity in sport through changing how women think and feel about exercise - and encourage women to be active in ways that work for them, regardless of age, background or ability. The campaign aims to celebrate a realistic vision of women and exercise in England and aim to tackle the gender activity gap. This Girl Can has partnered with a number of organisations to develop new initiatives or content that responds to their insight and meets the needs of women. One of these projects is 'Disney Dance-Along'. This girl can have teamed up with Disney to create dance routines that help mums get active with their kids, because they know sometimes the easiest way to get active when you’re juggling childcare is to get them involved too. Another initiative created by the campaign is the 'This Girl Can Classes' . They joined forces with EMD UK, the experts in group exercise, to create a brand new class concept designed to reshape how women experience exercise classes and empower them to show up unapologetically as themselves, relatable bodies, sweat patches and all.

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Welcome to This Girl Can, the award-winning campaign launched in 2015 and funded by the National Lottery.

We seek to tell the real stories of women who get active or play sport in the way that's right for them, using images that show what activity really looks like in all its sweaty, jiggly glory.

We never judge and we don't care what other people think.

Women come in all shapes and sizes with all abilities and from all backgrounds. Some of us are expert sportswomen, some of us are a bit rubbish. It doesn't matter.

We're just happy that you're getting active. And if you're still not sure that you can, we're here to help you to figure out the way of getting active that's right for you.

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Homepage for the This Girl Can campaign, created by Sport England and funded by The National Lottery, aiming to help get women active in ways that suit them.

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"Medical referral" typically refers to the process where a healthcare professional e.g. doctor or physiotherapist prescribes physical activity as part of a patient's treatment plan. For example, a physiotherapist prescribes specific exercises to a patient recovering from knee surgery to improve mobility. They are considered a specific group as, when people are given the prescriptions to exercise, if they don't do the exercises they won't be able to recover fully. This means that the injury they have will be a hindrance to their day to day life. Some of the barriers medical referral will face are a lack of time in their daily lives to do the recovery exercises and the hard pressure they feel on their mental health due to the constant repetitive of exercises during their recovery process.

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Campaigns that to try and improve participation

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Campaigns that to try and improve participation

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National Campaigns

this girl can

we are undefeatable

Local Campaigns

Fleet lions

make sport fun (Get Fit Hampshire 16 to 25 campaign)

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Make sport fun (Get Fit Hampshire 16 to 25 campaign)

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Make sport fun (Get Fit Hampshire 16 to 25 campaign)

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Make sport fun set up a local campaign based in Hampshire called ‘Get Fit Hampshire 16 to 25 Campaign’. The campaign's aims are to get people aged 16 to 25 in Hampshire more active and stay healthy through exercise. The campaign collected details of over 1000 activities that people could join up to, which took place each week across Hampshire who were willing to offer a free first session to new members. As this age bracket is very hard to engage with, therefore giving a free first session will attract more people to join up with the sessions allowing them to do more exercise. The campaign set up an activity voucher site where young people could search for a free activity voucher themselves. They also ran Facebook ads based on Sport England’s Youth Insight report to promote the offer. The ads were very effective, and drove an enormous amount of traffic to the site. However the campaign's voucher site turned out not to be effective at driving sign ups with this age group. Instead they identified that young people struggled with choosing an activity to try. They felt overwhelmed and would leave the site without downloading a voucher. The campaign then set up a more traditional style of campaign – with a landing page where the young people could register their details (email address, postcode, day and time they are free and activity they’d like to try) and the campaign then manually found them an activity to try and emailed them a voucher. This turned out to be a much more effective approach, with more than twice as many people registering.

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What we did

First of all we collected details of 1000+ activities taking place each week across Hampshire who were willing to offer their first session for free in order to attract more people.

As this is such a hard audience to engage we needed to test a range of approaches to find one that was successful.

First we set up an activity voucher site where young people could search for a free activity voucher themselves. This was based on insight about this group which showed that they wanted to get something immediately, and that they wouldn't wait for us to manually send them the information they wanted.

We ran Facebook ads based on Sport England's Youth Insight report to promote this fantastic offer. The ads were very effective, and drove an enormous amount of traffic to the site.

However the voucher site turned out not to be effective at driving sign ups with this age group. We conducted qualitative market research and identified that they struggled with choosing an activity to try. They felt overwhelmed and would leave the site without downloading a voucher.

We then set up a more traditional style of campaign - with a landing page where the young people could register their details (email address, postcode, day and time they are free and activity they'd like to try) and we then manually found them an activity to try and emailed them a voucher. This turned out to be a much more effective approach, with more than twice as many people registering.

We followed up with everyone via an automated email follow up to support people in getting and staying active long term.

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First of all we collected details of 1000+ activities taking place each week across Hampshire who were willing to offer their first session for free in order to attract more people. As this is such a hard audience to engage we needed to test a range of approaches to find one that was successful.

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People who are medically referred can see many positive benefits when undergoing and taking up exercise such as reducing their stress, increase in confidence, better managing their condition and reducing the chance of more health issues occurring such as diabetes. There is very few provisions for this group and there is very little information to the public about this group and what they go through. Even though people who have diabetes and are overweight can get gym memberships in some sports centres at a discounted price, there still is no sporting classes directly linked to this specific group. However, in a non-sporting environment some people with similar health conditions come together twice a month to talk about and share their experiences about the condition with people who have most likely gone through similar things. But there is still very few exercises classes directly link to the specific group. A factor which could be affecting this, is the lack of representation of the group in the media such as sporting events dedicated to the group and not much awareness of the charities which provide for the group.

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Children and adolescence are classed as a specific target group due to the slow decrease in participation in theses ages due to lack of motivated causes by their sedentary life styles. Exercise for this group is extremely beneficial a it can prevent later in life health conditions and provide a better quality of life. It also allows young people to increase their confidence and build their social skills. In the past, provisions for this age group have been quite low with the only opportunities for sport is through joining a team and exercising in your own time, whilst not having much representation in the media. However, recently there has been a massive spike in the coverage of young people in sport over the media. This is with recent under 20s tournaments such as: under 20s rugby six nations for both men and women and under 21s football Euros. All theses tournaments had tv coverage and lots of build up posts. This was able to encourage more young people to exercises as they were watching people their age doing such high level things, it can motivate them to get to that standard. However, the provision which mainly gives young people the opportunity to exercise is during school when they do practical PE. This allows them regular exercise where they can improve their fitness and health whilst improving their confidence skills in the sport to carry on with it outside of school. There is lots of provisions for young people outside of school now, with all the different sports clubs for both genders which provides teams for lots of different youth ages allowing them more opportunity to play sport.

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Female athletes in past times have had very few opportunities due to the focus on lots of sports being the men playing. This means that there was very few girl teams around at grass root levels and the elite level teams for women got very little tv and media coverage. This meant that, girls weren't able to easily access women's sport and be inspired them to play the same as them. Females in the past also weren't able to do women only classes meaning that if they weren't confidence to do a gym class with men they wouldn't go at all, missing out on fitness opportunities. However, recently new provisions have allowed more women to be involved in sport. With the recent women's euros and women's football world cup, it has caused a massive increase in interest in women football. This is became young girls have now got role models who they look up to and want to be like. This has caused more young girls to want to play football meaning more opportunities have opened up as more teams have become available to them giving them playing chances.