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" I just buy stuff that creates a challenge for her, because I can not tell if something is gonna make her extremely happy. "

Some owners really just want products that will keep their pets busy.

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"Me: What would your ideal product look like?
Shanae: Just something I can put on her to help see how much anxiety she has. I also wish I could put her somewhere to make her entertained and communicate with her when I am not at work. "

Pet owners are just really concerned about knowing how much anxiety their pet has.

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" I tried to use this collar that helps relieve stress in dogs. Not sure it really works. I am also super nervous about what kind of effects anxiety has on dogs and it if can lead to other health problems. "

Stress relieving products tend to be popular with pet owners. They also wish there was a way to test their efficacy.

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" Sometimes I noticed that she would not finish her food even though I did not make any changes to it. I think it might be some sort of depression. It is really hard to tell. "

Food is a big source of comfort for some pets. There should be a way to for owners to sample different pet foods before buying a lot of one particular food.

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" No, I mean Chloe really likes to spend time next to me when I am at home. She would always sit on my lap while I am working. I think it has to do with her separation anxiety. She would also follow me to the kitchen or the bathroom. "

Some dogs just need physical touch in order to relieve their separation anxiety.

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" It might help her I guess to hear my voice. I wish I could facetime her like I facetime any family member. It would be fun. Like if she had a collar or something on her that rings and she get a treat when she presses the button to talk to me. I think that would be really cool. "

Some owners do not need to be able to view their pets all the time. They just want to be able to contact them at any given time.

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" There is a picture of her on my phone but it is not really that special. I think having her at work would be too much for me, but I think Chloe would like it a lot. "

Some pet owners really do not want to bring in their pet to work even if given the opportunity. They might see it as something that is convenient for them. Suggests that there is still a very big opportunity for finding ways to solve separation anxiety.

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" I wanted to get her this plate on amazon that makes it harder for her to eat her food and it is more engaging. I think it would be better while eating lunch instead of just spending the whole day at home doing nothing special. "

Pet owners are looking for products which they can really use to keep their pet engaged, and distracted from sitting around and feeling separation anxiety.

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"I make my own dog shampoo for her using a couple of different ingredients: some dish soap that is usable for dogs and some vinegar and some water. It works great. And it lets me spend more on products for her which makes her happy."

Some customers turn to products that they can DIY so that they can spend more on other products for their pet which they think matter more and would be a better investment.

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" I think she is all the more willing to go out with me on really long hikes, and I see her getting more excited if we go out in the car. "

Suggests that some pets only become really happy when they are taken out for walks or any outdoor activity.

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" I just want something that will keep her entertained. I saw this thing on tik tok where a cat was pressing buttons to communicate with their sitter. They could press the button for food, play, and cuddle and it looked like the cat was really happy when she got what she pressed for. I think my dog would love that too and it would be really nice for when I am at home. "

This represents a golden opportunity that should also be tested in dogs if it does not already exist.

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" I did not buy anything new after I went back to the vet’s office to help with the separation anxiety. I think she will use it for a little bit and get bored of it quickly. "

Owners are concerned that their pets will get bored quickly from new products so that is why they may be hesitant to purchase them.

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" It is very annoying sometimes, and I have some cleanliness concerns. I wish there was some way for her to automatically dry off after she comes out of the shower. "

Owners wish there was a way to allow their dog to come into the shower with them and not have cleanliness/ safety concerns and dry them off quickly afterwards.

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" She even follows me to the shower now, and she tries to come in with me, and she gets super wet all the time and I or my mom have to spend time drying her off after I come back from work. "

Need a solution to help owner from taking up too much time in the shower with her dog. Also drying time takes up a lot of time and if they do not dry their dog it may get sick

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" It would not help me as much. My mom calls me on FaceTime at work a lot and she will be holding her in the video. I don't think it is a good idea to buy a video just to see her at home. It will probably be too expensive, and my mom is with her at home"

Some pet owners do not find that have a pet cam at home will help relieve their pet's separation anxiety.

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" I purchase them from Walmart and Target. I got her a very good bed from Marshalls for 30 dollars. It is very durable and machine washable. "

Looking for inexpensive durable products which also get the job done and are machine washable/easy to clean.

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" I really want to buy her coat and something to make her happy while I am gone from work. I saw video on tik tok of a toy that had a lot of folds that keeps your dog search through all the folds"

looking for more interactive toys that are time consuming and involve a challenge.

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" I own the basic stuff like body wash for her and some small chew toys. She really does not care for the chew toys that much, and I do not know why. "

It seems like chew toys can be optimized to make dogs more happy and interested in them.

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" She loves treats and short walks to the dog park. Nothing else makes her as happy. "

Some dogs really need an activity to make them happy that involves going outside and being social.

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" She get really angry when I do not feed her on time after coming home from work. She will start barking and running around to me and my mom to feed her. Otherwise she is quiet. "
Separation anxiety is hard to detect. Some dogs may represent it by being very vocal others may be withdrawn.

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"Me: Are you allowed to bring your dog to work ?
Salima: No, but they may be changing the policy. "

A lot of employers are changing their policy when it comes to bringing pets from home. This may introduce a lot of opportunities to optimize the pet at work experience.

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" It does give bonding time which helps with separation anxiety but not that much."

Simple products such as pet shampoos can make some difference when alleviating separation anxiety.

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" I like my Burts and Bees Pet shampoo.  I like that it is super easy to use. It is clean and non toxic. I like the smell. I feel like it calms my dog."

Pet owners are looking for multiple opportunities to help their pets feel calm and benefit in other ways such as increase bonding.

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"I wish the toys were more interactive. I wish I could use my voice in the toys to help initiate play time while I am gone."

Pet owners what more customizable toys to help them interact with their pets. Their voice is sometimes very calming for their pets.

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" Yea he has experienced separation anxiety. He has destroyed a pillow at home. "

Separation anxiety presents itself in different ways. This way suggests that there could be something to prevent the dog from ruining pillows while also reducing their separation anxiety

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" I definitely expect to spend more on my pet as the pandemic comes to close. I need to find ways to keep them entertained. "
Pet owners really want to keep their pets entertained as the pandemic comes to a close and they do not have enough time to spend with them.

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"I shower my dog down stairs because we have a shower head in that bathroom. I fill up a plastic container with warm water and just wash them there. "

Shower heads seem very convenient for pet owners. This presents an opportunity to customize shower heads for different types of dogs.

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" I think a video camera would solve a lot of my problems."

Says that being able to video chat with pet will help with things like communication. In general owners just want to be able to see their pet.

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"They are all great, and inexpensive. I just wish the chew toys could keep my dog more entertained."

Chew toys seem to be outdated and not really entertaining for their dogs it does not keep them busy

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" Almost entirely petco, maybe Tj-Maxx"

A lot of pet owners will buy products for cheap that are quality from Tj-Maxx. It suggests that they are willing to pay different prices for really long lasting stuff.