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This notion from Bandura states that each individual builds and makes their own life circumstances as well as are products of them. Everyone has the power to change their own behaviors and outcomes with conscious efforts (Gold, 2006)

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Another interesting study of which we can thank Bandura for looks at sex-linked modeling. Here he looked at how modeling and other social factors would teach children gender consistency with social norms. His findings stated that generally speaking children would model those behaviors and preferences of the same sex given the option. However, if they were forced to watch the opposite gender roles demonstrated boys would exhibit cross-sex behavior most (Bandura, 1984). This research goes to show that our norms (specifically gender roles) are taught and not inherently built in. Overall this gives us a greater understanding of society and the power of social learning.

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The bobo doll experiment used an adult model playing with a life sized doll while the children observed. There were two models: one that played peacefully and one that showed aggressive behavior. Those children who watched the peaceful play reflected that behavior when they got to play with the doll. Those who watched the aggressive adult also reflected this behavior in their own actions and in some cases even became more creative. They would hit the doll just as the model showed them but some would also throw the doll or use other objects for aggression. This showed how important observational learning is when it comes to behavioral shaping (Gold, 2006).

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Bussey, K., & Bandura, A. (1984). Influence of gender constancy and social power on sex-linked modeling. Journal of Personality and Social Psychology, 47(6), 1292-1302.

Gold Medal Award for Life Achievement in the Science of Psychology: Albert Bandura. (2006). American Psychologist, 61(5), 405-407.

Santrock, J. W. (2013). Children. New
York, NY: McGraw-Hill

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Bandura focused on the importance of learned behavior and social cognitive connections made early on in child development. He is most known for work done on observational learning with children. This is also known as imitation or modeling and is exhibited when a child watches a certain behavior and then learns to enact this themselves (Santrock, 2013).