# data[].attributes.body
This is what Edward Brewer looked like. He was photographed in his workshop.

# data[].attributes.body
Edward Vincent Brewer grew up with five brothers in Saint Paul, Minesota. Nicholas, his father, was a portrait painter and Adrian, one of his brothers, became a landscape painter.
Edward was also a painter, first working on commission. Later, he got a job as a painter for ads and worked to order for 15 years. He created weekly ads for his company's major client, Cream of Wheat. For this assignment, he invented the character Rastus, making a three dimensional portrait from which he positioned his character in various angles and facial positions.
He is credited with 102 ads for Cream of Wheat.
Some of the titles chosen to describe his paintings show a genuine sense of humor.

# data[].attributes.body
Boy delivered to your door

# data[].attributes.body
The Chef and his young customers are working on the case!

# data[].attributes.headline
Black cooks photos used for commercial purpose

# data[].attributes.subject
Black cooks photos used for commercial purpose

# data[].attributes.body
Uncle Ben
Hercules (Washington's slave)
See also[edit]

Aunt Jemima

Banania

Betty Crocker

Darlie

Parboiled rice

Quaker Oats Company

Rice-A-Roni

https://en.wikipedia.org/wiki/Uncle_Ben%27s

# data[].attributes.headline
Cream of Wheat: who's that Man on the box?

# data[].attributes.subject
Cream of Wheat: who's that Man on the box?

# data[].attributes.body
Appetizer...

# data[].attributes.body
Born in Barbados, Frank White immigrated to the USA with his family in 1875, and was naturalized in 1890.
In 1900, he was working as a chef in a Chicago restaurant when he was photographed  in his everyday kitchen uniform.
His face appeared for decades on a box of breakfast cereals called Cream of Wheat. The brand belongs to Nabisco now, and the cereals are still popular.
The black chef's face became so iconic it was not easy to attribute it to a real man.
However, the true identity could be matched with the name of Frank L. White, since the man is said to have told several people in his neighborhood that  he was "the man on the box''.
It took 69 years after his death in 1938 before serious investigation made it possible to reunite White's name and the photograph of the man on the box.
His humble grave in Leslie, Illinois, was rebuilt to solid to honor his memory. It now properly displays a stone engraved with a name, and bears a  photograph.

# data[].attributes.body
Brewer painted The World's Fare for the Cream of Wheat Company in 1923.
The World's Fare is about children living together as Mother Earth gently supplies each and everyone with Cream of Wheat generous food to fill up their tummies and ease their souls.
Like other artists -Norman
Brewer needed the familiar surroundings of friends and family to get his artistic inspiration.
The portrait below is that of Edward Brewer's children who were part of the World's Fare project. Full rendition first, then details.

# data[].attributes.body
We may wonder if Brewer knew of the real chef's origins and about his previous connections to the Realm of Great-Britain? The lady is not far from the characters in Chaplin's films. But aren't all Cream of Wheat customers treated as if they were royals?

# data[].attributes.body
https://www.pinterest.fr/pin/535365474433896028/?lp=true
Various Graphic Artists in magazines

# data[].attributes.body
Enoch Bolles was born in 1883 in Florida. His father was a chemist in the perfume industry, and his mother's family owned orchards. The artist lost his father in 1894, and moved to Newark, NJ, where he met his future wife. They got married in 1903 and had eight children. Enoch Bolles studied Art. His first  assignments occured in 1914 on the covers of magazines. He established a significant reputation for his distinctive cover paintings for a series of magazines, especially ''pin up'' work. He was also a versatile illustrator who created advertising for Sun-Maid Raisins, Vicks VapoRub, and Zippo lighters.
Due to overwork and malnutrition, Bolles suffered a mental collapse in 1938, which ended his career. Due to paranoia, Bolles entered a  mental institution, where he remained for most of his life. He eventually recovered enough to paint impressive landscapes and portraits of hospital workers, family and friends. He had access to a small art studio in the hospital, from which he even painted several pin-up magazine covers that were sold and published during the 1940s. Enoch Bolles left the Hospital in 1969 and spent the last seven years of his life at his family home in NJ, where he died aged 93 in 1976.                                 © David Saunders 2009

One of his paintings of the Cream of Wheat Man shows an embedded image of a chef showing himself showing himself...

# data[].attributes.body
Net weight : 336g / 12oz

(one ounce = 28 grammes)

American Name: NABISCO CREAM OF WHEAT

To start your day well, make yourself a warm bowl of Nabisco Cream of Wheat for breakfast! This generous cream of wheat is easy to cook: just add boiling water or warm milk to it.
You may also like to add brown sugar, mapple syrup or fruit. Cream of Wheat is yours to enjoy every morning.  Each box of Nabisco Instant Cream of Wheat contains 12 individually wrapped packets.
Adapted from source : https://www.myamericanmarket.com/fr/nabisco-cream-of-wheat-creme-de-ble?search_query=cream%20of%20wheat&fast_search=fs

# data[].attributes.body
The nickname Rastus was soon  perceived as highly racist and it quickly was removed after a few years of use and the beginning of Black Culture Awareness.

# data[].attributes.body
Frank White was paid 5 dollars for his  photo when he was photographed. Being paid meant giving up his legal rights for his image and further use of it.
From 1911, artists used his smiling face and benevolent attitude in  numerous paintings.
His head and torso became artistic drawings that were freely displayed on boxes of morning cereals Cream of Wheat.
A thematic series on him standing was also performed mostly by artist Edward Brewer, who nicknamed the black chef Rastus.

# data[].attributes.headline
Vacancy In the Department of the Interior (1923)

# data[].attributes.subject
Vacancy In the Department of the Interior (1923)

# data[].attributes.body
oil on Stretched Canvas painting 23" x 19"
Excellent Condition
Original Use: Advertising Art for Cream of Wheat
source: http://grapefruitmoongallery.com/9643

# data[].attributes.body
Happiness is a warm bowl of cereals cooked to perfection by a loving granny for her grandchild. By the way, is there a recipe?

# data[].attributes.body
Who said that? Both are likely to have said that. Breakfast tastes better when you are in a good mood!