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Brian Hemminger, City Editor Daily Chief-Union

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Brian Hemminger, City Editor Daily Chief-Union

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Brian is the City Editor at the Daily Chief-Union.

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Brian is an inspiration for me as the city editor for the paper I write at because he is someone I interact with a lot and can ask questions to so I can learn from him in person.

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Hemminger, B. (n.d.). Brian Hemminger’s profile | covering the corner, Daily chief union journalist | Muck Rack. Brian Hemminger. https://muckrack.com/brian-hemminger 

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Hemminger, B. (n.d.). Brian Hemminger’s profile | covering the corner, Daily chief union journalist | Muck Rack. Brian Hemminger. https://muckrack.com/brian-hemminger 

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Rachel Davies, author of the Failing Publicly on SubStack

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Rachel Davies, author of the Failing Publicly on SubStack

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When personal branding became a performance

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Rachel has a take on personal branding that I appreciate in that she doesn't actually use one. A direct quote from the article 'When Personal Branding Became a Performance' states that

"When I first started freelancing over a year ago now, I spent time worrying about how I would appear online. I made myself a (very bad) logo and treated myself like businesses that I’d done marketing for in the past.

Funnily enough, all that work I put into polishing up ‘my brand’ went nowhere. Looking back, I think it all just looks a bit ridiculous (Davies, 2021)."

She found she gained more followers and did her best when she stopped trying to force a personal brand and instead was just her authentic self.

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Davies, R. (2021, April 14). When personal branding became a performance. https://failingpublicly.substack.com/p/personal-brand-journalism 

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Davies, R. (2021, April 14). When personal branding became a performance. https://failingpublicly.substack.com/p/personal-brand-journalism 

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80% of content should be professional content, 20% should be personal content, according to Shahab Anari (Scott, 2016).

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WWE Commentator and former CBS Radio broadcast journalist Michael Cole

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WWE Commentator and former CBS Radio broadcast journalist Michael Cole

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WWE Personality Michael Cole’s official profile, featuring bio, exclusive videos, photos, career highlights and more!

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Michael has been not only one of the voices of my childhood but one of the voices of WWE since 1997. His brand of sharing his enthusiasm and stating his opinion of right and wrong openly are what I would want to emulate.