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We spoke of the power of data to dehumanise and abstract social realities. The data becomes the focus and not the people that are being represented by that data . These badges are intended to tackle this and to instigate new conversations about social issues.

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Laura also spoke to me about this project- she mentioned a woman who was holding a badge with a statistic for sexual assault in the area and then later identified herself as one of the people represented by the statistic.

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When making my way to Nudge's market I could not help but be drawn to these three consecutive businesses. There seemed to be a constant stream of communication between them. The man in the second picture was wearing a pinstripe blazer with a really smart hat and opening up a shop that seemed to be haphazardly filled with random bits of furniture. The men from the Cabinet supplies shop which has been there since the 1920s were teasing him and at another moment they were all speaking with customers at the cafe next door. I asked Hannah about this and she said that Nudge is committed to preserving and supporting the unique local businesses and relationships that exist within the area. (note these 3 are not my pictures)

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Union Street's history as a cultural centre of Plymouth is quite evident in the scales of the mostly abandoned buildings. I spoke to Nudge's self appointed community event photographer who described the incredible the change the area had seen throughout out his lifetime of living and moving within a mile radius. He spoke of leaving at 15 to go and work 6 months at sea and of other journeys her had taken through the Suez Canal...the Seychelles and his passion for photographing ships. When I asked him about Nudges work he said that it was amazing how they opened the street back up to the community but he has a memory of the street in its prime that is difficult to forget or compare to.

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From the top of the hill amidst post WW2 structures, an Art Deco building opened in 1931 signals Nudge's impressive and growing profile within Plymouth. The building was acquired by Nudge in partnership with Eat Work Art at the end of 2020 and has had many different lives, from its initial status as a theatre to housing a collection of well known nightclubs. Such an iconic structure that dominates the skyline as you walk up from the seafront, you can't help but be impressed by Nudge's work on Plymouth street at first sight.

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Shortly after arriving Hannah (Nudge's cofounder) took me on a tour of Nudge. We went to the Plot- the 6th nudge, where I was shown the array of businesses set up within the allocated spaces, from time banks, a parkour club's office to an eatery at the back. Something that particularly caught my eye was this tapestry, which is a visualisation of the official demographics of Stonehouse. Listen to Hannah telling about it...