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Este video explica los diferentes modelos de comercio electrónico

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¿Qué modelos de COMERCIO ELECTRÓNICO existen? ✅ E-COMMERCE 2020

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El modelo C2C (consumer to consumer) implica la venta, intercambio o alquiler de bienes y servicios entre particulares, normalmente facilitado por una plataforma intermediaria.

Un ejemplo claro es una persona que vende su bicicleta usada en Facebook Marketplace.

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¿Cual modelo de comercio electrónico crees que sea el mejor?

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El B2C es un modelo de negocio en el que una empresa vende directamente sus productos o servicios al consumidor final (la persona que usará o disfrutará lo que compra), sin necesidad de intermediarios.

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El modelo G2B (government to business) describe la manera en que los gobiernos ofrecen servicios, regulaciones, información o infraestructura a empresas para facilitar su operación o desarrollo.

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El B2B es un modelo de negocio en el que una empresa vende productos o servicios a otra empresa, en lugar de vender directamente al consumidor final.

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El modelo C2G (consumer to government) consiste en que los ciudadanos interactúen con entidades gubernamentales para cumplir con obligaciones o recibir servicios. Las transacciones suelen realizarse a través de plataformas digitales.

Entre algunos ejemplos conocemos pagar impuestos en línea, registrar un vehículo, solicitar una beca estatal o pagar una multa de tráfico.

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El C2B es un modelo de negocio en el que el consumidor o usuario final ofrece valor a una empresa, y la empresa paga, reconoce o aprovecha ese valor. A diferencia del B2C (Business to Consumer), donde la empresa vende al cliente, en el C2B el flujo se invierte: es el cliente quien inicia la transacción o aporta algo que la empresa necesita.

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Do you take a good, hard look at your team's marketing strategy every year?

You should. An annual marketing plan helps you set your marketing on the right course to make your company's business goals a reality. Think of it as a high-level plan that guides the direction of your team's campaigns, goals, and growth.

Without one, things can get messy -- and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.

Keep in mind there are variations to the marketing plan you need, depending on your industry and the goals of your marketing team. To make your plan's creation easier, we've put together a list of what to include in your plan and a few different planning templates where you can easily fill in the blanks.

To start, let's dive into how to create a marketing plan and then take a look at what a high-level marketing plan has inside.

In this article, we're going to discuss:

1. Conduct a situation analysis.

Before you can get started with your marketing plan, you have to know your current situation.

What are your strengths, weaknesses, opportunities, and threats? Conduct a basic SWOT analysis is the first step to creating a marketing plan.

Additionally, you should also have an understanding of the current market. How do you compare to your competitors? Doing a competitor analysis should help you with this step.

Think about how other products are better than yours. Plus, consider the gaps in a competitor's approach. What are they missing? What can you offer that'll give you a competitive advantage? Think about what sets you apart.

Answering questions like this should help you figure out what your customer wants, which brings us to step number two.

2. Define your target audience.

Once you have a better understanding of the market and your company's situation, make sure you know who your target audience is.

If your company already has buyer personas, this step might just mean you have to refine your current personas.

If you don't have a buyer persona, you should create one. To do this, you might have to conduct market research.

Your buyer persona should include demographic information such as age, gender, and income. However, it will also include psychographic information such as pain points and goals. What drives your audience? What problems do they have that your product or service can fix?

Once you have this information written out, it'll help you define what your goals are, which brings us to step number three.

3. Write SMART goals.

My mother always used to tell me, "You can't go somewhere unless you have a road map." Now, for me, someone who's geographically challenged, that was literal advice.

However, it can also be applied metaphorically to marketing. You can't improve your ROI unless you know what your goals are.

After you've figured out your current situation and know your audience, you can begin to define your SMART goals.

SMART goals are specific, measurable, attainable, relevant, and time-bound. This means that all your goals should be specific and include a time frame for which you want to complete it.

For example, your goal could be to increase your Instagram followers by 15% in three months. Depending on your overall marketing goals, this should be relevant and attainable. Additionally, this goal is specific, measurable, and time-bound.

Before you start any tactic, you should write out your goals. Then, you can begin to analyze which tactics will help you achieve that goal. That brings us to step number four.

4. Analyze your tactics.

At this point, you've written down your goals based on your target audience and current situation.

Now, you have to figure out what tactics will help you achieve your goals. Plus, what are the right channels and action items to focus on.

For example, if your goal is to increase your Instagram followers by 15% in three months, your tactics might include hosting a giveaway, responding to every comment, and posting three times on Instagram per week.

Once you know your goals, brainstorming several tactics to achieve those goals should be easy.

However, while you're writing your tactics, you have to keep your budget in mind, which brings us to step number five.

5. Set your budget.

Before you can begin implementing any of your ideas that you've come up with in the steps above, you have to know your budget.

For example, your tactics might include social media advertising. However, if you don't have the budget for that, then you might not be able to achieve your goals.

While you're writing out your tactics, be sure to note an estimated budget. You can include the time it'll take to complete each tactic in addition to the assets you might need to purchase, such as ad space.

Now that you know how to create your marketing plan, let's dive into the elements that a high-level marketing plan should include.

Marketing Plan Outline

Marketing plans can get quite granular to reflect the industry you're in, whether you're selling to consumers (B2C) or other businesses (B2B), and how big your digital presence is. Nonetheless, here are the elements every effective marketing plan includes:

1. Business Summary

In a marketing plan, your Business Summary is exactly what it sounds like: a summary of the organization. This includes:

The company name

Where it's headquartered

Its mission statement

2. Business Initiatives

The Business Initiatives element of a marketing plan helps you segment the various goals of your department. Be careful not to include big-picture company initiatives, which you'd normally find in a business plan. This section of your marketing plan should outline the projects that are specific to marketing. You'll also describe the goals of those projects and how those goals will be measured.

3. Customer Analysis

Here's where you'll conduct some basic market research. If your company has already done a thorough market research study, this section of your marketing plan might be easier to put together.

Ultimately, this element of your marketing plan will help you describe the industry you're selling to and your buyer persona. A buyer persona is a semi-fictional description of your ideal customer, focusing on traits like:

Age

Location

Title

Goals

Personal challenges

Pains

Triggering events

4. Competitor Analysis

Your buyer persona has choices when it comes to solving their problems, choices in both the types of solutions they consider and the providers that can administer those solutions. In your market research, you should consider your competition, what they do well, and where the gaps are that you can potentially fill. This can include:

Positioning

Market share

Offerings

Pricing

5. SWOT Analysis

Your marketing plan's Business Summary also includes a SWOT analysis, which stands for the business's strengths, weaknesses, opportunities, and threats. Be patient with your business's SWOT analysis; you'll write most of it based on your market research from the sections above and your strategy below.

6. Market Strategy

Your Market Strategy uses the information included in the above sections to describe how your company should approach the market. What will your business offer your buyer personas that your competitors aren't already offering them?

In a full-length marketing plan, this section can contain the "seven Ps of marketing":

Product

Price

Place

Promotion

People

Process

Physical Evidence

(You'll learn more about these seven sub-components inside our free marketing plan template, which you can download below.)

7. Budget

Don't mistake the Budget element of your marketing plan with your product's price or other company financials. Your budget describes how much money the business has allotted the marketing team to pursue the initiatives and goals outlined in the elements above.

Depending on how many individual expenses you have, you should consider itemizing this budget by what specifically you'll spend your budget on. Example marketing expenses include:

Outsourcing costs to a marketing agency and/or other providers

Marketing software

Paid promotions

Events (those you'll host and/or attend)

8. Marketing Channels

Lastly, your marketing plan will include a list of your marketing channels. While your company might promote the product itself using certain ad space, your marketing channels are where you'll publish the content that educates your buyers, generates leads, and spreads awareness of your brand.

If you publish (or intend to publish) on social media, this is the place to talk about it. Use the Marketing Channels section of your marketing plan to lay out which social networks you want to launch a business page on, what you'll use this social network for, and how you'll measure your success on this network. Part of this section's purpose is to prove to your superiors, both inside and outside the marketing department, that these channels will serve to grow the business.

Businesses with extensive social media presences might even consider elaborating on their social strategy in a separate social media plan template.

9. Financial Projections

Knowing the budget and doing analysis on the marketing channels you want to invest in, you should be able to come up with a plan for how much budget to invest in which tactics based on expected ROI. From there, you'll be able to come up with financial projections for the year. These won't be 100% accurate but can help with executive planning.

Free Marketing Plan Template [Word]

Now that you know what to include in your marketing plan, it's time to grab your marketing plan template and see how best to organize the six elements explained above. The following marketing plan template opens directly in Microsoft Word, so you can edit each section as you see fit:

Social Media Marketing Plan Templates

As marketing departments grow, so will their presence on social media. And as as their social media presence grows, so will their need to measure, plan, and re-plan what types of content they want to publish across each network.

If you're looking for a way to deepen your social media marketing strategy -- even further than the marketing plan template above -- the following collection of social media marketing plan templates is perfect for you:

In the above collection of marketing plan templates, you'll get to fill in the following contents (and more) to suit your company:

Annual social media budget tracking

Weekly social media themes

Required social media image dimension key

Pie chart on social media traffic sorted by platform

Social media post calendar and publish time

Below, let's review the social media reporting templates, and what you'll find in each one.

1. Social Media Questions

This template lists out questions to help you decide which social media management platform you should use.

Once you know what social media tactics you're going to implement in your marketing plan, it's time to figure out what channels are right for you. This template will help you do that.

2. Hashtag Holidays

If you're going to lean in to social media in your marketing plan, you can use hashtag holidays to generate ideas.

These holidays are a great way to fill out your social media publishing schedule. With this template, you'll get a list of all the hashtag holidays for the year.

3. Facebook Live Schedule

If Facebook live is one of the marketing tactics in your plan, this template will help you design an editorial calendar. With this template, you can organize what Facebook live's you want to do and when.

4. Instagram Post Log

Are you going to begin using Instagram regularly? Do you want to increase your following? With this template, you can organize your Instagram posts, so everyone on your team knows what posts are going live and when.

Additionally, you can organize your assets and campaigns on this doc.

5. Paid Social Media Template

With this template, you can organize your annual and monthly budget for your paid social media calendar.

6. Social Media Audit

Conducting a social media audit? You can use this template to help you gather the right analytics.

7. Social Media Editorial Calendar

With this template, you can organize your social media editorial calendar. For example, you can include social media posts for each platform, so your team knows what's going live on any given day.

8. Social Media Image Sizes

With this template, your team can have the latest social media image sizes handy. This template includes image sizes for all major social media platforms, including Facebook, Instagram, and Twitter.

9. Social Media Marketing Proposal

With this template, you can create an entire social media marketing proposal. This will outline the social media goals, scope of the work, and the tactics that you plan to implement.

10. Social Media Reporting Template

With this template, you'll gain access to a slidedeck that includes templates for social media reporting. If you plan to implement social media in your marketing plan, these reporting templates can help you track your progress.

Simple Marketing Plan Template

Of course, this type of planning takes a lot of time and effort. So if you're strapped for time before the holidays, give our new Marketing Plan Generator a try. This tool simplifies yearly planning and lays your strategies, initiatives, and goals out in a simple template so you can identify what's most important for the coming year.

Once you've filled in your information, you'll come away with a plan that helps you:

Outline your annual marketing strategy

Identify your most important annual initiatives

Nix the projects that won't help you hit your goals

Track the right metrics throughout the year

Align your team through a common mission

Pro Tip: The best way to set up your marketing plan for the year is to start with quick wins first, that way you can ramp up fast and set yourself (and your team) up to hit more challenging goals and take on more sophisticated projects by Q4. So, what do you say? Are you ready to give it a spin?
Editor's note: This post was originally published in December 2016 and has been updated for comprehensiveness.

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5 Steps to Create an Outstanding Marketing Plan [Free Templates]

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Do you take a good, hard look at your team's marketing strategy every year? You should. An annual marketing plan helps you set your marketing on the right course to make your company's business goals a reality. Think of it as a high-level plan that guides the direction of your team's campaigns, goals, and growth.

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En este video podremos analizar el cómo se dio el comercio electrónico, enfocado más en el país de México

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¿Cómo surgió el comercio electrónico en México?

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Cuando una tienda vende un producto a un cliente, es un ejemplo de C2B.

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No matter what you're selling or aiming for, there's an ideal sales channel out there for you. Below, you'll find our list of the best online selling sites for global merchants. Plus, as an extra tip, we'll share the perks of having your own store.

Creating your own store

There's no better way to sell online than through your own store. Platforms like Shopify make it easy to build one from scratch. You control your pricing, keep all the profits, and don't have to worry about commissions. You won't need to follow another platform's restrictions or pay listing charges for individual products.

Shopify is especially user-friendly for beginners and offers excellent customer service. Plus, it supports integration with popular sites like Amazon, eBay, and Facebook. This means you can get more eyes on your products and potentially more sales.

Building your own store gives you the freedom to establish your brand identity. Shopify provides over 200 ready-made website designs to get you started quickly. Every store includes secure checkout features and SSL certificates for customer protection.

Top 22 websites to sell stuff online

The following are some of the most well-known online selling sites that can accommodate just about any item you might have.

Best websites to sell products online

1. Amazon

Amazon is a trusted go-to website that continues to dominate online retail with thousands of transactions happening every minute. The platform maintains its success by ensuring customers feel secure and confident when making purchases.

Amazon is known to verify sellers and keep counterfeit products out of its marketplace. And it's earned people's trust by delivering the items they want, on time. That's why so many customers consider it their go-to marketplace for online shopping. Such a large number of perks means your products are more likely to be sold, but it also means the site comes with more fees.

Professional sellers need to pay a monthly subscription starting at $39.99. The platform also charges various fees per transaction, including final value fees that typically range between 10% and 15%. Individual seller accounts avoid monthly charges but pay 99¢ per item plus additional percentage-based fees.

Amazon works well for merchants wanting to reach massive audiences and move high volumes of inventory.

2. Bonanza

This Seattle-based company is relatively new to the online marketplace scene, yet is doing remarkably well. With more than 50,000 sellers and 35 million different items, Bonanza is a large and growing community of online shops. It receives nearly two million monthly visits to its website.

Bonanza has a straightforward fee structure with no upfront fees for listing items. You only pay when an item sells. The primary fee is a Final Value Fee of 3.5% on the Final Offer Value (FOV). The FOV is your item's price plus any shipping costs over $10.

For example, if you sell a $50 item with $12 shipping, the FOV would be $52 ($50 + $2). Your Final Value Fee would be 3.5% of $52, which is $1.82

This online selling site works well for those who are not able to pay listing fees. Setting up a shop is easy, and you only pay fees if you make a sale. Plus, you can integrate Bonanza with platforms like Shopify to manage and sell products more easily.

3. eBay

The original online selling platform, eBay was founded in 1995. There is almost nothing you can't sell on this website. So if you're looking to sell something antique, crafty, or a little weird, this might be the online selling site for you. The platform supports both auction-style and fixed-price listings, giving sellers flexibility in how they market their products.

Be aware of the selling fees when selling on eBay. For most sellers, there is no fee to create a listing unless you exceed your monthly allowance of 250 free listings. After that, an "insertion fee" of $0.35 per listing is charged.

Once an item sells, you will always be charged a "final value fee." This fee is a combination of two parts:

A percentage of the total sale amount (item price, shipping, handling, and sales tax).

A fixed per-order fee of $0.40 for orders over $10, or $0.30 for orders $10 and under.

The percentage of the sale amount varies greatly by category, typically ranging from 13.25% to 15% for many common items, but it can be higher or lower depending on the category.

4. Etsy

Etsy caters to more of a niche market than those of eBay or Amazon. Here, you can sell your handmade goods, art, collectibles, and antiques. With annual sales in the billions, Etsy is considered to be a lucrative platform for online selling.

The platform serves over 95 million active buyers, creating significant opportunities for creative entrepreneurs. Etsy provides built-in marketing tools and storefront features to help new sellers establish their online presence.

There is a $0.20 listing fee for each item you add to your shop. A listing remains active for four months or until the item sells.

When an item sells, you are charged two main fees:

Transaction Fee: This is 6.5% of the total sale amount. This includes the item's price, the shipping cost you charge the customer, and any gift-wrapping fees.

Payment Processing Fee: This fee is for processing the payment and varies by country. For US sellers, the fee is 3% plus $0.25 per transaction. This fee is applied to the entire order total, including item price, shipping, and sales tax.

Etsy is well known and respected. Its ease of use and overall good standing in the online selling world make this site one of the best places to sell your stuff online.

5. Ruby Lane

Ruby Lane specializes in vintage items and collectibles, creating a targeted marketplace for enthusiasts and collectors. The platform connects sellers with passionate buyers who actively seek unique and antique pieces.

Setting up your shop costs nothing, and Ruby Lane doesn't charge listing fees. However, stores with 50 or more items must pay a monthly maintenance fee of $45. The platform takes a 9.9% service charge on total purchase amounts up to $2,500, excluding sales tax.

This online selling site is designed to bring collecting enthusiasts together. If you're looking for a niche selling website for your antiques and collectibles, this is likely the site for you. Be mindful of the fees, though.

6. Poshmark

Poshmark is a popular social commerce marketplace for selling clothing and lifestyle accessories. With its community of more than 80 million users, sellers get access to a large audience of eager buyers.

The platform operates as a social marketplace where sellers can interact with buyers and promote their listings through sharing and community engagement. This social aspect helps create a more personal shopping experience.

Poshmark's pricing is simple: a flat fee of $2.95 for sales under $15 and a 20% commission for higher sales. This makes it a cost-effective option compared to other online marketplaces.

Plus, Poshmark has a supportive community and user-friendly tools that help you manage your listings and sales efficiently.

7. Chairish

This growing online consignment store is geared specifically for high-quality furniture and home décor. Listing items is easy on Chairish and, like any consignment store, it takes a percentage of the selling price.

Chairish has a tiered commission structure that depends on your seller plan and sales volume. To maintain quality standards, the platform's curatorial team reviews every item submitted for listing.

The Consignor Plan is for new sellers with fewer than 10 active listings. It has no monthly fee, but the commission is a high 40% on all sales. Once you have 10 or more active listings, you are automatically upgraded to the Professional plan, which also has no monthly fee. The commission for this tier is 30% on all sales.

Chairish also takes care of the shipping logistics, so you don't have to worry about shipping large pieces of furniture (just as you don't when you engage in dropshipping). You can also arrange your own shipping if that suits you.

Chairish is a great online selling site for those that want to sell furniture and other home décor items. It upholds high standards, which is ideal for buyers and collectors.

8. Swappa

Do you have a smartphone that you no longer use? A camera lying around gathering dust in your drawer? Maybe you can consider turning them into cash.

Swappa is a marketplace to buy and sell tech gadgets. The team behind the platform has done a great job of weeding out the trolls and fraudsters, which helped it gain an excellent reputation. Of course, this means it will thoroughly scrutinize your item, which won't be a problem if you're selling products in good working condition.

Creating a listing on Swappa costs nothing for the seller. You can pay a small fee, typically around $5, to have your item's listing featured for more visibility. Swappa's fees are minimal and are paid by the buyer, not the seller.

When a buyer makes a purchase, a small fee is added to the price, which covers both Swappa's service fee and the PayPal payment processing fee. This means the seller receives the full amount they listed for the item.

You can also choose to use Swappa Local, a version of the platform that allows you to sell tech gadgets to local buyers in your community.

Local online selling sites

If you want to reach buyers in your community, the following sites let you list products for free:

9. Craigslist

Craigslist is a basic forum that's easy to use. Founded in 1995 by Craig Newmark, it was originally developed to provide information on local happenings around the San Francisco Bay Area. Today, it is the go-to online selling site for many individuals and even some businesses.

The platform has expanded its reach to 700 cities in 70 countries, all while sticking to its straightforward, text-based format. It's built mainly for direct transactions between people, which might make it less suitable for bigger business operations.

The downside of Craigslist is the rampant scams and the "you're on your own" style of dealing with fraud and disputes, which makes it a higher-risk selling site.

This online selling site is best suited for those who prefer to sell locally and make deals in person. Some people take advantage of buying low and selling high on Craigslist, which can turn a pretty profit for those into market arbitrage.

10. Facebook Marketplace

Facebook created Facebook Marketplace to bring people in communities together to buy and sell. What's exciting about Facebook Marketplace is that the company is starting to support ecommerce merchants.

Over one-third of people in the US use Marketplace monthly, creating substantial opportunities for sellers to connect with active shoppers. The platform charges no listing fees and Meta takes no commission from sales unless the transaction is completed through Facebook's checkout and a shipping label is used.

Facebook has teamed up with platforms like Shopify to help businesses sell their products on Facebook Marketplace. This partnership makes it more convenient for Shopify merchants to list and manage their products on the Marketplace platform.

There are no listing fees, but there are specific requirements and guidelines you must follow as a merchant on Marketplace.

11. VarageSale

VarageSale is a Toronto-based online selling platform created by a former elementary school teacher who grew frustrated with the scams and illegitimate listings on classified sites.

The site requires sellers to create a Facebook verified profile to ensure that merchants use a real profile image and name, along with a personal bio. This helps buyers feel comfortable doing transactions, as they have a better idea of who they are dealing with.

VarageSale members can sell products online for free. As a seller, you can create a listing with a headline, description, and product photo. If someone is interested in making a purchase, they can reserve your item and plan an offline meetup for exchange, or use Stripe to make an online payment.

As of this writing, the platform isn't charging a seller or transaction fee from merchants.

12. OfferUp

OfferUp is an app that enables merchants to sell a wide range of items, from electronics and clothing to automobiles. You enter a ZIP code and the app displays your listings to potential buyers in the local area.

If a buyer likes one of your items, they can message you directly through OfferUp. You can then discuss the price and set up a meeting place to complete the sale.

OfferUp prioritizes the safety of its users. As a seller, you can check out the profiles and reviews of buyers before meeting them. Plus, OfferUp employs TruYou, a system for verifying the identities of its users, to foster a safer retail environment.

13. Nextdoor

Similar to Craigslist, Nextdoor is about community. It's a platform where neighbors can share information about what's going on in their area-from announcing a block party to complaining about the traffic on their streets.

Beyond being a neighborhood forum, Nextdoor also provides a free forum for selling your items online. Like Craigslist and Facebook Marketplace, there are no listing or membership fees, but you do have to meet your buyer and make the exchange in person.

This platform feels a little safer than Craigslist, as it requires that you sign up and create an account. Because of that, it tends to be more private and have fewer scams.

International online selling sites

For reaching an international audience, here are the best sites to focus on:

14. AliExpress

AliExpress is one of the largest online marketplaces globally, drawing in over 500 million visitors every month.

AliExpress has a variety of product categories, making it ideal for a wide range of sellers. Whether you're into fashion, electronics, or home goods, there's a space for your products.

AliExpress also offers an affiliate program. With this, you can earn an 8.5% commission on every sale. The chances of making money are pretty high, because the site uses cookies that last up to 30 days to track visitors.

As for fees, AliExpress takes a commission of between 5% and 8% on each transaction. This depends on the type of product you're selling. Other than that, there are no extra costs like overhead or setup fees for selling or dropshipping on AliExpress.

Pro tip: If you're already selling on Shopify, you can integrate your existing inventory with AliExpress using software connectors. This makes it easier to manage your sales across both platforms.

15. Rakuten

Rakuten is a large marketplace based in Japan, focusing on cross-border ecommerce. It's a platform where you can sell almost anything, from clothing and books to sports gear and subscription boxes.

To sell on Rakuten, your business should be registered in the US or Japan, or you could work with a service partner. Rakuten connects new sellers with onboarding consultants who assist in the application, registration, and setup processes.

Keep in mind that when selling on Rakuten, you're in charge of the shipping process. This responsibility includes managing the processing of orders and clearly listing the times when shipping starts.

16. Flipkart

For merchants looking to grow their online business in Southeast Asia, Flipkart is a top choice. It's Amazon's main competitor in India and appeals to a wide range of customers in the region.

Flipkart provides extensive support to sellers. This includes services like professional account management, assistance with cataloging, and help with product photoshoots. It also offers a dedicated fulfillment service, making the logistics of selling smoother and more efficient.

Additionally, Flipkart makes buying easier for customers. With options like Flipkart Pay Later (Flipkart's version of buy now, pay later) and cardless credit, even customers who are short on cash can make purchases. This flexibility in payments can really boost your sales.

17. MyDeal

MyDeal is an Australian online marketplace with more than one million products spread across 3,500 different categories. It allows third-party sellers to reach a wide audience, with the platform drawing in over four million visitors each month.

The platform operates strictly as a marketplace without selling its own inventory. This means all products come from third-party sellers, creating opportunities for merchants to reach Australian consumers.

MyDeal is versatile in terms of what you can sell, but there's a noticeable lean toward certain categories. Items like furniture and homewares, along with other larger products, are particularly prominent on MyDeal. So, it's a good spot if you're looking to sell these kinds of items.

One thing to note about MyDeal is that it doesn't provide any fulfillment services. This means, as a seller, you'll need to handle your own shipping. You can either manage this yourself or partner with an external logistics company to get your products to buyers.

18. OTTO

Otto is a German marketplace specializing in fashion and lifestyle products, from branded items to third-party retailer goods. This diversity attracts a wide range of shoppers.

One key advantage of selling on OTTO is its lower rate of product returns. This is a big plus for sellers seeking stable and predictable sales. Additionally, the platform offers cost-effective options for pay-per-click advertising campaigns.

Sellers also benefit from OTTO's fast, competent, and personalized support. This level of assistance is invaluable, especially for those who depend on the platform's team to help resolve business issues efficiently.

19. Mercado Libre

Mercado Libre is the leading ecommerce marketplace in Latin America, covering more than 18 countries, from Argentina to Mexico. It's a vibrant platform where sellers offer a wide range of products across 20 main categories and 123 subcategories.

Selling in Latin America is made easy with Mercado Libre's Global Selling. This feature allows you to manage your business across four different Latin American marketplaces from a single account.

You can list your products for free and communicate with buyers using an automated translation tool. Plus, you receive payments in USD, avoiding the hassle of currency fluctuations.

Other online selling sites

If you want to reach an even wider audience, consider listing your products on the following platforms:

20. Allegro

Allegro is a European ecommerce marketplace featuring a wide range of items. It attracts millions of visitors each month and has an active customer base, especially in Poland.

To sell on Allegro, you'll need a registered business to create your Allegro Business account. Upload all necessary documents, and once your account is verified, you can start listing products. Keep in mind, Polish is the only language used, so make sure your listings are well-translated.

Sellers pay a commission fee for each order. There's also a monthly subscription fee, which varies based on the subscription tier you choose.

21. Wish

Wish is a popular online marketplace known for offering a wide range of affordable products. It provides a fun shopping experience with personalized feeds and millions of users worldwide.

To start selling on Wish, you'll need to create a seller account on their platform. Once your account is set up, upload your product listings with detailed descriptions and quality images. Be sure to set competitive prices to attract Wish's price-conscious shoppers.

Shipping is key on Wish. Ensure you have reliable shipping options, as faster delivery times can boost your visibility on the platform. Track your shipments and update customers regularly to maintain good seller ratings.

22. Lazada

Lazada is a major ecommerce platform in Southeast Asia, part of Alibaba's network. It connects sellers with millions of buyers across countries like Indonesia, Malaysia, and the Philippines.

To start selling on Lazada, create a seller account on the Lazada Seller Center. Choose your account type, fill in your details, and verify your account. Once verified, list your products by entering detailed descriptions, categories, and shipping information.

Lazada offers extensive tools and support to help boost your online sales. From marketing tips to customer insights, you get everything you need to succeed in this growing marketplace.

Choose the right selling sites and marketplaces to sell your products

Whether you're clearing out your home, growing your retail store, or launching a new brand, several online selling sites are ready to help. Explore your options, see what fits your needs, and start selling today.

Best selling sites and marketplaces FAQ

How can I start selling online?

1. Create your own online store with an ecommerce platform.

2. Sign up as a seller on popular sites like Amazon, Rakuten, or Etsy.

3. Sell directly through social media platforms like TikTok and Instagram.

4. Start your own dropshipping business.

5. Sell old things by registering on apps like VarageSale.

What are the best sites for selling your products online?

There are many sites to sell your products online. You could consider Shopify, Bonanza, eBay, Etsy, Facebook Marketplace, or Craigslist, to name a few.

What are the best-known online clothes selling sites?

Ruby Lane, Facebook Marketplace, Nextdoor, and Etsy are known online clothes selling sites. Each varies in fees and costs, but their brands are strong and reliable.

What are the top online selling sites for individual sellers?

Chairish, VarageSale, and Bonanza are examples of top online selling sites for individual sellers. Each has a strong community of entrepreneurs and a loyal customer base that keeps coming back for more.

Want to learn more?

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22 Best Selling Sites and Marketplaces for Selling Your Products (2025)

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Ready to start selling online? Discover 22 of the best selling sites and marketplaces, from Amazon and eBay to Etsy and AliExpress, to turn your products into cash.

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El modelo G2C (Goverment to consumer) permite que el gobierno proporcione servicio a los consumidores o bien conocidos como ciudadanos. Centrándose en la accesibilidad y la equidad, pues al proporcionar servicios deben verificar que sean accesibles para todos, independientemente de su situación social o económica.

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¿Qué tomas en cuenta al comprar en un negocio B2C?

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¿QUÉ ES CONSUMER TO CONSUMER? CUSTOMER TO CUSTOMER (Definicion, Marketing, Ejemplo y Tipos de C2C) 😱

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¿Cuál de los siguientes es un ejemplo del modelo G2C (Government to Consumer)?

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Una empresa vende software a otra empresa

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Tipos de comercio electrónico (B2B, B2C, C2C)