# data[].attributes.headline
How does retail therapy positively effect mental health?

# data[].attributes.subject
How does retail therapy positively effect mental health?

# data[].attributes.body
"When consumers feel trapped in their pursuit of cognitive growth, they may turn to shopping as an alternate way to regain a sense of cognitive development, autonomy, and achievement, acquiring therapeutic utility through either the shopping activity itself or the act of purchasing"

# data[].attributes.body
Shoppers appear to understand the pleasure and potential healing impact of shopping. According to a recent Ebates.com study by Cooper (2013), 51.8% of 1,000 surveyed American adults admitted using retail therapy to boost their spirits. This behavior was observed after a tough day at work, upon receiving negative news, or following a disagreement with a partner.

# data[].attributes.body
"The social benefits of shopping may not only stem from shopping with familiar others. Even when shopping alone, being with like-minded consumers with similar interests in the same retail environment can enhance one’s shopping experience by bolstering the perception that one is surrounded by empathetic others, and allowing one to interact and build social connections with similar others"

# data[].attributes.body
Shopping serves as an activity that allows people to connect and share thoughts about products, brands, and shopping experiences. Taubers research highlighted that shopping is for personal and social motives. When individuals feel sad, their need for social connection grows, leading to heightened attention and increased interest in social interactions during shopping. This emphasizes how the social aspects of shopping contribute significantly to positive emotions and therapeutic value.

# data[].attributes.body
"Shopping may help consumers to alleviate their negative moods by satisfying their need to restore their feelings back to an equilibrium state"

# data[].attributes.body
"The role of shopping as a hedonic activity that generates positive feelings and elevates one’s mood"

# data[].attributes.body
Retail therapy is used as a coping mechanism to negative feelings. It helps with relaxation and stress relief.

# data[].attributes.body
Retail therapy is used as a social activity, encourage communication, and social connections

# data[].attributes.body
Retail therapy can improve mood, reduce stress, provide and provide a sense of pleasure, accomplishment and excitement

# data[].attributes.body
Retail Therapy positively affect mental health by increasing mood, being therapeutic and increasing positive social interactions

# data[].attributes.body
How does retail therapy positively effect mental health?

# data[].attributes.body
therapeutic value

social interaction

emotional well-being

# data[].attributes.body
quotes,examples,research

# data[].attributes.body
retail therapy positively affects mental health

# data[].attributes.body
Lee, Leonard, and Tim M. Böttger. “The Therapeutic Utility of Shopping: Retail Therapy, Emotion Regulation, and Well-Being.” The Routledge Companion to Consumer Behavior, 1st ed., Routledge, 2018, pp. 38–61, https://doi.org/10.4324/9781315526935-4.