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A teacher wants to do a testimonial for us :) - Jaime

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A teacher wants to do a testimonial for us :) - Jaime

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Getting feedback on what educators want, because what we think they want doesn't always get the traction in the field that we think it might.

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My building lobby - the concierge people are always welcoming and inviting for conversation.  They care about making me really feel at 'home'.

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My building lobby - the concierge people are always welcoming and inviting for conversation.  They care about making me really feel at 'home'.

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Remember personal touches with customers, engage with them in relationship-building ways. Make product and sales also read Raving Fans! ;)

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Remember personal touches with customers, engage with them in relationship-building ways. Make product and sales also read Raving Fans! ;)

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Get an understanding of what the customer wants and work towards that.

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Get an understanding of what the customer wants and work towards that.

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Really dig into data and apply it with our CD - take testimonials, feedback (data) and start applying it to our curriculum mapping.

# data[].attributes.subject
Really dig into data and apply it with our CD - take testimonials, feedback (data) and start applying it to our curriculum mapping.

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The local deli near my home. We always get great service and they are so sweet to my children, particularly my toddler who is hard to please! 

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The local deli near my home. We always get great service and they are so sweet to my children, particularly my toddler who is hard to please! 

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When we had multiple kids in diapers, we could always rely on Target having a $10 rebate on $50+ of baby products. Something so simple made us raving fans.

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My bank (Charles Schwab) - they've always been easy to get on the phone, accessible, and very friendly. They solve issues with minimal hoops to jump through. I was a scam victim last year and they gave me my money back, minimal questions asked. They likely lost a bit in this but created a loyal customer in me.

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My bank (Charles Schwab) - they've always been easy to get on the phone, accessible, and very friendly. They solve issues with minimal hoops to jump through. I was a scam victim last year and they gave me my money back, minimal questions asked. They likely lost a bit in this but created a loyal customer in me.

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As a principal, I always went above and beyond what was expected of me to support families. One of the mothers, I helped her with going back to school and getting a job so she could support her children

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As a principal, I always went above and beyond what was expected of me to support families. One of the mothers, I helped her with going back to school and getting a job so she could support her children

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Working at a coffeeshop I always made sure to learn the names and orders of people who came in somewhat consistently. I believe this made them even MORE regular customers/likely to come back and likely to come in rather than go somewhere else. 

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Working at a coffeeshop I always made sure to learn the names and orders of people who came in somewhat consistently. I believe this made them even MORE regular customers/likely to come back and likely to come in rather than go somewhere else. 

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In my last job, I was working with a district that was administering PSAT and somehow their order had gotten screwed up (they had about 50 less copies than they needed). After determining that we couldn't get a shipment overnighted in time, I drove from our office to a school on the northwest side of Chicago (they weren't administering because of a teacher strike), picked up the copies we needed and hand delivered them to my colleagues at this other school district.

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I created a raving fan moment for a new teacher in SLC - she stayed after a session and spoke to me about her struggles as both an immigrant, new teacher, her cultural challenges etc. and just listening to her and hearing her struggle and giving her a word of encouragement just brought such a BIG SMILE to her face and she said something that will forever remain with me - "You make me ready to face the teaching world, confident and inspired."

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I created a raving fan moment for a new teacher in SLC - she stayed after a session and spoke to me about her struggles as both an immigrant, new teacher, her cultural challenges etc. and just listening to her and hearing her struggle and giving her a word of encouragement just brought such a BIG SMILE to her face and she said something that will forever remain with me - "You make me ready to face the teaching world, confident and inspired."

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Someone who is extremely passionate, ultimately supporting their "team" through good times and bad.

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Someone who is extremely passionate, ultimately supporting their "team" through good times and bad.

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Someone who  committed to you or your brand. They are extremely excited to promote you due to excellent service.

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Someone who  committed to you or your brand. They are extremely excited to promote you due to excellent service.

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Someone that is absolutely passionate about something or someone - they go "bonkers" for this thing/person, as we say in Australia.

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Someone that is absolutely passionate about something or someone - they go "bonkers" for this thing/person, as we say in Australia.

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A raving fan is someone who continues to return to your product/service, a loyal customer who will use you when there are other options to consider