# data[].attributes.body
TEH CHUIN HONG (106539)

Background: I have a total of 6 brothers in my family and I am the third brother in the family. I have an exceptional result in SPM with 2As and STPM with a CGPA of 3.25/4.00. I am a friendly person and like to interact with others to make friends. Currently studying for a degree hoping that I will get a better life for myself and my family.

Role in the group: Group leader of Flower Champ.

TEMMYLIA SELIMA ANAK TINGGI (106541)

Background: I am the oldest out of 3 sisters. Being the eldest has taught me a lot about responsibility and supporting those around me. Academically, I’ve worked hard to achieve a CGPA of 3.25 in STPM and now I’m pursuing a degree in Marketing  to build a better future for myself and my family. I consider myself a friendly person who loves interacting with others and making new friends. I believe that every connection is an opportunity to learn and grow.

Role in the group: Group member of Flower Champ.

EMMELYN ANAK JUAN (104009)

Background: A student at UNIMAS Sarawak pursuing a Bachelor in Business Management (Marketing) with Honours. Before this, I completed a diploma at Politeknik Kota Kinabalu in Marketing. I’m the middle child of six siblings, and we’ve always been close.

Role in the group: Group member of Flower Champ.

SAMUEL WONG KEE YEW (106225）

Background: A student in UNIMAS who majors in MARKETING with HONOUR. I come from Sibu, Sarawak and I have achieved STPM with CGPA 3.58 in SMK BANDAR SIBU, SIBU, SARAWAK. I consider myself as a kind and helpful person who regularly helps others when they are in need. I wish to get an excellent result in every course that I am currently taking.

Role in the group: Group member of Flower Champ.

# data[].attributes.body
The product and services that we provide for our customers are as below:

1. Flower bouquet with Teddy Bear

2. Flower bouquet with Chocolate

3. Free delivery

# data[].attributes.body
RM 50 each

# data[].attributes.body
RM45 each

# data[].attributes.body
LINK: https://www.facebook.com/profile.php?id=61567320767146&mibextid=ZbWKwL

# data[].attributes.body
TEH CHUIN HONG (106539)

# data[].attributes.body
TEMMYLIA SELIMA ANAK TINGGI (106541)

# data[].attributes.body
EMMELYN ANAK JUAN (104009)

# data[].attributes.body
SAMUEL WONG KEE YEW (106225)

# data[].attributes.body
SHASHA GLODIA ANAK AFFENDY (106307)

# data[].attributes.body
ANGELY LEDHIA ANAK LENG (106877)

# data[].attributes.body
TEH CHUIN HONG (106539)

1. Provide Guidance to all the group members to ensure that all the tasks required are done in a correct and accurate manner.

2. Helps to promote our product physically during the entrepreneurship carnival event.

3. Helps to deliver the flower bouquet to the customers when they make a purchase for our product inside and outside campus.

# data[].attributes.body
TEMMYLIA SELIMA ANAK TINGGI (106541)

1. Ensures that all the copywriting used in all our social media is accurate and eye catching to our customers.

2. Helps to promote our product physically during the entrepreneurship carnival event.

# data[].attributes.body
TEH CHUIN HONG (106539)

This project is very helpful to me as this was the first time I did a business around the campus area. During the process of doing this project, we did face some ups and downs. But still we manage to pull it through. This project helps me to gain lots of knowledge on how to start a business and manage the finances appropriately. As a group leader myself, I'm so grateful to have the team that are so supportive to each other when we face challenges when doing this project. Even though I have not been a great leader, I did manage to guide all my group members in completing this group project. Lastly, I would like to thank UNIMAS for allowing me to gain experience in starting a business on campus, even though it's just a small business, it will still be helpful to me in the future when I am opening my own business. That's all from me, thank you.

# data[].attributes.body
TEMMYLIA SELIMA ANAK TINGGI (106541)

Running Flower Champ has been a challenging but rewarding experience. It has taught me a lot not only about business but also about myself. Managing a business while studying has helped me improve my time management and taught me how to prioritize tasks. From sourcing materials to completing orders I have learned how to stay organized and meet deadlines. One of the most important lessons is understanding customer needs. Every customer is different and listening carefully to what they want is key to creating meaningful and unique gifts. This has improved my communication and made me more adaptable. We as a team also faced challenges like last-minute changes to orders which have taught me how to solve problems quickly and stay calm under pressure.Another thing that i learned is managing the financial like tracking expenses and setting prices has helped me understand the importance of planning and making smart decisions. Overall, this journey has boosted my confidence, problem-solving skills, and creativity. Seeing customers happy with our work makes all the effort worth it. In short, running Flower Champ has been an amazing learning experience. It has helped me grow personally and professionally and the lessons i have learned will stay with me as I take on future challenges.

# data[].attributes.body
SAMUEL WONG KEE YEW (106225)

Running the business that sells flower champ in UNIMAS campus has been challenging but beneficial for me. It is because this is the golden opportunity for me to promote, survey, and sell the products to audiences. I learned a lot of useful methods to promote and interact with customers by social media, face-to-face and phone calls. This opportunity may enable me to be more productive, efficient to become a good marketer. From the beginning, I have experienced and learned how to produce an attractive advertisement, promote our flower champs to customers and at the end calculate and record every sales that we made. This has improved my business skills, communication skills, problem-solving skills as well as creativity. In short, MPU 3222 has given me a golden opportunity to learn how to sell the flower champ to customers effectively.

# data[].attributes.body
EMMELYN ANAK JUAN (104009)

1. Create our business website that has all of the business information and product/services that we provide to our customers.

2. Create our official Instagram business page to market our product and engage with our customers as well as posting updates of our business to ensure that the customers can always get updates from time to time.

# data[].attributes.body
SAMUEL WONG KEE YEW (106225)

1. Helps to deliver the flower bouquet to the customers when they make a purchase for our product inside and outside campus.

2. Manage and record all the sales and expenses of our business to ensure that we reach the KPI target of  RM100.

# data[].attributes.body
ANGELY LEDHIA ANAK LENG (106877)

1. Do surveys to find suitable flower suppliers that can provide us with the flower bouquet with minimal price.

2. Create our official Facebook business page to market our products.

3. Helps to promote our product physically during the entrepreneurship carnival event.

# data[].attributes.body
SHASHA GLODIA ANAK AFFENDY (106307)

1. Create and design posters that will be used to promote our product through all of our business social media.

2. Promote our business product using Whatsapp so that we get potential customers that want to buy our product.

# data[].attributes.body
Flower Champ creates unique and meaningful bouquets combining artificial flowers with chocolates, teddy bears,. We focus on spreading joy for all occasions through affordable, high-quality products.

Using reliable florists and creative designs, we ensure every bouquet is special. Our online ordering and delivery services make gifting easy and convenient.

Our mission is to bring smiles and lasting memories to our customer especially at UNIMAS.

# data[].attributes.body
Our business began with a simple idea which is to sell beautifully crafted artificial flower bouquets that express emotions where words can’t. Flowers are timeless symbols of life’s special moments and we aim to make these moments unforgettable. It is quite challenging for small business to be know since there were lots of competitor in this business. Flower Champ business mostly focusing on selling artificial flower bouquet for special occasion such as convocation, birthday event, and gift for loved one. There are so many choices of flower bouquet that fit customers palate and trending that fit with their request. Our business located at Universiti Malaysia Sarawak (UNIMAS), Samarahan where we more focuses on online business. With the help of technology, we’ve made ordering easy and accessible through our social media platforms and ensuring seamless delivery of our bouquets. Flower Champ business is owned by Group 5 which is briefly created for MPU 3222 Foundation of Entrepreneurship of Inculturation. Our business operating hours is from 8am till 5pm. Below are the link for our Facebook and Instagram business account:

Facebook

https://www.facebook.com/profile.php?id=61567320767146&mibextid=kFxxJD

Instagram

https://www.instagram.com/flowerchamp_?igsh=MWJhOGt4ajlobTNkNw==

# data[].attributes.attachment_link.description
Flower Champ. 12 likes · 2 talking about this. “Crafted With Love, Delivered With Care”💐

# data[].attributes.body
EMMELYN ANAK JUAN (104009)

Reflecting on my MPU3222 Entrepreneurship project with our business "Flower Champ," where our group successfully sold flower bouquets and achieved RM455 in revenue against RM300 in expenses within just a month, has been an incredibly rewarding experience. This venture not only taught us the importance of effective planning and teamwork but also honed our skills in resource management and customer engagement. Despite facing challenges like market competition and time constraints, we adapted our strategies and utilized social media to connect with customers, ultimately fostering a sense of community around our brand. This project has ignited my passion for entrepreneurship and inspired me to explore future opportunities in the entrepreneur field, reinforcing the belief that determination and creativity can lead to remarkable success.

# data[].attributes.body
HARD SELL AND SOFT SELL

For our business group project, we use AIDCA Model to explain our hard sell and soft sell. So basically, AIDCA are stands for A- Attention, I-Interest, D-Desire, C-Conviction and A-Action. It is a framework which is use in marketing as a strategy by help to understand and guide the process of persuading the customer to make a purchase with our business product.

Copywriting is important as it connects us to our customers. It also helps us to create awareness of our products. With skilful copywriting, customers tend to notice about our product and eventually they will be interested with it.

# data[].attributes.body
HARD SELL

ATTENTION : We take the opportunities to grab attention from our customers by promoting our bouquet products. It could be through the visual of poster, which are eye-catching visual because we added the photos of bouquets that’s included with Teddy Bear and Chocolate on poster.

You can see through our post picture that says, “Order Now” to buy our bouquet products.

INTEREST : After we got the customer’s attention, we continue to attracted our customer’s interest. This is one of our objectives market to gain the interest from our customer to purchase flower with us.

We used promotion as to attract customers on post poster that says, “bought 2 flowers, will get only RM 45 for each”.

DESIRE : We already have their interest to our products so we create a desire for our customer to make them do the purchases. Besides that, we use sentences that can attract their desire to buy our product.

You can see through our caption like, “Suitable for all kinds of event- gifts, parties, or simply wanting to make people smile”.

CONVICTION : The number of peoples buying our bouquet products which  convince them that our products are trusted since we established.

We mention “we sell a long-lasting flower” on our post caption is to convince them by make a purchase of bouquet.

ACTION : This is last stage where we want the customer take their action by make a purchase to our products. This could be they make a requesting about more information and confirming order.

“Buy now and get the best price before it runs out!”

SOFT SELL

ATTENTION : We take the opportunities to grab attention from our customers by promoting our bouquet products. It could be through the visual of poster, which are eye-catching visual because we added the photos of bouquets that’s included with Teddy Bear and Chocolate on poster.

We mentioned it on our caption post that says, “What you waiting for?”.

INTEREST : After we got the customer’s attention, we continue to attracted our customer’s interest. The subtle means as part as our strategy marketing to gain the interest from customer by purchasing the bouquet.

We used promotion as to attract customers on post caption like, “We offer beautiful and high quality BOUQUET for all occasion- from anniversary, birthdays to special surprises for loved ones!”.

DESIRE : We already have their interest to our products so we create a desire for our customer to make them do the purchases. Besides that, we use sentences that can attract their desire to buy our product.

You can see through our caption like, “bring your family and friends to buy with us”.

CONVICTION : The number of peoples buying our bouquet products that our products are trusted since we established.

We mention “Unique, handcrafted designs with love” on our post caption is to convince them that our design product are different from other products

ACTION : : This is last stage where we want the customer take their action by make a purchase to our products. This could be they make a requesting about more information and confirming order.

You can see through our post caption that we mention that “Buy for someone special!”.

# data[].attributes.body
Purpose: The purpose of the teaser post is to gain the attention and sense of interest from people to buy our product. This interesting poster may encourage audiens by give their honest reaction like giving the comments and share with the other audiens.

Technique: The design we choose for teaser poster was affirmation, as you can see the bouquet itself was attractive with prominent colors. For example, we put the picture in the middle of the poster and the color of the bouquet that contrasts with the background. So, when they see our poster, they keep focusing on the picture instead of the background.

# data[].attributes.headline
ONLINE MARKETING ACTIVITIES ON INSTAGRAM

# data[].attributes.subject
ONLINE MARKETING ACTIVITIES ON INSTAGRAM

# data[].attributes.body
LINK: https://www.instagram.com/flowerchamp_/profilecard/?igsh=b2F1eW5xejVuYXk3

# data[].attributes.body
Looking for the perfect way to say "I care," "you are amazing", or "Thank you"? Our hand-crafted bouquets are more than just flowers- they're expressions of love, joy and thoughtfulness in every petal.

# data[].attributes.body
Purpose: The purpose of the teaser post is to gain the attention and sense of interest from people to buy our product. This interesting poster may encourage audiens by give their honest reaction like giving the comments and share with the other audiens.

Technique: The design we choose for teaser poster was affirmation, as you can see the bouquet itself was attractive with prominent colors. For example, we put the picture in the middle of the poster and the color of the bouquet that contrasts with the background. So, when they see our poster, they keep focusing on the picture instead of the background.

Other platforms:WHATSAPP

Emmalyn Juan: https://wa.me/01119862388

# data[].attributes.body
SHASHA GLODIA ANAK AFFENDY (106307)

My name is Shasha Glodia anak Affendy. My matrix number is 106307. In this group, my role is make a poster. I was responsible from making the poster to promote through Instagram and Facebook. I also ensure to convey information well and easily understood through posters

# data[].attributes.body
SHASHA GLODIA ANAK AFFENDY (106307)

Throughout the project, I was assigned to make a poster for our group. Actually, I am not creative in creating posters but with the support of my group mates, I try my best to create posters that are easy for others to understand. At first, it is very difficult for me to find a suitable concept to create a poster that can attract the attention of many people to buy the products we sell. I also learned design software where I wasn’t very good at using it either. Even so, a lot of experience I learned in using this software like Canva because before this I didn’t use Canva much. This experience also helped me improve my software usage skills. With the skills I have, I will use them for future projects. In conclusion, the experience on using software was very useful for me because I learned a new skills and produced many posters. I hope in the future, I will improve my skills in the project.

# data[].attributes.body
ANGELY LEDHIA ANAK LENG (106877)

Background: A student in UNIMAS who is currently pursuing her degree in Bachelor in Business Management (Marketing) with Honours. I am the youngest sibling out of 4 in my family and we care for each other. Before I pursuing my degree, I was a STPM student major in science social which a bit different from what I learn in SPM because i were a pure science stream student but that not an excuses for me and it giving me the opportunity to learn new thing. I consider myself as hardworking and helpful student.

Role in the group: Group members of  Flower Champ

# data[].attributes.headline
Customer's problem/ solve with our business offering

# data[].attributes.subject
Customer's problem/ solve with our business offering

# data[].attributes.body
Easy for customer in UNIMAS to find a perfect gift in limited time

provides free delivery around specific areas, ensuring convenience for customers.

suitable for everyone, ensuring no discomfort for recipients with allergies.

budget-friendly yet premium-looking options catering to diverse customer segments.

# data[].attributes.body
This project give lots of meaningful experience and taught me a lot in many ways since it’s my first time in a business. It is really challenging to manage a business when you have no experience at all and not gonna lie we faced so many obstacle when we selling our flower bouquet. Managing a business taught me how to divide my time wisely in between study and selling my bouquet. I also manage to overcame my weakness which is talking infront stranger and many people. By selling our bouquet, we need to communicate and interact with many people which improve my communication skill. One of the challenge we faced during our business is that customer tend to change their order last minute and we have to make an order for bouquet right away in a week. Also, I learn on how to managing financial and prices tracking using e commerce and it really help me understand more about business I’m handling. This opportunity really worth it seeing all my other group working hard to achieve our target and we manage to achieve our business goal. Lastly, I would like to thanks Unimas for allowing us to experience becoming a business person and being in Flower Champ has been a great experience even though it just a small business that start from scratch.This experience will be helpful to me in the future and continue to fix my weakness in the business. That all from me.

# data[].attributes.headline
OFFLINE SELLING ( CARNIVAL ENTREPRENEUR ) 

# data[].attributes.subject
OFFLINE SELLING ( CARNIVAL ENTREPRENEUR ) 

# data[].attributes.body
Photo of team members during carnival UNIMASpreneur on 14 December 2024 that was held in UNIMAS. During this event we are able to sell our 2 last bouquets and hit our target KPI RM155.

Task distribution during carnival

Teh & Temmy

- Set up and design the booth for our business to attract the customers.

- Introduce the product of our business to the customer that comes to our booth.

Angely

- Record and calculate all the sales(offline) generated during the UNIMAS entrepreneurship Event.